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国家开放大学2023年春季学期开放专科期末考试第第页国家开放大学2023年春季学期期末统一考试商务英语3试题注意事项一、将你的学号、姓名及分校(工作站)名称填写在答题纸的规定栏内。考试结束后,把试卷和答题纸放在桌上。试卷和答题纸均不得带出考场。监考人收完考卷和答题纸后才可离开考场。二、仔细读懂题目的说明,并按题目要求答题。答案一定要写在答题纸指定的位置上,写在试卷上的答案无效。三、用蓝、黑圆珠笔或钢笔答题,使用铅笔答题无效。四、考试时间为60分钟。一、交际用语(共计10分,每小题2分)1-5题:选择正确的语句完成下列对话,并将答案序号写在答题纸上。1.-WhatcanIdoforyou,Madam?————remit500yuanincashtomysoninBeijingUniversity.A.You'dbetterB.I'dliketoC.I'maskingyouto2.-Don'thesitatetoclickonourwebsitewhenyouneeduS.————Thankyou.A.IcanB.Iwill.C.Iwas3.--————-OK.Wehave8majorretailersrunningdemonstrationsatmostbranches,and-..A.Qualityisthefocusoftheadcampaign.B.Agoodadvertisingcampaignwillincreaseoursales.C.Let'sgooverourpromotionplansagain,shallwe?4.一Doesmodernlogisticsmeantransportationanddelivery?————Modernlogisticsismoreabouteffectiveandefficientflowofmaterialsandinformation.A.Yes,you'reright.B.No,it'snotthewholestory.C.No,you'reabsolutelywrong.5.————-Theyrefertotheroyalties,includingpatentright,copyright,trademarkright,andsoon..A.Whataboutthetaxbase?B.Howaboutthetaxrate?C.Whatareintangibleassets?二、词汇语法(共计30分,每小题2分)6-20题:阅读下面的句子,从A.B、C三个选项中选出一个能填入空白处的最佳选项,并将答案序号写在答题纸上。6.Businessescanusefree———tobuildrapportandengagecustomersinproductsorservices.A.productsB.examplesC.samples7.Ideallya———shouldbeawinwinsituationsobothyouandyourcustomerwillprobablyhavetogiveinonsomepoints.A.negativityB.negotiationC.negation8.Moreyoungpeople———.theorganizationonceitbegantoteachbusinessskillsaspartoftheschoolday.A.tookpartB.joinedC.participated9.I'll———theexchangerateandservicechargeandthentypeoutthecheckforyou.A.filloutB.lookoutC.figureout10.Toomanydebtsinacompanyeasily.———bankruptcy.A.resultfromB.leadfromC.resultin11.Weusuallykeepalargesupply———stock.A.atB.onC.in12.———thelaw,theyrefertotransportation,construction,finance,insuranceandthelike.A.AccordingtoB.ApartfromC.Dueto13.Inordertomakeproperreservations,willyousendyouracceptancetous———aweekbeforethatday?A.laterthanB.notlatethanC.nolaterthan14.Thefllowinghintsmayhelpyoustayenergized,oratleast———untilyoucan,makethetimeforrest.A.getyougoB.getyougoingC.goingtoget15.Ican'tattendthemeetinginWashingtonnextweeksoI———youasthemostablesubstitute.A.hadproposedB.proposedC.haveproposed16.Onlinebankingreferstobankingactivitiesthat———overtheInternetonasecurewebsite.A.arecarriedoutB.carryoutC.willbecarriedout17.Thenewlydesignedadvertisement———ahigherclickthroughratebytheendofnextmonth,Isuppose.A.havebroughtaboutB.willhavebroughtaboutC.willbringabout18.Arethereanyotherfeaturesworth———abouttheorganizationofthecompany?A.mentioningB.tomentionC.mention19.Throughresearch,marketers———findouttheneedfornewproductsandservices.A.mayB.must.C.Shall20.Whenyousetupyouronlinebanking,besure———allofyouraccountsatthebankarelisted.A.whichB.when.C.that三、阅读理解(共计40分,每小题4分)21-25题:阅读短文,从A.B、C三个选项中选出一个正确答案,并将箸案序号写在答题纸上。Passage1Informationisimportantbecauseitprovidesthefactsthatsupplychainmanagersusetomakedecisions.Withoutinformation,amanagerwillnotknowwhatconsumerswant,howmuchinventoryisinstock,andwhenmoreproductsshouldbeproducedandshipped.Inshort,withoutinformation,amanagercanonlymakedecisionsblindly.Managersmustunderstandhowinformationisgatheredandanalyzed.Thisiswhereinformationtechnologycomesintoplay.Informationtechnologyservesastheeyesandearsofmanagementinasupplychain,capturinganddeliveringtheinformationnecessarytomakeagooddecision.Forinstance,anITsystematapersonalcomputermanufacturermayhelpamanageranalyzetheinformationandrecommendanaction.Themanagercanusetheremainingchipsfirst,thenlookatdemandforecast,anddeterminewhethertoordermorechips.Therearefourreasonswhytimelyandaccurateinformationhasbecomemoreimportantforeffectivelogisticssystemdesignandoperations.First,customersrecognizeinformationaboutorderstatus,productavailability,deliveryschedule,andshipmenttrackingasnecessaryelementsoftotalcustomerservice.Then,managersrealizethatinformationcanbeusedtoreducehumanresourcerequirements.What'smore,informationincreasesflexibilitywithregardtohow,when,andwhereresourcesmaybeusedtogainstrategicadvantage.Andfinally,enhancedinformationtransferandexchangecapabilityofusingtheInternetischangingrelationshipsbetweenbuyersandsellersandrefiningchannelrelationships.21.Whyisinformationimportanttosupplychainmanagers?A.Becausemanagersneedtheinformationtomakedecisions.B.Becausemanagersneedtoknowwhatconsumerswant.C.Becausemanagerswanttoknowtheproductinventory.22.WhichisNOTthefunctionofinformnationtechnology?A.InformationtechnologyworkstocapturenecessaryinformationB.InformationtechnologyisusedtodelivernecessaryinformationC.Informationtechnologyisappliedtogatherasmuchinformationaspossible.23.WhatisNOTconsideredasanecessaryelementoftotalcustomerservice.A.productpriceB.orderstatusC.shipmenttracking24.Whatkindofflexibilitydoestheinformationincrease?A.TheflexibilitytobuyresourcesB.TheflexibilitytouseresourcestogainstrategicadvantageC.Theflexibilitytoaskquestionsaboutresources25.Whatischangingtherelationshipsbetweenbuyersandsellers?A.TheavailableproductsB.TheuseoftheInternettoexchangeinformationC.Theoverallcustomerservice26-30题:根据短文内容判断给出的语句是否正确,正确的写"T",错误的写“F",并将答案写在答题纸,上。Passage2Internationaltradeistheexchangeofgoodsandservicesbetweencountries.Itgivesconsumersandcountriestheopportunitytobeexposedtogoodsandservicesnotavailableintheirowncountries.Almosteverykindofproductcanbefoundontheinternationalmarket:food,clothes,spareparts,oil,jewelry,wine,stocks,currenciesandwater.Servicesarealsotraded:tourism,banking,consultingandtransportation.Aproductthatissoldtotheglobalmarketisanexport,andaproductthatisboughtfromtheglobalmarketisanimport.Internationaltradecanbenefitusalot.Tradinggloballyallowsustoexpandourmarketsforbothgoodsandservicesthatotherwisemaynothavebeenavailabletous.IfyouwalkintoasupermarketandareabletobuyIndonesianbananas,BraziliancoffeeandabottleofFrenchwine,youareexperiencingtheefctsofinternationaltrade.Internationaltradebringsusbothadvantagesanddisadvantages.Forinstance,internationaltrademayalsomaketheworldeconomyeasilyaffectedbyfactorslikeprices,supplyanddemand,aswellasglobalevents.PoliticalchangeinAsia,forexample,couldresultinanincreaseinthecostoflabor,therebyincreasingthemanufacturingcostsforanAmericansneakercompanybasedinMalaysia,whichwouldthenresultinanincreaseintheprice
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