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FINALREPORT|ii
ProjectProfile
ProjectTitle:
ASEANFrameworkonLogisticforDigitalEconomySupplyChainforRuralArea
ProjectDescription:
TheASEANDigitalIntegrationIndex(ADII)revealsasignificantdigitaldividewithinASEAN,
particularlybetweenurbanandruralareas,highlightingtheregion'slagindigitaltradeand
logisticscomparedtopartnercountries.Tobridgethisgapandenhanceruralareas'
contributiontothedigitaleconomy,there'sacallforaframeworktodevelopdigitallogisticsinfrastructureacrossASEAN,focusingoninclusivesupportforallgeographicareasandlevelsofsociety,especiallyinruralregions.
ExecutingAgency:
CentreofInternationalAffairs–SecretariatGeneral,MinistryofCommunicationand
InformationTechnology,RepublicofIndonesiaGedungA,Lantai4–MinistryofCommunicationandInformationTechnology
EA’saddress:
Jl.MedanMerdekaBarat,no.9.Jakarta10110Telp:+62-21-3848104,Fax:+62-21-3500959
FundingTotal:
62,270USD
FundingSource:
ASEANICTFunds
DurationofProject:
11months
ProjectImplementationUnit:
ResearchCenterforRegionalPlanningandDevelopment,UniversitasGadjahMada,Yogyakarta
PIUAddress:
JalanKemuningSekipM-2,KampusUGM,Yogyakarta,Indonesia5528Phone:+62274566361.
Fax:+62274562800.
Email:
psppr@ugm.ac.id
TableofContents
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Chapter1Introduction 1
1.1Background 1
1.2Rationale/Purpose 1
1.3Objectives 2
1.4Output 2
1.5Outcome 2
Chapter2DeskStudyonLast-mileDeliveryandRuralLogistics 3
2.1DigitalEconomyandSupplyChain 3
2.2Last-mileDelivery:Trendsandchallenges 7
2.3RuralDevelopmentandIssuesofGrowth 8
2.4RuralLogistics 10
Chapter3RegionalPolicyFormulationfortheDigitalEconomySupplyChainforRuralAreas 12
3.1ASEANMemberStatesCommitmentforRuralMSMEsEmpowermentinDigitalEconomy
SupplyChaininRuralAreas:PolicyAnalysis 12
3.1.1BruneiDarussalam 13
3.1.2Cambodia 14
3.1.3Indonesia 15
3.1.4LaoDPR 15
3.1.5Malaysia 16
3.1.6Myanmar 17
3.1.7Philippines 18
3.1.8Singapore 19
3.1.9Thailand 20
3.1.10Vietnam 21
3.2Cross-CuttingThemes:InitiativesandChallengesonDigitalization 22
3.3QuestionnaireFindings 25
3.3.1BruneiDarussalam 25
3.3.2Cambodia 26
3.3.3Indonesia 27
3.3.4Malaysia 28
3.3.5Singapore 29
3.3.6Thailand 30
3.3.7Vietnam 31
3.4FindingsandResultsfromtheRegionalWorkshop 32
3.4.1SMEsandDigitalTradeandEconomyinASEAN 32
3.4.2ChallengesandOpportunities 32
3.5Discussions 33
Chapter4ASEANFRAMEWORKONLOGISTICSFORDIGITALECONOMYSUPPLYCHAININRURALAREA.33
4.1Introduction 33
4.2OperationalGuidelines 34
4.2.1Terminology 34
4.2.2PrinciplesofImplementation 35
4.3FrameworkDevelopmentProcess 35
4.4FrameworkforDigitalEconomySupplyChainforRuralArea 35
4.4.2PillarsonLogisticsforDigitalEconomySupplyChainforRuralArea 37
PillarofDataGovernance 37
PillaronLogistics 38
PillaronEconomicDevelopment 38
PillaronDigitalCulture 38
4.5TheimplementationoftheFramework 39
References 45
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ListofFigures
Figure1TransitionofLogisticsOverTime 6
Figure2EvolutionofSupplyChainIntoValueWebs 7
Figure3PillarsoftheFramework 36
Figure4ASEANFrameworkonDigitalEconomySupplyChainForRuralAreas 36
ListofTables
Table1SelectedAMSrankinginWorld’sPerformanceLogisticIndex,2023 11
Table2BreakdownofspecificimplementationstrategiesoftheFrameworkforeachASEANmemberstate 40
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Chapter1Introduction
1.1Background
DigitaldividesinASEANmemberMemberstatesStates(AMSs)varyacrossstateswiththedevelopedSingapore,MalaysiaandBruneihaveinternetaccessibilityratesofmorethan80percent,whileIndonesiaandThailandhavelessthan60percentalongwithimpoverishedMyanmarandVietnam.ThiscreatesdifferenteconomicimpactamongtheAMSseconomy,wherethebulkofe-commerceiscarriedoutthroughinternetinfrastructure.LackofinfrastructureinruralareascreatesimpedimenttoenhancingthelocaleconomyasruralSMEshavedifficultiesexpandingtheirscaleofproductionandreachingouttobroadermarket.Moreover,the2021ASEANDigitalIntegrationIndex(ADII)onlyscores55.27ondigitaltrade&logistics;thisisthelowestamongthefivepillarsofADII.Thepertinentissueisthelackofsupportofdigitaltechnologiesontrade/customsprocessesinmanyAMSs.
Expandingthereachofruralsmall&mediumenterprises(SMEs)andbusinessestobroadersupply(ofinputs)andmarketwouldaccelerateruraleconomicgrowth,createjobsandextendthevalueaddedofgoodsproducedandsoldoutsidetheruralareas.WhileruralSMEsinnovationandthecapacitytorapidlyadapttoconsumerdemandareofimportanceingeneratingruralcompetitiveness,neverthelessaccesstobroadermarket(bothfinancialmarketsandconsumers)shouldbeprioritized.Hence,thenecessitytodevelopaframeworkfordigitalsupplychainforruralareasthatcanbeappliedtoeachAMSandoverallASEANregion.
1.2Rationale/Purpose
TranslatinganaloguesupplychaintointelligentsupplychainrequirescoordinatedeffortsandpolicyharmonizationbetweenAMSs.Whiletheintentofthisprojectistoescalateruralareas’competitivenessandalleviatebarriersofdataflowstoenhanceintelligentsupplychain(first-mile,middle-mileandlast-miledelivery),severalbarriersareremaintobeseen.DigitaldividestillexistsbetweenurbanandruralareasandbetweenAMSs,asdegreeofinternetpenetrationvariesineachAMS;atthesametime,ruraleconomyrelianceonlocalcustomsandculturepluslackofnecessaryinformationbeyondtheconfineofruralareasimpedesruralcompetitivenesswhichproducesandwidensrural-urbaneconomicgap.AsnineAMSshaveruralareaswitheachcomplexityandchallenges,enhancingtheregionalsupplychainandexpandingdigitaltradewouldfacilitateregionaleconomicgrowthanddevelopment.ThisfacilitateseffortstoachieveMasterPlanonConnectivity2025(MPAC2025)’strategicareaonSeamlessLogisticsthroughkey
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initiative:A3.2.strengtheningASEANcompetitivenessthroughenhancedtraderoutesandlogistics.
ExpandingtheindustrialchainofruralcommoditieswouldcreatejobopportunitiesandaddedvaluetoruralSMEs.However,thisalonewouldnotgeneratesignificantimpactonruralenterprises’performanceunlessbroadermarketcanbereachedbothwithinstateandcrossborder.ByenhancingruralSMEsandeconomictransformationthroughICTfacilitationwillleadtohighereconomicanddevelopmentoutcomesandreductionofwealthandincomegapsregionallyandlocally.Todoso,regulatoryframeworkdevelopmentandharmonizationshouldbeputintoplace,allowingbetterandspeedytransitionfromanaloguetointelligentsupplychainandtheintegrationofAMSsintoregionaldigitaltradeandeconomy.Assuch,thisprojectsupportsASEANEconomicBluePrint2025(AECBP2025)especiallyC2.iii)innovation:supportICTinnovationsandentrepreneurshipaswellasnewtechnologicaldevelopmentssuchassmartcityandbigdataanalytics.
1.3Objectives
(i)Identificationofexistinglawsandregulationsonlogisticsthatcouldbedeployedtoacceleratetheimplementationofdigitaleconomysupplychaininruralareas.
(ii)Analysisofopportunitiesandchallengesintheaccelerationofdigitaleconomysupplychainforruralareas,includingviewsandperceptionsfromlogisticsoperatorsandSMEs.
(iii)Harmonizationofregulationsonlogisticstosupportdigitaleconomysupplychaininrural
areas.
1.4Output
ASEANFrameworkonlogisticsfordigitaleconomysupplychainforruralareaswhichconsistsoftheproposedagreementonharmonizationofregulationsonthefollowingaspects(logistics,supplychain,SMEs,anddigitaleconomy),specificcommitmentsfromeachAMSsandnon-bindingarrangementstoenhancetheapplicationofdigitaleconomysupplychainforruralareas.
1.5Outcome
immediateoutcome:Relevantsectoralbodies(ASEANDigitalSeniorOfficialsMeeting(ADGSOM)fromdigitalsector,ASEANSeniorTransportOfficialMeeting(STOM)fromtransportationsector,ASEANCoordinatingCommitteeonMicro,SmallandMediumEnterprises(ACCMSME)fromsectorMSMEtoconsider,endorse,andadopttherecommendations.
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mediumtermoutcome:EachAMSimplementtheadoptedtherecommendationsasregulationstoacceleratetheintegrationofruralSMEsintoglobalsupplychainfacilitatedbydigitaleconomy.
Chapter2DeskStudyonLast-mileDeliveryandRuralLogistics
Thischapteroutlinesmethodstoidentifywhatappropriateapproachesfordevelopingpolicyframeworkforthedigitaleconomysupplychainforruralarea.Itstartsbyidentifyingwhatdigitaleconomyandsupplychainareandtheintersectionbetweenthetwowhichwhichleadstotheimplementationoflast-miledelivery.Debatesanddiscussionsfromtheoreticalandempiricalresearchareusedasaframeworktodefinedigitaleconomyanditseffectonsupplychainoperationsincludinglast-miledelivery.Statisticaldataandreportsareemployedtosupporttheargumentofwherethecurrenttrendondigitaleconomysupplychainis,includingimplementationchallengesinruralarea.
Onemajorissueinrurallast-miledistributionisitscapillary,wheretherearelongdistancesbetweendeliverypointsandtheyareoftendifficulttoaccessduetounreliableinfrastructurethatcancausedelays.Culturalandinstitutionalarrangementalsoplayimportantrolesinallowingruraleconomytogrow,asitaffectslocalcommunityacceptanceorresistanceinutilisingnewtechnologyorapplicationfortheirdailyactivities(includingbusinessactivities).Againstthisbackground,itisimportanttomapoutwhatisneededtobedoneforacceleratingruraleconomy.Thissectionprovidesdescriptionofwhatdigitaleconomysupplychainisandhowthistrendevolveovertimeandreshapeourthinkinginrunningbusinessandexpandmarketsize.Itthendelvesintolatesttrendonlast-miledeliveryandhurdlesinfacilitatingruralSMEsgrowththroughmarketexpansion,aprerequisiteinfosteringruraleconomy.SuchimpedimentsarethenanalyzedwithinthecontextofruraldevelopmentandhowthiscanbesolvedthroughadvancingrurallogisticsandseamlesslyembeddingruralSMEsintodigitaleconomysupplychain.Allofthesewillbeutilizedasaconceptualprecursorforthepolicyframeworkforthedigitaleconomysupplychainforruralarea.
2.1DigitalEconomyandSupplyChain
Technologicaladvancementhaspavedwayforthegrowthofnewlinesofeconomicactivitieswhichheraldshigheraddedvalueandeconomicbenefitstobusinessesandconsumers.Digitaleconomyemergesasthenewapproachthatcouldincreaseeconomicvalueofgoodssold(andservicesprovided)byenterprises.Latestestimatesshowthatin2023digitallytransformedenterprisesaccountforUS$53.3trillion,morethanhalfoftheoverallnominalGDPandsharp
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increasefromlatestaccountin2018whereitaccountedforonlyUS$13.5trillion.Thedigitaleconomymakesupmorethan15%oftheglobalGDPandhasgrown2.5timesfasterbetween2013and2023thantheGDPofthephysicalworld.Itisforecastthatthedigitaleconomywillgrowtremendouslyandcontributenotonly30%totheglobalGDPbutalsocreate30millionjobsby2030.
Businesseshaveexpressedconcernoverwhethertechnologycouldfacilitatebetterinteractionbetweenfirmsorbetweenproducers,intermediateplayersandconsumers.Timeconstraintsandbusinesseslackofabilitytoidentifymarketfortheirproductsareoftencitedasthemajorimpedimentforsmallandmediumenterprises(SMEs)forgrowth.WhileprogressonICTdevelopmentandrateofadoptionbyenterprisesgrowsfaster,changesinbehaviourandbusinessmodelarestillrequiredtofullycapitalizeonthepotentialsofICTinfrastructureanddigitaleconomy.Developedeconomiesenjoyhighereconomicgrowthbenefitsbyafactorofalmost25percent,althoughtheytendtolagbehindemergingeconomiesinjobcreationbyasimilarmargin.Thisillustratesthepotentialofdigitaleconomytolevelingplayingfieldintheglobalizedeconomy.
TheASEANDigitalMasterPlan(ADMP)2025hasoutlinedstepsforenhancingtheregionalsupplychainbyfocusingontheaspectssuchasstrengtheningdatagovernanceandsecurityandadoptionofdigitalservicestoincreaseregionalcompetitivenessandeconomicgrowth.Toachievethesegoals,severaldesiredoutcomesandenablingactionsweredevelopedandtranslatedintoannualprojectscarriedoutbyinstitutionresponsibleforcarryingoutICTdevelopmentineachAMS.TheseprojectsaredirectedtoalleviatedigitaldividenotonlybetweenAMSsbutalsowithineachAMSasrural-urbandividecontinuestopersistalthoughithaslessenedovertheyears.
OneofitsdesiredoutcomeoftheADMP2025focusesontheutilisationofdigitalservicestoconnectbusinessandtofacilitatecross-bordertrade.WithcurrentGDPofapproximatelyUS$3.7trillionandover670millionpeopleinpopulationsize,ItisestimatedthatASEANasaneconomicblocby2030willhavecombinedGDPreachestrillionsofdollarsandbecomeworld’sfourth-largesteconomy.Assuch,tofullycapturethispotential,itisimportanttomobiliseeffortstostrengtheneachAMScapacitytoparticipateinthedigitaleconomy,bolsterenterprisesinvolvementthroughinfrastructuredevelopment&incentivepolicyandsafeguardconsumers’privacyviadatagovernanceandsecurity.
UndertheDO6,theADMP2025alsooutlinesanumberofenablingactions(EAs)tohelprealizeconnectingbusinessandfacilitatecross-bordertradethroughutilisationofdigital
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servicesofwhichoneoftheseEAsispromotionofe-commercetradeinASEAN,enhancelast-milefulfilmentcooperation,andimprovecompetitivenessinthedigitaleconomy.UnderthisEA,supplychainpreviouslyconnectsproducerandconsumerthroughmechanizationoftransportfollowedbyautomationofhandlingsystemnowisexpectedtoadoptsystemoflogisticsmanagementwhereeveryinformationiscompiledandsharedtoreducetimeandcostassociatedwithfreightmobility.Thislogistics3.0approachisexpectedtobringsignificantimprovementandchangesinenterprisesbehaviour.Thistransformationallowsenterprisesandconsumerstofullyadapttologistics4.0,whereeverythingisautomatedandnetworked,allowingpromptresponsesfromplayers(bothenterprisesandfreightcompanies)andconsumers.
DespitecurrentpracticesoflogisticsandsupplychaininseveralAMSsstillemploymechanizationoftransportandgraduallyembraceautomationofhandlingsystem,somepracticesinitiatedbyprivatesectorshowthatthetrendhastiltedtowardsystemoflogisticsmanagement.Thisparadigmshiftallowsincreasedeaseoffreightmobilityandpenetrationofbroadermarketbyenterprises,althoughforthoseinruralareasthisisconstrainedbylackofcapacity(ofenterprises)tocapitalizedigitaleconomysupplychainandengagewithcurrenttechnology.TheASEANSmartLogisticsNetwork(ASLN)asaplatformtopromotelogisticsinterconnectivityandintegrationwithintheregionalblocisbuilttoimprovingconnectivityandpromotingtheuseofsmartandsustainablelogisticsinfrastructure.ThisinitiativeistheresultoftheASEANConnectivityMasterPlan(ACMP)2025whichcallsforpolicypromotingintegrationbetweenASEANmembers.
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Figure1TransitionofLogisticsOverTime
Source:Wang,2016
Asseenfromfigure1,logistics4.0asthegoalofdigitaleconomysupplychainfocusesonconnectingmultiplesupplychains.Thisnewparadigmwilldeployinternetnetworkstofacilitatecommunicationbetweenandamongvarioussubsystemsofactivitiesanddataexchangeinrealtimeeffectivelyandefficiently.Suchanapproachwillbecarriedouttodeliver‘smartservices’and“smartproducts”.Whileitseemspromising,neverthelesstherearebarrierstofullyimplementingadvancedsupplychainapproachinruralareasdespitepolicysupportfromgovernment.
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Figure2EvolutionofSupplyChainIntoValueWebs
Source:Deloitteanalysis.
Aspreviouslystated,sinceASEANregionalisforecasttobetheworld’sfourth-largesteconomy,itisimportanttoadapttothenewtrendandtechnology.Currentpracticesoflinearsupplychainfocusingonthecreationofvaluebasedontheproductionofgoodsandserviceswillbereplacedwithcomplex,dynamicandconnectedvaluewebswherevalueisproducedthroughknowledgeexchangethatdrivesproactiveproductionofgoodsandservices.
2.2Last-mileDelivery:Trendsandchallenges
Keyfeaturesofdigitaleconomyistheimplementationoflast-miledeliverywhichcutthedistancebetweenseller(s)/producer(s)and(potential)buyer(s).Thereduceddistancebetweenseller(s)andbuyer(s)isfacilitatedthroughtheutilisationofICTwhichenablesgoodsdeliveredintimelymannerandbothsellerandbuyercouldkeeptrackoftheirgoodsinrealtime.Thisfacilitatesincreasedtrustbetweensellerandbuyerleadingtopotentiallyincreasedvolumesalesovertime(Amoah
et.al.2023
;Beckmann
et.al.2023
;Peters,2023).thisincreasedsalesvolumealsofacilitatessellertocontinuouslyupgradetheirsystemallowingbetterservicesandfastertimedeliveryofgoodsand/orservicestoconsumers.
Facilitatedbyincreasedspeedofinternetconnection,e-commerceenablesbuyer(s)todirectlypurchasegoodsandservicesfromseller(s).alongwiththegrowthofparcelexpress
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industry,e-commercehasshortenedtheintervalsalongthesupplychain.Althoughtherearesomechallengesinexpandinginternetconnectioninruralareas,neverthelessinternethasreachedalmosteveryvillageallowingsignificantreductioninsupplyintermediationandincreasedopportunitiesofvillagestokeepmoreofthesalesproceedsasincome.
Last-miledeliveryprovidessignificantfinancialandeconomicbenefitsforurbandwellersandbusinesseslocatedinurbanareas;however,challengesarestillpresentfortheruralbusinessestooptimallydeployICTtoreapthefullbenefitsoflast-miledelivery(Mrazek
et.al
.2020;Miao2021;
Jinget.al.2023
).oneoftheproblemsinimplementinglast-miledeliveryinruralareaisthelongdistancebetweentwopointsleadingtosignificantincreaseoftransportcost.Geographicalcharacteristicsalsoaffectstheoperationoflast-miledelivery,asitrequiresspecializedvehicletotransportgoodsfromoneplacetoanother.Althoughbothsellerandbuyercouldkeeptrackofwheretheirgoodsare,neverthelessthediversityofgeographicalconstraintsbecomestheimpedimentthatcouldnotbeeasilysolved.
e-commercesupply-chainmanagementmakesextensiveuseofenterprise-resource-planningsystems,integratingnearlyallaspectsofmanagementtostandardizethefirm’sbasicinformationandbusinessprocesses.Althoughitshowspromises,someissuesremaintobeseen,especiallyasAMSsuchasIndonesia,Malaysia,PhilippinesarearchipelagicstatewhichmakescostoftransportinggoodswithinregionishighercomparedtootherAMSwhichexhibitcontinentalsettingsuchasBruneiDarussalam,Cambodia,Laos,Myanmar,Thailand,andVietnam.
However,tofullyrealizethepotentialsoflast-miledeliverysomeobstaclesneedtobeaddressed.Logisticscosts,roadconstructionandinfrastructureplanning,andlackoftechnologyintegrationareseenastheprimaryculpritfortheregioninlaggingintappingthefullpotentialoflast-miledelivery.LogisticscostsinVietnamwereequivalentto20.9percentofGDPin2016,surpassedthanthoseofChina,ThailandandJapan.Thiswastheresultfromunorganizedoperationsduetolackoftechnology.Further,severalAMSsstillusetraditionalrouteplanningthatinclidesredundantprocedures.Thebusinessmodelemployunnecessarilyhighamountsofresourcesthatinducemorecostsforcompanies.DriversincertainASEANregionsarestillstrugglingtodelivergoodsandservicestopre-determinedlocationspromptlyandaccurately.Theyoftenrelyontheirfamiliaritywiththelocalareaandrefusetoutilizethehelpoftechnologyandtendtotakelongerroutes.
2.3RuralDevelopmentandIssuesofGrowth
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DespitethefactthatthenumberofSoutheastAsiapopulationlivesinurbanareascontinuestoincrease,roughly60percentofthepopulationstillliveinruralareas.Withagricultureasthepredominantsector,itischallengingforruralpopulationtostimulatethelocaleconomyduetoanumberoffactors(Beckmann
et.al.2023
;Pfister&Lehrmann2023;Quinton
et.al.2023
).
AlthoughotherdevelopedcountriessuchasJapan,SouthKoreaandtosomeextentChinaexhibittraitsofpredominantagricultureintheirruralareas,thesizeoftheirruraleconomyeclipsesruralASEAN.Japan,forexample,hasdevelopedadvancedlogisticssystemtofacilitateandtransportgoodsbetweenruralandurbanareasandvice-versaduetotheirabilitytobuildinterconnectinginfrastructurefromoneregiontoanother(Miao2023;Quinton
et.al.2023
).TheextentofurbangrowthinruralChinahasfacilitatedremarkableruraldevelopmentandacceleratedruralSMEscapacitytoexpandtobroadermarket(Miao2023;Peters2023;Pfister&Lehrmann2023).WiththeexceptionofJapanasanarchipelagiccountry,developedcountrieshavematurelogisticssystemduetotheirgeographicalsettingallowingfreights’easeofmovementandassuchthisleadstolowercostthatbenefitsellerandbuyer.
AlthoughruralareasinASEANshowsomeimprovement,neverthelesssomeissuesremaininplace.Economicgrowthstagnates,especiallyafterCOVID19-pandemicwhichimpedesnotonlytradeandservicesinurbanareas,butagricultureandhome-industryinruralareasaswell.ThisdisruptionallowsdeeperpenetrationofICTinruralareas,whichinsomecasesacceleratesculturaltransformation.Ruralcommunity,especiallythoseliveadjacenttourbanareasormajorcities,arenolongerdependentonanaloginstrumentsindoingtheirbusinessandgraduallyshiftingtodigitalapps(Peters2023).
Despitenumerouseffortsbycentralgovernmenttoaccelerateeconomicgrowthandintegrateruralareasintowidereconomy,neverthelessthereareshortcomingsthataredifficulttoaddress.LowpopulationgrowthduetohighoutmigrationratecontinuestoimpedetheabilityofruralSMEstoexpandtheirbusinessesasdemandremainsmodest.AlthoughtheICTcouldfacilitateruralSMEstoidentifypotentialmarketfortheirproducts,lackofadaptableinfrastructurecontinuestoimpedethissolution.Downstreamingpolicyalsoremainstobeseen,assomeruralcommunitiesareremainsresistantinadoptingnewtechnologyand/orequipmentthatcouldbedeployedtoincreasetheireconomiesofscale.Somesuggestionstoovercomethisissueinvolveutilizingcommunitydeliverypointsandspecializedvehicle.Communitydeliverypointsareaviablesolutionwheredistancebetweensettlementinagivenregionismoderateenoughthatthesecanbereachedbysmallmotorisedvehicleorspecializedvehicle.
Ruralcommunitypurchasingpowerisalsoseenasachallengingissueinacceleratingeconomicgrowth.Lackoflinkageamongruralareasorbetweenruralandurbanareasimpede
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flowsofgoodsleavingruralSMEsunabletotapintolargermarket.Effortstodownstreamruralagriculturalproductsareconstrainedbylackofskills,especiallyskillsofruralyouth,requiredtodiversifytheproductsandincreasetheiraddedvalue.IncreasedutilisationofICTshouldbetailoredwithbehavioralandculturalchangesofespeciallyruralyouthtoovercometheseproblems.GovernmentcanpromoteICTinfrastructuredevelopmentinruralareasandatthesametimemodifyeducationalcurriculatohelpruralyouthacquirenecessaryskills.
Aligningeffortstoincreaseruralincomewithdigitaleconomycouldalleviateproblemsoflinkingruralpotentialstourbanand/orwidermarket.ICTinfrastructuredevelopmentcouldbeexpeditedthroughdirectinvestmentwithcreativefinancingscheme(suchaspublic-privatepartnerships/PPPs)orpromotionofincentivesforcompetitivetendering.Moreover,governmentcoulddevelopasoundpolicyframeworkthatreflectstheneedforawiderdiffusionofdigitalnetworks.Anothermechanismissupportforbottom-upmodelsinruralareastofinanceanddeployhigh-speednetworkswheremunicipalnetworksorhigh-speednetworksfullyorpartiallyfacilitatedorfinancedbylocalgovernments,providedthatlocalgovernment’sfiscalcapacityissufficienttocoverallexpenditurerelatedtothisenterprise.
Whilealltheseseempromising,neverthelesslocalinstitutionalcapacity,includingruralgovernmentandlocalcommunity,shouldalsobestrengthenedtoensurethateffortstoaccelerateruraleconomicgrowthwillhavelastingimpacts.Thesecanberealizedthroughintroducingnewtechnologiesandapplicationtoimproveruralenterprises’performance,enactingpolicyandregulationstoincreaselocalgovernmentinruralareastoadoptICTintheirbusinessesanddevelopingdigitalplatformtofacilitatesocialinclusionbetweenandamongruralcommunitymembers.
2.4RuralLogistics
Keyissuesandchallengesinstimulatingruraleconomyisitsinabilitytomarkettheeconomicoutputsoutsideitsboundaries.Unlikeurbanareaswhichexperiencehigherpopulationgrowthduetoamixofnaturalgrowthandhighin-migrationrate,ruralpopulationonlyexperiencesmodestgrowthduetonaturalgrowthbutthisismoderatedbyhighout-migrationrate.Thislowpopulationgrowthrate,combinedwithlowpurchasingpower,attributedtolackofdemandfromruralareaswhichinturnhamperedruralSMEsabilitytogrowandexpandtheirbusiness.
TofacilitateruralSMEsgrowthandtheirbusinessexp
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