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1、Unit 1a Teamwork Synergy: 1The interaction of two or more agents or forces so that their combined effect is greater than the sum of their individual effects. 2Cooperative interaction among groups, especially among the acquired subsidiaries or merged parts of a corporation, that creates an enhanced c
2、ombined effect. Take over / takeover / overtake Take over: 1: seize and take control without authority and possibly with force; take as ones right or possession2: take on titles, offices, duties, responsibilities3: free someone temporarily from his or her obligations4: take on as ones own the expens
3、es or debts of another person5: take over ownership of; of corporations and companies6: do over7: take up and practice as ones own8: take possession of without permission or take with force, as after a conquest or invasion9: take up, as of debts or payments10: take by conquest; as of territoryTakeov
4、er: n. The act or an instance of assuming control or management of or responsibility for something, especially the seizure of power, as in a nation, political organization, or corporation.Overtake: tr.v. 1 a. To catch up with; draw even or level with. b.To pass after catching up with.2 To come upon
5、unexpectedly; take by surprise: geopolitical strategists who were overtaken by events in southeast Asia. Turnover: sales; number of times a particular stock of goods is sold and restocked during a given period of time. The number of workers hired by an establishment to replace those who have left in
6、 a given period of time. Expatriate:1、 One who has taken up residence in a foreign country.2、 One who has renounced ones native land.adj. (-t, -t)Residing in a foreign country; expatriated: She delighted in the bohemian freedom enjoyed by the expatriate artists, writers, and performers living in Rom
7、e (Janet H. Murray). Return: 1、The profit made on an exchange of goods.2、A profit or yield, as from labor or investments. Often used in the plural.3、Output or yield per unit rather than cost per unit, as in the manufacturing of a particular product. Seminar n. 1.a. A small group of advanced students
8、 in a college or graduate school engaged in original research or intensive study under the guidance of a professor who meets regularly with them to discuss their reports and findings.b. A course of study so pursued.c. A scheduled meeting of such a group.2. A meeting for an exchange of ideas; a confe
9、renceUnit 1b CommunicationBilingual:Using or able to use two languages, especially with equal or nearly equal fluencyDominance/dominate:To control, govern, or rule by superior authority or power: Understate:To state with less completeness or truth than seems warranted by the factsCulture-specific:An
10、ything that is specific to a certain cultural system Subsidiary ( 50% voting stock) vs. parent companyCross-cultural issues things that comparing or dealing with two or more different culturesAwareness:the state or ability to perceive, to feel, or to be couscious of events, objects or sensory patter
11、nsCancel :v. erase or cut off sth, that was scheduledConfirm: v. to make sth. valid or support sth by a formal actUnit 2a Entertaining a clientEnhance: To make greater, as in value, beauty, or effectiveness; Facility: Ease in moving, acting, or doing; something created to serve a particular function
12、: hospitals and other health care facilities. Flexibility: Capable of being bent or flexed; Susceptible to influence or persuasion; Cater to :satisfy a need or demand(connects with deference顺从)Corporate events:Of or relating to a corporation social gathering or activitiesUnit 2b Corporate hospitalit
13、yHospitali:Cordial and generous reception of or disposition toward guests. Fact-finding :the job of a person or group of persons in a judicial or administrative proceeding that has or have the responsibility of determining the facts relevant to decide a controversy. The term trier of fact generally
14、denotes the same function. The process is an extremely important part of the communication process Place an order with:to order Finalise:adj. 1.Forming or occurring at the end; last: the final scene of a film.2.Of or constituting the end result of a succession or process; ultimate: an act with both
15、an immediate and a final purpose.3.Not to be changed or reconsidered; unalterable: The judges decision is final. See synonyms at last1.n.Something that comes at or forms the end, especially: a.The last or one of the last of a series of contests: the finals of a state spelling bee.b.The last examinat
16、ion of an academic course. Stopover:n.1, an interruption in the course of a journey for stopping or visiting at a certain place.2, a place visited briefly in the course of a journey. Sport eventn.1, an active diversion requiring physical exertion and competition2, the occupation of athletes who comp
17、ete for payv.1, wear or display in an ostentatious or proud manner2, play boisterously Corporate event: a chance to promote your company and product / service in a low key, professional and pressure free environment. Recipen.1. A set of directions with a list of ingredients for making or preparing s
18、omething, especially food.2. A formula for or means to a desired end: a recipe for success.3. A medical prescription (put sth. at sbs) disposaln. 1. A particular order, distribution, or placement: a pleasing disposal of plants and lawn.2. A particular method of attending to or settling matters.3. Tr
19、ansference by gift or sale.4. The act or process of getting rid of something.5. An electric device installed below a sink that grinds garbage so it can be flushed away.6. The liberty or power to dispose of: funds at our disposal. Alternativen.1.a. The choice between two mutually exclusive possibilit
20、ies.b. A situation presenting such a choice.c. Either of these possibilities. See synonyms at choice.2. Usage Problem. One of a number of things from which one must be chosen.adj.1. Allowing or necessitating a choice between two or more things.2.a. Existing outside traditional or established institu
21、tions or systems: an alternative lifestyle.b. Espousing or reflecting values that are different from those of the establishment or mainstream: an alternative newspaper; alternative greeting cards.3. Usage Problem. Substitute or different; other.Unit 3a Ordering goods Catalogue / catalog n. 1.a. A li
22、st or itemized display, as of titles, course offerings, or articles for exhibition or sale, usually including descriptive information or illustrations. b. A publication, such as a book or pamphlet, containing such a list or display: a catalog of fall fashions; a seed catalog.2. A list or enumeration
23、: the long catalogue of his concerns: unemployment, housing, race, drugs, the decay of the inner city, the environment and family life (Anthony Holden). 3. A card catalog. Article n. 1. An individual thing or element of a class; a particular object or item: an article of clothing; articles of food.
24、2. A particular section or item of a series in a written document, as in a contract, constitution, or treaty. 3. A nonfictional literary composition that forms an independent part of a publication, as of a newspaper or magazine. 4. Grammar. a. The part of speech used to indicate nouns and to specify
25、 their application. b. Any of the words belonging to this part of speech. In English, the indefinite articles are a and an and the definite article is the.5. A particular part or subject; a specific matter or point. Concerning / regarding referring or directing attention to Deadline n. 1. A time lim
26、it, as for payment of a debt or completion of an assignment. 2. A boundary line in a prison that prisoners can cross only at the risk of being shot. Delivery (date) 1. The final date by which the underlying commodity for a futures contract must be delivered in order for the terms of the contract to
27、be fulfilled. 2. The maturity date of a currency forward contract.Unit 3b Cash flow Inflows / outflowsn. 1. The act or process of flowing in or into: an inflow of water; an inflow of information. 2. Something that flows in or into: a lake fed by a freshwater inflow.n. 1. The act or process of flowin
28、g out: watched the outflow of the tide. 2.a. Something that flows out: an outflow of water from a power plant. b. The amount flowing out: a heavy outflow of cash from the r.v., -flowed, -flowing, -flows.To issue or stream out, in or as if in a flow: Too much money is outflowing from our h
29、ousehold. Down payment n.A partial payment made at the time of purchase, with the balance to be paid later. Discount n. 1. A reduction from the full or standard amount of a price or debt. 2. The interest deducted prior to purchasing, selling, or lending a commercial paper; the discount rate. 3. The
30、act or an instance of discounting a bill of exchange, note, or other commercial paper. Early settlement discount提前付款折扣 Labour cost n. 1. Payment for labor or services to a worker, especially remuneration on an hourly, daily, or weekly basis or by the piece. 2. wages Economics. The portion of the nat
31、ional product that represents the aggregate paid for all contributing labor and services as distinguished from the portion retained by management or reinvested in capital goods. 3. A fitting return; a recompense. Often used in the plural with a singular or plural verb: the wages of sin. Outstanding
32、(balance) not settled or resolved: debt Publicly issued and sold: stockWhitman borrowed $10,000. She then paid $1,200 of interest and $500 toward Principal. Her outstanding balance is $9,500 ($10,000 minus $500). Finance: to borrow/raise money for a certain purpose tr.v., -nanced, -nancing, -nances.
33、 1. To provide or raise the funds or capital for: financed a new car. 2. To supply funds to: financing a daughter through law school. 3. To furnish credit to. Interest :Price paid for the use of credit or money Turnover: The act of turning over; an upset or overthrow Credit: buy now pay later Invent
34、ory/stock A supply accumulated for future use; Penalty charges :all charges made by a bank to their customers for warning or punishing. Balance sheet:A statement of a business or institution that lists the assets, debts, and owners investment as of a specified date Balance sheet:report of total asse
35、ts, liabilities, and owners equity accounts at specific time. Cash flow statement:Statement showing from what sources cash has come into the business and on what the cash has been spent. The net result is reflected in the balance of the cash account as of a certain period of time. Income statement:A
36、 historical financial report that indicates sources and amounts of revenues & amounts of expense accounts, and profit or loss.Unit 4a Brand power: Brand Power aims to provide you with rational information about grocery products to help you make a more informed purchase when youre at the supermarket.
37、 After-sales services:the services which are supplied after the products are sold. Environmental-friendliness: used to refer to goods and services, laws, guidelines and policies considered to inflict minimal or no harm on the environment User-friendliness: convenient to the customers. Brandstretchin
38、g Using an established brand name in order to introduce unrelated products. For example, a tobacco company may introduce nontobacco products in order to circumvent advertising restrictions. Diversify: To acquire a variety of assets that do not tend to change in value at the same time. To diversify a
39、 securities portfolio is to purchase different types of securities in different companies in unrelated industries. Saturated: Describing a market in which nearly all potential customers have been reached and use of a product or service is currently near a maximum. For example, a town is saturated wi
40、th supermarkets. Prospect: 1. a broad view; scene 2. a place affording such a view3. a mental view or examination; survey 4. the view obtained from any particular point; outlook 5. a looking forward to something; anticipation6. something hoped for or expected; anticipated outcome 7. apparent chance
41、for success8. a likely or prospective customer, candidate, undertaking, etc. 9. a place where a mineral deposit is sought or found 10. a sample of gravel, earth, etc. tested for a particular mineral, or the resulting possibility;1. The fact or state of being possible. 2. Something that is possible.
42、possibilities Potentiality for favorable or interesting results candidate: a person who seeks, or who has been proposed for, an office, an award, etc. schemes: 1、A systematic plan of action2、A secret or devious plan; a plot. See Synonyms at plan. 3、An orderly combination of related parts: 4、A chart,
43、 diagram, or outline of a system or object.V. 1. To plot: scheming their revenge. 2. To contrive a plan or scheme for.verb, intransitive To make plans, especially secret or devious ones. Bonus: anything given in addition to the customary or required amount; specif Mortgage 1. the pledging of propert
44、y to a creditor as security for the payment of a debt 2. the deed by which this pledge is made 3. the claim of the mortgagee on the property Savings account:An account that draws interest at a bank. Publicity:the state of being public, or commonly known or observed A、any information, promotional mat
45、erial, etc. which brings a person, place, product, or cause to the notice of the public B、the work or business of preparing and disseminating such material1. notice by the public 2. any procedure or act that seeks to gain this PR: relations with the general public as through publicity; specif., thos
46、e functions of a corporation, organization, etc. concerned with attempting to create favorable public opinion for itsel1. Overhead (labor, materials, or administration) 1 The operating expenses of a business, including the costs of rent, utilities, interior decoration, and taxes, exclusive of labor
47、and materials.2. Something, such as a light fixture, that is located above head height. 3. Sports A stroke in a game, such as tennis or badminton, that is made with a hard downward motion from above the head.adjective 1. Located, functioning, or originating from above. 2. Of or relating to the opera
48、ting expenses of a business. CoverV 1. To make provision for; take into account: The law does not cover all crimes. 2. To deal with; treat of: The book covers the feminist movement. 3. To have as ones territory or sphere of work.verb, intransitive 1. To spread over a surface to protect or conceal so
49、mething: a paint that covers well. 2. To act as a substitute or replacement during someones absence: Her assistant covered for her. 3. To hide something in order to save someone from censure or punishment: cover up for a colleague. Games To play a higher card than the one previously plaUnit 4b Publi
50、c relations Publicity:Information that concerns a person, group, event, or product and that is disseminated through various media to attract public notice and interest. 公众关注度 PR:The methods and activities employed to establish and promote a favorable relationship with the public. 公共关系 Goodwill:the a
51、mount in excess of the companys book value that a purchaser would be willing to pay to acquire it. Values:Concepts of worth. Press coverage:The extent or degree to which something is observed, analyzed, and reported: complete news coverage of the election. Advertising campaign:a series of advertisem
52、ent messages that share a single idea and theme which make up an integrated marketing communication. Showroom:A room used for displaying merchandise, goods, and the like. Venue:A place for large gatherings, as a sports stadium Format:The material form or layout of a publication Freelance journalists
53、:The journalists who are self-employed and are not committed to a particular employer long term Itinerary:A route or proposed route of a journey Launch:To begin a new venture or phase; embark Communicate:To convey information about; make known; impart: So how did you go about communicating this real
54、ity to the public? Monitor:To keep track of systematically with a view to collecting information:So, our job was to communicate the quality of Skoda to the monitoring press.Unit 6a Reporting results Profit1、 An advantageous gain or return; benefit. 2、 The return received on a business undertaking af
55、ter all operating expenses have been met. Turnover:1) The act of turning over; an upset or overthrow. 2) An abrupt change; a reversal. 3) A small pastry made by covering one half of a piece of dough with a filling, folding the other half over on top, and sealing the edges. Dividend:1、 A share of a s
56、urplus; a bonus. 2、 An unexpected gain, benefit, or advantage.a. A share of profits received by a stockholder or by a policyholder in a mutual insurance society. b. A payment pro rata to a creditor of a person adjudged bankrupt. Expand v.tr. 1. To increase the size, volume, quantity, or scope of; en
57、large: expanded her store by adding a second room. See synonyms at increase. 2. To express at length or in detail; enlarge on: expanded his remarks afterward. 3. To open (something) up or out; spread out: The bird expanded its wings and flew off. 4. Mathematics. To write (a quantity) as a sum of terms in an extended r. 1. To become greater in size, volume, quantity, or scope: Air expands when heated. This critics influence is expanding. 2. To speak o
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