7月商务英语试题.doc

2007年07月高等教育自学考试中英合作金融管理专业考试商务英语试题（课程代码 0796）（阅读与写作部分） READINGPART ONEQuestion 1 5Look at questions 1 5.In each question, which phrase or sentence is correct?For each question, mark one letter (A,B or C) on your Answer SheetExample:Dont forget Flight BA692 6.45pm The plane arrives at A quarter to seven in the morning. B quarter past six in the evening. C quarter to seven in the evening.The correct answer is C,so circle C as shown above1To protect valuable data, staff must obtain permission before using these files .StaffA are not allowed to use data in these files.B must not use these files without permission.C must protect data by entering it in these files.2As soon as your order is confirmed in writing, the goods will be dispatched to your London depot together with the invoice.The goods will be dispatched when the customer A has paid for them in full.B writes to the dispatch department.C sends a written order.3The management remind staff that these parking spaces are reserved for clients.Who air these spaces intended for?A staffB clients C management4WOSOTORS ARE NOT ALLOWED TO USE MOBILE PHONES IN THE FACTORY WITHOUT THE PERMISSION OF A SUPERVSOR A Phones may not be brought into the factory by employees.B Phone calls can be made only if a supervisor agrees.C Phone calls made in the factory must be supervised.5The improvement in the companys sales figures is due to the increase in its television advertising.Why have the companys sales figures increased?A The Company has just begun advertising on television.B The Company is making more use of television for advertising.C The Company is doing all of its advertising on television.Questions 6-10l Look at the pan below. it shows some departments at a glass manufacturing company.l For questions 6-10, decide which description fits each place (A-H).l For each question, mark one letter (A-H) on your Answer Sheet .l Do not use any letter more than once.CCUSTOMERRELATIONSDSALESEPRODUCTIONFWAREHOUSEBCOMPUTERSUPPORTGPACKAGINGADESIGNHDESPATCH6 The finished products are stored here while the company waits for orders to come in.7 The department develops ideas for glass products for different markets.8 This is where distribution of the companys products to customers begins.9 Complaints from members of the public about the companys products are handled here.10 The glass products are wrapped and boxed here before being dispatched to customers.Questions 11-15l Look at the charts below. They show the number of people using the websites of eight companies from January to March in 2005 and 2006.l Which chart does each sentence (11-15) on the opposite page describe?l For each sentence, mark one letter (A-H) on your Answer Sheet.l Do not use any letter more than once.2005 2006Website UsersWebsite Users05210152025AJan Feb March 05210152025BJan Feb MarchWebsite UsersWebsite Users05210152025CJan Feb March 05210152025DDDJan Feb MarchWebsite UsersWebsite Users05210152025EJan Feb March 05210152025FDDJan Feb March Website UsersWebsite Users05210152025GJan Feb March 05210152025HDDJan Feb March 11 In January 2006 fewer people used the website than in January 2005, although numbers had improved by March, just overtaking the previous years figures.12 Apart from a sharp dip in February, figures for the first quarter of 2006 were the same as those for the year before.13 January figures were the same in both years but those for February and March were lower in 2006 than in the same months in 2005.14 Both January and February 2006showed an increase over the previous year in the number of website users, but there was a slight fall in March.15 Throughout the quarter, figures for 2006 were higher than those for 2005, the number of website users in March reaching double those for the previous March.PART TWO Questions 16-20l Read the passage below about Perfect World Hotel and Business Centre.l Choose the correct word to fill each gap, from A, B, C or D.l For each question, mark one letter (A, B, CorD) on your Answer Sheet.PERFECT WORLD HOTEL AND BUSINESS CENTER There is just (16) place you need to know in the city : Perfect World . We are able to satisfy (17) your business and hospitality needs, no matter (18)complicated or urgent they are.We would be delighted to discuss your requirements with you , whether for a highprofile conference , a wedding banquet or a client meeting . Our dedicated team of event planners will do everything (19)to your needs .You can be sure that your event will be prefect (20)to the last detail .16 A one B single C a D the 17 A complete B all C whole D every 18 A how B what C if D why 19 A suiting B applying C following D according20 A down B across C out D alongQuestions 21-25l Read the passage below about business travel.l Choose the correct word to fill each gap , from A ,B ,C or Dl For each question , mark one letter (A,B,CorD ) on your Answer Sheet. BUSINESS ONLY For many years , economy class travelers have (21)curiously into the separate business class section of planes , keen to know what (22)those people in suits are getting for all that extra money . The fact is that often what they have been getting hasnt been worth the higherCharge , and it is ironic that business travel is sometimes the (23)value for money around. But now thats all (24) with the introduction of exclusive business-class-only airlines. They are operating flights in which the planes contain only luxury reclining seats with full communications connectivity and the highest (25) of personal services. Fares for these flights are surprisingly low. The question now is whether many tourists will decide to pay the extra.21 A watched B looked C seen D viewed22 A gains B profits C uses D benefits23 A worst B smallest C weakest D shortest 24 A varying B adapting C changing D substituting25 A levels B steps C courses D stages Questions 26-35l Read the article below about a regional businesses awards competition.l Choose the correct word to from A ,B ,C or D on the opposite page to fill each gap.l For each question, mark one letter (A, B, CorD) on your Answer Sheet.Awards for regional business successesThe annual eastern regional business awards (ERBA)are (26) place this month, and the (27) winner will be chosen by the judges next Friday. The shortlist contains some very promising companies who all (28) a good chance of winning.In the IT sector, will Dawson founded safe-keeping, the real-time data storage company in 1999. the company is now established as a leader in its (29) . He is doing well(30) very strong big-name competition, and is sensibly (31) his technology at the financial industry.For our tourism sector, terry Jones set up bed locates. Com only ten years ago and has just turned down an offer from the US of $30m to buy it. The online hotel reservations service has been the fastest (32) business in the region for three years running. Not surprisingly, he is highly (33) with hotel owners.And in the retail sector, Angela Brosan runs one of the largest (34) shops in the region. Customers frequently travel here from abroad to do their shopping in (35) and her designs have featured on the front cover of many magazines. 26A setting B putting C taking 27 A overall B whole C general 28 A hold B stand C keep 29 A range B field C space 30 A against B opposite C across 31 A intending B pursuing C targeting 32 A gaining B building C growing 33 A popular B known C liked 34 A distinct B separate C independent 35 A person B face C contact Questions 36-45l Read the article below about a public relations company.l Choose the correct word to from A ,B or C on the opposite page to fill each gap.l For each question, mark one letter (A, B or C) on your Answer Sheet.PUBLIC RELATIONSWorking in pubic relations is often seen as an exciting type of career. One company specializing (36) this field is Ash brook Associates. The company offers services ranging(37) making contact with television and radio stations to organizing courses and seminars. The company also provides training in pubic relations for people with relevant experience, (38) as a background in journalism or research.The business was set up by the managing director, Jane Ash brook, 14 years ago in Leeds. The company now employs 24 people, several of (39) are trainees. One of (40) training is Nicola Brady, who joined the company last year, after previously (41) for a television company. Nicola is studying for the certificate in Advertising and Marketing. However, she has (42) plans to leave Ash brooks even (43) this qualification will provide her (44) many career opportunities. Nicola feels (45) are good chances for promotion in the company itself.36A on B in C at 37 A among B between C from 38 A such B just C so 39 A whos B whose C whom 40 A this B that C those 41 A working B worked C work 42 A none B no C neither 43 A though B when C while 44 A to B for C with 45 A these B there C they PART THREEQuestions 46-52l Read the announcement below about working hours.l Are sentences 46-52 on the opposite page right or wrong? If there is not enough information to answer right or wrong, choose doesnt say.l For each sentences 46-52, mark one letter (A, B or C) on your Answer Sheet.FLEXLBLE WORKING HOURSThe company is planning to introduce a new flexible system of working hours. At present all employees work from 8am to 5pm, with a total of one hour for lunch and other breaks. The building opens at 7:30 in the morning, and closes at 7 oclock in the evening for those doing overtime.Under the new system, employees will still work a minimum of eight hours, but they will have some choice about when they work. All staff must be at work in the office for a fixed period, from 10am to 4pm,with a total of 60 minutes for breaks. The building will be open between 7am and 9pm, and staff may plan their remaining work schedule to suit themselves, within those hours.We hope that this scheme will benefit employees with young families, and will give everybody the chance to avoid the worst of the traffic. We will try out the scheme for one month, then we will send out questionnaires to assess employees opinions. Naturally it will add to our costs to keep the building open for the extra hours, but we feel this will be a good investment because it will bring benefits to our staff.46 At present employees must stop work by 7pm.A right B wrong C doesnt say 47 At present employees must take breaks at fixed times.A right B wrong C doesnt say 48 Under the new system employees will be able to start work later in the day.A right B wrong C doesnt say 49 Employees will be able to choose to work from 7.00am to 3.00pm.A right B wrong C doesnt say 50The Company is planning to provide new facilities for employees with children.A right B wrong C doesnt say 51The Company will consult employees before making the new system permanent.A right B wrong C doesnt say 52 The Company says that the scheme may be too expensive for the advantages it will bring.A right B wrong C doesnt say Questions 53-60l Read the newspaper article below about the qualities needed by chief executives.l Answer questions 53-60on the opposite pages.LIFE AT THE TOPIn his new book, life at the top, Brian Dawson, a business consultant, interviews 33 chief executives and describes their essential qualities, from having the courage to make dramatic change to caring about customer satisfaction. His advice to those running companies is that managers need to be less distant. the old model of chief executive as delegator is no longer relevant.One of the chief executives interviewed was Alison Barton. She decided to expand her organization quickly and divide it into several smaller companies, in an effort to encourage employees to feel important and work more efficiently. never rest, she advises. you must improve your position every year, every month ad every day. Just one year standing still can destroy a company.Another interviewee, Frederick Morton, stresses that employees should be praised for their work, adding thats happy workforce is productive. He advises that executives should have an uncomplicated business approach, leaving difficult business theories to management schools and consultants. Former chairman of Lawson finance, Elizabeth Goodall, recommends rewarding individuals for productive ideas. all employees have thoughts on how the company can be more successful, she says. Executives must listen to these and be prepared to put them into practice. She also paces a great deal of importance on being competitive and on being the first to take advantage of a market opportunity: these days, you cannot afford to wait. Geraldine enables, chief executive of Europe COM, needed to turn company attention away from existing products and onto consumer requirements; she had to establish completely new systems throughout the company to support these changes. She also encouraged a policy of risk-taking among staff, which, over time, they responded to very positively. According to Dawson, Charles Ellis at Britco also had a hard job. Many divisions of Britco had strong individual identities and were unwilling to accept changes from head office. However, serious financial difficulties meant Ellis had to reorganize the whole company to save it ; he succeeded in doing this over five years, in spite of negative responses from staff. The final interviewee, David Greg son, believes business leaders should look carefully at rivals products and think about how to make their own brands stronger. it is essential to know how customers compare your brands with those of your rivals, says Greg son. Thats what we did. It made all the difference. For questions 53-56, choose the correct answer. Mark one letter (A, B or C) on your answer sheet.53. The author of life at the top says that chief executives should A delegate more to their managers.B be more approachable for their staff.C be more willing to meet clients personally.54. according to Alison Barton,A many chief executives are failing to manage their companies efficiently.B all companies must make constant efforts to maintain progress.C some companies are seriously damaged by frequent changes.55. Frederick Morton advises chief executives to A keep up-to-date with the latest business ideas.B use simple business strategies.C consult outside business experts more often.56. Geraldine venables helped staff to A have a more fearless commercial approach.B Feel more positive about new company systems.C take more time to make business decisions. For questions 57-60,use the information in the text to answer each question, choosing from the people(A-G). For each question, mark one letter (A-G) on your answer sheet. do not use any letter more than once.57. Which person was willing to carry out unpopular policies?58. Which person concentrated on customer satisfaction?59. Which person concentrated the suggestions of the workforce to be important?60 Which persons company studied products made by competitors?A Alison BartonB Brian Dawson C Charles EllisD Elizabeth goodallE David Greg sonF Frederick MortonG Geraldine Venables WRITINGPART FOURQuestions 61-65 read the memo and the course information below. complete the form on the opposite page. write a word or phrase or a number on lines 61-65 on your answer sheet.MEMOTo: Kim lee, marketing From: Sam Mackenzie, human resourcesIve spoken to David Harper from your department and hes interested in taking another course. Hes completed a business communication course and is now planning to do one on presentation skills. The course for people who already have some presenting experience would be best for him. Hell arrange his own accommodation.Dont forget to fill in the form asap. Ive already signed it as my department will pay for it. Thanks.Staff development coursesBusiness communication15november a two-day course