book4unit1（修订）.doc

模块4 Unit 1 Advertising基础整理与记忆.联想记忆(根据提示写出相应的词汇以及相关短语)1 vt.说服，劝说；使信服 说服某人做2 vt.欺骗，愚弄；n.傻瓜 欺骗某人做 3 vt.& vi.使受益；得益于；n.益处；救济金；奖金 对某人有益的是 从中受益4 vi.有吸引力；呼吁，恳请；n.吸引力；呼吁，恳求 向某人恳求得到 5be 旨在，目的是mean 打算做mean .意味着6 上的当，受的骗fall 落后7 弄清楚，弄懂；计算出 ones figure保持苗条身材 8 吸引，引起兴趣；呼吁 an appeal呼吁9be 厌倦be 因而累了10be 在出售；廉价出售 待售.构词记忆(根据提示写出相应的词汇及其派生词)1 n做广告；广告活动；广告业advertisement n广告；广告宣传 2 n智力，才智；情报 adj.聪明的 3 vt.咨询；请教 n顾问4 vi.做出反应，回应 n反应 5personally adv.个别地；本人，亲自；就本人而言 adj.个人的；私密的 n人_个性.语境填词(根据提示用适当的单词或短语填空)1I (说服) him not to (作弊) in the exam and he was (高兴的) to accept it.2These (评论) are of great (益处) to the (年轻人)3The poster (吸引) us and we (决定) to have a try.4We (力劝) the shopkeeper not to (愚弄) these (纯真的) children.5I (建议) that he should (更新) the (软件)，but he didnt (反应).语境记忆(背诵语段，记忆单元词汇)You should be careful not to be persuaded to purchase some outofdate bargains by the appealing advertisements that are intended to recommend you what you really dont need.Lies and tricks are of their features.Their aim is to cheat the customers out of their money using their innocence.课文原句背诵1Even_if an ad does not lie，it does not mean it is altogether innocent.即使一则广告没有撒谎，也并不意味着这则广告就是完全“清白”的。2Not_all ads play tricks on us though. 但并非所有的广告都跟我们玩花招。3When_it_comes_to advertisements，we must all use our intelligence and not be a slave to them! 谈及广告，我们都必须运用自己的智慧，不要做广告的奴隶！基础巩固与训练.英文释义连连看1updateAto make a written or spoken remark, especially giving an opinion 2urge Bto discuss sth. with sb. or get their permission before you make a decision3senior Cto advise sb. very strongly about what action or attitude they should take4consult Dwith a high rank or position; older 5comment Eto add the most recent information to sth. such as a book, document, or list.用所给词的适当形式填空1People were (shock) by the sex scenes in the film.2My own (person) view is that boxing should be banned.3Max had an (appeal) oldfashioned charm.4My mothers initial (react) was quite unexpected.5He has overcome his difficulties with courage and (determine).词义猜测题用本单元词汇替换划线部分1If you have any problem，you can refer to your dictionary. 2The millionaire has bought five houses. 3Finally the boy worked_out the problem. 4She decided to go abroad for further education. 5The program is_aimed_to help those homeless children. .微写作(10)1现在广告发展得很快。2广告的目的是说服你购买什么东西或接受某种服务。3你应该小心不要买一些过时的便宜货。4一些不诚实的广告的目的是骗取顾客的钱财。提示：黑体部分用本单元词汇表达。连句成篇(将以上句子连成一篇50词左右的英语短文)_.微语法(10)同位语从句1The notice came around two in the afternoon_ the meeting would be postponed.Awhen BthatCwhether Dhow2I made a promise to myself_this year，my first year in high school，would be different.Awhether BwhatCthat Dhow3Evidence has been found through years of study _ childrens early sleeping problems are likely to continue when they grow up.Awhy BhowCwhether Dthat4There is clear evidence _ the most difficult feeling of all to interpret is bodily pain