商务英语函电教程 Unit 6 [武汉理工]

UnitSix OrdersandAcknowledgements LearningObjectives TodescribetheformofanorderTolearnhowtoplaceanorder GeneralView OrderAnorderisanoffertobuy Itiscommonformofcorrespondenceforobtaininggoodsorservices Tobesuretogetexactlywhatisbeingordered accuracyandclarityareessential Manybuyersnowuseprintedorderformswhichensurethatallthenecessaryinformationisgiven Whenwritinganorderletter youwillincludealltheinformationthereaderneedtoidentifythemerchandise suchas QuantityDimensionPrice MaterialCapacity PatternofanOrderLetterIntheopeningletthereaderknowimmediatelythatthisisapurchaseauthorizationandnotmerelyaninformationinquiry Ifyou reorderingmanyitems listthemverticallyinthebodyofyourletter Includeasmuchspecificdataaspossible quantity ordernumber completedescription unitprice andtotalprice etcIntheclosingtellhowyouplantopayforthemerchandise Inadditiontopaymentinformation tellwhenthemerchandiseshouldbesentandexpressappreciation Guidelinesforwriting 1 Herearesomepointswhichmaybeusefulforwritingorderletters 1 Beginanorderwithreferringtosomepreviouscontact 2 Giveadetaileddescriptionofthegoodsneededincludingnamesofcommodity models qualityandquantity etc 3 Specifythepackage modeofpayment portofshipment timeofdelivery etc 2 Thefollowingpointsareabouttipsonhowtoreplyanorder 1 Begintheletterwithmanythanksoftheclient sinterestinyourgoods 2 Acceptorreject acknowledgetheorderimmediately 3 Betterrepeatthetermsstipulatedintheorderwhenitisaccepted 4 Givereasonswhentheorderisrejected 5 Offersuitablesubstitutionsincasethegoodsneededareunavailable Thereisnosetprincipleforwritingsuchkindsofletters Aslongasthepurposeitachieved thewritercancomposeitfreely Guidelinesforwriting I PlacinganorderSometimes abuyermightuseabusinesslettertoplacehisorder Usually however theyarewrittenonacompany sofficialprintedorderformcalleda PurchaseOrder whichmakesiteasytoreadalltheimportantinformation Abuyercanuseitsowncompany sformoritcanfillouttheseller sform SpecimenLetter 1 Placinganorderbysendinganorderform SpecimenLetter 2 Coverletterfororderform SkylineCompany36QuanStreet Tianjin ChinaTel 86 22 23665688E mail skyline11 April22 2008H SIMPSON 3 deliveryshouldbemadebyMay20 2006 Pleasecontactmeifyouhaveanyquestionsaboutthisorder Yourstruly SimonLuEnclosure 2 PlacinganorderbysendinganorderletterInanorder thebuyermuststateclearlyandaccuratelyallthetermsoftransaction Usuallyanordershouldincludenameofcommodity quantity articlenumber specification totalamount andpriceterms CIF FOB etc modeofpacking deliverydateandportofdestination SpecimenLetter 3 Placinganinitialorder ProhealthPteLtd 102FPasirPanjongRoad 05 04CitylinkWarehouseComplexSingapore118530Tel 65 2768328Fax 65 2768128E mail enlow sgAugust15 2008OrientalTradingCompany26ZhongshanRoadWuhan HubeiChinaDearSirs WehavereceivedyourletterdatedAugust10th Andaftertestingyoursamplesyousentus wetakepleasureinplacinginitialorderwithyouforthefollowing NumberItemQuantityPriceFOBNYS 2HealthTea100cartonsUS 100percartonS 3FatReducingTea200cartonsUS 120percartonWewouldliketostressthatthequalityofyourdeliveryshouldbeinaccordancewiththatofthesamplesyousentus Shouldtheexecutionofthefirstorderturnouttoourentiresatisfaction wewillplacearegularorderinthenearfuture WewillopenanirrevocableL Cwithyourcompanyasbeneficiaryassoonaswereceiveanoticethatthegoodsarereadyforshipment Yoursfaithfully MarvinLytton SpecimenLetter 4 Placingarepeatorder March15 2008DearSirs Thankyouforyourletterof8thMarchsendingussomenewsamplesofwoolensweaters Wefindbothqualityandpricesatisfactoryandarepleasedtogivearepeatorderforthefollowingitemsonconditionthattheywillbesuppliedfromcurrentstockatthepricenamed QuantitySizePrice net 100doz smallUS 1200 00perdoz 200doz mediumUS 1400 00perdoz 100yardslargeUS 1600 00perdoz Parking eachsweatertobepackedinapolythenebag perdozeninatinnedcarton with20dozencartonsinawoodencase Weexpecttofindareadymarketfortheseproductsandhopetoplacefurtherandlargerorderswithyouinthenearfuture Ourusualtermsofpaymentarecashagainstdocumentandwehopetheywillbeacceptabletoyou Pleasesendusyourconfirmationofsalesintriplicate YoursSincerely MarkMiller 3 AcknowledgementofanorderOnreceivinganorderfrombuyer whetheritisacceptedornot itisamustforthesellertoacknowledgeitpromptly expressinghisthanksfortheorder Ifheacceptsit heshouldreplytoconfirmtheorderandtelltheclientwhatisunderway Ifnot mayurgetochangetheinformationoftheorder orrejectitandgivethereasonssothatthegoodbusinessrelationshipissustained SpecimenLetter 5 Acknowledgmentofaninitialorder TheUnitedImport ExportCo Ltd 101MapleStreet Washington USATel 71 302 6874562Fax 71 302 6874570E mail maple March22 2007StarTradingCompany24NanjingRoadShanghai ChinaDearSirs WethankyouforyourorderofMarch15for300PhoenixBrandBicycles andwelcomeyouasournewcustomer Weconfirmsupplyofthegoodsatthepricestatedinyourorder andhavearrangedfordeliverybythe endofthemonth Wearequitesurethatyouwillbecompletelysatisfiedwiththegoodsandourservice Asyoumaynotfamiliarwiththewiderangeofourproducts weareenclosingacopyofourlatestcatalogue Wehopethatourhandlingofyourfirstorderwillleadtofurtherbusinessbetweenusandmarkthebeginningofgoodworkingrelationship Yoursfaithfully Bruce SpecimenLetter 6 SendingSalesConfirmation OrientTradingCo Ltd 8JianghaiNorthRoad Wuhan430022 ChinaTel 86 2785886628Fax 86 27 85886629E mail lotus88 October22 2007SmithSweet HomeInstallationsLtd Jalan MalakasNo 73Jakarta IndonesiaDearSirs WehighlyappreciateyourOrderNo 18for500setsofLotusBrandWashingMachinesandarepleasedtosendyouherewithourSalesConfirmationNo AP 111induplicate Pleasesignandreturnonecopyofthemforourfile TheWashingMachinesundertheorderwillbecarefullypackedinboxlinedwithshock proofcorrugatedpapertopreventdamageintransit Youmayrelyonustogiveyourorderpromptattention Wefeelsureyouwillbehappytocollectgoodcommentsaboutthegoodsfromyourconsumers andbuildupamarketfortheproductinyourcountry Weexpecttodolong termbusinesswithyou Yoursfaithfully ColinA Ryan SpecimenLetter 7 Buyerdeclininganorder Simpson Co Ltd178SouthStreet CA94558USATel 415 555 5760Fax 415 555 5785E mail simpson October5 2007WuhanVictoryTradingCompany 45XinghuaWest Wuhan430023 ChinaDearSirs WereferyoutotheS CNo 567whichstipulatesshipmenttobemadenotlaterthan10thOctober Weregretthatsofarwehavenotyetreceivedthegoodsnoranyotherinformationabouttheshipment Whenweplaceourorderwithyou westressedtheimportanceofdispatchingthegoods TheyarerequiredforthewintersalesinthiscountryandtheyshouldthereforearriveherebytheendofOctober Sincethiskindofdelaywouldcauseusseriousproblemswithourclients wehavenoalternativebuttocancelthisorder Weregretthisaction butyouwillappreciatethatourcustomersinsistondeliverybythatdate Yoursfaithfully LarrySim