2026年旅行洞察之足球界的盛世

CONFIDENTIALAmadeusITGroupanditsaffi

liatesandsubsidiariesTravelInsightsFootball's

biggestevent

in2026January2026Air

market

overviewTournamentFixturesMapCity

performanceHotelandair

dataHotelmarketinsights

Appendix4121535Table

of

Contents©AmadeusITGroupanditsaffi

liatesandsubsidiariesCONFIDENTIAL2CONFIDENTIALRESTRICTEDAmadeusGroupanditsaffi

liatesandsubsidiariesAirMarketOverview3CONFIDENTIALJune29–302026+28%

ofdailysearchesinDecemberThislikelyrepresentstravelerslookingforlatergroup-stageorRoundof16matches.It’samajorsurgeofintenttiedtoknockout-stagetravel.June8–

152026+17%

ofdailysearchesinDecemberDepartureperiodBehaviorHighinterestforearlydepartures.This

correspondstotravelers

wantingtoarrivebeforeorduringtheopeningmatches(June11–13).InterpretationInsightssearchdeparturedate©AmadeusITGroupanditsaffi

liatesandsubsidiaries©

Amadeus

IT

Group

and

its

aff

iliates

and

subsidiariesOriginDestinationShareof

totalsearchesUnitedStates21.6%UnitedKingdom11.6%Canada4.8%Germany4.2%Italy4.1%Brazil3.9%France3.4%Japan3.3%Mexico2.8%Spain2.8%Looking

at

the

top10destinationssearchingtovisitthecountriesorganizingthecompetition,wesee:→

AsmajorityofmatcheshappenintheUS,it's

normaltoseesearchespeakingintheregiontotraveltohostingcities→

UKmountstotop2alongwithotherEuropeandestinationslikeGermanyandItalyintop

5.→

Japanwasoneof

thefirstnationalteamsqualifyingforthecompetitionandappear

nowintop10searchesTop10Origin

MarketsSearchVolumeSource:

AmadeusDestinationGateway,12th

January2026ITaff

il

iates

and

subsidiariesCityShareof

totalsearchesNew

YorkCity(NYC)23.0%LosAngeles(LAX)11.7%Toronto(YTO)10.8%Miami(MIA)9.7%Vancouver(YVR)7.7%SanFrancisco

(SFO)6.6%Boston

(BOS)5.6%MexicoCity(MEX)5.3%Seattle

(SEA)4.9%Dallas

(DFW)4.0%Houston(HOU)3.1%Atlanta(ATL)3.0%Philadelphia(PHL)1.7%Guadalajara(GDL)1.2%KansasCity(MKC)1.0%Monterrey(MTY)0.9%Los

Angeleshostsseveralgamesincludinground

of

32and

quarter-finals,besides

thatitalsohostsseveralUSAmatches.New

Yorkcityisshowingasthedestinationcitywith

moresearches,whichcorrelateswellwiththefacttheyarehostingthefinal.1Torontowillhostsixgames,includingCanada’

sopeninggroupmatchon

June12,2026.3Miamiwillhost

sevenmatchesatHardRockStadium,including

four

group

stagegames,aRoundof

32fixture,aquarterfinal,andthebronzefinal.4DestinationCitiesSearchVolumeTop4insightsSource:

AmadeusDestinationGateway,12th

January20262Amadeus

Groupandaffiliates20thOctoberCityYoYSearchasofDec2025YoYSearchasofNov2025Dec2025

vsNov

2025

ArrowMexicoCity(MEX)77.8%59.1%↑Monterrey(MTY)66.6%10.4%↑Guadalajara(GDL)50.2%2.8%↑Dallas

(DFW)36.3%0.6%↑Boston

(BOS)36.1%4.8%↑Vancouver(YVR)30.5%25.3%↑KansasCity(MKC)27.7%-14.3%↑Toronto(YTO)23.9%14.7%↑Houston(HOU)22.3%2.4%↑Miami(MIA)18.6%11.6%↑New

YorkCity(NYC)15.7%9.3%↑LosAngeles(LAX)11.1%7.8%↑SanFrancisco

(SFO)8.2%1.5%↑Seattle

(SEA)6.6%9.3%↓Atlanta(ATL)3.1%-7.8%↑Philadelphia(PHL)-2.4%-13.0%↑3Anotherbighighlightisthat

host

citieslikeKansas,SanFranciscoand

Atlanta

went

fromnegative

YOY

searchestopositive

lastmonth,

signalingmore

interest

from

travelers.1Year

over

yearsearchesarepositivefrom

NovembertoDecemberin

the

majority

of

host

cities.2HighlightforMonterrey,Guadalajara,

Boston,Dallaswho'veseen

abig

jumpinsearches.DestinationCitiesSearchVolumeYearover

YearSearchesevolution7th

Juneto25th

July

–2026/2025Opening

Weekend&

GroupStagePeakJune12–

18+32%dailyinDec2025vslastmonthReflects

mass

fan

travel

for

firstmatches;showshighexcitement

andweekendoverlap.Pre-Event&OpeningArrivalsJune8–

11+35%dailyinDec2025vslastmonthStrongpre-event

arrivals,fanspositioning

in

host

cities

beforekickoff.Bookings

to

all

host

cities

by

dateCorrelationwiththeeventphasesCityYoYasofDec2025YoYasofNov2025Dec2025

vsNov2025Guadalajara(GDL)347.3%126.7%↑KansasCity(MKC)315.1%44.1%↑Monterrey(MTY)300.5%157.0%↑Dallas

(DFW)180.8%42.8%↑MexicoCity(MEX)98.8%96.0%↑Boston

(BOS)67.3%-1.2%↑Houston(HOU)59.6%9.9%↑Philadelphia(PHL)42.7%39.4%↑Atlanta(ATL)32.0%18.9%↑Toronto(YTO)13.2%9.9%↑Miami(MIA)13.1%-0.4%↑Vancouver(YVR)0.9%-4.9%↑New

YorkCity(NYC)-1.2%-2.8%↑LosAngeles(LAX)-12.1%-6.2%↓Seattle

(SEA)-19.6%-25.9%↑SanFrancisco

(SFO)-23.8%-24.3%↑BookingsevolutionYoY

Air

Booking

Growth2025vs20248th

Juneto21st

July–2025/2024 HugegrowthfromNovembertoDecember

forHouston,Kansas. Biggrowthfor

allMexicanhostcitiesandinparticular

forKansas.Source:

AmadeusDestinationGateway,12th

January2026©AmadeusITGroupanditsaffi

liatesandsubsidiariesCityShare

of

totalNew

YorkCity(NYC)20.3%Vancouver(YVR)15.5%Miami(MIA)11.2%LosAngeles(LAX)11.2%Seattle

(SEA)9.3%Toronto(YTO)7.8%SanFrancisco

(SFO)7.0%Boston

(BOS)5.8%Dallas

(DFW)3.2%MexicoCity(MEX)2.4%Atlanta(ATL)1.8%Houston(HOU)1.7%KansasCity(MKC)1.0%Philadelphia(PHL)0.8%Guadalajara(GDL)0.5%Monterrey(MTY)0.3%Share

of

air

bookings

indestinationcities3.

MiamiandLosAngelesfollow

closelytothetop2citiesinanormalpatternas

theyallhostanimportant

number

of

games.1.

We

can

see

that

thesearchvolumetothetop4citiesaretranslating

intobookings.2.

New

York

leads

thechartsfollowedbyVancouver

whoisbetterpositionedinbookingsvssearches.Shareof

bookingsanalysisSource:

AmadeusDestinationGateway,12th

January2026Forward

Bookings

for2026Period(event

period)Top20OriginDestinationsTop20destinationslooking

for

the

eventOriginDestinationShareof

totalbookingsUnitedStates29.5%GreatBritain12.7%Italy5.3%Germany3.5%Australia3.5%Canada3.2%Argentina3.1%Israel2.7%Netherlands2.4%Mexico2.3%Japan2.3%France2.0%Brazil1.9%SouthKorea1.8%Spain1.6%Switzerland1.3%Belgium1.1%Ireland1.0%Colombia1.0%Poland1.0%123SearchesarebeingtranslatedinbookingsandyoucanseetheappealintheUSAbeingtopinsearchesandbookings.Europetopsthechart

withlotsofdestinationsappearinginthetop20,confirmingtheirhistoricalfootball

passion.LatinAmericaalsopopulatesthetop20with

Argentinaleading,Mexico,BrazilandColombia.Source:

AmadeusDestinationGateway,12th

January2026©

Amadeus

IT

Group

and

its

aff

iliates

and

subsidiariesAmadeus

subsidiariesCONFIDENTIAL&

RESTRICTEDTournamentFixturesMap12City

/MarketThu

11

JunFri12

JunSat

13

JunSun14

JunMon15

JunTue16

JunWed17

JunThu18

JunFri

19

JunSat20

JunSun21

JunMon22

JunTue23

JunWed24

JunThu25

JunFri26

JunSat27JunMexicoMexicoCityMEX

vRSA(A)UZBvCOL(K)POD

vMEX(A)GuadalajaraKOR

vPOD(A)MEX

vKOR(A)COL

vPO1(K)URU

vESP(H)MonterreyPOB

v

TUN(F)TUNv

JAP(F)RSA

vKOR(A)CanadaVancouverAUS

vPOC(D)CAN

vQAT(B)NZL

vEGY(G)SUIvCAN(B)NZL

vBEL(G)TorontoCAN

vPOA(B)GHA

vPAN(L)GER

vCIV(E)PANvCRO(L)SENvPO2(I)UnitedStatesSeattleBEL

vEGY(G)USA

v

AUS(D)POA

vQAT(B)EGY

vIRN(G)SanFranciscoQATv

SUI(B)AUT

v

JOR(J)POCvPAR(D)JOR

v

ALG(J)PAR

v

AUS(D)LosAngelesUSA

vPAR(D)IRN

vNZL(G)SUI

vPOA(B)BEL

vIRN(G)POC

vUSA(D)HoustonGER

vCUW(E)POR

vPO1(K)NED

vPOB(F)POR

vUZB(K)DallasNED

v

JAP(F)ENG

vCRO(L)ARG

v

AUT(J)JAP

vPOB(F)CPVvKSA(H)JOR

v

ARG(J)KansasCityARG

v

ALG(J)ECU

vCUW(E)TUN

vNED(F)ALG

v

AUT(J)AtlantaESP

vCPV(H)POD

vRSA(A)ESP

vKSA(H)MAR

vHAI(C)PO1v

UZB(K)MiamiKSAvURU(H)URU

vCPV(H)SCO

vBRA(C)COL

vPOR(K)BostonHAIv

SCO(C)PO2

vNOR(I)SCO

vMAR(C)ENG

vGHA(L)NOR

vFRA(I)PhiladelphiaCIV

vECU(E)BRA

vHAI(C)FRA

vPO2(I)CUW

vCIV(E)CRO

vGHA(L)NYC/New

JerseyBRA

vMAR(C)FRA

v

SEN(I)NOR

v

SEN(I)ECU

vGER(E)PAN

vENG(L)WEEK1

(11–17Jun)WEEK2(18–23

Jun)WEEK3(24–27

Jun)ABCDEFGHJKLMexico(MEX)S.

Africa(RSA)Korea(KOR)UEFAWinnerD(POD)Canada(CAN)UEFAWinnerD(POA)

Qatar(QAT)Switzerland(SUI)Brazil(BRA)Morocco(MAR)Haiti(HAI)Scotland(SCO)UnitedStates(USA)Paraguay(PAR)Australia(AUS)UEFAWinnerC(POC)Germany(GER)Curacao(CUW)C.dIIvoire(CIV)Ecuador(ECU)Netherland(NED)Japan(JAP)UEFAWinnerB(POB)

Tunisia(TUN)Belgium(BEL)Egypt(EGY)Iran(IRN)NewZealand(NZL)Spain(ESP)CaboVerde(CPV)SaudiArabia(KSA)Uruguay(URU)France(FRA)Senegal(SEN)IC

Winner2(PO2)Norway(NOR)Argentina(ARG)Algeria(ALG)Austria(AUT)Jordania(JOR)Portugal(POR)IC

Winner1(PO1)Uzbekistan(UZB)Colombia(COL)England(ENG)Croatia(CRO)Ghana(GHA)Panama(PAN)GroupStage|72matchesinall16marketsfor17days©AmadeusITGroupanditsaffi

liatesandsubsidiariesGROUPSTAGEMATCHESGROUPOF32ROUND

OF16QUARTERFINALSSEMIFINALSFINALSCity11-Jun12-Jun13-Jun14-Jun15-Jun16-Jun17-Jun18-Jun19-Jun20-Jun21-Jun22-Jun23-Jun24-Jun25-Jun26-Jun27-Jun28-Jun29-Jun30-Jun1-Jul2-Jul3-Jul4-Jul5-Jul6-Jul7-Jul8-Jul9-Jul10-Jul11-Jul12-Jul13-Jul14-Jul15-Jul16-Jul17-Jul18-Jul19-JulMexicoMexicoAKAXXGuadalajaraAAKHMonterreyFFAXCanadaVancouverDBGBGXXTorontoBLELIXUnitedStatesSeattleGDBGXXSanFranciscoBJDJDXLos

AngelesDGBGDXXXHoustonEKFKHXXDallasFLJFJXXXXKansasCityJEFJXXAtlantaHAHCKXXXMiamiHHCKXXXBostonCICLIXXPhiladelphiaECIELXNYC/N.

JerseyCIIELXXXWEEK

1WEEK

2WEEK

3WEEK4WEEK

5WEEK

6ABCDEFGHJKLMexico(MEX)S.

Africa(RSA)Korea(KOR)UEFAWinnerD(POD)Canada(CAN)UEFAWinnerD(POA)

Qatar(QAT)Switzerland(SUI)Brazil(BRA)Morocco(MAR)Haiti(HAI)Scotland(SCO)UnitedStates(USA)Paraguay(PAR)Australia(AUS)UEFAWinnerC(POC)Germany(GER)Curacao(CUW)C.dIIvoire(CIV)Ecuador(ECU)Netherland(NED)Japan(JAP)UEFAWinnerB(POB)

Tunisia(TUN)Belgium(BEL)Egypt(EGY)Iran(IRN)NewZealand(NZL)Spain(ESP)CaboVerde(CPV)SaudiArabia(KSA)Uruguay(URU)France(FRA)Senegal(SEN)IC

Winner2(PO2)Norway(NOR)Argentina(ARG)Algeria(ALG)Austria(AUT)Jordania(JOR)Portugal(POR)IC

Winner1(PO1)Uzbekistan(UZB)Colombia(COL)England(ENG)Croatia(CRO)Ghana(GHA)Panama(PAN)WC26|Markets,GroupsandMatches©AmadeusITGroupanditsaffi

liatesandsubsidiaries©AmadeusITGroupanditsaffi

liatesandsubsidiariesCONFIDENTIAL&

RESTRICTEDCity

performanceHotelandair

data15Mexico11th

JuneOpening

match18matchesCDMXGuadalajaraMonterreyGROUPOFSTAGE14matchesGROUPOF323matchesGROUPOF

161matches©AmadeusITGroupanditsaffi

liatesandsubsidiariesHighlights•Flight

searches

andbookings

peakinearly

June,aligningwith

GroupStagematches,indicating

strong

advanceintent

speciallyfortheopeningmatch.•On-the-bookshotel

occupancy

remainsstable(~18一19%)acrossmultipleGroup

Stage

weeks,reflectingearlybookingconfidence

for

a

city

hostingseveralkeyfixturesratherthanasinglematch-drivenspike.•Transient

ADRisalreadyelevatedinearly

June(~$520)andstrengthensagainaroundlate

June,suggestingratedisciplineandconfidencebeforedemandfullymaterializes.MIDTPassengersbyDepartureweekMIDT

Passengers

IndexedMax=1001009080706050403020100205%92%69%52%250%200%150%100%50%0%7-Jun

14-Jun

21-Jun

28-Jun5-Jul12-Jul19-Julmm

MIDTPax

as

of

Dec2025MoM

ChangeAmadeusSearchesbyDepartureweekAmadeusSearchesIndexedMax=100100908070605040302010097%63%50%

51%

52%120%100%80%60%40%20%0%7-Jun

14-Jun21-Jun28-Jun

5-Jul

12-Jul19-Jul Searchesasof

Dec2025MoM

ChangeTransient

ADR(USD)MonthonMonth$530$479$4106%5%4%7-Jun

14-Jun21-Jun28-Jun5-Julmm

This

Month

mmLastMonthMoM

ChangeHotelOccupancy

MonthOnMonth19%

18%

18%11%

10%

4%

7-Jun

14-Jun

21-Jun

28-Jun5-Jul This

MonthLast

MonthMoM

ChangeGROUPSTAGEMATCHESGROUPOF32ROUNDOF16City11-Jun12-Jun13-Jun14-Jun15-Jun16-Jun17-Jun18-Jun19-Jun20-Jun21-Jun22-Jun23-Jun24-Jun25-Jun26-Jun27-Jun28-Jun29-Jun30-Jun1-Jul2-Jul3-Jul4-Jul5-JulMexicoAKAXXMexicoCity70%

58%Source:

AmadeusDestinationGateway&Demand360®

asof

12

January,202677%

43%12%

9%

70%11%18%$406$4018%4%CONFIDENTIAL&

RESTRICTEDHighlights•Flight

searchesandbookings

surgeinmid–

late

June,coincidingwithGroupStagefixtures,showingstrongearlytravelintenttothe

city.•

Airbookingsshow

verystrongMoMincreases(200%+peaks),indicatingthat

searchintentisalreadyconverting

into

bookings.•

On-the-books

occupancy

risessteadilyfrom17%to

22%across

June,aligningwithscheduledfixturesandconfirming

early

bookingmomentum.•

ADRremainsrelativelystableandslightlybelowlastmonth,suggestingrateheadroomasdemandcontinuestomaterialize

closer

tokick-off.MIDTPassengersbyDepartureweekMIDT

Passengers

IndexedMax=1001009080706050403020100427%395%191%

170%100%50%450%400%350%300%250%200%150%100%50%0%7-Jun14-Jun

21-Jun

28-Jun5-Jul12-Jul19-Jul MIDTPax

as

of

Dec2025MoM

ChangeAmadeusSearchesbyDepartureweekAmadeusSearchesIndexedMax=1001009080706050403020100189%131%

137%66%

61%

63%

69%200%180%160%140%120%100%80%60%40%20%0%7-Jun

14-Jun21-Jun28-Jun

5-Jul

12-Jul19-Jul Searchesasof

Dec2025MoM

ChangeHotelTransient

ADR(USD)MonthonMonth$409$348-10%-15%7-JunThis

MonthHotelOccupancy

MonthOnMonth21%

22%17%

9%

7%

7-Jun

14-Jun21-Jun This

MonthLast

MonthMoM

ChangeGROUPSTAGEMATCHESCity11-Jun12-Jun13-Jun14-Jun15-Jun16-Jun17-Jun18-Jun19-Jun20-Jun21-Jun22-Jun23-Jun24-Jun25-Jun26-Jun27-JunGuadalajaraAAKHGuadalajaraSource:

AmadeusDestinationGateway&Demand360®

asof

12

January,202614-JunLastMonthMoM

Change12%21-Jun144%-1%$397CONFIDENTIAL&

RESTRICTEDHighlights•

Thestrongest

surgesin

searches

andMIDTbookings(weekof14

Jun)align

exactly

withMonterrey’sfirst

GroupStage

match,confirmingfixture-led

travel

planning.•

Elevated

on-the-booksoccupancy(~34–35%mid-June)matchestheclusteredfixture

schedule,not

just

asinglematch—reinforcingMonterreyasahigh-intensity

host

city.•

Unlikesingle-match

cities,Monterreybenefitsfrommultiplefixturesspreadacross

June,whichexplains

whydemandremainselevatedbeyondonepeak

week.MIDTPassengersbyDepartureweekMIDT

Passengers

IndexedMax=1001009080706050403020100475%216%171%138%44%500%450%400%350%300%250%200%150%100%50%0%7-Jun14-Jun

21-Jun

28-Jun5-Jul12-Jul19-Jul MIDTPax

as

of

Dec2025MoM

ChangeAmadeusSearchesbyDepartureweekAmadeusSearchesIndexedMax=1001009080706050403020100181%141%123%81%51%

56%

55%200%180%160%140%120%100%80%60%40%20%0%7-Jun

14-Jun21-Jun28-Jun

5-Jul

12-Jul19-Jul Searchesasof

Dec2025MoM

Change$347HotelTransient

ADR(USD)MonthonMonth$2870%-2%-3%7-Jun14-Jun21-Jun28-JunThis

Month

LastMonth

MoM

ChangeHotelOccupancy

MonthOnMonth35%

34%19%8%

7%7-Jun

14-Jun21-Jun28-Junmm

This

Month

mmLastMonthMoM

ChangeGROUPSTAGEMATCHESGROUPOF32City11-Jun12-Jun13-Jun14-Jun15-Jun16-Jun17-Jun18-Jun19-Jun20-Jun21-Jun22-Jun23-Jun24-Jun25-Jun26-Jun27-Jun28-Jun29-Jun30-Jun1-Jul2-Jul3-JulMonterreyFFAXMonterreySource:

AmadeusDestinationGateway&Demand360®

asof

12

January,202611%-4%163%121%21%$280$3631%13matchesGROUPOFSTAGE10matchesGROUPOF322matchesGROUPOF

161matchesCanadaVancouver©AmadeusITGroupanditsaffi

liatesandsubsidiariesTorontoCONFIDENTIAL&

RESTRICTEDHighlights•

Searchesandbookings

showmoderate,stablelevelsacross

June,suggestingVancouverbenefitsfrombaselineinternationaldemand,notonly

match-driven

travel.•

Occupancy

sitsbetween

41%

and51%throughout

June,indicatingearlycompressionevenbeforelast-minute

event

demandmaterializes.•

Transient

ADRisconsistentlyhigh($540–$587duringmatch

weeks),showing

strong

rateconfidence.MIDTPassengersbyDepartureweekMIDT

Passengers

IndexedMax=100100908070605040302010041%36%30%26%45%40%35%30%25%20%15%10%5%0%7-Jun14-Jun

21-Jun

28-Jun5-Jul12-Jul19-Jul MIDTPax

as

of

Dec2025MoM

ChangeAmadeusSearchesbyDepartureweekAmadeusSearchesIndexedMax=100100908070605040302010052%

51%44%

43%54%52%50%48%46%44%42%40%38%7-Jun

14-Jun21-Jun28-Jun

5-Jul

12-Jul19-Jul Searchesasof

Dec2025MoM

ChangeHotelTransient

ADR(USD)MonthonMonth$540$4562%1%0%

0%

HotelOccupancy

MonthOnMonth51%41%

7%

2%

7-Jun

14-Jun

21-Jun

28-Jun5-Julmm

This

Month

ma

Last

Month

MoM

ChangeGROUPSTAGEMATCHESGROUPOF32ROUNDOF16City11-Jun12-Jun13-Jun14-Jun15-Jun16-Jun17-Jun18-Jun19-Jun20-Jun21-Jun22-Jun23-Jun24-Jun25-Jun26-Jun27-Jun28-Jun29-Jun30-Jun1-Jul2-Jul3-Jul4-Jul5-Jul6-Jul7-JulVancouverDBGBGXX7-Jun14-JunThis

Month21-Jun28-Jun5-JulLastMonth

MoM

ChangeVancouverSource:

AmadeusDestinationGateway&Demand360®

asof

12

January,202648%

45%31%

29%

1%

2%

44%44%50%23%50%$566$587$4414%2%CONFIDENTIAL&

RESTRICTEDHighlights•

Searches

andMIDTbookings

peakinmid-June,aligningwithearlyGroupStagematches,confirmingadvanceplanningforinitialfixtures.•

On-the-books

occupancyrisesto~28%mid-Junebeforeeasingslightly,indicatingearlysell-in

for

match

periods

withadditionalupsideahead.•

ADRstaysrelativelystable

(~$338–$362)

with

minimalMoMchange.MIDTPassengersbyDepartureweekMIDTPassengersIndexedMax=100100908070605040302010089%66%45%

39%

40%

40%

40%100%90%80%70%60%50%40%30%20%10%0%7-Jun14-Jun

21-Jun

28-Jun5-Jul12-Jul19-Jul MIDTPax

as

of

Dec2025MoM

ChangeAmadeusSearchesbyDepartureweekAmadeusSearchesIndexedMax=100100908070605040302010077%60%61%49%

49%

51%

49%90%80%70%60%50%40%30%20%10%0%7-Jun

14-Jun21-Jun28-Jun

5-Jul

12-Jul19-Jul Searchesasof

Dec2025MoM

ChangeHotelTransient

ADR(USD)MonthonMonth$3622%$338$3131%1%

0%

7-Jun

14-Jun

21-Jun

28-Junmm

This

Month

mmLastMonthMoM

ChangeHotelOccupancy

MonthOnMonth28%25%

26%21%

6%

2%

7-Jun

14-Jun21-Jun28-Junmm

This

Month

mmLastMonthMoM

ChangeGROUPSTAGEMATCHESGROUPOF32City11-Jun12-Jun13-Jun14-Jun15-Jun16-Jun17-Jun18-Jun19-Jun20-Jun21-Jun22-Jun23-Jun24-Jun25-Jun26-Jun27-Jun28-Jun29-Jun30-Jun1-Jul2-Jul3-JulTorontoBLELIXTorontoSource:

AmadeusDestinationGateway&Demand360®

asof

12

January,2026

4%

6%

$351

UnitedStatesSeattleDallasBostonSanFranciscoKansasCityPhiladelphiaLosAngelesAtlantaNew

YorkHoustonMiamiNew

Jersey78matchesGROUPOF16FINALS6matches2matchesQUARTERFINALS

4matches52matchesGROUPOF

STAGESEMIFINALS

2matches12matchesGROUPOF

32©AmadeusITGroupanditsaffi

liatesandsubsidiariesCONFIDENTIAL&

RESTRICTEDHighlights•

Searches

andMIDTbookingspeakaround

mid-June,aligningwithGroupStagefixtures,thentapergraduallyratherthandroppingsharply.•

On-the-books

occupancy

risesto~37%inmid-June,remainingelevatedthrough

late

June,confirmingearlybooking

momentum

tied

tofixtures.•

ADRfluctuatesmodestly

(~$412–$517),suggesting

hotelsareholdingratessteady

whiledemandcontinuestobuild.MIDTPassengersbyDepartureweekMIDTPassengersIndexedMax=100100908070605040302010051%37%

37%60%50%40%30%20%10%0%7-Jun14-Jun

21-Jun

28-Jun5-Jul12-Jul19-Jul MIDTPax

as

of

Dec2025MoM

ChangeAmadeusSearchesbyDepartureweekAmadeusSearchesIndexedMax=100100908070605040302010052%42%

43%60%50%40%30%20%10%0%7-Jun

14-Jun21-Jun28-Jun

5-Jul

12-Jul19-Jul Searchesasof

Dec2025MoM

ChangeHotelTransient

ADR(USD)MonthonMonth$517$442$412$3471%0%-1%HotelOccupancy

MonthOnMonth37%29%26%26%

11%

7%

7-Jun

14-Jun

21-Jun

28-Jun5-Julmm

This

Month

ma

Last

Month

MoM

ChangeGROUPSTAGEMATCHESGROUPOF32ROUNDOF16City11-Jun12-Jun13-Jun14-Jun15-Jun16-Jun17-Jun18-Jun19-Jun20-Jun21-Jun22-Jun23-Jun24-Jun25-Jun26-Jun27-Jun28-Jun29-Jun30-Jun1-Jul2-Jul3-Jul4-Jul5-Jul6-Jul7-JulSeattleGDBGXX7-Jun14-JunThis

Month21-Jun28-Jun5-JulLastMonth

MoM

ChangeSeattleSource:

AmadeusDestinationGateway&Demand360®

asof

12

January,202647%36%56%

52%14%

7%

6%

49%46%42%47%27%$3490%2%CONFIDENTIAL&

RESTRICTEDHighlights•

Searches

andMIDTbookingsrisesharplyin

mid

June,aligningwith

GroupStagematches,confirmingearlyplanning

for

openingfixtures•

On

the

booksoccupancy

jumpssharplyinlate

June(+29%MoM),suggesting

acceleratinghotelbookingsclosertogroup

of

32matches•

ADRincreases

duringmatchweeks(+5%MoM

mid

June),indicatinggrowing

confidence

asdemandmaterializesMIDTPassengersbyDepartureweekMIDT

Passengers

IndexedMax=100100908070605040302010066%60%43%34%

31%22%70%60%50%40%30%20%10%0%7-Jun14-Jun

21-Jun

28-Jun5-Jul12-Jul19-Jul MIDTPax

as

of

Dec2025MoM

ChangeAmadeusSearchesbyDepartureweekAmadeusSearchesIndexedMax=100100908070605040302010064%54%44%

43%70%60%50%40%30%20%10%0%7-Jun

14-Jun21-Jun28-Jun

5-Jul

12-Jul19-Jul Searchesasof

Dec2025MoM