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1、Guangdian Week One SummarySVA Electronics Co., Ltd.机密ExhibitsApril 24, 2001此报告仅供客户内部使用。未经麦肯锡公司的书面许可，其它任何机构不得擅自传阅、引用或复制。SVA/010419/SH-DC(2000GB)CURRENT ORGANIZATION STRUCTURE AND MANAGEMENT PROCESSHeaded by EVPIncluding TV, digital AV, PC, DRTV, etc.All manufacturing enterprises are independent legal

2、 entities with their own sales and purchasing systems (exception: Jinxing)SVATerminal DevicesNew BusinessAssetManag-mentStaff functionsHeaded by GM and delegated to Assistant GMNon-performing assets with book value at RMB 140 mil and employees 7500 strongHeaded by Vice ChairmanResponsible for the in

3、vestment and operation of Ethernet, SH I&T and E-commercePreliminary Diagnostics:Lack of a clear definition of the new IT strategyThe Terminal Devices group includes most of the current core businesses and new products At least 15 businesses to be divested.35 minority JVs provide the main income

4、 for SVA currentlyThe current corporate center is typical of an investment holding companyThere are no systematic approach and proven skills to select, build and manage risky new investments. Most subsidiaries have their own procurement, manufacturing, and marketing functions, with sub-optimal scale

5、.Current management processes ineffective. FOR DISCUSSION1SVA/010420/SH-AX(2000GB)EVALUATION OF SVA SUBSIDIARIES* * Not include minority-share-holding companies* Evaluation of core business performance is based on 1999 and 2000 ROIC analysis*Good investment recordSource: McKinsey analysisStrongPoorC

6、ore business performance*HighLowFuture strategic importanceBlack CEWhite CECE componentsITCommunicationsTradingDivested propertiesJinxingEducation. Equip.Plastic MoldingMold ShapingGuanglianKaige Auto Elec.Feiting Elec.ZhonglingFeiyue LightingGuangxing Elec.ComputerTelecom Equip.YirenKaige RadarPudo

7、ng Ltd.*Imp.Exp.CoForeign Tech. Coop.Kaige Intl. TradingLianwei Elec.GongxiaoFeiyu IndustrialKaige IndustrialHuizhong IndustrialKaige Wash. machFeiyue Elec.Kaige RadioFeiyue Microwave OvenDigital AVSales CenterE-Commerce?IT (Net-access services)Flat display systemsIntraction(Ethernet)Break-even2SVA/

8、010420/SH-AX(2000GB)FIVE GROUPS OF SVA SUBSIDIARIES OR INVESTMENTSSource: SVA, McKinsey analysisOEM BusinessJinxing Electronics Co.Digital AV Elec. Co.Guanglian Electronics Co.Kaige Radar Com. Equip. Pl.Zhongling Elec. EnterpriseFeiyue Lighting Elec. Inst. Pl.Feiting Electrical Appl. Co. Kaige Auto.

9、 Elec. Equip. Pl.Mold Shaping Pl.Yiren Comm. Term. Equip.Guangfei Plastic MoldingComputer Co.Trading, services, & managementLianwei Electronics Co.Sales CenterTV Elec. Imp. Exp. Co.Kaige Intl. Trading Co.Foreign Tech. Coop. Co.Pudong Ltd.Kaige Radio Pl.Educational Equip. Co.Feiyue Comm. Equip. P

10、l.Telecom Equip. Ltd.Guangxing Electronics Co.Feiyue Industrial Co.Huizhong Industrial Co.Kaige IndustrialKaige Washing Machine Pl.Gongxiao Co.New businessFeiyue Microwave Oven Pl. IIT (net-access services)Flat Screen Disp. Sys. Intraction (Ethernet)E-Commerce?HoldTo be divestedMinority Investments3

11、5 JVs 3SVA/010420/SH-AX(2000GB)BU1BU2BU3BU4Ether-netSH I&TE-commerceORGANIZATIONAL STRUCTURE IN TRANSITIONOriginal structureChairman/CEOFinanceAsset Manage-mentQuality ControlInvest-ment planningAdminOfficeMarket-ingAuditingHRSuper-visionR&DMajority JVsMinority JVsWholly-owned venturesTransi

12、tional structureChairman/CEOStaff functions*Asset manage-mentNew businessHeaded by EVP Mr. SunHeaded by Deputy Chairman Mr. XuHeaded by Assistant GM Mr. ZhaoTerminal DeviceClosure venturesBU headBU headManagement Committee 2* Only related staff functions are included in management committeeManagemen

13、t Committee 14SVA/010420/SH-AX(2000GB)NEW ORGANIZATIONAL STRUCTURE Board of DirectorsChairman/CEOSecretary to BoardCorporate R&DStaff functionsConsumerElectronicsPCNet-accessequipmentSales/MarketingProductEngineeringProcurementNet-accessserviceProduct3Product2Product1New product line development

14、R&D supportFOR DISCUSSIONCentralize procurementLeverage E-purchasing platformOEMGroupNew InvestmentSales CoAsset ManagementProduct4Product DesignProduction process developmentTV、DVD、PC and plastic modeling can be put into OEM groupObtain manufacturing ordersAccount managementClosure/ divestureEthernetE-commerceS