商务英语课件：04Unit 1b COMMUNICATION

1、Unit 1 BCOMMUNICATION1Doris YANGBeing a good communicator can do wonders for your business.Part IKeep in Touch3Doris YANGDiscussionWhat types of communication do you use to contact other people? How often do you use those types of communication? Use frequency adverbs.4Doris YANGFrequency adverbsHard

2、ly everAlways SometimesUsually Frequently SeldomOften Never Occasionally RarelyAlways Usually Frequently Often Sometimes Occasionally Rarely Seldom Hardly ever Never 5Doris YANGAdvantages V.S. DisadvantagesLetters/memos/reportsManualsFaxE-mailIntranetMeetingsPhone callsVideo-conferencingqqFetionmsnW

3、hich one is the mostformalexpensivetime-consumingprompteasy to use6Doris YANGToo English?1. Read the article quickly (ignore difficult words and expressions) and find out who are the target readers. Native English speakers.2. What does the author want to convey to target readers? They should learn h

4、ow to use English effectively to non-native speakers. 7Doris YANGContdSCAN the article again and find out answers to the questions on page 11. English: dominant language of international communication;Simplify their message, use shorter chunks, one idea per sentence, speak more slowly and not raise

5、their voice;As English is spoken in their working environment, they dont have to understand other languages themselves;Through language and cultural SEMINARS. 8Doris YANGKEY WORDSDominanceOfficial Bilingual OverestimateunderstateOver-complicateChunkApproach to IdiomaticCulture-specificInterpret 9Dor

6、is YANGPart IILeaving Voice Mails10Doris YANGDiscussionUnder what circumstances do you need to leave voice mails? When you leave a message, what should you pay attention to? 1st: be very clear2nd: establish context3rd: make requests simple and polite4th: give clear contact information11Doris YANGBar

7、riers to Effective CommunicationUnclear language Cultural Differences Red tape Distraction12Doris YANGListening 1PREDICT what words or phrases might associate with these functions.Keys: 1. B2. C3. G4. H5. E13Doris YANGFlashbackWhich messages do you find quite difficult? What makes them difficult? Ph

8、rasal verbs like “put back, work out”Redundant information: call 4Long sentences and late purpose statementUnderstatement: “a little bit on the optimistic side”Get: get off to you, i.e. tell you14Doris YANGPart IIITaking Messages15Doris YANGDont forget1. follow the instructions, do not take down more than two words; 2. useful phrases for taking messages on page 1416Doris YANGKeysTrade FairS 126 253Tuesday 23/23 NovemberGerselthe/your messageCancelledNot available27 November confirm17Doris YANGCONNECTINGconnecting Schedule for Mini-conversations-MarketingPOIMESSAGEW