体验商务英语综合教程1unit1

Unit1IntroductionsBusinessEnglishMARKETLEADERanewlanguagecoursefortomorrow’sleadersoverviewBusinessEnglishKeyLanguage:LearndifferentJobTitlesLearncountriesandnationalitiesSkillsIntroducingyourselfandothersListeningTalkingaboutyourselfReading:DescribingPeopleCaseStudyAlohainHawaiiLanguageFocus

tobe

a/anwithjobs,wh-questionswithtobeBusinessEnglishQuotations:“Humansaresocialanimals.Tofindanindividualchoosingtolivealoneintheworldissorareastoconfirmthathumanbeingsneedtoliveamongsteachotherandgrouptogether.”“Networkingbeginswithintroducingyourselves.”

“Youneverhaveasecondchancetomakeagoodfirstimpression.”Why?BusinessEnglishNoonelivesaloneinthisworld.Fewpeoplecangowithoutfriends.Inordertosurviveorsucceedintheworkingworld,weneedtogrouptogetherandformournetworkoffriendsandcontacts.Togettoknowpeople,wealwaysbeginbyintroducingourselvestoeachother.Therefore,introductionsareimportant.Agoodintroductionisagoodannouncementtomakeothersknowyouwellandaproperintroductionwillgiveothersagoodfirstimpression.Studiesshowthatpeopleformtheirfirstimpressionofyouwithinthefirstfewsecondsofthemeeting–whenyouareintroducingyourselves.Oncethefirstimpressionismade,itisdifficulttochange.That’swhypeoplesaythatyouneverhaveasecondchancetomakeafirstimpression.ReadingaloudpracticeBusinessEnglishThetoneofabusinessrelationshipcanbesetbyaninitialintroduction.Itisimportanttomakeagoodimpressionrightfromthefirsthandshake.Whenmeetingbusinesspeopleforthefirsttime,isitbettertobeformalorinformal?Ifindoubt,it’smoreadvisabletoadoptamoreformalapproach.HerearesomepointstorememberwhenmakingbusinessintroductionsinEnglish-speakingWesterncountries:1.Introducebusinesspeopleinorderofprofessionalrank–thepersonofhighestauthorityisintroducedtoothersinthegroupindescendingorder,dependingontheirprofessionalposition.2.Whenpossible,standupwhenintroductionsarebeingmade.3.Ifclientsarepresent,theyshouldbeintroducedfirst.4.Thenameandtitleofthepersonbeingintroducedisfollowedbythenameandtitleoftheotherperson.ReadingaloudpracticeBusinessEnglishCultureFocusHowtoreadaBusinessCard?

BALTPROFConsultingGroup

NikolaiIvanovAccountantP.O.Box103Tel:(812)275-5626St.Petersburg,Tel/fax:(812)101-4046193015RUSSIAE-mail:ni@accounts.ru

Company’snameNameofthepersonJobtitleAddressKeywordsBusinessEnglishBusinesstermsconsultinggroupaccountantproductmanagerseniormanagerProperNamesSt.PetersburgRussiaHamburgGermanyBuenosAiresArgentinaKeyWordsBusinessEnglishBusinesstermsAconsultinggroup：alsocalledaconsultingfirmorcompany,isabusinessorganizationthatoffersspecialistandprofessionalknowledgeoradviceonbusinessaffairstocompanies.consult,consultant,consultancyaccountant：aprofessionalwhoexaminesthefinancialaccountsofbusinessesorpeopleproductmanager：amanagerwhosejobistosupervisethecompany’sproductstrategy.seniormanager：apositionwhichfallsbetweenmanagerandgeneralmanager.BusinessEnglishProperNamesSt.Petersburg,RussiaHamburg,the2ndlargestcityofGermanyBuenosAires,capitalofArgentina,AhighlyindividualizedcityKeyLanguage1BusinessEnglishpersonalassistant(PA)JobTitlesaccountantcashier

managertelephoneoperatortechnicianengineerlawyer

receptionistsalesassistant

KeyLanguage1BusinessEnglishpersonalassistant(PA)JobTitlesMatchthewordsandthemeaningsaccountantcashier

telephoneoperatortechnicianreceptionistApersonwhotakesandgivesoutmoneyinabankorshopAsecretarywhoworksforoneperson,organizingtheirwork,meetingetcSomeonewhosejobistoprepareandcheckfinancialrecordsforacompanyorpersonOnewhoseoccupationrequirestraininginaspecifictechnicalprocessAnofficeworkeremployedchieflytoreceivevisitorsandanswerthetelephoneSomeonewhoworksonatelephoneswitchboard,whoyoucancallforhelpAnexpertwhostudiesfinancialdataandrecommendsfinancialactionsOnethatgivesexpertprofessionaladviceOnewhousestheartofcombiningpictures,wordsanddecorationintheproductionofbooks,magazines,etcanalyst

consultantgraphicdesignerKeyLanguage1BusinessEnglishWritethewordsfromtheboxunderthecorrectheadingaccountantfinancemarketingmanagertechnicianengineercashierproductiondirectordoctortelephoneoperatorhumanresourcesreceptionistlawyersalesassistantpersonalassistant(PA)accountant

financeDepartmentJobmarketingmanagertechnicianengineercashierproductiondirector

doctortelephoneoperatorhumanresourcesreceptionistlawyersalesassistantpersonalassistant(PA)

Departments

Finance/Accountsorganizespayment.Marketingadvertisesandmarketsproducts.Productionmakesgoodsinthefactory.Humanresources/Personneldealswithemployees.BusinessEnglishVocabularyexerciseDepartments

R&Ddevelopsnewproductsforthecompany.Salessellsthecompany’sproducts.Aftersaleshelpscustomerswithproblems.Dispatchsendsgoodstocustomers.Purchasingbuysgoodsforthecompany.BusinessEnglishVocabularyexerciseBusinessEnglishSpeakingWorkwithyourpartners.Introduceyourselfandtalkaboutyourjoborstudies.Whatdoyoudo?Iamamanager.What’syourjob?Wheredoyoucomefrom?IamfromFrance.Iamanaccountant.KeyLanguage2BusinessEnglishCountriesandNationalities

CountryNationality-an

BrazilGermanyItalyRussia-ese

JapanChina-ish

PolandSpainSwedenTurkey

CountryNationalityothersFranceGreeceTheUKTheUSA Brazilian

German

ItalianRussianJapaneseChinesePolishSpanishSwedish

TurkishFrenchGreekBritish

American-i

KuwaitOmaniKuwaitiOmanBusinessEnglishCultureFocusCompaniesandNationalitiesJapaneseFrench

SwedishSpanishItalianRussianFrenchGermanAmericanGreekBusinessEnglishReadingDescribingPeopleMeetJeffreyImmelt

Readthisarticleandthencompletethechartbelow.

Structureofthearticle:PersonalinformationFamilymembersHobbies&Interests

BusinessEnglishReadingDescribingPeopleMeetJeffreyImmelt

通用电气公司的历史可追溯到托马斯-爱迪生，他于1878年创立了爱迪生电灯公司。1892年，爱迪生电灯公司和汤姆森-休斯顿电气公司合并，成立了通用电气公司（GE）。GE是自道·琼斯工业指数1896年设立以来唯一至今仍在指数榜上的公司。通用电气公司的总部位于美国康涅狄格州费尔菲尔德市(Fairfield,CT)。旗下公司：GE资本、GE航空金融服务、GE商业金融、GE能源金融服务、GE金融、GE基金、GE技术设施、GE航空、GE企业解决方案、GE医疗、GE交通、GE能源设施、GE水处理、GE油气、GE能源、GE消费者工业、GE器材、GE照明、GE电力配送。

在美国《福布斯》杂志2012年全球企业2000强排名全榜单中，GE名列第3位。

BusinessEnglishReadingDescribingPeopleMeetPhilKnight

PhilKnightisthefounderandCEOofNike,afamoussportsandfitnesscompany.HeisfromOregon,USA.Heis65andisaveryrichman.Heismarried,andhiswife’snameisPenny.Theyhavetwosonsandonedaughter.Knightlovessport,includingtennis,runningandgolf.Healsolikesfastcars.Hesays,‘IlovethefactthatNikeisaboutsports.’HehasatattoooftheNikelogoonhisleftleg. Knight’sadagencyisWieden&Kennedy.AthisfirstmeetingwithWieden,Knightsaid,‘Hi,I’mPhilKnight.AndIhateadvertising.’Buttheyarestillpartnersafter21years.AtmeetingswithWieden,Knightisrelaxedandtellsjokes.Hewearsbluejeans,aT-shirtandsuitjacket,andapairofNikeshoes. KnightisinterestedinAsia,especiallyJapan.HisofficeisfullofobjectsfromAsia.ItisinNike’sWorldHeadquartersinBeaverton,Oregon.Oregon,USATattooBluejeans&suitJacketSuitjacketformenSuitjacketforladiesJeanscoatMen’sjeansWomen’sjeansTaskBusinessEnglishPhilKnightAgeNationalityFamilyJobTypeofcompanyInterest65AmericanMarried;2sonsand1daughterCEOofNikeSportsandfitnesscompanySports:tennis,runningandgolfAsia:especiallyJapanTaskBusinessEnglishTickthecorrectsentences.Correctthemistakesintheothersentences.PhilKnightistheheadofNike.Heisn’trich.Knightismarriedwithtwochildren.Hiswife’snameisPenny.Knight’stattooisonhisrightleg.Wiedenisinadvertising.Knight’sofficeisfullofobjectsfromAustria.Knight’sofficeisinCalifornia.Heisveryrich.

Hehasthreechildren.

Onhisleftleg.FromAsia.Beaverton,Oregon.BusinessEnglishLanguageFocus1tobeIam(I’m)YouWeTheyare(You’re)(We’re)(They’re)SpanishHeSheItis(He’s)(She’s)(It’s)Iamnot(I’mnot)YouWeTheyarenot(Youaren’t)(Wearen’t)(Theyaren’t)ItalianHeSheItisnot(Heisn’t)(Sheisn’t)(Itisn’t)BusinessEnglishCompletetheinformationaboutIngridwithshortformsoftheverbtobe.Myname____Ingrid.I______agra