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试卷代号:5578湖南广播电视大学2023年1月开放教育期末考试商务英语阅读试题2023年12月注意事项将你的准考证号、学生证号、姓名及分校(工作站)的名称填写在答题纸的规定栏内。考试结束后,把试卷和答题纸放在桌上。试卷和答题纸均不得带出考场;仔细读懂题目的说明,并按题目的规定答题。答案一定要写在答题纸的指定位置上,写在试卷上的答案无效;用蓝、黑圆珠笔或钢笔答题,使用铅笔无效。I.MultipleChoicesDirections:ChoosethebestanswerforeachsentencefromthefourchoicesmarkedA,B,CandD,andmarkthecorrespondingletterontheAnswerSheetwithasinglelinethroughthecenter.(10小题,每题2分,共20分)1.Somefast-foodanddrugcompaniesaremore________withmakingmoneythanofferingsafeandeffectiveproducts.A.temptedﻩ B.interestedﻩﻩ C.concerned ﻩ D.requested2.Abalancesheetisastatementofthe______valueofabusinessataparticulardateofthefiscalyear.A.book ﻩ ﻩB.recordﻩ ﻩ C.net ﻩﻩ D.income3.Ourbankoffersminimuminterest______forsellerfinancingandforloansofcash.A.levels ﻩﻩB.ratesﻩﻩﻩﻩC.bases ﻩﻩD.percentage4.Companieswishingto______moremoneyfordevelopmentcansometimesissuenewshares.A.riseﻩ ﻩB.raise ﻩ ﻩC.increase ﻩ D.develop5.Todeveloptheirproduct______,companieshavevariouswaysofadvertisingtheirproducts.A.feelingﻩ ﻩB.fame ﻩ C.name ﻩﻩD.awareness6.Ifthequalityofyourproductsissatisfactory,wemayplace______orders.A.regularﻩﻩ B.usualﻩﻩ C.intervalﻩﻩﻩD.far7.Werequire100%value,irrevocableL/Cinourfavorswithpartialshipmentallowedclause______bydraftatsight.A.availableﻩﻩB.payableﻩ C.negotiableﻩﻩ D.effected8.Thepackagewasdamagedin______.A.transfer ﻩB.transactﻩ ﻩC.transcript ﻩﻩD.transit9.Youwillbegladtoknowthatyourrequestforreimbursementfortravelexpenseis______.A.spread ﻩ B.granted ﻩ C.takenﻩ ﻩD.hold10.Pleaseinformuswhatspecial______youcanmakeforusregardingtheseproducts.A.request B.deal ﻩﻩ C.offerﻩﻩﻩ D.orderII.ClozeProcedureDirections:Readthefollowingpassage.FilleachgapwiththebestanswerfromthefourchoicesmarkedA,B,CandD,andmarkthecorrespondingletterontheAnswerSheetwithasinglelinethroughthecenter.(10小题,每题2分,共20分)Whenacompanyhiresfromwithin,ithasthe11ofbeingfamiliarwiththeemployee.Having12theperson’sstrengthsandweaknesseswhileonthejob(andhavingobservedhimorherinactionovertheyears),employersareinabetterpositiontoknowiftheemployeewillbeagoodfitornot.Whenhiringfromoutsidethecompany,however,thereisalwaystheriskthatsomeonewhoappearsidealduringtheinterviewingprocesswill13Iftheemployeeislookingfora14thatisastepfromhisorhercurrentonebutstillinthesamedepartmentorgeneralarea,theswitchwillbearelativelypainlessone.Ifanemployeeislookingtomakeamoresignificantchange—changingthecourseoftheircareerpathby15acompletelydifferentdepartmentanddifferenttypeofjob,forexample—thenwhiletheremaybealearningcurvetodealwithduringthetransition,youillustrateyourcompany’sAcompanythatdemonstratesapolicyofhiringfromwithinalsofostersgreateremployee17,whichcanhaveconcretebenefitsthroughoutthecompany.Employeesatalllevelsaremorelikelytochallengethemselveswhentheyknowthatthereis18forfuturejobadvancementwithinthefirm.Thismeansaloweremployee19rateandahigherjob-satisfactionrate,20arealwaysgoodforbusiness.11.A.disadvantage B.advantageﻩﻩ C.advance ﻩ D.achievement12.A.evaluatedﻩﻩB.witnessed ﻩﻩC.seen ﻩD.known13.A.result ﻩ B.become ﻩ C.discoverﻩ ﻩD.prove14.A.jobﻩ ﻩB.work ﻩﻩﻩC.positionﻩﻩﻩD.career15.A.switchingto ﻩB.switching C.swingintoﻩ ﻩD.swattingout16.A.potentialto ﻩB.commitmenttoﻩ C.confidenceforﻩﻩD.aimto17.A.attachment ﻩB.respectﻩ ﻩ C.loyalty ﻩﻩ D.satisfaction18.A.potentialﻩﻩB.potent C.abilityﻩ ﻩﻩD.possible19.A.employment B.turnoverﻩﻩﻩC.unemploymentﻩﻩD.promotion20.A.whichbothﻩ B.boththat ﻩC.bothofwhich D.bothofthatIII.True,FalseorNotMentionedDirections:Readthefollowingpassageandthestatementsthatfollow.ChoosethebestanswerforeachstatementfromthethreechoicesmarkedA,B,andC,andmarkthecorrespondingletterontheAnswerSheetwithasinglelinethroughthecenter.(5小题,每题2分,共10分)LawrenceElectronics—User’HowtoObtainService(CanadianCustomersOnly)Webackyourinvestmentinqualityproductswithquick,expertserviceandgenuineLawrencereplacementparts.Ifyouneedserviceorrepairs,contacttheLawrenceFactoryCustomerServiceDepartmentatthetoll-freenumberlistedbelow.Atechnicianmaybeabletosolvetheproblemandsavetheinconvenienceoftryingyourunit.Youwillbeaskedforyourunit’sserialnumber.800-324-1356CanadaOnly.MondaythroughFriday8:00A.M.–8:00P.M.CentralTime.Whensendingaproductforrepairs,pleasedothefollowing:●Alwaysusetheoriginalshippingcontainerandfillermaterialtheproductwaspackedinwhenshippingyourproduct.●Alwaysinsuretheparcelagainstdamageorlossduringshipment.Lawrencedoesnotassumeresponsibilityforgoodslostofdamageintransit.●Forpropertesting,repairs,andservice,sendabriefnotewiththeproductdescribingtheproblem.Besuretoincludeyourname,returnshippingaddress,andadaytimetelephonenumber.HowtoObtainService(InternationalCustomersOnly—ExceptCanada)Ifyouneedserviceorrepairs,contactthedealerinthecountrywhereyoupurchasedyourunit.WARRANTYREPAIRWILLBEHONOREDONLYINTHECOUNTRYUNITWASPURCHASEDPleasefollowtheshippinginstructionsshownbelowonthispageifyouhavetomailyourunittothedealer.Forpropertesting,repairs,andservice,sendabriefnotewiththeproductdescribingtheproblem.Besuretoincludeyourname,returnshippingaddress,andadaytimetelephonenumber.AccessoryOrderingInformation—AllCountriesToorderaccessoriessuchaspowercablesortransducers,pleasecontact●Yourlocalmarinedealer.Mostqualitydealersthathandlemarineelectronicequipmentshouldbeabletoassistyouwiththeseitems.Consultyourlocaltelephonedirectoryforlistings.●Canadiancustomersonlycanwrite:Lawrence/EagleCanada,919MathesonBlvd.,21.Youshouldprovideyourunit’sserialnumberwhenyoucallLawrenceFactoryCustomerServiceDepartmentinneedofrepairs.A.True.ﻩﻩﻩﻩﻩ B.False.ﻩﻩ ﻩ C.Notmentioned.22.YoucancalltheCustomerServiceDepartmentinCanada24hoursaday,sevendaysaweek.A.True.ﻩ ﻩﻩﻩ B.False. ﻩﻩﻩ C.Notmentioned.23.Abriefnoteincludingthecustomer’snameandreturnshippingaddressandadaytimetelephonenumbershouldbesenttoLawrenceforpropertesting,repairsandservice.A.True. ﻩ ﻩ ﻩB.False.ﻩ ﻩ ﻩC.Notmentioned.24.IfyouneedserviceorrepairsintheUS,youshouldcallthetoll-freenumber800-324-1356.A.True.ﻩ ﻩﻩ B.False. ﻩ ﻩC.Notmentioned.25.Lawrencewillpayfortheshipmentifyouhavetomailyourunittothedealer.A.True. ﻩﻩ B.False.ﻩ ﻩﻩC.Notmentioned.IV.ReadingChartsandTablesDirections:Lookatthetablesandchartsbelow.Foreachtableorcharts,therearefourstatementsdescribingit.ChoosethebeststatementfromthefourchoicesmarkedA,B,CandDtomatchit.ThenmarkthecorrespondingletterontheAnswerSheetwithasinglelinethroughthecenter.(5小题,每题4分,共20分)26.ApproximateWeeklyTimeAllocationforProgramDeliveryA.Ittakesmostofthetimetoprovideinformationinprogramdelivery.B.Instructiontakesuphalfofthetimeinprogramdeliverybecauseitishardforpeopletofollowtheinstructions.C.Peoplespendequaltimeonmanagementandmarketinginprogramdelivery.D.Timespentoncollectiondevelopmentisforcollectinginformation.27.LargeTrucksRegisteredfrom1990to2023A.Therearenotrucksregisteredbeforetheyear1990.B.Thereisasteadyincreaseinregistrationoflargetrucksfromtheyear1990totheyear2023.C.Moretrucksregisteredmeanslargerconsumptionoftrucks.D.Theyear1997tothe1998seesthesharpestincreaseinregistrationoflargerconsumptionoftrucks.28.LowellAreaSchoolsHistoricalExpenses(10years)1995--2023A.Moremoneyisspentonsalariesintheyears1994-1995thanintheyears1999-2023.B.Thetotalschoolexpensesareincreasingfromtheyear1995totheyear2023.C.Theexpensepercentageonutilitiesishigherintheyears1999-2023thanintheyears1994-1995.D.Theexpandingoftotalexpensesmeanslargerenrolmentofstudents.29.ValueofCropsSold:2023(U.S.Total:$98Billion)A.Cottoncontributesthesameamounttovalueofcropssoldaswheat.B.Cornforgraincontributesmosttothevalueofcropssoldin2023intheU.S.C.Thereareninekindsofcropscontributingtothetotalvalueofcropssoldin2023intheU.S.D.ThepiechartindicatesagoodharvestintheU.S.intheyear2023.30.PlacesBusNo.Bus1Bus2Bus3Bus4Bus5Bus6BLACKPOOL(Departure)06:0006:4007:1007:5008:3008:45LATHAM06:2007:0007:3008:5009:05PRESTON06:3507:1007:4508:2009:0509:20LEYLAND06:4507:5508:3009:30CHORLEY06:5507:2508:0508:4009:2009:40WGAN07:1507:4509:5009:40MANCHESTER(Arrival)07:4508:1508:4009:3010:1010:25A.IttakestheshortesttimetorideonBus2togetfromBlackpooltoManchester.B.ThereisnostopforBus3atLatham.C.Bus1fromBlackpooltoManchestertakesonehourandforty-fiveminutes.D.Therearesevenstopsforeachbus.V.ReadingComprehensionDirections:Readthefollowingtwopassages.ChoosethebestanswerforeachstatementorquestionfromthefourchoicesmarkedA,B,CandD,andmarkthecorrespondingletterontheAnswerSheetwithasinglelinethrowthecenter.(10小题,每题3分,共30分)PassageOneWhenshippingtoaforeignmarket,cargoinsuranceisstronglyrecommended.Itisessentialifthetermsofsalerequiretheexportertoarrangeforinsurance,forexampleaCIFcontract(cost,insurance,freight).Inanyevent,thecostofcargoinsuranceisnominalinmostcases,amountingtolessthan1%ofthevalueoftheshipmentandthefreightbill.Withtheproperinsurancepolicy,exporterscanrecoverlossesiftheirshipmentsareaccidentallylost,stolen,damagedordelayed,althoughtheextentof'recoverywilldependonthetypeofinsurancepurchased.Withoutinsurance,anexportercouldhavenorecourse.Unfortunately,insurancedoesnotcoverthepossiblelossofacustomer,whomayshifttoanothersourceofsupplybecausethegoodsordereddonotarriveinausableconditionorarelateinarriving.Whenbuyinginsurance,theexportersshouldconsiderseveralthings,suchastheamountofcoverage(allrisksorlimited),timeofyear,routeanddestinationport(theNorthAtlanticduringthewintermonthscanbedangerous;someportscanhavehigherthanusualratesofpilferage),thelossanddamagerecordofcompetingcarriers,andcargostowageandpacking.Insuranceshouldbelookedataspartofthetotalrateandservicepackagethatthecarrier(orforwarder)offers,sodon'tlookatinsuranceinisolation.Eventhoughacarriermaynothaveanyrecordofmistake,thereisalwaysanelementofriskandexportersshouldprotectthemselvesagainstthisrisk.Moreover,insurancecoverageispartofacarrier’smarketingstrategy.Itismorethanlikelythatcost,coverageandthenumberoflossanddamageclaimswillvaryfromcarriertocarrier,sotheexportershouldaskseveralandcompare.Theexportershouldalsomakeitclearwhetherthecarrierisarail,motor,marineorinter-modalcarrier,whatitchargesforinsurance,whattheinsurancecovers,thedeductible(ifany)andhowclaimsarehandled.Thissuggeststhatthefirststepininsuranceselectionistoaskthecarrieraboutitslossanddamagerecord.Askotherexportersiftheyhaveanyrecordonaparticularcarrier.Beforeexporting,makesurethatthetermsofsalespecifywhoisresponsibleforarranginginsurance.Forexample,anexporterselling“CIF”willberesponsibleforarrangingandpayingforfreightinsurance.Insurancecanbearrangeddirectlywithacarrier,aninsurer,aninsurancebrokeroragentorthroughafreightforwarderorcustomsbroker.Whetheryoupurchasefromacarrierorathirdparty,makesurethattheinsurancepurchasedcoverstheentirejourney,thatisfromthetimeitleavesyourplantorwarehouseuntilitisintheimporter'swarehouse.Insomeinstances,acarrierwillprovidecoverageonlywhileitishandlingtheshipment.Itshouldbenotedthatthisdiscussionismeantforshipmentsofgeneralfreightandforlostordamagedcargo.Insuranceforproductssuchasdangerousgoodsandhazardouswastesarecoveredbyseparateinsurancemethods.31.Inmostcases,thecostofcargoinsuranceis________.A.veryhighﻩ B.verylowﻩﻩﻩC.non-existent ﻩD.fluctuating32.Whatdoescargoinsurancecover?A.Exporter'sdangerousgoodsandhazardouswastes.B.Exporter'saccidentallylostanddelayedshipments.C.Importer'saccidentallylostanddelayedshipments.D.Importer'sdangerousgoodsandhazardouswastes.33.Accordingtothepassage,______isoneofthefactorstheexportershouldconsiderwhenbuyinginsurance.A.thecostofinsuranceﻩ ﻩﻩ ﻩﻩB.timefordeliveryC.thelossanddamagerecordofcompetingcarriersﻩD.coverageoftheinsurancecompany34.Whichofthefollowingstatementsistrue?A.Insuranceisisolatedfromthecarrier'sservicepackage.B.Acarrierwithoutanyrecordofmistakescanguaranteetheexporterfromrisks.C.Whenselectinginsurance,theexportercanputtrustinaparticularcarrieriftheyhavekeptalong-termbusinessrelationship.D.Insurancecoverageispartofacarrier'smarketingstrategy.35.Whenarranginginsurance,whatshouldtheexporterdo?A.Makeclearwithwhomtheinsurancecanbearranged.B.Makesurethattheinsurancepurchasedcoversthejourneyfromtheshippingporttothedestination.C.Specifythetermsofsale.D.Confirmthetypeofinsurancepurchased.PassageTwoThereareessentiallyfivedifferentpaymenttechniquesthatimportersandexporterscanuseintheirinternationaltradetransactions.Thesepaymenttechniquesinclude:openaccount,collection,advisedletterofcredit,confirmedletterofcreditandcashinadvance.Thereferencedpaymenttechniquesprovidedifferentlevelsofsecuritytoimportersandexporters.Ingeneral,thegreatesttolowestlevelofpaymentsecurityforanimporterrunsasfollows:openaccount,collection,advisedletterofcredit,confirmedletterofcreditandcashinadvance.Forexporters,ontheotherhand,thegreatestlevelofpaymentsecurityisfoundincashinadvancefollowedbyconfirmedletterofcreditandadvisedletterofcredit,whereasthelowestlevelofpaymentsecurityisfoundinopenaccountfollowedbycollection.Thechoiceofonepaymenttechniqueoveranothershouldbebaseduponacase-by-caseevaluationofdiversefactorsincluding:thefinancialstrengthofthebuyer,thefinancialstrengthofthebuyer'sbank,theeconomicstabilityofthebuyer'scountryofresidence,thepoliticalstabilityofthebuyer'scountryofresidence,theseller'sreputationforperformance,marketconditionsandtheamountofthetradetransaction.Theobjectiveofconductingsuchanevaluationistoidentifytherisksinherentinanindividualtradetransactionandtoselectapaymentmethodthatisappropriate,giventhepresenceofsuchrisks.Thelevelof"paymentsecurityaffordedbyaparticularpaymenttechniquethatisselectedforaspecifictradetransactionshouldbematchingwiththelevelofriskinherentinsuchtransaction.Choosingapaymenttechniquethatprovidespaymentsecuritythatisnotmatchingwiththelevelofriskinaninternationaltradetransactiongenerallyaddsunnecessarycosttothetradetransaction.Rankingindividualinternationalpaymenttechniquesintermsoflowestcosttohighestcostyieldsthefollowingresult:openaccount/cashinadvance,collection,advisedletterofcredit,confirmedletterofcredit.Thefactthataparticularpaymenttechniqueisselectedforuseinaspecifictradetransactionononeoccasiondoesnoteliminatetheneedforfuturepaymenttechniqueevaluations.Rather,importersandexportersshouldroutinelyreevaluatethepaymenttechniquestheyhaveusedinspecifictradetransactions,givingconsiderationtocurrentfactsandcircumstances.Doingsoinsuresthatthepaymentmethodofchoiceisthepaymentmethodthatismostappropriateforthetransactionthatisunderconsideration.Banksdevelopstandardratescheduleswhichestablishstandardfeesforeachofthefivedifferentinternationalpaymenttechniquesdiscussedabove.Whiletherateschedulesdevelopedbybanksinonegeographicareaareoftensimilar,theyaregenerallynotidentical.Importersandexportersshouldtakenoteofthisdiscrepancyanduseittotheiradvantage.Additionally,importersandexportersshouldrealizethattheycanoftenachieveareductioninabankbynegotiatingwiththeirbankandbytakingadvantageofanypriceincentivesofferedbytheirbank.Bankstypicallyoffertheircustomerspriceincentiveswhenaspecificwayoftransactingbankingbusinessresultsinreducedoperationalcostsforthebanks.36.Whatisthelowestlevelofpaymentsecurityforexportersaccordingtothepassage?A.Collection.ﻩ ﻩ B.Advisedletterofcredit.C.Openaccount. ﻩD.Cashinadvance.37.ManyfactorsshouldbeevaluatedforthechoiceofonepaymenttechniqueoveranotherEXCEPT______.A.theseller'sreputationforperformanceB.thefinancialstrengthofthebuyeranditsbankC.theeconomicandpoliticalstabilityofthebuyer'scountryofresidenceD.thebusinessrelationshipbetweenthebuyerandtheseller38.Whatwillhappenifthepaymentsecurityofaselectedpaymenttechniquedoesnotmatchwiththelevelofriskinatradetransaction?A.Thetransactionwilltotallyfail.B.Therewillbeadditionalunnecessarycosttothetransaction

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