【步步高】高中英语 Unit 1 Advertising Period Four Project同步测试 牛津译林版必修4(1).doc

period fourproject基础落实.课文理解1what should be done first to determine the target audience?ado a little research.bcreate the message for the right people.cknow what the audience already think.dget to know the audience.2how can a researcher know the way the audience will react?aplanning some questions.btalking with the audience.cgathering information from the research.dguessing how the audience will react.3the advertising way depends on _.ahow well you do your researchbwho your target audience arecwhich kinds of ads are the bestdboth b and c4the correct order to build an ad can be _.adecide the target audiencebknow what the audience have in mindcgather information from the researchddo a little researchedecide what approach to useaa；b；c；e；d bd；c；b；a；ece；b；c；a；d dd；c；a；e；b.单词检测1v.确定，查明_有吸引力；呼吁_做出反应，回应_使震惊_敦促，力劝_2n.大众传播媒介_分析，分析结果_烟草_3adj.有毒的_4adv.个别地；本人，亲自_.短语检测1弄清楚；计算出_2吸引；呼吁 _3下决心做某事 _4把表达清楚 _5某人使受震惊而处于 _6死于 _.语境填词1i will _ (亲自) visit him some day.2many _ (有毒的) plants can be made into medicine.3the salesman _ (敦促) me to buy a new car.4he presented a detailed _ (分析) of the trend in education.5the book will _ (吸引) only to a limited public.6his future has not yet been _ (决定)，but he may study medicine.7this book will be the _ (目标) of bitter criticism.8the news was a _ (震惊) to us.选词填空1project hope _ help the poor children to complete compulsory education.2_ we achieve great success in our work，we should not be proud.3be smarter not to _ such a trick again!4his latest documentary _ youth unemployment.5the un called on the two sides to solve the conflict by talking rather than _ force.6it will take me some more time to _ the present complex situation.7i spoke slowly，but my meaning didnt _.8children _ their parents for food and clothing.句型转换1the railway will benefit several provinces along.several provinces will _ _ the railway.2the police are calling for the public for any information about the murder victim.the police are _ _ the public for any information about the murder victim.3he really didnt catch the meaning of what the professor said.he really didnt _ _ what the professor said.4jim didnt make up his mind to go abroad for further study.jim didnt _ to go abroad for further study.单项填空1they have _ most carefully the time and money needed to complete the project.apicked out btaken outcleft out dfigured out2do these paintings _ you?no，not really.they dont make sense to me at all.a.interesting to bappeal tocinterested in dappeal for3she said she didnt like jim，but _，i thought he was an honest boy，though sometimes careless.anaturally bpersonallycsurprisingly dfortunately4the vacation is coming and i have a(n) _ to travel abroad.awill bwish cexcuse durge5we should get this problem _ to him and then we can start.ain bon cwith dacross6we havent discussed yet _ we are going to place our new furniture.athat bwhich cwhat dwhere7_to give up smoking，he threw away his_cigarettes.adetermined；remainedbdetermined；remainingcdetermining；remainedddetermining；remaining8it was _ great shock to us that as _ average student he was admitted into a key university.aa；/ bthe；theca；the da；an9we are wondering why more and more people die _ cancer nowadays.aof bfrom cdown dout10i made a promise to myself _ this year，my first year in high school，would be different.awhether bwhat cthat dhow能力提升阅读理解here is a posteron a middle school website.read the website poster.going，going，gone!the haynes middle school parentteacher organizationinvites you to attend our latest fundraiserthe fourth annual haynes school auction(拍卖)saturday，may 10600 pm.1100 pm.in the school hall600 pm.630 pm.：all items for auction are previewed(预览)630 pm.700 pm.：silent auction begins.700 pm.730 pm.：highest bidders(出价人)from silent auction are determined.730 pm.1100 pm.：main auction begins.items up for bid in the silent auction list is value from $5.00 to $30.00items up for bid in the main auction include the following：1airline tickets to a place of your choice2weekend getaways at firstclass hotels3season tickets to the chicago bears football game4$50 gift tickets to local gift shops，restaurants，and salons5theater tickets to the merchant of venicedont miss the boat! book your tickets today.last year，tickets were sold out in five days!tickets are sold on a firstcome，firstserved basis.$15.00 per personall the money from the auction will be given to the haynes school computer lab.1which of the following is not mentioned as being up for bid at the auction?aa movie pass to the local cinema.ba weekend stay at a hotel.ca ticket to a restaurant.dairline tickets.2the more items that are given or bought for auction，_.athe less money that will be charged for the tickets to the auctionbthe more money that can be raised to support the computer labcthe faster the ticket will be sold to the auctiondthe higher the value that will be placed on the items in the silent auction3the phrase “firstcome，firstserved” tells you that _.apeople can buy the tickets on the first day onlybthe person who is first to arrive will receive a ticket at no chargecfood and drinks will be served at the auctiondtickets are sold in the order of who arrives first to buy them4which of the following is most likely to happen at the years auction?athe airline tickets will receive higher bids than any other item.ball items up for bid will be sold for at least twice their value.cmore money will be raised this year than in any other year before.dtickets for the event will be sold out in less than one week.答案基础落实.1.a2.c3.d4.b.1.determine；appeal；react；shock；urge2.media；analysis；tobacco3.poisonous4.personally.1.figure out2.appeal to3.be determined to do sth. 4get something across5.sho