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Event planning templateName of event what(building opening, sports day, art show, launch of new program)Date of eventTime of eventLocation of eventEvent coordinator/contact personTarget audience whoWho is this promotion targeted at?What does the audience need to know?What will hold their interest?Message whatWhat do you want to say to the target audience?What do you want them to know/do?Objectives whyBe clear about what you hope to achieve with this event.Description of event whatRisk assessment whatIdentify possible risks and develop strategies to minimise risks.Evaluation criteria establishedWhat were our aims/objectives?Did we achieve what we set out to do?Did it come in on budget?What were the intended/unintended outcomes?How do we measure effectiveness?What tools do we use to measure our success?ChecklistoWho will be involved in the eventoDate/s of event determinedoLocation/venue for event bookedoTarget audience determinedoMessage determinedoObjectives setoRisk assessment completedoEvaluation criteria establishedoDECS Strategic Communications informed/involvedEarly event planning templateEarly event planningPerson responsibleActionDate to be completedBudgetoSource identifiedoSponsorshipoBreak even point establishedo Have you accounted for the GST?ProtocoloRequest to invite Minister or CE in writing and timely (six to eight weeks prior to event)oProtocol issues (relating to Commonwealth/State funding)oAnything that needs to be approved by DECS Strategic CommunicationsoAnything that needs to be approved by the ManageroMinisters office notifiedoDECS Strategic Communications notifiedo Education News notifiedInvitationsoMailing list generated/updatedoInvitation composedoInvitation checkedoPrinteroCalligrapheroRSVPs (responsible person briefed)oInvitation list compiledoNames on list and titles/addresses checked for accuracyoSpecial guests/speakers alerted to make time in diaries o Invitations sentCateringoCost per head or upfrontoUpmarket or casualoBeverages orange juice, mineral water, tea and coffee (instant or percolated)oFood fruit platters, bagels, danish, bagettes, sandwiches, biscuits and cakesoHot or coldoSelf service or waiting staffoInternal or external cateringoPower requiredoEquipment requiredoTables, tablecloths, cups and saucersoPlates, napkins, knives and forks (disposable/non-disposable)oCan the theme of the event be followed through in catering?oSpecial dietary requirements of guestso MenuEarly event planningPerson responsibleActionDate to be completedAdvertisingoPress, radio TV, school newsletteroEducation Newso Media release DECS Strategic CommunicationsTalentoBook and briefoRehearsalsSignageoOrganise plaque if necessaryoCheck plaque wording with DECS Strategic CommunicationsoDepartmental signage booked with DECS Strategic Communicationso Other signage producedProgram/running sheet/speechesoProgram finalisedoRunning sheet writtenoProgram/running sheet sent to speakersoSpeakers fully briefedoSpeeches writteno Let caterers know program - when to serve drinks/foodValue added for guestsoCopy of publication, CD-ROMoGiftsoProgramsoCataloguesoSpecial offers/discountsoCompetitionso PrizesSecurity oSecurity alertedoOccupational health, welfare and safety concerns addressedo Provision of first aidAudio/visual requirementsoPA systemoCD or tape playeroLapel or handheld microphoneoLightingoExtra electrical requirementso LecternStaffingoExtra requiredoStaff to meet and greet guestsAmbienceo Floral arrangements, pedestal can the theme of the event be followed in flowers?o Background musicEarly event planningPerson responsibleActionDate to be completedGuest comforto Wheelchair accesso Toilet facilitiesHospitalityo Welcome signage at entranceo Ushers briefedo Cloak roomo Red carpetHousekeepingoCleaning before and afteroOn standby during the eventOn the dayoTime for set up by whomoTime for dismantle by whomoDais, stage oTables, chairs layoutoChair coversoFloor planoVIP seatingoBook courier/transportoName tagsoClear location directionso R
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