2023学年完整公开课版Wordpower牛津译林版

Unit1AdvertisingWordpowerBlank-filling____________(advertise)areanimportantpartoflife.Theyuselotsof____________(persuade)and_______(excite)imagestosellproductsorservices.________(general)speaking,therearetwomaintypes:______(commerce)adsandPSAs.Theydonotalwaystellyouthe_______(true).Weshouldbe________(care).AdvertisementspersuasiveexcitingGenerallycommercialtruthcarefulQuestion:Howarethesenewwordsformed?

SupposeyouareLiYang,andyouwishtoproduceanewkindofelectricaldictionary(电子词典),whatpreparationsshouldyoumakeinordertoattractmostcustomers?TechnologyMarketresearch（市场研究/调查）Advertisements……Brainstorming:Marketresearchsales/marketingdepartmentconsumersmarketsharesalestargetsmarketleaderhighqualitysalesfiguressalesandmarketingMarketresearchsales/marketingdepartmentconsumersmarketsharesalestargetsmarketleaderhighqualitysalesfiguressalesandmarketing消费者市场份额销售目标市场主导者高质量销售量(产品)销售和市场营销销售/营销部门Practice:Challenge!Pairwork:CompletethedialoguebetweenMr.CarterandMsJonesonpage7inyourtextbook.Noun+y+ly+ic+al+ous+fulhealthhealthyweekweeklyheroheroicoriginoriginaldangerdangeroushelphelpfulVerb+ed+ing+iveamazeamazedexciteexcitingattractattractivecompetecompetitiveWaysofformingadjectives:Usingsuffixes（后缀）SuffixMeaningExamples(adj.)-icalhavingthequalityof-ablehavingthequalityof-ouslike,fullof-fulcharacterizedby-lesswithoutmedical,electricalenjoyable,reasonabledangerous,adventurousjoyful,mouthful

cloudless,hopelesscommercial1commerce2health3hero4attraction5help6excitement7origin8danger12345678HiddenwordFoodand________arequiteimportanttoourhumanbeings.healthyheroicattractivehelpfulexcitingoriginaldangerousclothingPuzzle!

Iwanttobuysomemilk________fromtheshop.________ofmilkusuallygoupduringthistime.Ilike‘Fresh’milkverymuchbecausethisbandusuallyhasagood________.Recentsales________showthatitispopularamong______________.Theshopalsogivesmuch________of10percentforcash.Whydon’tyouhaveatry?productsSalesqualityfiguresconsumersdiscountFillintheblanksPracticerain(形容词)______nation(形容词)_______friend(形容词)_____hope(形容词)_______back(形容词)______home(形容词)_____Am