牛津译林版必修四Unit1-Advertising单元检测

第 1 页 共 9 页 模块四模块四 Unit1 单元测试题单元测试题 第二部分 英语知识运用 共两节 满分第二部分 英语知识运用 共两节 满分 35 分 分 第一节 语法和词汇知识 共第一节 语法和词汇知识 共 15 小题 每小题小题 每小题 1 分 满分分 满分 15 分 分 21 The newly published book which refers basic English grammar is only for beginners A as meant B for intended C to planned D to intended 22 Was the judge with the result I don t think so But perhaps no judge is easy A satisfying satisfied B satisfied to satisfy C satisfactory to be satisfied D satisfaction satisfactory 23 There a lot of coal mines in the south but many of them have been closed or are be closed A use to having about to B used to be to C use to having going to D used to be supposed to 24 I what he s said because I him A believe believe B believe in believe in C believe believe in D believe in believe 25 He left the place never back again A determined to come B being determined to come C determined coming D determining coming 26 Excuse me may I ask you some questions Sorry I m too busy and I haven t even a minute to A spend B share C spare D stop 27 We him to stop surfing the internet but he wouldn t A persuaded B tried to persuade C suggested D demanded 28 Would you me a good dictionary A command B demand C recommend D recommendation 29 Can you tell your mother A what time do you arrive home B what time did you arrive home C when you arrived home D when you arrive home 30 I ll lend you the book I can remember who has borrowed it A if only B only if C even if D as if 31 I d like a table for six Sorry sir but we don t have any tables right now A usable B suitable C comfortable D available 32 The visit of the police was the lost child A connected with B joined with C connecting with D joined to 33 The government is trying to do something to better understanding between the two countries A raise B promote C heighten D increase 第 2 页 共 9 页 34 Also when you write your goals in a particular way you are able to make yourself continuously situations that will bring you nearer to your goal A aware of B worried about C familiar with D accustomed to 35 People found him still after the road accident so they sent him to hospital at once A live B lively C living D alive 第二节第二节 完形填空 共完形填空 共 20 小题 每小题小题 每小题 1 分 满分分 满分 20 分 分 阅读下面短文 掌握其大意 然后从 36 55 各题所给的 A B C D 四个选项中 选 出最佳选项 The purpose of a letter of application 求职 is to help you to sell yourself It should state 36 the job you want and should tell what your abilities are and what you have 37 It should be simple human personal and brief without 38 out any necessary facts In writing a letter of application keep in 39 that things a possible employer is most 40 to want to know about are your qualification your achievements and your aims The opening paragraph is perhaps the most important part 41 the first few sentences fail to 42 the reader s attention the rest of the letter may not be 43 at all Try to key your opening remarks to the needs or interests of the employer not 44 your own needs or desires For example instead of beginning with I saw your 45 in today s newspaper You might say I have made a careful 46 of your advertising during the past six months or I have made a survey in my neighborhood to find out how many housewives 47 your product and why they like it Try to 48 generalities 笼统 Be clear about the kind of job for which you are now 49 College graduates looking for their first positions often ask What can I 50 in a letter Employers want experience which naturally no 51 has The answer is that everything you have ever done is 52 It is important to write a good strong closing remark for your letter 53 a specific request for an interview or give the possible employer something definite to do or expect An excellent 54 is to enclose 内附 a stamped self addressed envelope with your letter That makes it 55 for a possible employer to get in touch with you 36 A clearly B carefully C obviously D easily 37 A found B done C known D heard 38 A sending B taking C leaving D picking 39 A brain B sight C order D mind 40 A probable B possible C likely D able 41 A While B Although C As D If 42 A pay B win C show D fix 43 A kept B continued C written D read 44 A to B for C into D fcom 45 A advertisement B report C article D introduction 46 A watch B search C study D discussion 47 A change B make C sell D use 48 A avoid B remember C protect D gain 49 A losing B applying C preparing D fitting 50 A offer B supply C mean D provide 第 3 页 共 9 页 51 A worker B beginner C owner D manager 52 A success B development C practice D experience 53 A Make B Ask C State D Get 54 A result B decision C promise D idea 55 A happier B easier C heaper D safer 第三部分 阅读理解 共第三部分 阅读理解 共 15 小题 每小题小题 每小题 2 分 满分分 满分 30 分 分 A When you turn on the radio you hear an advertisement When you watch television you hear and see an advertisement If you turn the pages of a newspaper or magazine again you find a advertisement If you walk down the street you see one advertisement board after another All day every day people who want to sell something compete to catch your attention As a result advertisements are almost everywhere In the West advertisements are the fuel that makes mass media 媒体 work Many TV stations newspapers magazines radio stations are privately 私人 owned The government does not give them money So where does the money come from From advertisements Without advertisements there would not be these private businesses Have you ever asked yourself what advertising is Through the years people have given different answers to the question For some time it was felt that advertising was a means of keeping your name before the public And some people thought that advertising was truth well told Now more and more people tend to define 定义 it in this way Advertising is the paid nonpersonal and usually persuasive presentation of goods services and ideas by identified sponsors through various media First advertising is usually paid for Various sponsors 赞助商 pay for the ads we see read and hear over the various media Second advertising is nonpersonal It is not face to face communication Although you may feel that a message in a certain advertisement is aimed directly at you in reality it is directed at large groups of people Third advertising is usually persuasive Directly or indirectly it urges people to do something All advertisements try to convince 说服 people that the product idea or service advertised can benefit them Fourth the sponsor of the advertisement must be identified From the advertisement we can see if the sponsor is a corporation or a committee or an individual Fifth advertising reaches us through traditional and non traditional mass media Included in the traditional media are newspapers magazines radio television and films Non traditional media include the mail matchbox covers and billboards 56 The existence of the privately owned mass media depends financially on the support of A the government B their owners families C advertisements D the audience 57 The passage seems to say that different definitions of advertising are given due to A the change of time B the subject of the advertisements C people s age difference D people s different perspectives 角度 58 According to the passage who are most probably paying for the advertisements A Corporations B Committees C Individuals D All of the above 59 According to the passage which of the following statements about the features of advertisements is NOT true A Advertising must be honest and amusing B Advertising is meant for large groups of people 第 4 页 共 9 页 C There is the description of things advertised D The sponsors are always mentioned B Think about it Escaping a fire is a serious matter Knowing what to do before a fire breaks out can save a life For example people should know the safety measures to take before opening a hall door during a fire Also make sure everyone knows how to unlock doors that may be in the escape path At times a key is needed to unlock a door from the inside So keep the key in the lock Or you can put the key on a key ring and put it where it can be found easily If you live in a flat know the ways you can use to get out Show everyone in the family these paths Remind everyone of the importance of using stairways or fire escapes not lifts From most homes and lower floors of a block of flats escape through windows is possible Learn the best way of leaving by a window with the least chance of serious injury In a home fire windows are often the only means of escape The second floor window sill is usually not more than 13 feet from the ground An average person hanging by the finger tips will have a drop of about six feet to the ground Of course it is safer to jump a short way than to stay in a burning building Roll away from the building when you land Windows are also useful when you re waiting for help Often you ll be able to stay in the room for several minutes if you keep the door closed and the window open Keep your head low in the window to be sure you get fresh air rather than smoke that may have leaked into the room On a second or third floor the best windows for escape are those which open onto a roof From the roof a person can either drop to the ground or await rescue Dropping onto sidewalk or pavement might end in injury Bushes soft earth and grass can help to break a fall A rope ladder should be considered when the drop is too great In a town where the fire department acts quickly it may be best to wait for rescue Close the doors and wait by an open window for help Shout for help Be sure to close the door before opening a window Otherwise smoke and fire may be drawn into the room 60 We can learn from the passage that windows are A easily broken B easy to catch fire C good escape paths D useful to put out a fire 61 If you happen to be in a room during a fire it s a good idea to A open a window B use the lifts C stand quite still D put out the fire 62 We can learn from the article that in a home fire A people should close the window and open the door B soft earth can reduce the chance of being injured C it s always safer to jump out than to stay D rope ladders should not be used 63 What is the main idea of this article A We can turn to the firemen during a fire B We should keep in mind the escape paths C People should know what to do before a fire breaks out D People should find help as soon as possible during a fire 第 5 页 共 9 页 C SHE dresses in saggy 宽松的 pants and is crazy about the pop star Rain Bin Xue is in love with South Korean culture The 19 year old from Sichuan Province feels a strong connection with the neighbouring country The two nations have a long history of friendship and there are many similarities between them she said But Koreans are iron willed and we could learn this quality from them Bin is not the only Chinese deeply affected by Korean culture A recent survey shows that most Chinese teenagers think highly of their eastern neighbour However Koreans do not view the Chinese in the same good light In a recent survey only 5 5 per cent of Korean teens thought the Chinese people friendly The survey among high school students in China Japan South Korea and the United States was conducted in 156 high schools More than 7 000 teenagers were questioned on success family their self identity 自我意识 as well as their opinions about the world at large Results showed that most Korean teens gave a low score to the Chinese for patriotism 爱 国心 responsibility and honesty In their eyes Chinese people are not hard working and don t obey the rules The result is surprising but it does reflect a real information gap between teenagers in the two countries said Lei Li a psychology professor from the Capital Normal University Experts say that Chinese students positive feelings about South Korea were a result of the booming 繁荣 popularity of Korean pop music Korean movies and TV series have flooded China And 73 per cent of the Chinese respondents said they watched Korean TV serials and cartoons On the other hand Lei added Korean teenagers don t have much access to China The survey found that only 6 7 per cent of Korean students have ever read Chinese books or news magazines or watch Chinese TV programmes 1 Professor Lei thinks that Chinese teens should give themselves a better basis for appreciating the cultures of their neighbours It s not enough to simply enjoy their music TV and fashion sense The survey shows that Chinese teens should make friends with their foreign peers They shouldn t judge other countries by their media alone said Lei Luo Xi er 17 from Hunan Province hopes Chinese people can improve their image In my opinion it is the bad behaviour of Chinese tourists which has destroyed our image abroad she said The girl has read several online articles in which Koreans put Chinese tourists bad manners under the spotlight I would like to go to South Korea some day and show them that most Chinese are good mannered 64 Most Chinese teenagers think highly of South Korea because A they are crazy about pop stars in South Korea B Korean people have certain qualities they respect C there are many similarities between China and South Korea D all of the above 65 Korean teens probably have low opinions of Chinese because A they are friendly and iron willed B they don t know much about China 第 6 页 共 9 页 C they hate Chinese because of historical conflicts D they only watch Korean TV serials and cartoons 66 According to professor Lei A Chinese teens should not enjoy the pop music of South Korea B Chinese teens should help Korean peers learn more about China C we should prevent Korean movies and TV series from flooding in China D we should have a better understanding of Korean peers 67 We can infer from the survey A Chinese teenagers think highly of South Koreans B most Korean teens gave a low score to the Chinese C it is necessary to strengthen cultural communications D bad behaviour of Chinese tourists destroyed our image abroad D FOOTBALL has a brand new prince The young Portuguese wizard Christian Ronaldo scored two goals to help his team beat Aston Villa 3 0 on December 23 The win helped Manchester United to the top of the Premier League 英超联赛 The boy is playing really well said club manager Alex Ferguson He played with great strength and courage Ronaldo only 21 has already achieved a lot He grew up poor but in the knowledge that he has great talent 1 By the time he was 12 years old Ronaldo was already the best player of his hometown After starting out on his local team he decided it was time to move on to one of the big Portuguese clubs Although many teams wanted to sign the young man Ronaldo joined the club that he followed as a youngster Sporting Lisbon However he knew he would not stop there Finally in 2003 he made it to the top of the football world when he joined Manchester United for US 20 million a world record fee for a teenager Like David Beckham before him Ronaldo wears the No 7 shirt for United The No 7 shirt is a great responsibility I hope it brings me a lot of luck he said Lots of young players have succeeded at United so why shouldn t it happen to me I may be young but I m full of confidence While Ronaldo is famous for his long speedy runs he is sometimes accused of being selfish football after all is a team game He also sometimes has problems with his temper He was sent off in a 2005 game for making a rude sign Ronaldo was a favourite for the FIFA Young Player award for his performance at the World Cup However trying to get Wayne Rooney sent off in the quarter final 四分之一决赛 against England didn t make him any friends 2 This is a young man with great talent but a questionable attitude said British sports writer Larry Tucker 68 Which of the following is NOT true about Ronaldo A He is very talented at football B He sometimes loses control on the pitch C He cooperates well with his teammates very well D He is very confident of himself 69 The phrase sent off in Sentence means the same as in He was sent off in a 2005 game for making a rude sign 第 7 页 共 9 页 A I ve sent off for those books I saw advertised in the paper B Have you sent the letter off yet C He was sent off in the men s single final D The spy sent classified information off to Russia 70 The story mainly wants readers to know about A Ronaldo s talent and effort in his career B how Ronaldo grew up and why he is popular C the different impressions Ronaldo gives people D Ronaldo s achievements and his character 第四部分 第四部分 任务型阅读任务型阅读 共共 10 小题 每小题小题 每小题 1 分 满分分 满分 10 分分 请认真阅读下面短文 并根据所读内容在文章后表格中的空格里填上最恰当的单词 注意 每空格不超过三个单词 A listener has written from China for advice about how to lose weight Michael in Shanghai says he is 26 and has battled obesity for most of his life Obesity a severe weight problem is a complex condition A doctor may advise taking medicine along with changing one s behaviors Experts say that the most successful weight loss plans include a well balanced diet and exercise People who want to avoid weight gain have to balance the number of calories they eat with the number of calories they use To lose weight you can reduce the number of calories you take in increase the number you use or both A recent study looked at four of the most popular dieting plans in the US Researchers at Stanford University in California studied over 300 overweight women mostly in their thirties and forties Each woman went on one of the four plans Atkins The Zone Ornish or LEARN The women attended diet classes and received written information about the food plans At the end of the year the women on the Atkins diet had lost the most more than four and one half kilograms on average They also did better on tests for cholesterol levels and blood pressure Christopher Gardner who led the study says the Atkins diet may be more successful because of its simple message to eat less sugar He also says that the advice to increase protein in the diet leads to more satisfying meals He says that there was not enough money to study men but that men would probably have similar results Last week another report based on