牛津高中英语模块四第一单元Word power.ppt

1、Unit 1 Advertising,the World Smile Day 世界微笑日 May 8th, 2014,Your smile looks adorable. You should wear it more often. 你笑起来很美，要经常面带微笑哦！,Word Power Using suffixes & Sales and marketing,用括号里所给词的正确形式填空。,A: Do all ads play tricks on people? B: No. PSAs use some of the same methods as _ (commerce)ads, like

2、 _ (persuade) language and _(excite) images, but they are not meant to trick us.,persuasive,commercial,exciting,commerce N. commercial persuade V. persuasive excite V. exciting,Using suffixes,We can create adjectives by adding suffixes to nouns or verbs.,Below are some of the different suffixes used

3、 to form adjectives:,P6- Best Clothing Shop,Read the advertisement on page 6 and fill in blanks. Form adjectives by adding the correct suffixes to the words in brackets. Answers: 1. _ 2. _ 3. _ 4. _ 5. _ 6. _ 7. _ 8. _ 9. _,lovely,attractive,boring,energetic,friendly,enjoyable,wealthy,lucky,fantasti

4、c,sales/marketing department,consumers,market share,sales targets,market research,sales figures,sales and marketing,消费者,市场份额,销售目标,市场调查,销售量,(产品)销售和市场营销,销售/营销部门,Sales and marketing,sales & marketing department,market leader,market share,sales figures,sales/marketing department,consumers,market share,s

5、ales targets,market research,sales figures,sales and marketing,消费者,市场份额,销售目标,市场调查,销售量,(产品)销售和市场营销,销售/营销部门,Test:,Ms Jones manager,Mr Carter Head/ boss,Talking,Read the dialogue in Part B and finish it with the blue words/phrases from Part A. Answers: 1. _ 2. _ 3. _ 4. _ 5. _ 6. _,market share,sales figures,consumers,market research,sales & marketing department,sales targets,Homew