国际知名商业中心案例分析

1CaseStudyProfiling&BenchmarkingMixed-UseMultiModal

TransportationRetailCentresUrbanVerticalMixed-UseRetailCentres

Outline1.13.12.11.22.23.2KeyFindingsKeyFindingsKeyFindingsOpenAir/LifestyleMixed-Use

DestinationRetailCentres

4.14.2KeyFindingsEnclosedDestinationRetailCentres

22.0UrbanVerticalMixed-UseRetailDestinationCentres1CanalCity,Fukouka2LaCittadella,Kawasaki3RoppongiHills,Tokyo4YMSquareHarajuku,Tokyo5WestfieldHortonPlaza,SanDiego6HareenShops,Singapore7SuntecCity,Singapore8ShanghaiCentre,Shanghai9PeninsulaPalace,Beijing10Trocadero,London11TheMailbox,Birmingham

ProfiledInternationalCaseStudyBenchmarks1.0Mixed-UseRetailDestinationCentresWithMulti-ModalTransportationFunction1NambaParks,Osaka2ZloteTarasy,Warsaw3PrincipePio,Madrid4PotzdamerPlatz,Berlin5BerlinHauptbahnhof,Berlin6CanaryWharf,London7InternationalFinanceCentre,HongKong8PacificPlace,HongKong9Shinjuku,Tokyo10MockingbirdStation,Dallas11Euralille,Lille3.0Open-Air/LifestyleMixed-UseRetailDestinationCentres1VillageatMerrickPark,Miami2CityPlace,Miami3UniversalWalk,Orlando4FlatIronCrossing,Denver5Stapleton,Denver6Southlands,Denver7TheGrove,LosAngeles8FashionIsland,LosAngeles9VictoriaGardens,LosAngeles4.0EnclosedRetailDestinationCentres1MalloftheEmirates,Dubai2DubaiFestivalCity3BlueWater,LondonEngland4MallatMillennia,Orlando5SunwayCity,KualaLumpur6Yorkdale,TorontoCanada7Xanadu,Madrid,Spain8CapitalShoppingCentre,Istanbul9Arkadia,Warsaw10DiamondCityTerrace,OsakaBeijingOutline31.0Mixed-UseDestinationRetailCentrewithMultiModalTransportationFunction

4ZloteTarasyWarsawMockingbirdStationDallasEuralilleLilleBerlinHauptbahnhofBerlinPotsdamerPlatzBerlinNambaParksOsakaInternationalFinanceCentreHongKongCanaryWarfLondonPacificPlaceHongKongPrincipePíoMadridShinjukuStationTokyoBeijingMixed-UseRetailCentresw/MultimodalTransportationBenchmarks

1.1CaseProfiling&Benchmarking5Table1.1:CaseStudySummary1.1CaseProfiling&Benchmarking6ProjectFormat: DowntownMixed-UseTransportationHubPrecinctw/RegionalShoppingCentre(4ha)TotalFloorArea: BuildingSize:130,000m2;Office:60,000m2;Retail:40,000m2;OpenSpace:9,000m2YearOpened: 2004ProjectFunctions: Trainstation,office,hotel,parkand120retailstoreson8levels

1NambaParksatNambaStation–Osaka,Japan7NambaParksatNambaStation–Osaka,JapanContextLocatedonthesiteoftheformerOsakaBaseballStadiuminOsaka’sCentralBusinessDistrict.NambaParksisdirectlylinkedtotheNambaTrainStationwhichisthefirststopfromKansai Airportandthereforethousandsoftravelerspassthroughthisstationinordertomakeothertrain andmetroconnectionsafterleavingtheairport.TheNambaParksProjectisalsoadjacenttothedevelopmentofNambaCity.ProjectAttributes&ElementsofSuccessTheparkslopesdowntothestreetwhichdrawspeopleupfromstreetlevelintotheproject.Theparkfeaturestrees,ponds,shrubberyandplantingbedswhichareavailabletothepublicforrent.Theparkisirrigated usingrecycledwaterfromthegreywaterof restaurantsinthecomplex.Thereisanamphitheatrecomponentontheroofgardenaswell asalasershowwhichcanbeprogrammedforvariousnighttimeevents.

ImplicationsforBCCProjectPeoplearedrawnintoNambaParksbecauseofitsarchitecturalfeaturesandlandscaping.TheBCCProjectcouldfocusondrawingpeopleinbycreatingafeelingofexcitementthatspillsoutontothestreet.8ProjectFormats: DowntownMixed-UseTransportationHubPrecinctw/RegionalShoppingCentre

(3ha)TotalFloorArea: BuildingSize:185,800m2;Office:27,900m2;Retail:65,000m2;Entertainment:9,300m2YearOpened: 2007ProjectFunctions: Trains,trams,buses,office,hotel,indoorpark,restaurants,cinemaand220retailstoreson4levels

2ZloteTarasyCentre–Warsaw,Poland9ContextLocatedinthecitycentreofWarsaw,Zlote

Tarasyisconnectedtotheundergroundpedestriannetworkthatlinkstothecity’shistoricdistrictandtheWarszawaCentralnaTrainStation.CentralnaisthemostimportantstationinWarsaw.Theprojectispartofarevitalizationscheme tobringlifebacktocentralWarsaw.ProjectAttributes&ElementsofSuccessProjectcomponentsincluderesidential,retail,office,hotelspaceandlinkstotheWarszawaCentralnaTrainStation.Theinnovativeglassroofovertheretailandgatheringplaces oftheprojectallowfornaturallighttofloodintoallareas andkeepouttheelementsoncooldays.ThepurposeoftheprojectistotietogetherthefragmentedfeaturesofdowntownWarsawandactasnotonlyatransit nodebutashoppingcentreandgatheringplaceforvisitorsandlocals.Surroundedbyayoung,affluentanddenseurbanpopulation.ImplicationsforBCCProjectBCC’sarchitecturalfeaturescancreateanotbeforeseenlandmarkinthecityofBeijingasZlote

TarasyhasdoneforcentralWarsaw.Acentralshowpiecefacilitatescommunitygathering.Createanindoorpark-likeatmosphereallowingpatronstoenjoyaparkenvironmentandremainshelteredfromtheelements.

ZloteTarasyCentre–Warsaw,Poland10ProjectFormat: TransportationCentrew/Mixed-UseDestinationShoppingCentreTotalFloorArea: 22,000m2;RetailGLA.8,000m2ofspecialty,and>13,400m2ofleisureretailYearOpened: 2004ProjectFunctions:Train,metro,busstation,

specialtyretail,cinemas,bars,restaurantsandretail3PrincipePío–Madrid,Spain11ContextPrincipePíoislocatedinthecityofMadrid.Beforerenovationsitwasanaverage train/bus stationthatwasjustservingthepassengers.Nowitisadestinationforshopping,eatingandforcommuting.ProjectAttributes&ElementsofSuccessSinceopeningtherehasbeen100%occupancyrateThepurposeoftheprojectwastorevitalizetheformerstationincentralMadridtocreateatransitnodewithentertainmentanddestinationretailfunctions.AwardsincludeICSC2005BestBuilding&BestRetailCentreandSADI2005BestNeworRenovatedProject.Avaultedglassdomeallowsfornaturallight.3levelsofUndergroundParking.ImplicationsforBCCProjectAfullyfunctionalshoppingcentrehasbeensuccessfullyintegratedwithamulti-modaltransitnode.SeamlessintegrationofcommuterconvenienceanddestinationamenitycanbeachievedatBCCasithasbeenatPrincipePío.PrincipePío–Madrid,Spain12ProjectFormat:DowntownMixed-UseTransportationHubPrecinctw/RegionalShoppingCentre.TotalFloorArea:1millionm2;OfficeSpace:170,000m2;ResidentialSpace:70,000m2;RetailSpace:40,000m2;NightClubs:6,500m2YearOpened:1996ProjectFunctions: Metrotrainandbusstations,office,residential,numerousentertainmentfunctionsandretail4PotsdamerPlatz–Berlin,Germany13Context

Potsdamer

Platzisanurbanredevelopmentoftheformer Postdamergate.Itisanurbanentertainmentcentre,mixeduse centreandamulti-modaltransitnodeinmetropolitanBerlin.ProjectAttributes&ElementsofSuccessTheprojectopenedin1996.Potsdamer

PlatzisBerlin’smost successfulrecentdevelopment,attractingover70,000 visitorsper day. Potsdamer

PlatzemergedfromthecollapseoftheBerlin Wallin1989,whichprovideditwithavastopenareacloseto the city'seasterncentre.Hyatt,MarriottandRitzCarltonallhaveahotelpresenceonsite.Europe’slargestconstructionsitewhileunderconstruction.BothDiamler-ChryslerandSonyhavecorporateheadquarterson site.EntertainmentincludesLiveConcerts,Exhibitions,Talent Search Shows,FashionShows,Seasonal Events.25millionvisitors/year.ImplicationsforBCCProjectCreatinganentertainmentcomplexatatransitnodeisanefficient useof urbanspaceandcancreatearealdrawforpatronsasitis easytovisittheprojectviabus/train.Entertainmentcreatesabuzzandpositiveexcitementwithinand nearthestation.Potsdamer

Platzisanexampleofsuccessful regenerationofanunderutilizedurbanspace.PotsdamerPlatz–Berlin,Germany14ProjectFormat: CentralTrainStationwithMixed-UseRetailCentreTotalFloorArea: 70,000m2;Retail:15,000m2YearOpened: 2006ProjectFunctions: Regionaltrain,commutertrain,bus,office,hotel,convenience-oriented&specialtyretail5BerlinHauptbahnhof–Berlin,Germany15ContextThestationwascreatedinparttounifyEastandWestBerlinbygivingitacentraltrainstation. Hauptbahnhofiscentrallylocatedandnowservesbotheastwestandnorthsouthboundrail passengers.ProjectAttributes&ElementsofSuccess

ShortdistancesandnaturallightonalllevelsarekeyarchitecturalfeaturesofHauptbahnhof.Diverseconvenience-orientedtenantMix(75%).Customerservicestaffareavailableataninformationboothandthroughoutthestationtoassisttravelers.Two46meterofficebuildingsareplannedforcompletionin2021/9andwillhousetheDeutscheBahnofficesaswellasahotelandotherbusinesses.Solarpanelshavebeenintegratedintotheglassroofdesigninordertoprovideelectricitytothestation.2%ofelectricityisprovidedbythesepanels.ImplicationsforBCCProjectThegrandopeningofBCCshouldinvolveacelebrationandactasanintroductionofthisnewretail/stationformattopassengersandthelocalcommunity.Achievingadiverseandfullconvenience-orientedtenantmixdrawsincomparisonshopperswhowouldotherwisemerelybecommuting.BerlinHauptbahnhof–Berlin,Germany16ProjectFormats: DowntownMixed-UseTransportationHubPrecinctw/RegionalShoppingCentre(39ha)TotalFloorArea: 1.3millionm2;Retail:55,000m2YearOpened: Initially1991andredevelopmentongoingProjectFunctions: Lightrail,metro,bus,riverclipper,office,conference,parks,communitycentres,theatres&cinemas,outdoorskatingrink&200retailstores6CanaryWharf–London,England17ContextCanaryWharf’sprimarydestinationasabusinessdistrictgeneratesa