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上海鸿文职业高级中学电子稿教案模板授课教师王彩虹单元授课内容及时间 Unit10 Product and Price3月7日 单元教学目标知识目标To master the useful words and phrases about product and Price能力目标Use the basic terms concerned and summarize the main idea ofThe dialogues情感培养目标To make students realize the importance of promoting productsAnd use some skills单元教学重点To learn these words and phrases and put these words and phrases into daily life 单元教学难点 To know the main idea of each paragraph and retell it in yourOwn words单元教学设计意图和方法Teaching methods: teaching by explanation and speaking methodDesire intention:1.Interaction 2. Aim to raise capabilities of students3. Learner-centered teaching principle Teaching which gets students involved in speaking and which focuses on the students needs: (how and what they know)+ 3 learning styles +learners do most of the talking.上海鸿文职业高级中学教案教学对象电子商务专业授课日期第3周使用教材中等职业学校教材适用本出版单位高等教育出版社课题Unit10 Product and Price计划学时 2执教人王彩红分析教学目标设计依据According to the course standard and examination syllabusEspecially students knowledge level 教学目标认知Students will be able to:Understand what product and price areLearn the processes of producing and pricing能力Identify logos and brandsUse the basic terms concerne情感Identify logos and brands教学重点To know how to use these new words and phrases教学难点Know how to present new products教学方法Listening speaking reading writing教学资源recorder 教学过程教师活动预设学生活动预设教学意图时间Firstly, find some useful materials on the line, and then make a power point.Secondly, prepare some interesting activities about the course. To have a deep Understanding of the Passage about theProduct andpriceMake students have aGood preparation forThis lesson so that they can understand inclass5 导入新课 Warming-up questions1. What does the phrase “product and price” mean? Try to think in groups as many words that are related to it as possible to fill in the bubbles.2. Are you familiar with following product? Match the name with picture. 3. The above are four kinds products. Please work in groups to think as many brand names as possible for each kind. One has been done for you as an example.think over it and try to, answer what the teacher asked as more as they canMake students activelyTake part in the class5讲授新课I. “Detailed reading” Text A Products PresentationTask 1: Match the words or expressions on the left in the table below with correct Chinese translations on the right. One has been done for you as an example.Task 2: The words and expressions below are all used in the field of product and price. Match the words or expressions on the left in the table below with the correct Chinese translations on the right. One has been done for you as an example.Practice 1: Decide whether the following statements are T(true) or F(false) according to the catalog below.II “Detailed reading” Text B Production FactorsTask 1: Match the following words on the left in the table below with the correct definitions on the right. One has been done for you as an example.Task 2: Read the information in the passage, then say whether the following statements are T(true) or F(false).Then quote the words or phrase that supports your answer. Do not more than 6 words for each answer. You will lose marks for irrelevant information. Write you answers on the lines.Practice 1: Read the following new product launch checklist and match Column A with Column B. Ask and answer the question following the model. One has been done for you an example.Practice 2: Choose appropriate preposition from the box to complete the following sentences.Practice: Decide whether the following statements are T(true) or F(false) according to the catalog below.Item NoCommodityQuantityNet Weight/per caseUnit PriceB200Sliced pork50 cases20KGUSD1.50/KGB201Stewed pork65 cases25KGUSD1.00/KGB203Curry beef40 cases20KGUSD2.50KGB204Pork ribs50 cases35KGUSD1.50/KG (F) 1.One case of Curry beef is heavier than one case of Sliced pork. (F) 2.There are more cases of Pork ribs than those of Stewed pork. (T) 3.The total weight of Curry beef is the lightest. (T) 4.The unit price of B203 is the highest. (T) 5.The total price of B200 is less than that of B204. (F) 6.The unit price of B204 is lower than that of B201. 1.To ask the students to carefully read the passages2. Match the words on the left in the table below with the correct Chinese translations on the rightTo ask students to Read the text andAnswer questions On the book.students read, teacher asks questions with detailed explanation 1.To make students know the Main ideas that we will learn2.To know the main Idea of each paragraph1.To understand The following new product launch checklist 2.To summarize the main idea of the text1015III. Assignments:a) P136/ Activity 6, P139/ Activity 9b) P139/ Activity 10, P141/ Activity 13c) P 143/ Practical Reading P146/Activity 19To ask the studentsTo do the exercisescarefullyThe students abilities should be strengthened further.Product and Price课堂小结TO give of a summary of what we have learntTo make students havedeeper understandingMake the students understand the key points and difficult points3作业布置a. To review what we have learntb. To copy the Word in the following sentences have more than one meaning.According to theRequirement, finishThe assignmentTo make them have aDeeper understandingOf what we have learnt2板书设计 Unit10 Product and PriceI Introduction II Detailed reading: Text AIII Detailed reading: Text BIV Practice教学自我评价思考教学效果自我评价It should be a very interesting and useful class, a lot of activities can raise their interests in English studying. Students can actively take part in the class. However, they

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