北京语言大学23春“英语”《英语商务通论》考试高频考点参考题库带答案

长风破浪会有时，直挂云帆济沧海。北京语言大学23春“英语”《英语商务通论》考试高频考点参考题库带答案（图片大小可自由调整）第I卷一.综合考核(共15题)1.Acorporationisdefinedas“anassociationoftwoormorepersonstocarryonasco-ownersofabusinessforprofit.”()A.错误B.正确2.Besidestariffs,othermeasuressuchasquotasarealsousedtocontrolimports.Assuchmeasurescollectnotariff,theyarecommonlyreferredtoasnon-tariffbarriers,orNTBs.()A.错误B.正确3.Largeorganizations,ingeneral,haveseverallevelsofmanagement:___A.chiefexecutiveofficerB.pisionmanagersC.supervisors4.Awarrantycanbewrittenorimplied,bothrepresentingapromisebythemanufacturerorsellerthattheproductwillworkreasonablywell.()A.错误B.正确5.Quickratioiscalculatedbypidingcurrentassetsbycurrentliabilities.()A.错误B.正确6.Corporationsarethebackboneofmoderneconomies,althoughinnumbercorporationsaccountforonlyasmallpercentageofallbusinessfirms.()A.错误B.正确7.Therearebasicallythreetypesofeconomicsystemsintheworld___.A.capitalismB.socialismC.feudalismD.communism8.Asoleproprietorhas,bylaw,unlimitedliability,whichmeansifhegoesbankrupt,hemay,inordertopayhisdebt,losenotonlyhisbusinessbutpartorallofhispersonalproperties.()A.错误B.正确9.Afirmshouldgiveitsnewemployeesproperorientationandhelpthemadapttothenewenvironment.()A.错误B.正确10.Currentratioandquickratioaretwoofthemostcommonratiosusedtoanalyzeafirmsshort-termorliquidityposition.()A.错误B.正确11.Accordingtothewaytheyarecollected,theimportsurtaxesordutiesfallinto___.A.specificdutiesB.advaloremdutiesC.compounddutiesD.alternativeduties12.Thefunctionsofmoneyare___.A.mediumofexchangeB.storeofvalueC.unitofaccountD.economicindex13.Themostcommonchannelsofdistributionare___.A.wholesalersB.retailersC.agentD.brokers14.Short-termunsecuredloanstakeseveralforms:___A.one-time-onlyloansB.linesofcreditC.revolvingcreditagreementsD.non-interest-bearingaccount15.Whowillbuysecurities?A.speculatorsforquickgainsB.investorsforlongtermreturnC.thosewhoareacombinationofspeculatorsforquickgainsandinvestorsforlongtermreturnD.thosewhohavealotofmoney第II卷一.综合考核(共15题)1.Publicrelationsisatoolwithwhichafirmbuildsgoodwillamongthepublicandmaintainsapositiveimageofitself.()A.错误B.正确2.Acompletelyforeign-ownedenterpriseisindependentindecision-makingandcantakealltheprofitsitmakes.()A.错误B.正确3.Beforeassumingrisks,afirmmusttaketwoimportantfactorsintoconsideration___.A.theamountofmoneyinvolvedB.theprobabilityofsuccessC.thetimeinvolvedD.thepeopleconcerned4.Ingeneral,thereareseveraltypesoflifeinsurance:___A.termlifeinsuranceB.wholelifeinsuranceC.limitedpaymentlifeinsuranceD.endowmentlifeinsurance5.___havelongbeenregardedbytheChineseasthemostimportantfactorsforsuccess.A.HumanunityB.AppropriatetimingC.FavorablelocalityD.Goodluck6.Whenidentifyingmarketsegments,marketerslookatsomevariables,themostcommonbeing:___A.GeographicB.DemographicC.PsychographicD.Product-use7.Consumerproductscanbefurtherclassifiedinto___.A.conveniencegoodsB.shoppinggoodsC.specialtygoodsD.industrialgoods8.Moneyactsasaunitofaccountbecausewecanuseittomeasuretherelativevalueofgoodsandservices.()A.错误B.正确9.Iftheorganizationissoflatthatonesuperiorhastomanagetoomanysubordinates,efficiencymaysufferratherthanimprove.()A.错误B.正确10.IntheUS,copyrightisissuedforthelifeoftheauthorplusfiftyyears.()A.错误B.正确11.Beingasoleproprietordoesnotmeanyouarefreefromproblems.Therearesomeofthedisadvantagesas___.A.unlimitedliabilityB.limitedaccesstocapitalC.limitedmanagerialexpertiseD.easykeepoperationalandfinancialsecrecy12.Inorderforadocumenttobeanegotiableinstrument,itmustcontainseveralcharacteristics:___A.itmustbeinwritingandsignedbythemakerordrawerB.itmustcontainanunconditionalpromiseorordertopayaspecificsunofmoneyC.paymentmustbemadeondemandoratadefinitefuturedateD.itmustbepayabletoorderortobearer13.Ifafirmhasdoneagoodjobinhumanresourcesmanagement,thenumberofemployeeswhofailtomeetthefirmsexpectationwillbeverysmall.()A.错误B.正确14.Speculatorsaremainlyinterestedinstockswhichgivehighpidendsand/orarelikelytoriseinpriceinthelongrun.()A.错误B.正确15.Adsoverradioareinexpensiveintermsofpreparationandspotsandareparticularlyeffectiveforcertaintypesofaudiences.()A.错误B.正确第I卷参考答案一.综合考核1.参考答案：A2.参考答案：B3.参考答案：ABC4.参考答案：B5.参考答案：A6.参考