Lesson4Advertisements.doc

U10L4 Advertisements Reading导学案 学生用1. Learning Objectives: In this lesson,you should1) read for some knowledge about advertisement. 2) identify facts and opinions in an advertisement.3) cooperate and work out an attractive advertisement.2. Teaching Procedure:Step one: Lead-inWatch three advertisements and guess what are they introducing.Step two: Fast Reading1) Listen to the tape and scan the texts to decide which of the products are real. Tip: if it is real, just put a “” in the following ( ). （ ） （ ） （ ） （ ）2) Reading Comprehension (you can write your answers below the questions)1. Which is the cheapest gadget among the four products?2. If you want to be in a quiet atmosphere, which gadget can you choose?3. What is the name of the mini camera?4. Which company is the remote headphone from?Step three: Careful Reading Read the text again, and try to find more details to fill the blanks. Name of the productRemote HeadphonePrice of the productAdvantages:1) have no _;2) can listen to the programmes while _;3) can listen to the music _ _ _;4) can listen to _ /TV up to _ metres away;5) signals _ _ glass, doors and walls;6)_ _ sound.Name of the productMini CameraPrice of the productAdvantages:1) no _ than a credit card;2) _ to use;3) has an _ focus and flash;4) made from an _ and_ material.Name of the productSpecial EarringsPrice of the productAdvantages:1) _ in many noisy situations;2) When you are tired of loud music, simply _ them _;3) a _ at a low price.Name of the productFeline Floor CleanersPrice of the productAdvantages:1) made from _ _ material; 2) they are very_and easy to _.Step four: Summary1) What makes a good advertisement? 1. _ 2._ 3._Step five: Group workWork in groups. Choose one product to write an ads for it. Then show your product to the whole class.NameofthegadgetMaterial(材质)Function(功能）PriceSlogan(标语) Dra