中山大学旅游管理课程介绍

1、学习文档 仅供参考旅游管理专业课程设置及教学进程计划表旅游管理专业课程设置及教学进程计划表课程课程类别类别课程名称课程名称/ /英文名称英文名称总学分总学分总学时总学时开课学期开课学期/ / 周学时周学时课程负责人课程负责人管理学原理Introduction to Management3541/3曾国军微观经济学Microeconomics2361/2李军旅游概论双语Introduction to Tourism3541/3保继刚、马凌人力资源管理Human Resources Management2361/2杨云宏观经济学Macroeconomics2362/2李军市场营销Tourism m

2、arketing2362/2杨云、许月英旅游消费者行为学Consumer Behavior3542/3孙九霞概率统计Probability and Statistics3514/3数计学院服务运营管理Service Operations Management3544/3张朝枝会计学原理Accounting 3544/3王彩萍项目管理Project Management3544/3卓鸥酒店经营管理Hotel Management3544/3彭青会展概论Conference and Exhibition Management3544/3罗秋菊、旷雄杰商务统计学Business Statistics

3、3545/3吴浩存旅游产业经济学Tourism Industry Economics2365/2左冰战略管理Strategic Management 3545/3曾国军旅游地理学Tourism Geography2365/2保继刚、张骁鸣专专业业必必修修课课旅游研究方法Tourism Research Methodology 2368/2徐红罡、Aram Son学习文档 仅供参考见习实习Practice13/1 周专业老师餐饮经营管理Food and Beverage Management3547/3彭青、饶勇前台与客房管理Front Office & Housekeeping Man

4、agement2367/2杨云酒店规划与筹建管理Hotel Planning and Establishment Management 2367/2外聘饭店营销策划与市场推广Hotel Marketing and Sales3547/3饶勇酒店成本会计Hotel Cost Accounting 3548/3外聘酒店收益管理Hotel Revenue Management3548/3外聘酒店督导管理Supervision in the Hospitality Industry2368/2饶勇专业实习三年级 2 个月Internship28/4-8 周专业老师毕业实习Practice211/4-8

5、 周专业老师酒酒店店管管理理必必修修课课毕业论文Thesis511/10 周专业老师休闲与体育旅游Leisure, Sport and Tourism2367/2陈奕滨饭店营销策划与市场推广Hotel Marketing and Sales3367/3饶勇高尔夫概论Introduction to Golf Management3547/3何莽高尔夫运营管理Golf Operations Management2368/2陈奕滨俱乐部管理Club Management2368/2何莽高尔夫球场规划建设与维护Golf Course Planning, Construction and Mainten

6、ance2368/2外聘休休闲闲与与俱俱乐乐部部管管理理必必修修课课赛事策划与运营管理Golf Tournament Planning and Operations23610/2戴耀宗学习文档 仅供参考专业实习Internship28/8 周专业老师毕业实习Practice211/4 周专业老师毕业论文Thesis511/10 周专业老师旅游规划与公共政策Tourism Planning and Public Policy3547/3徐红罡景区经营管理Tourist Destination Management3547/3张朝枝旅游电子商务Tourism E-Commerce3548/3吴浩存

7、社区旅游规划与管理Community-Based Tourism Planning and Management3548/3孙九霞旅游目的地营销Tourism Destination Marketing3548/3外聘景观设计Landscape Design3548/3林敏慧服务实习Practice26/8 周专业老师专业实习Internship28/2专业老师毕业实习Practice211/2专业老师旅旅游游规规划划与与管管理理必必修修课课毕业论文Thesis511/10 周专业老师世界地理World Geography2361/2Werner Breitung旅游景观导论Introduct

8、ion to Tourist Scenic Spots3544/3徐红罡英文写作English Writing 4724/2,5/2外聘文化旅游与遗产管理Culture Tourism and Heritage Management3545/2马红专专业业选选修修课课跨文化交流双语Cross Cultural Communication3545/2马凌、Aram Son学习文档 仅供参考第二外语法语Second Foreign Languages (French)8(3,3,2)1485/3,7/3,8/2李璐第二外语日语Second Foreign Language (Japanese)8(

9、3,3,2)1485/3,7/3,8/2张科旅游前沿问题Lectures of Current Issues in Tourism2366/2专业导师组物流管理Logistics Management2366/2许月英科研实习Research Practice1186/2 周专业老师酒店营销策划与市场推广Hotel Marketing and Sales3547/3饶勇餐饮经营管理Food and Beverage Management3547/3彭青、饶勇高尔夫概论Introduction to Golf Management3547/3何莽烹饪与酒水知识Chinese Cuisine an

10、d Vino Knowledge2367/2外聘国际组织与国际旅游法规International Organizations and International Tourism laws2367/2马红旅行社经营管理Travel Agency Management2367/2外聘旅游项目投资与运营Tourism projects investment and operation2367/2外聘科学研究范式Scientific Research Paradigm2367/2赖坤酒店信息管理系统Management Information System of Hotel 3547/3吴浩存电脑平面

11、设计Computer Graphic Design2367/2外聘商法Commercial Law2367/2外聘科研讲座Lectures of Research1187/2海外访问学者学习文档 仅供参考世界文化与景观World Culture and Landscape21,1367/1，8/1林敏慧酒店财务内部控制Internal Control of Hotel Finance3548/3外聘酒店绩效评价与薪酬管理Hotel Performance Appraisal and Salary Management3548/3饶勇客户关系管理Customer Relation Managem

12、ent3548/3饶勇旅游业公共关系与危机管理Tourism public relations and crisis management2368/2外聘景观设计Landscape Design3548/3林敏慧旅游目的地与客源国概论Tourism Destination and Country of Inbound Tourist2368/2外聘旅游地产Tourism Real Estate Investment and Operation2368/2左冰生态旅游与旅游可持续发展Eco-tourism and Sustainable Tourism Development3548/3张骁鸣旅游影像技术与技能Tourism Imaging Techniques and Skills2368/2魏东华战略品牌管理Strategic Brand Management3548/3外聘国家公园管理National Park Management2368/2外聘酒店集团运营专题Lectures of Hotel Group Operations2369/2曾国军酒店业前沿问题Lectures of Current Issues in Hotel Industry2369/2专业导师组商务沟通与礼仪Business Communications and etiquett