网上书店外文翻译.doc

中国地质大学长城学院本科毕业设计外文资料翻译系 别：信息工程系 专 业：计算机科学与技术 姓 名： 刘子绮 学 号：02106105 2009年12月18日外文资料翻译译文电子商务：在中国风起云涌的市场随着百度的个人宣布进入电子商务领域，网上购物已成为企业争夺的“地区”。中国最顶级互联网公司的价值，如百度，阿里巴巴集团，TOM在线eBay，和腾讯集团Paipai、淘宝网，在市场上涌现出激烈的竞争局面。其他，据艾瑞集团咨询，网络购物市场规模达到12.26亿元人民币，2007年第二季度人民币的数据是2002年全年的6.81倍。这种高涨的增加只是人们对市场的一个正面期望形象。 近年来，越来越多的人，通过电子商务模式开始解决生活问题。相对于传统的营销方式，没有在线商店租赁费，进入成本是相当低，没有良好的经济能力的人也能进入市场。此外，网上商店有一个信息渠道的优势，所有的互联网用户是潜在的消费者。 另一方面，网上购物是帮助社会成员的一部分回到了积极和健康的生活轨道。上海青年工作委员会和社会倡导，以取代网上商店在线游戏，以及鼓励青少年联机工作，而不是玩网络游戏，这样的努力已取得良好的效果。目前，已有数十名青年成功地从网络成瘾的工作和取得弃权。从交流和交易的二手和闲置物品的渠道，为困难群体营造创造就业机会，小的网上商店正在发挥意想不到的公益价值。 对于大多数普通人来说，互联网是实现工人阶级自己的梦想，开始在网上创业，有太多成功的人故事。仅在淘宝上已拥有5个半网页关于“皮肤护理类别/彩妆/香水”的皇冠卖家。根据淘宝网的规定，卖家将无法得到皇冠，除非到他们成功的交易使1万多名，而几乎所有的皇冠卖家都有自己的雇员，并建立了自己的网上服务中心。个别商人的兴起，互联网带来了新的事业。虽然23岁的彭楷不是从大学毕业设计毕业，但是他的工作是网上商店装饰。且他对他目前的职业生涯很满意。正如其名称所示，我的工作就是“打扮”在线商店，使它们更加漂亮。从头部到背景，甚至在柜台模式和音乐，它们不能存在一点不足，使给大买家的印象。彭楷说，他清楚知道他们的网上商店主要像国内淘宝、eBay及PaiPai服务供应商提供的模式 ，然后在其基础上由不同的设计推广部门对每个网站进行深加工。在那的“装饰”收费不低，最昂贵的“超级豪华包”是收取人民币498元。但是，李鹏说，每个星期他仍然会同大型互联网销售商有两个或三个这样的“大交易”。如果装修不够漂亮的话，这种成本就是他们的小案件。 尽管发展如此快速，仍有个别商家在互联网上有些薄弱和孤立。由于有限的个人权力限制，这是他们难以做出大尺寸市场的发展，以获得最好的讨价还价电子商务相关的服务机构。因此，一个新的基于互联网的创造，“互联网商业联盟”在历史性的时刻出现。 卖家在同一地区，同一行业，甚至相同的信用等级聚集在一起，成立了诸如“北京商户联盟”和“化妆品商家联盟”，联盟成员的交流联系，以使普及对方，消费者也许能享受优惠时，在同一联盟不同的网上商店购物。广东省互联网商家建立“南中国互联网业商会”， 在该协会个别互联网商人可获得70%的高折扣，人均每次可以节省高达50元，及0元特快专递服务优惠。 汪勒酹，易趣：通首席执行官定义为“互联网王府井”， 在易趣只有高品质的产品提供给消费者。易趣提供了近100制成品与著名品牌和签署了与eBay -汤姆协议打开网上旗舰店，包括像惠普，华硕，金利来和达芙妮等知名品牌。 在易趣，汤姆转型证明了B2C的组合（企业对消费者电子商务）和C2C的大趋势。就像美国电子商务专家曾表示：“消费者并不关心在哪里买，他们关心的是购买最优惠的价格的产品。”在活跃的网上个人购物平台正在成为传统企业新的营销渠道，它甚至可以决定一个产品的生存或死亡。另一些企业搬迁的一个必要的处理方法，以互联网链接，并采取单一交易上网。许多软件，数字通信，商业服务企业允许消费者使用PayPal。在上海，“装饰贝宝”，是蓬勃发展的提示。业主支付装修费用的网站，并邀请咨询和监督公司为主管，谁检查，接受施工期间每个。该网站可以支付装修费，装修公司只后，校监及业主的批准。这种模式，类似于互联网第三方支付平台，深受消费者的装修获得很多的好评。所以有6个公司参与设计和装修装饰贝宝，在两个月前推出。 外文原文E-commerce: a surging market in ChinaAlong with Baidus announcement to enter individual e-business field, online shopping has become the area of contention of businesses. Chinas most top-valued Internet companies, such as B, T of Alibaba Group, eB of TOM Online, and P of Tencent Group, are competing against each other in the market. According to the data from iR esearch Consulting Group, the market size of online shopping reached RMB12.26 billion yuan in the second quarter of 2007, being 6.81 times of the whole year of 2002. Such a surging increase is just one profile for peoples positive expectation about the market. In recent years, more and more people have begun to address living problems through e-business mode. Compared with traditional marketing methods, there isnt rental fee for online stores, so that the cost of entrance is pretty low and people without good economic capability could be able to enter the market. Moreover, online stores have an information channel advantage, and all internet users are potential consumers.On the other hand, online shopping is helping part of social members back to the track of positive and healthy life. Shanghai Youth Committee and Social Work advocated to replace online games with online shops, and to encourage youths to work online instead of playing online games, and the effort has obtained good effect. At present, there have been dozens of youths successfully abstaining from internet addiction and obtaining jobs. From the channel of exchanging and transacting secondhand and unused goods, to creating job opportunities for difficult groups, the little online shops are exerting unexpected commonweal value.For most ordinary people, internet is realizing their dreams of working-online to starting up business online. There are too many stories of starting from scratch successfully. Only in the category of skin care/make-up/perfume of T, the royal crown sellers have taken up five and a half web pages. According to the provision of T, sellers will not obtain royal crown until they make over 10,000 successful transactions; almost all of the royal crown sellers have their own employees and have set up their own online service center. The rise of individual internet merchants has brought new careers. Although 23-year old Peng Kai hasnt obtained a job after graduating from the design school of a university, he is quite satisfied with his present career. His title is online shop decorator. Just as its name implies, my job is to dress up online shops and make them more beautiful. From the head to the background, even the pattern of the counter and the music, all of them need to be unique enough so as to give a big impression to buyers. Peng Kai said that he knows clearly about the online shop patterns offered by major domestic service providers like T, eB and P, then make deep processing on their basis, even though it is different to design the promotion sector of each website. The charge of Pengs decoration isnt low, the most expensive super luxury package is charged at RMB 498 yuan. But Peng said he still has two or three such big deals every week, There are two many big internet sellers. Such a cost is a little case for them if the decoration is pretty enough. In spite of the fast development, individual internet merchants are still weak and isolated. Being restricted by limited individual power, it is difficult for them to make large size market development and to get the best of bargain with e-business relevant service providers. Therefore, a new internet-based creation-internet merchant union arises at the historic moment.Sellers in the same region, of the same industry or even with the same credit level gather together and set up alliances such as Beijing Merchant Union and Cosmetic Merchant Union, the members of the alliances exchange their links in order to make popularization for each other, and consumers might be able to enjoy discount when shopping in different online stores of the same alliance. Internet merchants of Guangdong established South China Internet Merchants Association and obtained the highest discount, 70 percent, in the name of the association; the biggest individual internet merchant of the union could even save as high as RMB50, 0 yuan express mail services expenses per year thereof. Wang Leilei, CEO of eBay-TOM, defined eBay-TOM as Internet Wangfujing that only provides high quality products to consumers. The products are supplied by nearly a hundred manufactures with famous brands and having signed agreement with eBay-TOM to open online flag ship stores, including such famous brands like HP, ASUS, Goldlion and Daphne. The transformation of eBay-TOM testifies the big trend of the mix of B2C (Business to Consumer e-Business) and C2C. Just like what US e-business experts have said, Consumers do not care where to buy, what they concern is to buy the product with the most preferential price. The active online individual shopping platform is becoming a new marketing channel of traditional enterprises, which could even determine the survival or death of a product. Some other enterprises move a s