aecom忠县三峡港湾总规概念文本2013 3 24_W

1、重庆忠县东溪湖三峡港湾总体概念规划总体概念设计 及 核心区城市设计Zhong Xian San Xia Gang WanTourism Master Plan重庆忠县东溪湖三峡港湾总体概念规划Zhon gXia SanXiaProject Team设计团队Principal In Charge项目负责人韩晓光Project Director项目总监左绍光Project Manager项目经理李 易Ju Peng Senior Landscape Architect资深景观建筑师唐 杰Project Advisor项目顾问赵 炜Dr.Walter Jamieson Tourism Plannin

2、g Specialist旅游规划专家朱洲钒Master Planning Design Team设计组Rick Yin Senior Urban Designer资深城市设计师张 璐Ardzuna Sinaga Senior Urban Designer资深城市设计师张 臻Haejin Kim Master Planner规划设计师练 熊Mohamad Nurhadi Urban Designer城市设计师薛伟伟Ming Chang David Liu Urban Designer城市设计师石 泽Sasinee Pink Wongpichitkul Landscape Designer景观设计

3、师柏 雪1.02Project Introduction and Positioning项目介绍和定位+6,500 Hotel Rooms超过 1000 间客房3 Million Tourists Per Year年接待游客 300 万3 Gorges60m Tall Three Kingdom Heroes Statues60 米高亚洲最大三国英雄雕塑2.5km Waterfront Promenade重庆忠县东溪湖三峡港湾总体概念规划Zhong三峡Basecamp For Tourists旅游大本营重要节点XianaSn Xia2.5 公里滨水走廊GangWaonur T1+3 Diffe

4、rent Types of Resorts/Hotels1+3 风格度假村 / 酒店Three Kingdoms Theme Parks中国三国文化主题舞台！重庆忠县东溪湖三峡港湾总体概念规划ZhongXian San XiaGangWan Tour10 years of waiting for an opportunity not to be missed Zhong Xian Dong Xi Hu San Xia Gang Wan10 年的等待，不可错失的机遇。忠县东溪湖三峡港湾金戈铁马三国情整装待发大本营.重庆忠县东溪湖三峡港湾总体概念规划ZhongXian San XiaGangWan

5、 TourCONTENTS目录1.02.03.04.0Project Introduction and Positioning项目介绍和定位Master Planning Framework规划框架Detailed District Framework分区设计Appendix附件重Zhong Xian San Xia Gang WanTourism Master Plan庆忠县东溪湖三峡港湾总体概念规划1.0Project Introduction and Positioning项目介绍和定位亚洲和世界视野Asian and glob al pespectiveRegional Context

6、区域分析Zhongxian Background Information忠县背景资料ZhongxianArea2184 km2忠县面积2184 平方公里- 经 度 107 3 to 108 14 NOrange City In China中国柑橘城The citrus Culture Tourism Festival from February to May each year柑橘文化旅游节每年 25 月30252015105028.127.625.224.123.018.418.714.613.710.39.28.1Longitude Latitude107 3 to 108 14 N30

7、03 to 30 35 E- 纬 度 30 03 to 30东西长 66.45 公里南北宽 60.15 公里人口 (2007 年 )98.3 万GDP（2012）56.16 亿元人均 GDP 1.635 E123456789101112East to west 66.45 haSouth width 60.15haPopulation(2007)983.000GDP（2012）56.160.000Per capitaGDP 1.640Warring States Bamanzi General战国巴曼子将军Ming Dynasty Hero QinliangyuArchitectural He

8、ritage Shibaozhai建筑遗产“石宝寨” 11Asia-Pacifics first NFC orange juice processing lineNational NFC orange juice demonstration production line亚太地区首条 NFC 橙汁加工线 国家 NFC 橙汁示范生产线 巾帼英雄秦良玉3530252015Own juice brand faction Sen 100 NFC orange juice自主果汁品牌 派森百 NFC 橙汁 105 0-5The introduction of American the Bo Fuwen

9、citrus company引进美国博富文柑橘公司12月1月2月3月4月5月6月789月10月11月月 月Hmong苗族Tujia土Hui温度范围（。Temperature Range（。C）C）历史最大值 - 设计用高值 - 高 值 平 均 - 平 均 值 -低值平均 - 设计用低值 - 历史最低值 -Historical maximum Designed with high value High value of the average Mean-忠县Na t io na l a g ricult ura l st a nd a r d iz a t ion demonstration (

10、citrus) CountyNational agricultural tourism demonstration sites全国农业（柑橘）标准化示范县全国农业旅游示范点Low value of averageeDesign with a low valuHistorical minimum value161412Expected 2012 annual output will exceed 20 million tons预计 2012 年产量将超过 20 万吨 10 86420 1/1 1/3 1/6 1/71/9 1/11 1/13 1/15 1/17 1/19 1/21 1/23 1/

11、25 1/27 1/29 1/31Mountain山Water水Forest森林。 日最低温度（ C） Daily minim u。m日平均温度（ C） 日最高温度（ C） The average da。ily Daily maxim u。mtemperature（ C） temperature（ C） temperature（ C）Zhong Xian San Xia Gang WanTourism Master Plan重庆忠县东溪湖三峡港湾总体概念规划最干球温度（ 。）。各月平均干球温度（CC）The coldest monthThe average dry。bulb temperatu

12、re（Dry bulb temperatureC）Natural 自然People 民族History 历史忠县 Zhong Xian 半城山水满城橘，一州忠义九州魂。” 忠县距离重庆主城区 2 小时车程，地处重庆 2 小时休息度假旅游经济区，区位上具有发展休闲、度假旅游的得天独厚的优势。 忠县陆路、水路交通条件俱佳，且距离重庆江北机场 1.5 小时车程； 距万州机场 1 小时车程，航空交通可辐射全国市场。 忠县区位位于三峡旅游带的中部，位于三峡文化的核心区域，是三 峡库区旅游的重要交通节点。 Zhongxian from Chongqing City 2 hours drive to Cho

13、ngqing, 2 hours of rest of vacation tourism economic zone, with the development of leisure, vacation tourism location on the advantage be richly endowed by nature. Zhongxian road, waterway transportation conditions and taste, and the distance from Chongqin Jiangbei airport and 1.5 hours drive;from W

14、anzhou airport and 1 hours drive, air traffic can be radiation national market. Zhongxian region is located in the middle of the three gorges tourism zone, the core area is located in the three gorges culture, threeImportant traffic node gorges tourism.HISTORY OF ZHONGXIAN忠县历史Zhongxian Regional Circ

15、ulation忠县区域交通Zhongxian historic.early as the neolithic age,human land life, crafts, multiply, creating early chungju culture,human land life, crafts, multiply, creating early chungju culture.warring States Period cut the throat first stay in the city general bahman sub，berkshire hathaway late han dy

16、nasty have prefect Yan Yan，three kingdoms conciliation, general canning, western jin sanjichangshi, wen li 、 ming dynastye and speeding 、 Chinese womens liberation movement pioneer health service management 、 the Guangzhou uprising leader of the communist party of China one of the wu yi are famous l

17、oyal generals，the Zhongxian peoples loyalty feature renowned Chinese。Zhongxian 、 located in the middle of Chongqing city, located in the hinterland of the three gorges reservoir area, away from the Chongqing urban district 180 kilometers, 105 kilometers from wanzhou under.East of wanzhou, South Feng

18、du, dianjiang shizhu, west, north soil Liangping, is the three gorges resettlement county.county area of 2184 square kilometers, 814000 acres of arable land.the territory was three hills and two groove terrain, department of deep mound mountain landscape of hilly clip,at an altitude of 117 meters to

19、 1680 meters.the subtropical southeast monsoon climate. jurisdiction over 28 towns, 332 villages, 31 neighborhood committees, 965000 of the total population. the population mainly in the han nationality, Tujia, Hui, Miao nationality.忠县历史悠久。早在新石器时代，人类就在这块土地 上生活、劳作、繁衍， 创造了早期的忠州文化，成为华夏文明之一 - 长江摇篮的重要组成部

20、分。战国时有 刎首留城 的巴曼子将军，汉末有巴郡太守严颜，三国时的 折冲将军 甘宁、西晋 散骑常侍 文立、 巾帼英雄秦良玉、中国妇女解放运动的先驱秦德君、广州起义 领导人之一吴毅等均是著名的忠臣良将，使忠县人的 忠 字特征享誉华夏。忠县，位于重庆市中部，地处三峡库区腹心地带，上距重庆主城区 180 公里，下距万州 105 公里。东邻万州，南接石柱，西界丰都、垫江，北壤梁平， 是三峡移民搬迁重点县。全县幅员面积2184 平方公里，耕地面积81.4 万亩。境内呈 三山两槽 地形，系深丘浅丘夹山脉地貌，海拔 117 米至 1680 米， 属亚热带东南季风区山地气候。辖 28 个乡镇、332 个村、3

21、1 个居委会， 总人口 96.5 万。居住人口以汉族为主，有土，苗族等少数民族。四川常住人口74.82 万城镇人口25.84 万城镇化率34.5 %GDP136.87 亿Resident population Urban population Urbanization rate13748.200258.40034.5 %GDP1.368.000.0001.014湖北重庆主城区Zhong Xian San Xia Gang WanTourism Master Plan重庆忠县东溪湖三峡港湾总体概念规划Project Introduction and Positioning项目介绍和定位Major

22、 Cities in Regional ContextToursim Attraction Program周边主要旅游景区沿长要城市奉节瞿塘峡万州都市景区万州 15忠县石宝寨 - 云梯街忠县本案忠县古镇 - 天池1.016丰都名山 - 双桂山涪陵白鹤梁重庆Zhong Xian San Xia Gang WanTourism Master Plan重庆忠县东溪湖三峡港湾总体概念规划Project Introduction and Positioning项目介绍和定位ZHONGXIAN/ natural scenic landscape/ one of the most important riv

23、er ports onyangtze river忠县/ 拥有自然宜人的景观/ 长江的重要港口长江Site区位关系东溪湖长江东溪湖 17东溪湖东溪湖长江Overview of Zhongxian East Lake project: Less than 10 kilometers away from Zhongxian County, Zhongxian Dongxi Lake core area, a good ecological environment,The beautiful scenery, clear water, is the original ecology of water

24、area of Zhongxian a wonderful place for the future development of tourism, culture and leisure, vacation provides excellentnatural environmentAnd the development of space.1.018长江忠县东溪湖项目地概况： 忠县东溪湖距离忠县县城核心区域不足 10 公里，生态环境良好， 风景秀美，水质清澈，是忠县地区一处绝佳的原生态水域。 为未来发展特色旅游，文化休闲、度假提供了绝佳的自然环境 和发展空间。现场地理环境 GIS 分析图Zho

25、ng Xian San Xia Gang WanTourism Master Plan重庆忠县东溪湖三峡港湾总体概念规划Project Introduction and Positioning项目介绍和定位重庆忠县东溪湖三峡港湾总体概念规划Zhon gmXiMa aster Pla nStrengths 优势To the airport and the city, the traffic is convenientFrom the main city, in 2 hoursRoad, convenient traffic by seaecological waterrich in natura

26、l tourism resourceshave cultural tourism resourcesthe hinterland of the Three Gorges Reservoir Areato Zhongxian tourism situation population 到机场与城市的交通便捷 距离主要城市在 2 小时车程内 陆路、水路交通便捷 生态水域 自然旅游资源丰富 拥有文化旅游资源 三峡库区腹心地带 到忠县现状旅游人口众多Site Photos现场照片BAAWeakness 劣势water level instability, large dropold infrastruc

27、turepresent villagethe status of illegal constructioncross-strait mountain landscape to be finishing 水位不稳定，落差大 老旧的基础设施 现状村落 现状的违规建筑1.020B山体绿化景观有待整理Project Introduction and Positioning项目介绍和定位Development Background发展背景Chinese tourism industry develops swiftly and steadily, the domestic tourism industr

28、y entered a golden development period Zhongxian Cultural resources background忠县文化资源背景The Three Gorges Tourism Culturethe Three Gorges Tourism for the core elements of tourists, not only is the Three Gorges Valley magnificent natural scenery, andThe Three Gorges area rich and colorful and very charac

29、teristics of the Three Gorges area of the Yangtze River culture. the Three Gorges region cultural history is remote, mysterious, and the Three Gorges Culture of many cultural elements is still active in the Three Gorges Region Peoples daily life.Keywords: Yangtze River culture, culture, folklore, re

30、ligion, the baThe Yangtze River culture in the age of interpretationYangtze River culture embodies the indomitable spirit of the Three Gorges area people dont succumb tonature, not to succumb to the power, dont surrender to the reality.Look at the Yangtze River culture, from history, from ancient ti

31、mes to the present ( from Cuba to line three basins of the Yangtze Three Gorges reservoir changes ) people everywhere reflect the strong character of a refuse to be cowed or submit and humanistic spirit.The core elements of culture culture in the future tourism development in Zhongxian area忠县地区未来文化体

32、验旅游开发的核心文化元素中国旅业稳步高速发展，国内旅业步入“黄金发展时代”Cultural connotation文化内涵美丽中国、美丽三峡代表作品与精品项目未来方向与关注焦点The history of the Three Kingdoms - the Three Gorgeshalf the history of the Three Kingdoms in the Three Gorges, the Three Gorges core areas in Zhongxian: the Three Kingdoms culture in Zhongxian historyHistory of

33、heavy precipitation:three famous Yan Yan and Gan Ning, Zhongxian is the local people.Jiang Wei had to Zhongzhou garrison operations,Having a great reputation in the period of the Three Kingdoms, Zhang Fei gorge Yan Yan s story is Chungju veteran Yan Yan Ning. Never a surrounding one, do not surrende

34、r of general historical events.across from the Zhongxian County, Cui Pingshan the South Bank of the Yangtze River, now still haveJiang Wei, a symbol of war in ancient china,Remains of war and garrison.Zhongxian in the history of the Three Kingdoms, especially occupies an extremely important position

35、in the history of the kingdom of Shu han.Keywords: culture, the culture of the Three Kingdoms history, military, loyalty, humanity三峡旅游看文化 三峡旅游对于游客的核心元素，不单是三峡流域壮美的自然风光，还有 三峡地区丰富多彩且极具特色的三峡地域的长江文化。 三峡地域的文化历史久远，神秘悠远，且三峡文化中诸多文化元素至今 仍然活跃在三峡地域人民的日常生活之中。巴文化Chongqing tourism industry development Relying on t

36、he Chongqing tourism industry in recent years, a good development trend and policy support, provide an excellent opportunity for the future development of Zhongxian Tourism In 2011 the main tourism indicators for the tourism development of Chongqing City calendar year most, occupy countrywide front

37、row, first in the west重庆旅游产业发展 依靠重庆旅游产业近年来良好的发展趋势和政策支持，为忠县旅游未来的发 展提供了绝佳的机遇 2011 年全国主要旅游指标增幅为重庆市旅游发展历年之最，居全国前列、西部第一。21长江文化 长江文化的文化关键词：巴、民俗、长江文化时代阐释 长江文化体现了三峡区域人民不屈服于自然、不屈服于、船工三国文化道教文化、不屈服于三国历史承载地三峡 半部三国历史发生在三峡，三峡核心地域在忠县： 忠县地区三国文化历史沉淀厚重： 三国名将严颜和甘宁，都是忠县本土人物。 姜维曾于忠州驻军作战， 三国时期赫赫有名的张飞义释严颜的故事讲的就是忠州老将严颜“宁做

38、断头将军，不做投降将军”的历史。现实的不屈精神。 从历史沿革看长江文化，从古至今（从古巴国到三线库区变迁）长峡流域人民无处不体现出一种不屈不挠的坚强性格和人文精神。忠义文化1.022人文历史文化三峡旅游发展历程：山水文化Zhongxian tourism development in the great historical opportunitiesZhongxian, rich and colorful tourist resources:In Zhongxian, all kinds of tourism resources of many historical, cultural to

39、urism resources, especially rich;Zhongxian has a long history, rich and varied cultural elements; 在忠县县城的对面，长江南岸的翠坪山上，现在仍然留有姜维金戈铁马、 战和驻军的遗迹。 忠县在三国历史中，特别是蜀汉历史中占据了极其重要的地位。 三国文化的文化关键词：历史、军事、忠义、人文征文化 1972 1997 2008 2004忠县旅游发展的绝佳历史机遇 忠县旅游资源丰富多彩： 忠县各类旅游资源众多，历史、文化旅游资源尤其丰富； 忠县历史悠久，文化元素丰富多样；The Three Kingdoms

40、 culture and Yangtze River culture tourist resources in Zhongxian area based on top, can become the future Zhongxian key cultural tourism development of the shaping element.三国文化和长江文化在基于忠县地区旅游资源最高，可以成为未来忠县进行文化旅游开发的重点文化塑造元素。The Three Gorges cruise tourism become the only mature, form the industrial mo

41、del of inland cruise line.In1997 the farewell tour of Three Gorges overdraft of visitors to the Three Gorges Tourism expectations.Beginning in2004, the Three Gorges tourism into the development bottleneck.In 2008, the Three Gorges Tourism successful strategic transformation, the Three Gorges tourism

42、 began renaissance .三峡游轮旅游成为国内目前唯一成熟的，形成产业模式内陆邮轮旅游线路。1997 年“告别三峡游”透支了游客对三峡旅游的预期。2004 年开始，三峡旅游步入发展瓶颈期。2008 年三峡旅游成功战略转型，三峡旅游开始“复兴”。Zhong Xian San Xia Gang WanTourism Master Plan重庆忠县东溪湖三峡港湾总体概念规划Project Introduction and Positioning项目介绍和定位开始“复兴”瓶颈阶段“告别三峡游”国内最成熟的一条内陆河流邮轮旅游线路。Vision Approach规划愿景Vision App

43、roach规划愿景Tourism Attributes景区属性3. World- class natural attractions andsites世界自然旅游胜地1. Major gateway for exploring theregion作为探索周边的旅游基地Introduction2. World-class historical attractions& sites世界级的历史遗产The Vision of Zhongxian as a National High Quality Integrated Tourism DestinationThroughout the world,

44、 there is now clear recognition of the essential role that tourism can play in creating jobs, expanding the income and tax base in cities, helping position cities on the world stage by creating a positive overall brand, and generally increasing the quality of life of residents. When properly planned

45、 and managed, tourism is seen as one of the major economic contributors to a citys well being and the future of its residents.What is equally true is that poorly planned and managed tourist destinations not only negatively impact the natural environment and job creation but can actually lead cities

46、to invest in infrastructure that will not provide a reasonable rate of return.This is why forward thinking cities have opted for an integrated approach in tourism development that brings together a wide range of different activities in order to ensure success in what is a very competitive global mar

47、ket.Zhongxian with its rapidly growing middle class and wide range of resources is universally seen as a tourist destination that has significant domestic as well as international market potential. The challenge for Zhongxian is to seize the previously missed opportunities to create the conditions f

48、or the city to become a high quality tourist destination.Zhongxian is ideally suited to become an important part of the Chinese tourism market. It is in an excellent location with a significant number of people in its hinterland. It has major tourism attractions which already yield a high number of

49、visitors. Bai Gong Ci, Shibao Zhai, Tianchi mountain Forest Park, Huang Huachengand several other areas all form the basis for establishing a strong national and regional tourism destination.The government of Zhongxian and the public will be together for the Zhongxian building common vision:Through

50、integrated planning and management of strong, in the future become a major tourist destination, high-quality tourist attractions, tourism experience, tourism development of Three Gorges project, the iconic Zhongxian future tourism development project, the core pillar of Zhongxians economic transform

51、ation, as well as the future economic development engine project.6. Great place for families to participatein edutainment activities一处最好的，可以家庭参与的寓教于乐的地方4.Well-maintained short and long stay accommodations 保持良好的短期或长期居住条件5. World-class entertainment 世界级的娱乐23忠县作为国家级高质量的综合旅游目的地的愿景简述8. World-class festiv

52、als andevents世界级的演出与活动9. World-class green development世界级的生态绿色发展7. Clean and safe environment干净安全的环境美丽忠州、忠义三国纵观世界各国现在有一个清楚地共识，旅游业在创造就业方面发挥的重要作用，扩大城市的收入和税收， 过建立一种积极的的整体品牌和普遍增加的居民生活质量，帮助城市提升立足在世界舞台上的地位。当规划和管理的旅游业成为经济的主要驱动力之一，是一个城市和居民的福祉。通 完善忠县是非常适合成为中国旅游经济的重要组成部分。它位于三峡库区腹心地带，地理位置优1.024越，拥有相当数量的人口。它目前主

53、要旅游景点，已经吸引了大量游客人数，白公祠、石宝寨、天池山森林公园、皇华城等所有这些资源组成了建立一个优秀的国家旅游目的地的基础。忠县政府与市民将共同为忠县建立共同的愿景：通过强有力的综合规划和管理，在未来的时间里成为主要旅游目的地、高品质的旅游景点、 旅游体验地、三峡旅游特色开发的标志性项目、忠县未来旅游产业发展的核心支柱项目、 忠县经济转型，以及未来经济发展的引擎项目。另一方面来看，不良规划和管理的旅游业，不仅对自然环境产生影响，更不会创造高质量的就业机会，实际上也会导致城市基础设施投资的浪费，不提供合理的回报率。10. Great place to do business商业运作的优秀地方11. The place for rest and relaxation 休息与放松的地方这就是为什么最先进的旅游和城市发展思想都是有多选择性的综合目的，汇集了不同的活力，以确保在一 非常有竞争力的全球市场的成功。忠县拥有迅速增长的中产阶级和广泛的资源，吸引国内以及国际市场两个显著的旅游市场。忠县的挑战是 住机会，为城市成为高品质和优秀旅游目的地创造条件。个12. High quaility service高品质的服务抓13. Easily accessed by air,cruises and road陆地水上空中交通便捷1