BEC商务英语阅读论述题及答案

BEC商务英语阅读论述题及答案第1页共1页BEC商务英语阅读论述题及答案一、单项选择题（共10小题，每题2分）（每小题只有一个选项符合题意，请把正确选项的字母填在题后括号内）1.WhichofthefollowingisNOTatypicalcomponentofabusinessreportaccordingtothepassage?A.IntroductionsectionB.FinancialstatementsC.MarketingstrategiesD.Personalanecdotes参考答案：D2.Inthecontextofinternationalbusinesscommunication,whatdoes"culturalsensitivity"primarilyreferto?A.TheabilitytospeakmultiplelanguagesB.UnderstandingandrespectingculturaldifferencesincommunicationstylesC.TheuseofformalbusinessattireD.Havingalargenetworkofinternationalcontacts参考答案：B3.Accordingtothepassage,whichfactorisconsideredmostcriticalforsuccessfulcross-culturalnegotiations?A.Fluencyinthe对方'snativelanguageB.PreparingdetailednegotiationplansC.Thenegotiator'scharismaandpersonalityD.Thefinancialresourcesavailable参考答案：B4.WhatisthemainpurposeofaSWOTanalysisinbusinessstrategydevelopment?A.Tocalculatethecompany'smarketshareB.Toidentifythecompany'sstrengths,weaknesses,opportunities,andthreatsC.TodeterminetheoptimalpricingstrategyD.Toanalyzethecompetitor'smarketposition参考答案：B5.Whichofthefollowingisanexampleofanon-verbalcommunicationcueinbusinessmeetings?A.ThecontentofthepresentationslidesB.ThetoneofvoiceusedduringdiscussionsC.TheuseofhandgesturesD.Thefrequencyofemailssentbeforethemeeting参考答案：C6.Accordingtothepassage,whatisakeycharacteristicofeffectivebusinesscorrespondence?A.UsingcomplextechnicaljargonB.BeingconciseandclearC.IncludingasmanyattachmentsaspossibleD.Writingverylongparagraphs参考答案：B7.Inthecontextofbusinessethics,whatdoes"conflictofinterest"referto?A.AsituationwhereabusinessdecisionbenefitsmultiplestakeholdersB.AsituationwherepersonalinterestscouldinterferewithprofessionaljudgmentC.AsituationwhereabusinessfacesfinanciallossesD.Asituationwhereabusinessmustchoosebetweentwoequallyvalidoptions参考答案：B8.Whatistheprimarypurposeofabusinessfeasibilitystudy?A.TodeterminethemarketdemandforaproductB.ToassessthefinancialviabilityandpracticalityofabusinessideaC.Tocalculatethebreak-evenpointD.Toanalyzethecompetitor'spricingstrategy参考答案：B9.Accordingtothepassage,whichskillisconsideredessentialforasuccessfulbusinessmanager?A.TheabilitytoperformcomplexmathematicalcalculationsB.Strongleadershipanddecision-makingskillsC.FluencyinmultipleprogramminglanguagesD.Theabilitytomemorizelargeamountsofbusinessterminology参考答案：B10.Whatisthemainadvantageofusingemailforbusinesscommunication?A.Itallowsforreal-timeface-to-faceinteractionB.ItprovidesapermanentrecordofcommunicationC.ItisthecheapestformofbusinesscommunicationD.Itismosteffectiveforurgentmatters参考答案：B二、填空题（共10小题，每题2分）（请把正确答案直接填写在题中横线上，填写不完整的不得分）1.Inthecontextofinternationalbusinessnegotiations,itisoftennecessaryto______culturaldifferencestoensuresmoothcommunicationandsuccessfuloutcomes.A.ignoreB.acknowledgeC.exaggerateD.minimize参考答案：Backnowledge2.Whenpreparinganannualreportforacompany,thefinancialsectionshouldprimarilyfocuson______.A.marketingstrategiesB.employeesatisfactionC.financialperformanceD.productdevelopment参考答案：Cfinancialperformance3.Duringabusinessmeeting,ifaparticipantdisagreeswithaproposedidea,itisusuallybestto______.A.immediatelyinterruptB.avoidexpressingopinionsC.respectfullydiscussalternativesD.emailthedisagreementlater参考答案：Crespectfullydiscussalternatives4.Theimport/exportdepartmentisresponsibleformanagingthecompany's______.A.domesticsalesB.internationaltradeC.localmarketingD.internallogistics参考答案：Binternationaltrade5.Inthecontextofbusinessethics,companiesshouldalwaysprioritize______.A.profitmaximizationB.customersatisfactionC.legalcomplianceD.employeebenefits参考答案：Clegalcompliance6.Awell-structuredbusinessplantypicallyincludessectionson______.A.personalhobbiesB.marketanalysisC.favoritemoviesD.familybackground参考答案：Bmarketanalysis7.Whenfillingoutacompany'sexpensereport,employeesmustensurethatall______areaccuratelydocumented.A.personalexpensesB.business-relatedcostsC.entertainmentexpensesD.foodexpenses参考答案：Bbusiness-relatedcosts8.Themainpurposeofacompany'swebsiteisusuallyto______.A.sellproductsdirectlyB.provideinformationtostakeholdersC.hostsocialmediacontentD.showcaseemployeeachievements参考答案：Bprovideinformationtostakeholders9.Duringanegotiation,itisimportantto______tounderstandtheotherparty'sperspective.A.beaggressiveB.remainsilentC.activelylistenD.interruptfrequently参考答案：Cactivelylisten10.Thesustainabilityreportofacompanyfocusesonitseffortsto______.参考答案：Creduceenvironmentalimpact三、判断题（共10小题，每题2分）（正确的打“√”，错误的打“×”，把判断符号填在题后括号内）1.Inabusinessmeeting,itisimportanttomaintaineyecontacttoshowconfidenceandengagement.参考答案：√2.Whenwritingaformalbusinessemail,usingcontractionslike"don't"and"it's"isacceptable.参考答案：×3.Themainpurposeofacompany'sannualreportistoprovidedetailedfinancialinformationtoinvestorsandstakeholders.参考答案：√4.Duringanegotiation,itisadvisabletostartwithahighinitialoffertogiveroomforbargaining.参考答案：×5.Awell-structuredbusinessplanshouldincludeacleardescriptionofthecompany'sproductsorservices.参考答案：√6.Whenfillingoutacompany'semploymentapplicationform,itisbesttobeasbriefaspossibleinansweringthequestions.参考答案：×7.Theimport/exportdepartmentisprimarilyresponsibleforhandlingthecompany'sinternationaltradeoperations.参考答案：√8.Duringabusinessmeeting,ifyoudisagreewithacolleague'ssuggestion,itispolitetoremainsilentandwaitforotherstospeak.参考答案：×9.Thesustainabilityreportofacompanyfocusesontheenvironmentalandsocialimpactofitsbusinesspractices.参考答案：√10.Whenpreparinganannualreport,itisessentialtohighlightthecompany'sachievementsandsuccessestoattractinvestors.参考答案：√四、简答题（共8小题，每题2分）（请分点作答，语言简明、要点齐全，写在对应题目下方的横线上）1.Whatarethekeydifferencesbetweenformalandinformalbusinesscommunication?A.Formalcommunicationfollowsstrictrulesandhierarchy.B.Informalcommunicationismorecasualandpersonal.C.Formalcommunicationusestechnicaljargon.D.Informalcommunicationislimitedtoface-to-faceinteractions.参考答案：ABCD2.Howcanbusinessethicsbeintegratedintocorporatestrategy?A.Bysettingclearethicalguidelines.B.Byconductingregularethicaltraining.C.Byrewardingunethicalbehavior.D.Byignoringethicalconsiderations.参考答案：AB3.Whatarethemaincomponentsofasustainabilityreport?A.Environmentalimpactassessments.B.Socialresponsibilityinitiatives.C.Financialperformancemetrics.D.Alloftheabove.参考答案：D4.Inabusinessmeeting,whatisthepurposeoftakingminutes?A.Torecorddecisionsmade.B.Toprovideasummaryforabsentmembers.C.Tocritiqueparticipants'performance.D.Tosetfuturemeetingagendas.参考答案：A5.Howshouldyoufollowupafterabusinessnegotiation?A.Sendathank-youemail.B.Immediatelyaskforasecondmeeting.C.Ignorethenegotiationpartner.D.Requestadditionalcompensationimmediately.参考答案：A6.Whatistheimportanceofculturalawarenessininternationalbusiness?A.Ithelpsinbuildingtrustwithforeignpartners.B.Itreducesmisunderstandings.C.Itenhancesmarketcompetitiveness.D.Alloftheabove.参考答案：D7.Howcantechnologyimprovebusinessefficiency?A.Byautomatingrepetitivetasks.B.Byfacilitatingremotecollaboration.C.Byprovidingreal-timedataanalytics.D.Alloftheabove.参考答案：D8.Whatarethebenefitsofnetworkinginthebusinessworld?A.Itexpandsprofessionalopportunities.B.Itprovidesaccesstoindustryinsights.C.Itfostersinnovationthroughcollaboration.D.Alloftheabove.参考答案：D五、阅读理解题（共8小题，每题3分）（先阅读下面材料，再根据材料内容作答，答案写在对应题目下方的横线上）Readthefollowingpassagecarefullyandchoosethebestanswerforeachquestion.Theriseofdigitaltechnologyhastransformedthewaybusinessesoperateandinteractwiththeircustomers.Companiesthatfailtoadapttothisdigitallandscaperiskfallingbehindtheircompetitors.Digitaltransformationinvolvesintegratingdigitaltechnologyintoallareasofabusiness,fundamentallychanginghowitoperatesanddeliversvaluetocustomers.Thistransformationrequiresastrategicapproach,focusingoncustomerexperience,data-drivendecision-making,andagileoperations.Oneofthekeybenefitsofdigitaltransformationisimprovedcustomerexperience.Digitaltoolsenablebusinessestogatherandanalyzecustomerdata,allowingthemtopersonalizetheirofferingsandprovidetailoredsolutions.Forexample,onlinecustomerrelationshipmanagement(CRM)systemshelpcompaniestrackcustomerinteractionsandpreferences,enablingthemtodelivermorerelevantandtimelyservices.Thispersonalizedapproachcanleadtoincreasedcustomersatisfactionandloyalty.Anothercriticalaspectofdigitaltransformationisdata-drivendecision-making.Inthedigitalage,businessesareinundatedwithvastamountsofdatafromvarioussources.Tostaycompetitive,companiesneedtoleveragethisdatatomakeinformeddecisions.Advancedanalyticsandartificialintelligence(AI)toolscanhelpbusinessesprocessandinterpretthisdata,identifyingtrendsandinsightsthatcandrivestrategicplanningandoperationalimprovements.Forinstance,predictiveanalyticscanforecastcustomerdemand,allowingcompaniestooptimizetheirinventoryandsupplychainmanagement.Agileoperationsarealsoessentialforsuccessfuldigitaltransformation.Thefast-pacednatureofthedigitalworldrequiresbusinessestobeflexibleandadaptable.Agilemethodologiesemphasizecollaboration,continuousimprovement,andrapidresponsetochange.Byadoptingagilepractices,companiescanstreamlinetheiroperations,reducecosts,andimproveefficiency.Forexample,implementingcloudcomputingcanenablebusinessestoscaletheiroperationsupordownquicklyinresponsetomarketdemands.However,digitaltransformationisnotwithoutitschallenges.Manybusinessesstrugglewithlegacysystemsandprocessesthathindertheirabilitytoadoptnewtechnologies.Additionally,thereisoftenaskillsgapwithinorganizations,asemployeesmaylackthenecessaryexpertisetoleveragedigitaltoolseffectively.Toovercomethesechallenges,companiesneedtoinvestintraininganddevelopmentprogramstoupskilltheirworkforce.Theyalsoneedtofosteracultureofinnovationandcontinuouslearning.Inconclusion,digitaltransformationisacriticalprocessforbusinesseslookingtothriveinthedigitalage.Byfocusingoncustomerexperience,data-drivendecision-making,andagileoperations,companiescanleveragedigitaltechnologytoimprovetheirperformanceandgainacompetitiveedge.Whilethejourneytodigitaltransformationmaybechallenging,thebenefitsfaroutweightherisksforbusinessesthatembracethisfundamentalshiftinhowtheyoperate.1.Whatisthemainpurposeofthepassage?A.TodescribethebenefitsofdigitaltechnologyB.ToargueagainstdigitaltransformationC.TooutlinethestepsfordigitaltransformationD.Tohighlightthechallengesofdigitaltransformation参考答案：A2.Accordingtothepassage,howcandigitaltoolsimprovecustomerexperience?A.ByincreasingthenumberofproductsofferedB.ByprovidingpersonalizedsolutionsC.ByreducingcustomerservicecostsD.Byautomatingallcustomerinteractions参考答案：B3.WhatroledoadvancedanalyticsandAIplayindigitaltransformation?A.Theyhelpbusinessesmanagetheirsocialmediaaccounts.B.Theyenablebusinessestomakedata-drivendecisions.C.Theyareusedtocreatedigitalmarketingcampaigns.D.Theyreplacetheneedforhumandecision-makers.参考答案：B4.Whyisagilityimportantindigitaltransformation?A.Itallowsbusinessestoignoremarkettrends.B.Ithelpsbusinessesrespondquicklytochanges.C.Itreducestheneedforemployeetraining.D.Itincreasesoperationalcosts.参考答案：B5.Whatisamajorchallengebusinessesfaceduringdigitaltransformation?A.ThelackofdigitaltechnologyB.ThehighcostofdigitaltransformationC.TheresistancetochangefromemployeesD.Theabsenceofcustomerdata参考答案：C6.Howcanbusinessesovercometheskillsgapindigitaltransformation?A.ByhiringmoreemployeesB.ByinvestingintraininganddevelopmentC.ByoutsourcingdigitaloperationsD.Byreducingthenumberofemployees参考答案：B7.Whatdoesthepassagesuggestaboutthefutureofbusinesses?A.Businesseswillnolongerneeddigitaltechnology.B.Onlylargebusinesseswillbenefitfromdigitaltransformation.C.Digitaltransformationwillbeessentialforbusinesssuccess.D.Smallbusinesseswillbeleftbehindinthedigitalage.参考答案：C8.Whichofthefollowingbestdescribesthestructureofthepassage?A.Itpresentsaproblemandthenofferssolutions.B.Itprovidesaseriesofstatisticsanddata.C.Itgivesastep-by-stepguideonatopic.D.Itcomparesandcontrastsdifferenttechnologies.参考答案：A标准答案与解析一、单项选择题1.参考答案：D解析：本题考查商务报告的基本结构。根据文章内容，商务报告通常包括引言部分、财务报表和营销策略等，而个人轶事不属于商务报告的典型组成部分。选项A、B、C均为商务报告的常见内容，只有选项D与商务报告无关。2.参考答案：B解析：本题考查跨文化沟通中的文化敏感性。文章明确指出，文化敏感性主要是指理解和尊重不同文化背景下的沟通方式。选项A、C、D虽然可能在商务沟通中有所帮助，但并非文化敏感性的核心定义。3.参考答案：B解析：本题考查跨文化谈判的关键因素。文章强调，准备详细的谈判计划是成功跨文化谈判的最关键因素。选项A、C、D虽然对谈判有帮助，但文章并未将其列为最关键因素。4.参考答案：B解析：本题考查SWOT分析在商业战略发展中的作用。文章指出，SWOT分析的主要目的是识别公司的优势、劣势、机会和威胁。选项A、C、D虽然与商业战略相关，但并非SWOT分析的主要目的。5.参考答案：C解析：本题考查商务会议中的非语言沟通信号。文章提到，手势是非语言沟通的一种形式。选项A、B、D虽然与商务沟通相关，但并非非语言沟通信号。6.参考答案：B解析：本题考查有效商务信函的主要特点。文章强调，有效商务信函应简洁明了。选项A、C、D虽然可能在某些情况下有用，但并非有效商务信函的主要特点。7.参考答案：B解析：本题考查商业伦理中的利益冲突。文章指出，利益冲突是指个人利益可能影响专业判断的情况。选项A、C、D虽然与商业决策相关，但并非利益冲突的定义。8.参考答案：B解析：本题考查商业可行性研究的主要目的。文章强调，商业可行性研究的主要目的是评估商业想法的财务可行性和实用性。选项A、C、D虽然与商业分析相关，但并非商业可行性研究的主要目的。9.参考答案：B解析：本题考查成功商业经理的关键技能。文章指出，领导力和决策能力是成功商业经理的关键技能。选项A、C、D虽然可能在某些情况下有用，但并非文章强调的关键技能。10.参考答案：B解析：本题考查使用电子邮件进行商务沟通的主要优势。文章提到，电子邮件提供沟通的永久记录。选项A、C、D虽然可能是电子邮件的特点，但并非其主要优势。二、填空题1.参考答案：Backnowledge解析：本题考查国际商务谈判中的文化差异处理。在跨文化商务沟通中，承认和尊重文化差异是建立信任、避免误解、达成共识的基础。ignore（忽视）会导致沟通障碍，exaggerate（夸大）和minimize（最小化）则可能扭曲事实或显得不真诚。acknowledge（承认）体现了对文化多样性的尊重和务实态度，是商务礼仪和谈判策略的体现。2.参考答案：Cfinancialperformance解析：本题考查年度报告中财务部分的核心内容。annualreport（年度报告）的财务部分（financialsection）主要呈现公司的财务状况、经营成果和现金流量，这是投资者、债权人等利益相关者最关心的信息。marketingstrategies（营销策略）、employeesatisfaction（员工满意度）和productdevelopment（产品开发）虽然重要，但通常在其他部分阐述。3.参考答案：Crespectfullydiscussalternatives解析：本题考查商务会议中处理不同意见的沟通技巧。在专业商务环境中，直接表达分歧时保持尊重和建设性至关重要。immediatelyinterrupt（立即打断）是不礼貌的，avoidexpressingopinions（避免表达意见）可能导致重要问题被忽视，emailthedisagreementlater（会后发邮件表达分歧）可能延误决策，而respectfullydiscussalternatives（尊重地讨论替代方案）则体现了专业素养和解决问题的意愿。4.参考答案：Binternationaltrade解析：本题考查进出口部门的职责范围。import/exportdepartment（进出口部门）的核心职能是管理公司的国际贸易活动，包括商品进出口的流程、关税处理、物流协调等。domesticsales（国内销售）、localmarketing（本地营销）和internallogistics（内部物流）属于其他部门的管理范畴。5.参考答案：Clegalcompliance解析：本题考查商业伦理中的首要原则。businessethics（商业伦理）要求企业在经营活动中遵守法律法规，这是企业生存和发展的基础。profitmaximization（利润最大化）是企业的目标之一，但必须合法合规；customersatisfaction（客户满意度）和employeebenefits（员工福利）也很重要，但legalcompliance（合法合规）是底线。6.参考答案：Bmarketanalysis解析：本题考查商业计划书的标准结构。businessplan（商业计划书）通常包括市场分析、公司描述、组织结构、财务预测等部分。marketanalysis（市场分析）是评估市场机会、竞争环境和目标客户的关键内容。personalhobbies（个人爱好）、favoritemovies（喜欢的电影）和familybackground（家庭背景）与商业计划无关。7.参考答案：Bbusiness-relatedcosts解析：本题考查公司费用报告的填报要求。expensereport（费用报告）用于记录和报销与公司业务相关的支出。personalexpenses（个人费用）、entertainmentexpenses（娱乐费用）和foodexpenses（餐饮费用）通常不被允许报销，而business-relatedcosts（与业务相关的费用）如差旅费、办公用品费等才是合规的报销项目。8.参考答案：Bprovideinformationtostakeholders解析：本题考查公司网站的主要功能。companywebsite（公司网站）的主要作用是为利益相关者（如投资者、客户、合作伙伴）提供公司信息，包括业务介绍、产品服务、新闻动态等。sellproductsdirectly（直接销售产品）是电子商务网站的功能，hostsocialmediacontent（托管社交媒体内容）和showcaseemployeeachievements（展示员工成就）是辅助功能。9.参考答案：Cactivelylisten解析：本题考查商务谈判中的沟通技巧。activelistening（积极倾听）是指全神贯注地听取对方发言，理解其观点和需求，是建立信任和达成共识的关键。beaggressive（表现得强硬）、remainsilent（保持沉默）和interruptfrequently（频繁打断）都是不良的谈判行为。10.参考答案：Creduceenvironmentalimpact解析：本题考查企业可持续发展报告的核心内容。sustainabilityreport（可持续发展报告）记录企业为减少对环境的影响所采取的措施，如节能减排、资源循环利用等。profitmaximization（利润最大化）、employeebenefits（员工福利）和employeeachievements（员工成就）虽然重要，但不是可持续发展报告的重点。三、判断题1.参考答案：√解析：本题考查商务礼仪中的眼神交流。在商务会议中，保持眼神交流是展现自信和参与度的重要方式。根据商务英语阅读教材中的相关内容，眼神交流有助于建立信任和沟通效果，因此该说法正确。2.参考答案：×解析：本题考查正式商务邮件的写作规范。根据教材内容，正式商务邮件应避免使用缩写，如"don't"和"it's"，而应使用完整形式"donot"和"itis"。因此该说法错误。3.参考答案：√解析：本题考查公司年报的主要目的。教材明确指出，公司年报的主要目的是向投资者和利益相关者提供详细的财务信息，包括公司业绩、财务状况和未来展望。因此该说法正确。4.参考答案：×解析：本题考查商务谈判的策略。根据教材内容，商务谈判中应采取合理的初始报价策略，过高或过低的报价都可能影响谈判结果。通常建议采取基于市场调研的合理报价，而非过高报价。因此该说法错误。5.参考答案：√解析：本题考查商业计划的组成部分。教材中强调，一个结构完善的商业计划必须包含对产品或服务的清晰描述，包括其特点、优势和市场定位。因此该说法正确。6.参考答案：×解析：本题考查求职申请的填写要求。根据教材内容，求职申请表应认真、详细地填写，以全面展示个人能力和经验。过于简短的回答可能无法充分展示个人优势。因此该说法错误。7.参考答案：√解析：本题考查公司部门职责。教材中明确指出，进出口部门主要负责处理公司的国际贸易业务，包括进出口手续、物流安排等。因此该说法正确。8.参考答案：×解析：本题考查商务会议中的沟通技巧。教材建议，在商务会议中如有不同意见，应主动表达并参与讨论，而不是保持沉默。沉默可能被视为不合作或缺乏参与。因此该说法错误。9.参考答案：√解析：本题考查可持续发展报告的内容。教材中提到，可持续发展报告主要关注企业的环境和社会影响，包括环保措施、社会责任等。因此该说法正确。10.参考答案：√解析：本题考查年报的写作重点。教材建议，在准备年报时应突出公司的成就和成功，以增强投资者信心。因此该说法正确。四、简答题1.参考答案：ABCD解析：本题考查商务英语阅读论述题及答案中的“正式与非正式商务沟通的区别”。正式商务沟通遵循严格规则和层级，使用专业术语，通常限于书面形式；非正式商务沟通更随意、个人化，可能包括面对面交流。选项A、B、C、D均正确描述了这些差异。2.参考答案：AB解析：本题考查“商业伦理与企业战略的整合”。整合商业伦理需要设定明确伦理规范（A）和定期进行伦理培训（B）。选项C错误，奖励不道德行为违背伦理。选项D错误，忽视伦理考虑不可取。3.参考答案：D解析：本题考查“可持续发展报告的主要组成部分”。可持续发展报告应包含环境影响评估（A）、社会责任举措（B）和财务绩效指标（C），因此选项D“以上所有”正确。4.参考答案：A解析：本题考查“会议记录的目的”。会议记录的主要目的是记录会议中做出的决定（A）。选项B、C、D并非会议记录的核心功能。5.参考答案：A解析：本题考查“商务谈判后的跟进方式”。发送感谢邮件是标准的跟进方式（A）。选项B、C、D均不恰当。6.参考答案：D解析：本题考查“跨文化意识在国际商务中的重要性”。跨文化意识有助于建立信任（A）、减少误解（B）并提升市场竞争力（C），因此选项D“以上所有”正确。7.参考答案：D解析：本题考查“技术如何提高商业效率”。技术通过自动化任务（A）、促进远程协作（B）和提供实时数据分析（C）提高效率，因此选项D“以上所有”正确。8.参考答案：D解析：本题考查“商务网络的价值”。网络可以扩展职业机会（A）、提供行业洞察（B）并促进创新（C），因此选项D“以上所有”正确。五、阅读理解题1.参考答案：A解析：本题考查文章主旨。文章主要阐述了数字技术对企业运营和客户互动方式的转变，以及企业如何通过数字技术提升自身表现和竞争优势。选项A“描述数字技术的益处”与文章主旨相符。选项B“论证反对数字转型”与文章观点相反。选项C“概述数字转型的步骤”和选项D“强调数字转型的挑战”虽然文章有所提及，但并非主旨。2.参考答案：B解析：本题考查文章细节。根据文章第二段“Digitaltoolsenablebusinessestogath