高三英语完型填空教案

1、高三英语完型填空教案Module 4 Unit 1 Close Test (PartB) Friday October 22, 2010Designer:Maggy Examiner: Group Senior 3Class_ Name_Teaching and learning aims and requirements:1.To learn more about the new testing item (PartB) in the NEMT;2.To get to know some skills of fill-in;Teaching and learning difficulties

2、 and importanceSummarize the common testing points and the ways of dealing with the new testing item (PartB) in the NEMT Step1: Lead-inPlease complete the sentences with only ONE word for each blank.We are so used to them that we often do not even realize how many we see and hear in a day. An advert

3、isement provides information and uses persuasive language and exciting images to encourage people to buy a product or service or believe in an idea.China has strong laws to protect people from advertisements that lie or try to make people believe untrue claims about products or services. However, we

4、 still must be aware of the methods used in advertisements to try and sell us things.They just hope that when you read the ad, you will feel good about their nice comment and remember the words freshest food and connect them to the food in the supermarket.I never knew that advertisements were so int

5、eresting! The information I found will really help me to educate others. If they want to become the market leader, the company must ensure that their product is of high quality. I think it can be dangerous because advertisements after make people believe something that is not true. In my opinion, th

6、is may have harmful effects.Step2: SampleAds are playing 1 an important part in our lives. I did some research in advertisements, and have some information to share with you.One of the goals of ads is 2 to encourage people to buy products or service or believe in an idea. So in the way, maybe the co

7、ntents of some ads are 3 not true. But there are laws to protect us. Some clever ones even use words of tricks for us to fall 4 for them.Not all ads play tricks on us, 5 though . The ads called PSAs may not be the same. They aim to serve us and teach us 6 how to lead better lives. PSAs are often pla

8、ced for free. They deal with large social issues, 7 which often affect public welfare. All of these ads are helpful, and you can learn a lot by 8 following/taking the advice they give.So, with so many ads around, we should be smart about ads. Step3: Common testing points1.art(冠词)a, an, the2.Prep(介词)

9、in, on, with, before, after3.adv.(副词)hardly, therefore, noun(代词)Everyone, everything, neither, allI, me, mine myself;this5.model verb(情态动词)Can, might, will, should, ought to6.conj(连词)Who, whose, where, whetherbut, otherwisethough, unless7.linking words(关联词语)Step4: How to complete the pas

10、sage Firstread the passage quickly and get the main idea.Thenfill in the blanks sentence by sentence according to the context.Lastread the passage again to make sure about your answers. An advertisement campaign is 1 an organized programme of advertisements using various kinds of advertisements to r

11、each a particular audience. In an ad campaign you can use different kinds of media, 2 including newspapers magazines, televisions, billboards, mailings, etc.Firstly, we must have a clear goal and target audience in mind 3 when we start an ad. campaign. 4 Its important to know your audience so 5 you

12、can create the right message for the right people. Secondly, you should know the message you want to send to the audience and try to appeal6 to the way the audience will react. You can gather this information from your research.Finally, there are many different ways to get your message across when y

13、ou are putting 7 together an ad campaign. All the approaches you choose 8 should depend on your audience and which kinds of ads reach that particular group best. Step5: Please design a fill-in exercise for each other. Lets see which group does better in designing a proper exercise.A real winnerAdver

14、tising campaigns make up a major part of an organizations expenses. Not all advertising seeks to increase a companys profits; the aim of some advertising campaigns is to increase peoples knowledge about their general health. Whatever the aim of the advertising campaign, it needs to result in value f

15、or money. Getting the help of an advertising agency is a good way to ensure that money is well spent. Take for example the following advertising campaign, which turned out to be a real winner for everyone.Diabetes is a deadly disease. Millions of people around the world have diabetes. Unfortunately,

16、 a large percentage of these people dont even know they have it. The Diabetes Association asked one advertising agency to inform the public about the dangers of untreated diabetes and to encourage them to take advantage of a free diabetes check programme. The agency put together a campaign, giving disturbing images and facts about the disease that would make people think seriously about their health. Step6:Reflection1.What have we learnt in todays period?2.How shoul