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《旅游管理专业英语》习题参考答案Chapter1TravelandTourismListeningDirection:Fillintheblanksaccordingtowhatyouhear.DialogueA(1)sightseeingtour(2)trail(3)term(4)recommend(5)weather(6)ride(7)train(8)planDialogueB(9)route(10)LasVegas(11)GrandCanyon(12)book(13)happento(14)downtown(15)8:30(16)259SpeakingDirection:Doarole-playinanyofthefollowingsituationswithyourpartner(s).Situation1YouandyourfriendareplanningatriptoEurope,nowyouaretalkingwithatravelagencyabouttheflightinformation.A:Goodmorning!HowcanIhelpyou?B:AfriendandIareplanningatriptovisitGermanyandFrance,andIneedsomeinformationonairlineflights.A:Isee.Areyouinterestedintakingatour?B:Nothanks.Wearedeterminedtogoonourown.A:Noproblem.YoucanflytoandoutofBerlinfromhere.ThenyoucantakeatraininEurope.B:Itsoundssoeasy.A:Itis.HereIwillgiveyouacomputer-printedflights.Anythingelse?B:Notrightnow.Iwouldliketotalkthisoverwithmyfriendfirst.A:Sure,pleasetakeyourtime.Seeyounexttime.B:Thankyou,bye!Situation2Janeisplanningtotakeavacationabroadwithherfamilyinthesummer.Nowsheisinatravelagencyfortripplanning.J(Jane):Goodmorning,Iamplanningtogoonavacationthisyearwithmyfamily.Canyousuggestagooddestinationforthevacationanditscost?T(Travelagency):Goodmorning,Iwillgiveyouthecompleteinformation.Whenareyouplanningtogo?J:IwanttogoabroadandpreferablytoEurope.Iamplanningtotakemyfamilyinsummerholidaysasthekidswillbefree.Pleaseletmeknowaplacewhichcanbevisitedduringthistimeandhasthebestweather.T:TherearemanyplacesyoucantravelinthemonthsofMayandJune.OneofthemisdefinitelyEurope,andtheseasonisgoodastheclimateisnotverycoldaswellashot.J:WhichcountriesshouldbeaddedtothepackageifIoptforEurope?T:YoucanaddSwitzerland,Italy,Francetoyourpackage,theyarethebestplacestovisitinEurope.J:IsthereanyotherplacesIcango?BesidesEurope.T:IfyouwanttogotoAsiancountries,youcantryThailandandevenSingaporeandMalaysia.J:Whatwouldallthepackagescost?T:Singapore、Malaysiaandcruisepackagewouldbeunder70,000perpersonfor6-7days.ThepackagetoEuropewouldcostyouaround1,60,000for7-8days.J:Therearesixpeopleinmyfamily.IfIchooseEuropepackage,thatwouldbewaytooexpensive.T:HaveyouevergonetoSingaporeandMalaysia?J:No,Ihaveneverbeen.T:ThenIwouldsuggestyoutogotoSingaporeandMalaysiaasthepackageiscost-effectiveanditalsoincludesacruise.Youcanexperiencethebestofboththeplaces.J:Ifindthisoneenticing.J:Pleasegivemetheratesforfour-starhotels.Also,Iwantthebalconyroominthecruise.T:Noproblem,Iwillmailthebestquotationtoyoushortly.J:Thanksatonforyourassistance.T:Youarewelcome!ExercisesComprehensionQuestionsDirection:Choosethebestanswerfromthefourchoicesaccordingtothetext.1.a2.c3.b4.c5.dTranslationDirection:TranslatethefollowingpassagesintoChinese.进入新世纪,人们对如何度过业余时间,尤其是闲暇时间和非工作时间的兴趣持续增长。一些评论员甚至认为,休闲时间——我们如何利用它以及它对个人和家庭的意义——定义了我们的生活,是非工作活动的焦点。为什么研究旅游很重要?对于这个问题,最直接、最明显的答案是,旅游是一项具有重大规模和巨大经济意义的全球活动。然而旅游值得研究的原因不在于其规模和经济意义。全世界数百万人的暂时性迁徙所带来的社会、文化和政治影响不应该被忽视。Direction:TranslatethefollowingpassageintoEnglish.Formorethanhalfacentury,withtheglobalincreaseoftourismactivities,itsscalehasnotonlybecometheobjectofconcernallovertheworld,butalsobroughtunprecedentedhugebusinessopportunitiesforthedevelopmentoftourismindustry.Asearlyasthe1960s,tourism,asoneoftheindustrieswithitsstrongestdevelopmentmomentumintheworld,wasknownasthe"economicgiant"ofthe20thcentury.Inthe21stcentury,despitesetbacksinthegrowthofglobaltourismactivities,tourismisstillstronglydevelopingandhasbecomeanimportantsocialandeconomicforceintheworld.WritingDirection:Writeabusinessreportforyourcompanyincludingthefollowingparts.ExecutivesummaryIntroductionMainBodyConclusionSamplebusinessreportAnnualreviewof2021SocialMediaMetricsforJoe'sMarketingDataReportedconductedby:RileyAnnGarcia979-401-9543ragarcia@December15,2021Introduction:WhenJoe'sMarketingsigned10clientsincreasedduring2020,itbecameclearthatasocialmediapresencewasimportanttosustaintheimageoftheorganization.Despitethecreationofaccountsforthreemainplatforms,we'veonlyusedinternstopostonceaweekoneachplatform.Thisreportsummarizesthereachofoursocialmediapresenceoverthelastyearandresultstolearnandexpandourmarketingeffortsfor2022.BodyParagraph(ResultsfromtheResearch):Duringthe2021calendaryear,ournumberoffollowersincreasedby5%to2020whileclientsigningsincreasedby50%.Whenweofferedclientsign-onpackagesduringtheholidayseason,threeclientssignedonandthenumberoffollowersincreasedby20duringthatperiod.Accordingtouniversitysurveys,studentsprefertobeengagedwithonsocialmediaandseebrandsaspeoplefirst.Customerssurveysalignedwiththeiranswersastheyenjoyedahumaninterest-focusedmarketingstrategy.Postsonourprimarysocialmediachannelleadtoa10%increaseonthecompany'slandingpage.Conclusion:Wefoundthatthedatawecompiledfromcompaniesshowedanincreaseofinterestinservicesfromcompanies,buttheywantedtoseeanactivepresenceofourservicesonsocialtobolstertheirtrustinourcompany.Theybelievethatimprovementsinsocialmediaprocessesandengagementcanleadtoalargereturnoninvestment.Solutions:Hirethreefull-timeemployeestorunsocialmediaaccountsGettestimonialsfromcurrentclientsthatwecanpostonsocialmediaIncreaseclientbaseto15Havea100%clientretentionrateTrainsalesstaffonsocialmediaprocessesconductedbythenewmarketingmanagerReferences:Studiesconductedbyword-of-mouthsurveysgiventoTexasA&MUniversitystudentsTherestofthedatawasdistributedfromthecurrentmarketingintern

Chapter2TourismSystemListeningDirection:Fillintheblanksaccordingtowhatyouhear.DialogueA(1)passport(2)customsdeclaration(3)declare(4)normalallowance(5)suitcase(6)personalbelongings(7)4000(8)Euro(9)proceed(10)stayDialogueB(11)purpose(12)planning(13)theHiltonHotel(14)cash(15)foodormeatSpeakingDirection:Playaroleinanyofthefollowingsituationswithyourpartner(s).Situation1YouareacustomsofficerinBeijingCapitalInternationalAirport,nowyouareinterviewinganinternationaltravelerbeforelettinghim/herintothecountryC(customsofficer):WelcometoChina.MayIseeyourpassportplease?T(traveler):Sure.Hereitis.C:Whereareyoucomingfrom?T:I'mcomingfromSeoul,Korea.C:Whatisthepurposeofyourvisit?T:I'mhereonbusiness.C:Howlongareyouplanningtostay?T:I'llbestayingforthreeweeks.C:Wherewillyoubestaying?T:I'llbestayingatahotel.C:HaveyoueverbeentoChinabefore?T:No,thisismyfirsttime.C:Doyouhaveanythingtodeclare?T:No,nothing.C:Enjoyyourstay.T:Thankyou.Situation2Youmakeaninternationaltraveltoanothercountry;nowyouaregoingthroughcustomsattheairportbyansweringbasicquestionstoacustomsofficer.C(customsofficer):MayIseeyourpassportplease?T(travel):Sure,hereyouare.Andthisisthedeclarationform.C:What'sthepurposeofyourvisit?T:I'mhereonbusiness.C:Thisvisaisgoodfortwoweeks.Howlongwillyoubestaying?T:Fortendays.C:Willyoudosometravelingwhileyouarehere?T:Yes,Iwanttospendacoupleofdaysfortraveling.IhavefriendstherethatIwillvisit.C:Whatdoyouhaveinthebag,sir?T:Justcamera,clothes,andsomebooks.C:Wouldyoumindopeningthebagforme?T:Alright.C:OK.Enjoyyourtrip,sir.T:Thankyou.ExercisesComprehensionQuestionsDirection:Choosethebestanswerfromthefourchoicesaccordingtothetext.1.a2.b3.b4.c5.aTranslationDirection:TranslatethefollowingpassagesintoChinese.系统的概念是一个非常强大的分析工具。在最简单的层面上,系统是一个完整的整体,其本质属性源自其组成部分之间的关系。系统和系统思维极大地影响了生物学、生态学和物理学等研究领域,从20世纪早期的一些关于系统的最初想法发展到工程、建筑施工、社会学、地理学、规划,当然还有旅游研究。系统方法在旅游研究中的多个领域和多个层次的分析中都有潜在的应用。在学术研究中,它可以作为普适性研究和具体性研究的参考点。它的结构,以及对系统各要素之间和内部存在联系的强调,可以用于商业研究和影响研究。在商业领域,它可能对营销规划特别有用,作为识别空间和功能联系的工具。某政府可以使用该框架来确认其在旅游系统中地方选区的关系。Direction:TranslatethefollowingpassageintoEnglish.Theso-calledsystemisaunitywithspecificfunctionsformedbythecombinationofmanyinterrelatedandinteractiveelements.Themostimportantandfundamentalfunctionoftourismsystemistomeettheneedsoftourists.Theexistenceofthewholetourismsystemdependsontheexistenceoftourists'needs.Tourismsystemhasvariousimpactsonitsexternalenvironment,includingsocial,economic,ecologicalandenvironmentalimpact,etc.A"tourismsystem"isaframeworkthatcoversthecompletetravelexperienceoftourists.Theanalyticalvalueofthismethodis,itenablespeopletounderstandthewholeprocessoftourismfromperspectivesofbothsuppliersandpurchasers,aswellastoclearlyrecognizesomerelevantorganizationsthatcaninfluenceandevencontroltourismactivities.WritingDirection:Writeatravelitineraryforyourtravelagencyincludethefollowingparts.a.Titleofanitineraryb.Introductionofanitineraryc.Detailedinformationofanitineraryd.ConclusionofanitinerarySampleitineraryAFour-dayTourofGreekIsland&TurkeyCruiseTouristSitestoVisit:Hora,Santorini,Ephesus,Patmos,MykonosTourCode:SXT08/2008Quotation:EUR$288/p.pTravelTime:4daysDepartureTime:August12th,2022Inclusions:1nightsinAthens.2nightsoncruise.Breakfastdaily.Lunchanddinnerperitinerary.Groundtransportviaair-conditionedluxurycoach.EnglishspeakingassistantandguidesAdmissionticketsasoutlinedinitinerary.Highlights:GuidedwalkingtourofHora.VisitancientEphesus,hometoTurkey'sversionofPompeiiandbelievedtobethelasthomeoftheVirginMary.ExplorePatmos,hometotheMonasteryofSt.John.Explorethedramaticallybeautiful,volcanicislandofSantorini.TraditionalGreekdinnerwithBouzoukimusicandfolkdancersinAthens.TourDescription:Designedforhistorybuffs,thisitineraryfeaturesinarefreshingcruiseshipincludingvisitingAthensandgorgeoussightseeinginbothGreeceandTurkey.Day1Athens,acosmopolitancapitalcityofGreece,willsurpriseyouwithitsuniqueoutlookandculture.Afterarrivingtotheterminalhallinthemorning,alocalassistantwillmeetyourgroupandarrangeyoutoafour-starhotelaswellasreceptioniststocarryluggagebyprivatecars.Undoubtedly,atastylunchcombinedwithlocalandspecialdisheswillbeservedinthehotel’sdininghalltowelcomeguestsandeasethetirednessoflong-travel.Apartfromthis,anoonnapisnecessarytoregaintheenergyoncecheckinginisfinished.Intheafternoon,yourgroupwillmeetaguidewhohasgoodcommandofEnglishtoleadyoutoexploretheexciting,mysteriousandancientcity.SeethemostfamoussightsincludingthemonumentalgatewayofHadrian’sArch,thePanathenaicStadium-theonlymajorstadiumintheworldbuiltcompletelyoutofwhitemarbleandthescenicCapeSounion-arockypromontorywhichhousestheancientTempleofPoseidon.Aftervisitingallthesespots,theguideanddriverwillaccompanyyourgroupbacktothehotelwhereyouwillstayforthefirstnight.Day2Afterbreakfastandcheck-out,yourgroupwillbetraveltoPiraeusPorttoembarkonafantastic2-nightcruiseonthesparkingandbluewatersoftheAegeanSea.Breakfastandlunchwillbeincludedontheshipeveryday.ThefirstvisitwillbetheislandofCret,whichwashomeofgreatMinoanCivilizationandthemythologicalhomeofZeus.It’salsothelargestandmostruggedoftheGreekislands.Archaeologicaldiscoveriesthatrevealaratheradvanced,6000-year-oldcivilizationwillbeappreciatedduringtheshortexcursiontothenearbyKnossos.Laterthisafternoon,youwillarrivetothebest-knownandmostbreathtakingisland—Santorini,wheretouristsflocktotasteitsdistinguishedwinesortoenjoyazurewatersandblack,red,orwhitesand.Besides,duetoitsvolcanicorigins,theisland’sformationandcalderainparticulararedramaticallybeautifulandrare.Day3ThismorningwearrivetotheseasideresorttownofKusadasi,locatedonTurkey’sAegeanCoast.AshoreexcursiontoEphesusisavailable.ApartfromwidelyknownforitsTempleofArtemis,oneoftheSevenWondersoftheAncientWorld,theGreekcityalsohasaninterestinghistorywithearlyChristians.ItisbelievedthatthevirginMarysettledhereintheend.St.Paulalsolivedherefortwoyears.Laterontoday,thecruiseshipwillstopinPatmos,asmallGreekislandintheAegeanSea,whichissaidtobetheplacewhereSt.JohnwrotetheBookofRevelationwhileinexile.Constructedononeoftheisland’shighestpoints,theMonasteryofSaintJohntheTheologianishometomanytreasuresincludingpricelessiconsandmanuscripts.Its’salsoaUNESCOWorldHeritageSite.Day4TodayyourgroupwillbetotheislandofMykonos,oneofthemostcosmopolitanGreekislandswhichistotallydifferentfromitsexterior.Itswhite-washedhomessetverynearthewater,tinychapelsandwindmillsarecharacteristicofthisverypicturesque,CycladicIsland.Whileinthisisland,youcaneitherexploreitonyourownwayorparticipateinaguidedwalkingtourofHora,theisland’scapital.Afterlunch,yourgroupwillbeaccompaniedbacktoAthens.Therewillbetwohoursforyoutowanderinthiscityfreely.Yourgroupwillbeexpectedtogatherinfrontofthehotel’sgatewherewestayatthefirstnight.ConsiderpayingavisittotheNewAcropolisMuseumwhichisreallyimpressiveortotheancientagora.Youcanalsorelaxinacafébarorpurchasesomedelicatejewelryboutiquesandotherlocalsouvenirs.Thenyourgroupwilltransferbyprivatecarstotheairportforitsreturnflight.

Chapter3TouristMotivationListeningDirection:Fillintheblanksaccordingtowhatyouhear.DialogueA(1)mistaken(2)expecting(3)havethepleasure(4)tiring(5)appreciate(6)enterprises(7)10hours(8)delayed(9)heldup(10)clearup(11)attending(12)jet-lag(13)luggage(14)schedule(15)reception(16)considerate(17)collaborationDialogueB(18)Manchester(19)waiting(20)journey(21)smooth(22)hotel(23)setoff(24)phonecallSpeakingDirection:Playaroleinanyofthefollowingsituationswithyourpartner(s).Situation1George,anAmericansportsfan,comestoBeijingforthe24thWinterOlympicGames.AsGeorgewalksoutoftheBeijingCapitalInternationalAirport,heseessomebody(Mr.Wang)holdingupasignwithhisnameonit.George(G):Hello!I’mGeorgeSmith.AreyouMiss.Wang?Wang(W):Yes,I’mWangBo,yourolderbrother’sfriend.WelcometoBeijing.G:Nicetomeetyou.Theflightwasdelayedbecauseofbadweather.Sorrytokeepyouwaitingforsolong.W:Nevermind!CanIhelpyouwithyourbags?G:Thankyouverymuch!W:Mycarisoutside,arewereadytogonow?G:Sure,let’sgo.W:HaveyoueverbeentoChinabefore?G:I’vebeentoShanghai.ThisisthefirsttimetovisitBeijing.Situation2:ImagineyouhavebeenaskedtopickabusinessacquaintanceupfromtheairportandthispersononlyspeaksEnglish.A:Hello,I’mJamesPetrick.B:Hi,I’mLiuJingfromTianchengGroup,welcometoShanghai.Howwasyourtrip?A:Nottoobad,thanks!Butoneofmybagsdidn’tarrivefromEngland.B:Willtheydeliverittoyourhotel?A:That’swhattheypromised.B:Oh,that’sgood.CanIhelpyouwithyourbags?A:Yes,please.ThebagsareheavyI’mafraid.B.Noproblem.Mycaristhisway.A:Thankyou!B:Doyoutravelabroadalot?A:Well,acoupleoftimesayear.Iliketotravelmore.B:Isthisyourfirsttimetoourcity?A:Yes,myfirsttimeinShanghai.I’vebeenexpectingtomakethistrip.B:Ihopeyou’llhaveapleasantstayhere.ExercisesComprehensionQuestionsDirection:Choosethebestanswerfromthefourchoicesaccordingtothetext.1.d2.c3.d4.a5.bTranslationDirection:TranslatethefollowingpassagesintoChinese.1.旅游动机是一种具有多维内在结构的心理学概念。人们到不同的地方去旅游以满足其不同的需求。目的地管理者应该牢记这一点,并且开发不同类型的旅游吸引物和旅游服务,以满足旅游者的多样性需求。另一方面,如果沟通得当,同一种旅游产品可以用于多种目的,满足不同类型的旅游动机。当然,充分了解产品所能够实现的特定旅行动机是此类沟通的先决条件。2.在旅行需求模型中,目的地被视为是可以提供迥然不同的度假体验的地方。因此,旅行者的动机会影响他们对目的地的诉求,目的地提供各种度假体验的能力也会有所不同。简言之,旅游者对目的地的选择不是建立在其具有标准客观的特征之上,而是去到一个可以根据个人心理和动机选择旅游活动和度假体验的地方。Direction:TranslatethefollowingpassageintoEnglish.Toalargeextent,tourismmotivationisakindofinstrumentalimplementationoftourismdemand.Fromtheperspectiveofpsychologicaldynamics,theacquisitionoftourists'pleasantleisureexperiencedependsontheirmotivationsthathavemoredynamicnatureandstrength.Thus,tourismmotivationisthepracticaldecompositionoftourismdemandincontent(suchasnature,culture,health,relationship,orreputation).Intermsofthewaytorealization,thepleasuregeneratedintheprocessoftourismexperienceneedstoberealizedbymeansofreturn,identification,leisure,anddiscovery.WritingDirection:Writeabusinessletteronbehalfyourcompanywithappropriateformat.SamplebusinessletterMay4,2022Mr.GeorgeJames293OlivePlaceSaltLakeCity,UT28371DearMr.James,IamwritinginconnectionwiththerecentmeetingwehadregardingyourdesiretotraveltoAustralialaterthisyear.Ihavecomeupwithanitineraryandpossibledates(takenfromthebracketthatyouprovidedtome)andhaveenclosedanitinerarymaptomakeitcomprehensibletoyou.Whenyourefertotheenclosure,youwillseethatIhavebookedyoutoflyfromSaltLakeCityInternationalAirportonAugust5,2022at5pmlocaltime.YouwillflyDelta.AfterastopoveratLosAngelesInternationalAirport(about4.5hours),youwilllandatSydneyKingsfordSmithAirport.ThetotalflyingtimebetweenSaltLakeCityandSydneyis21hours30minutes.Sinceyouhaveaskedustobookinadvance,youwillbegetting40%offontheairfarealongwithaseatinthebusinessclass,whichisincludedinthecostoftheticket.Pleaserefertothefareinformation(alsoenclosed)tofindouthowlittlethisholidaywillcostyou.Ifthereisanyfurtherinformationthatyouneed–orrequiremetochangedatesordestinations–pleasefeelfreetocontactmeat(888)888-8888.Sincerely,AlisonFreemanSunshineVacation923W3100SSaltLakeCity,UT1937Chapter4TourismProductListeningDirection:Fillintheblanksaccordingtowhatyouhear.DialogueA(1)check-in(2)reservation(3)double(4)fillout(5)bill(6)third(7)enjoyableDialogueB(8)booked(9)checkon(10)file(11)receipt(12)buffet(13)mini-bar(14)roomservice(15)additional(16)412(17)elevator(18)exit(19)right-hand(20)bellboySpeakingDirection:Playaroleinanyofthefollowingsituationswithyourpartner(s).Situation1Acustomerischeckinginatahoteltogetthekeytotheroom,andhe/shemadeareservationbeforearrival.Guest(G):Hithere!Receptionist(R):Hello,sir.WhatcanIdoforyou?G:Iwouldliketocheckin,please.MynameisEricChen.R:Noproblem.Iwilljustlookupyourbooking.Howdoyouspellyourlastname,please?G:Chen.That’sC-H-E-N.R:Ah,great.Thereyouare.You’vegotasingleroomintheeastwingofthehotelonthefifthfloor.Therearegreatviewsofthecityfromthatroom.You’llloveit.G:Thatsoundsbrilliant.R:MayIhaveyourpassportplease?G:Ofcourse,noproblem.Hereitis.R:Willyouneedaprintedcopyofyourbill,sir?G:No,thankyou.R:Hereisyourchipcard,sir.Youwillbestayinginroomnumber505.G:Great,thankyou.HowdoIaccesstheWi-Fi,please?R:YouwillfindtheWi-Fipasswordinthewelcomepackinyourroom.Itisaccessibleinyourroomandinthelobby.G:Perfect.Andwhattimeisbreakfastserved,please?R:Thebreakfastisservedbetween7amand10:30amintherestaurantinfrontofthereception.G:Oh,wow.Youhavenicelongopeninghours.Onelastthing,whattimewillIhavetovacatemyroomonthelastdayofmystay?R:Thecheckouttimeis11o’clockinthemorning.G:Great,thankyou.R:Haveagreatstay,sir!Situation2:Youareafront-deskreceptionistatSheratonHotel,nowyouarehandlingawalk-inguestforcheck-in.A:Goodmorning,welcometotheSheratonHotel.HowcanIhelpyou?B:Hi,Iwouldlikearoomfortonight.Doyouhaveanyvacancies?A:Yessir,wouldyoulikeasingleroom,oradoubleroom?B:Asingleroom,please.A:Howlongwillyoubestaying?B:Forthreenights.A:Smoking,non-smoking?B:Non-smoking.A:Sure,andwouldyouratherhavearoomwithaviewoftheoceanortheforest?G:Itdoesn'treallymattertome;whicheverischeaper.A:Sure,it'sgoingtobe$379pernight.CanIseeyourID,please?B:Hereitis.A:Alright,couldyousignhere,please?B:Noproblem.DoyouacceptAmericanExpress?A:I'msorry,sir.OnlyVISAorMasterCard.B:Inthatcase,here'smyVISA.A:Thankyou.Isthereaphonenumberwhereyoucanbecontacted?B:Yes,itis316-464-1125.A:Okay.Here'syourkey.Yourroomnumberis576.It'sonthe5thfloor,youcantaketheelevatorsbehindus.Ifyouneedanything,justdial9forthereception.B:Thankyouforyourhelp.A:Mypleasure.Enjoyyourstay!ExercisesComprehensionQuestionsDirection:Choosethebestanswerfromthefourchoicesaccordingtothetext.1.c2.d3.a4.d5.bTranslationDirection:TranslatethefollowingpassagesintoChinese.1.旅游产品的生产源于一个复杂的过程。这一过程始于资源、原材料和其他成分(如建筑材料、燃料和农产品)的原始投入,以创造旅游业所需的设施和设备。然后通过额外的加工、制造或施工将其转化为中间投入。接着,通过管理经验、技术服务、调度和包装,中间投入被进一步细化成为中间产出。在最后阶段,旅游者利用中间产出(服务)生成最终产出:即无形但具有重要价值的体验,如娱乐、商务和社交。2.目的地核心旅游产品的多样化包括提供更加多样性的产品,通过扩大目的地现有的游客体验,或吸引不同类型的游客,可能会增加目的地本身的价值。这种产品的多样化策略可以为目的地提供有别于规模经济的范围经济效益.Direction:TranslatethefollowingpassageintoEnglish.Tourismproductscanbedividedintotwotypes:coretourismproductandpackagetourismproduct.Theformeristheoriginalformoftourismproducts,whichcanmeettheneedsoftouristsforpleasurableleisureexperience.Thelatterreferstheexpansionformoftourismproducts,whichinvolvesthemultiplevalueadditionaroundthecorevaluesoftourismproductsmadebytourismenterprisesorotherrelatedenterprises.Thisadditioncanbecompletedeitherbytheproductionenterprisesorthesalesenterprisesinthetourismindustry.Writing(1)Writeanemailtoaguestofyourtravelagency;theemailshouldincludethefollowingparts:a.Subjectlineb.Openingwordsc.Mainbodyd.ClosingSampleemailConfirmationofReservationforBrittanyDaviesDearBrittanyDavies,ThisistheconfirmationmailofyourtripreservationtoSanFrancisco.Pleasegothroughtheflightandaccommodationdetailssothatifthereisanymistakeitcanberectifiedattherighttime.Asforyourrequest,wehavebooked2airticketsinthebusinessclasswithUnitedAirlines.ThebookingismadeinthenameofBrittanyDaviesandTobinDavieswiththeageof32and35respectively.TheticketsareforMay12,2022fromHoustontoSanFrancisco.YouraccommodationreservationisdoneatthePalaceHotellocatedatthe2NewMontgomerySt,SanFrancisco,CA.Youareconfirmedforastayof2nightsinadeluxeroomfromMay12toMay14,2022.Iwanttomakeclearthatifyouwantanykindofchangeinthereservationthenpleaseinformwithin24hoursofthisconfirmationletterafterwhichanyrequestwon’tbeentertained.Restweassureyouthatyouwon’tfaceanyproblemswiththeproposedtrip.ThanksandHaveaGoodDay!AlleyRiceRiverOaksTravelAgency(2)Youwillmakeabusinesstraveltonextweek;writeafaxinappropriateformattothecompanyyouwillvisittoresponsetheirinquiryofyourtripinformation.SamplefaxFAXCornerstoneITcompanyFaxnumber:555-123-4567.Phone:319-522-5855Address:1800NMichiganAvenueChicago,IL,60616ToName:AlexMcIntoshFaxnumber:555-123-4567.Numberofpages:1Subject:VisittoLondonFromName:MatthewStoneDate:3July2022▢Urgent ▢ForReview ▢PleaseReply ▢ConfidentialMessage:ThanksforcallingmethismorningregardingmytriptoLondonnextweek.Idoappreciateyourarrangementforpickingmeupattheairport.IwillbearrivingatHeathrowAirportonFlightAF1180onTuesday,12Julyat6:35pm.MyaccommodationhasbeenreservedattheSt.PancrasRenaissanceHotel.IwilldepartfromHeathrowAirportonSaturday16Julyat13:00pmbytakingtheFlightBA8105.Best,MatthewStoneChapter5TouristDestinationsListeningDirection:Fillintheblanksaccordingtowhatyouhear.(1)1212(2)separate(3)room(4)leave(5)rate(6)check-outDialogueB(7)bills(8)786(9)servicecharge(10)service(11)traveler’scheck(12)check(13)changeSpeakingDirection:Playaroleinanyofthefollowingsituationswithyourpartner(s).Situation1:YouareatourguidefromChinaInternationalService,andnowyouarehelpinggroupgueststocheckoutatthereceptiondesk,confirmtheamountofroomsandaskthegueststoreturntheroomkeys,remindthemiftheyhaveanymini-barconsumptionandforgottenitems.SampledialogueR(receptionist):Goodmorning,mayIhelpyou?T(tourguide):Goodmorning,I’mfromCIS,wearegoingtocheckoutformygroup.Herearetheroomcards.R:Waitaminute,theroomnumberis1206to1216,tendoublerooms,right?T:Sure.R:(callhousekeeping)Room1206to1216ischeckingout,pleasecheckifthereareanymini-barconsumptionandforgottenitems.R:(tothetourguide)Hereisthebill,pleasecheckitandsignforsettlement.T:OK.I’dlikeareceipt,please.P:Sure.Hopeyouenjoyedyourstayinourhotel.Situation2:YouworkatthereceptiondeskofaSheratonhotel,aguestcometocheckout,politelyaskthemodeofpayment,andhandlerelevantcheck-outproceduresforhim.R(receptionist):Goodmorning,mayIhelpyou?G(guest):

I’mcheckingoutnow.CanIhavemybill?R:MayIhaveyourroomnumber,please?G:Room1118,hereistheroomcard.R:Hereisthebill,pleasecheckit.Howdoyouwishtopay?Bycreditcard,traveler’scheckorcash?G:I’dliketopaybycreditcard,bytheway,whatisthisitem?R:Oh,“L”standsforLaundry.G:OK,mayIhaveaninvoiceformyroomcharges?R:Hereisyourcreditcardandinvoice,I’llcallthebellmantotakeyourbaggagedown.G:Thanks.R:

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