商务信函翻译.ppt

5/21/2019,Translation of Business English,Angie Qin,5/21/2019,商务英语的翻译,商务信函的翻译 商务合同的翻译 商务说明书的翻译 商务广告的翻译 商务名片的翻译 商标.品牌的翻译,5/21/2019,商务信函的翻译 Example,Dear Sirs, From your letter of April 2nd we note that you wish to have a change in payment terms. We regret that we cannot accept your proposal because our usual terms of payment by confirmed and irrevocable letter, we shall do our best to fulfill your order within the time we agreed on. We trust you will appreciate our cooperation. yours sincerely,5/21/2019,敬启者： 从贵方月日来函得知，贵方欲改变付款方式我们以保兑的不可撤消信用证为付款方式在一般情况下保持不变抱歉无法接受你方建议今后装运，我方会竭尽全力在规定时间内履行你方定单相信贵方会理解双方合作 敬上,5/21/2019,商务信函的词汇特征,，多采用礼貌客气的措辞 1),inquiry, offer, counter-offer, order,都要礼貌表谢意 We welcome your fax inquiry today and thank you for your interest in our products. 欢迎贵方今天的传真询盘并感谢贵方对我方产品感兴趣.,5/21/2019,2)传递令人满意信息时,措辞用语也要讲究语气 Much to our delight, our manufacturers have agreed to advance their delivery to you 很高兴的通知贵方,我方的供货商已经同意提前发货给贵方.,5/21/2019,3)不满时,更要注意措辞客气婉转 经过认真考虑,很遗憾,我方不得不谢绝贵方的上述提单. After careful consideration, we regret to say that we cannot but decline the said order.(不得不谢绝贵方的上述定单),5/21/2019,4)提出希望时,礼貌原则 Your compliance with our request will be highly appreciated. 如贵方能满足我方要求,我们将不胜感激.,5/21/2019,2,代词使用上，英语商务信函多采用”个人参与”(personal participation) 具体表现:采取所谓的you-attitude(对方态度).主语的选择通常为”you ”几乎不使用 I-attitude,必要时用we-attitude代替I-attitude.所谓you-attitude就是将自己置于对方立场上,充分考虑对方要求,需要,利益,愿望,和感觉 If you could make a reduction by 10% in quotation, we have confidence in securing large orders for you. 如果贵方能将报价降低10%,我方有信心为贵方获取大批定单. Apparently, our shipping instructions were not clear, with the result that the wrong article was shipped. 很显然,由于我方装船指令表达不清,导致贵方面发错了货. 主动承担责任,可见,在英语商务信函中强调you-attitude并非是要求写信人不分场合地使用第2人称代词,而是提醒写信人要时时刻刻设身处地地为对方着想.,5/21/2019,3,翻译一些专业术语,和专业缩略词 At sight即期 较少使用口语化介词,而多倾向于用较复杂的介词短语 In view of 考虑到,鉴于 Prior to 在之前 As per 按照 In accordance with 按照,依照,5/21/2019,商务信函翻译,一,书面语言,语言简洁规范 In reply to your inquiry of 6th August, we are pleased to offer you the following. 译文，）作为对你们月日询盘的答复，我们很高兴的为你们做如下报盘 ）兹答复贵方月日询盘，并报盘如下,5/21/2019,We confirm having cabled you a firm offer subject to your reply reaching us by October 10. 1)我们确认已以电报的方式给你们发出了一项实盘,该实盘成立的条件就是你们的答复在10月10日之前到达我们这里. 2)现确认已向贵方电发实盘,10月10日前复到有效,5/21/2019,二,译问语气做到礼貌,诚恳 You-your company-yours faithfully敬上,谨上 Your early reply is highly appreciated. 承蒙早日回复,不胜感激.,5/21/2019,三,尽量使用地道商业用语,体现商务信函的商业作风. 方便业内人士交流但外行听不懂的语言,包括专门为定义一个专业概念而发明的词汇,普通词汇在某一特定领域的特定意思,以及有一组词汇的每个单词的开头字母组成的缩写单词.我们称上述这些语言为行话-jargon. L/C BTW Due to a serious shortage of shipping space, we cannot deliver these goods until October 11.由于舱位严重不足,我们无法在10月11之前发货. We have received your letter of July 1,enquiring about the best terms of the goods.已收悉贵公司月日就优惠条款寻盘的来函 Enclosed you will please find the bill of lading and invoice of the sundry goods ordered to be shipped by the “Anyo Maru”, amounting to U.S $1.580.00附上贵公司所定购杂货（由“安洋号”装运）的提单和清单总额为，请查收 原文中的bill of lading 和invoice均应用相应的商务术语翻译,5/21/2019,翻译技巧,信函编号reference 收信人attention 称呼salutation 结尾敬语complimentary Close 示范信笺,5/21/2019,信函编号reference,-具体的单位为了方便业务活动和档案管理指定的自定义分类编号,主要作用是为了方便日后参照查询, PO 06-07-10(编号,引证号,文档号) P-Purchase Department O-order,5/21/2019,收信人attention,Attention收信人名字或相关部门，表明他希望该人或该部门迅速办理此事，可翻译为“经办人”“烦交办理”,5/21/2019,称呼salutation,Dear-尊敬的，敬启者 或不翻译，在称呼下一行按照中国人写信习惯加上“您好”“你们好”,5/21/2019,结尾敬语complimentary Close,常用结尾敬辞一览表： 1最正式（表示敬意） Respectfully, Respectfully yours, Very respectfully yours, 2正式 Yours truly, Very truly yours, Yours faithfully, 3 个人的，最普通的方式 Yours sincerely 敬上，谨上Sincerely yours, Very sincerely yours, Sincerely, 4 简略式（表示亲密） Cordially, Cordially yours, Best regards, Best wishes Warmest regards,5/21/2019,总之，在翻译商务信函时，最基本原则是保证内容的准确性，另一重要原则是措辞的得体性,5/21/2019,Practice,Dear Sirs. We are informed in your letter of October 22 that our price for the above article is too high, since Japanese goods are being offered to you at a price approximately 10% lower than that quoted by us. Although we do not doubt about what you say, we are of the opinion that the quality of other makers does not measure up to that of our products. Desirous as we are to expand our business with you, we feel very regretful that we cannot accept your counteroffer or even meet your half-way. The best we can do is to make a reduction of 2% in our previous quotation. We hope you will direct the attention of your users to the superior quality of o