商务英语写作chapter11-questionnaire省公开课金奖全国赛课一等奖微课获奖课

1/54ContentsComposingYourMessageReferenceExpressionsSampleQuestionnairesCheckYourselfWritingYourMessage2/54ComposingYourMessage3/54Lead-inQuestionsWhendoweneedtodesignaquestionnaire?Whatshouldbeincludedinaquestionnaire?Howtoaskquestionsinaquestionnaire?Howtointerprettheresultsofquestionnaires?Thequestionnaireisaformthatconsistsofaseriesofquestionsonatopicorgroupoftopicsdesignedtobeansweredbyanumberofpeople.Itiscommonlyusedtogatherinformationforreportorapresentation

4/54StructureofaQuestionnaireAppreciationQuestionsclosedquestionsopen-endedquestionspurposeIntroductioninstructions

way&deadlinetoreturn5/54IntroductionPurpose:whyshouldtherespondentsanswerthequestions?6/54IntroductionInstruction:howwilltherespondentsanswerthequestions7/54IntroductionWay&deadlinetoreturn:howandwhentherespondentssendthequestionnaireback?

8/54TypesofQuestionsClosedquestionsOpen-endedquestionsFeaturesAwiderangeofchoicesoftheanswersareprovidedThereisnofixedanswerstothequestionsAdvantagesa.Timesavingforrespondentsb.Easytoanalyzeforsurveyorsa.Freetoexpressopinionsforrespondentsb.MoredetailedandunexpectedinformationforsurveyorsDisadvantagesSurveyorsmaymisssomepossibleanswersbeyondthechoices,therefore,theymaydrawanincorrectconclusion.Respondentsmayspendmoretimeandeffortonthequestions,therefore,uneagertofinishthequestionnaires.9/54QuestionsClosedQuestionsEither-orQuestions

2choices:

a.yesb.no;a.trueb.false;

3choices:

a.trueb.don’tknowc.false

a.likeb.notsurec.dislikeWouldyoufavorafour-dayworkweek?Yes_______No_________Notsure_________10/54QuestionsClosedQuestionsMultiple-choiceQuestions

morethat3choices:What’syourroleonline?A.ThesameasinrealityB.Theperfectman,which,inreality,Iamnot.C.Sometimesreal,sometimesnotD.Acompletelydifferentpersonality11/54QuestionsClosedQuestionsListQuestions

alistofpossibleanswerstobechecked:12/54QuestionsClosedQuestionsScaleQuestions/LikertScaleQuestionschoicesarrangingbyratingscales:Foreachofthestatementsbelow,circlethenumberthatbestindicatesyouranswertothatquestion.VeryLikelyVeryUnlikelyWhenyougoshopping,howLikelyareyoutopurchaseN/A12345Lotterytickets?doesnotapplytome13/54QuestionsClosedQuestionsDemographic

Questions

people’spersonalinformationsuchasage,gender,maritalstatus,nationality,race,occupation,income,andreligion,politicalpartyoreducationalbackground

:14/54QuestionsOpen-endedQuestionsOpen-ended

Questions

nochoices,freetoanswer(maycombinewithclosedquestions:

15/54ResultsinterpretationsGraphicAdvantageDisadvantageTableAllowscomparisonbetweenlargeamountsofdataDifficulttoconnectdataquicklyBarChartSimplifiescomparisonsbetweenitemsorperiodsSizeandproportionscanbehardtointerpretPieChartShowsrelativeproportionandimportanceofeachparttothewholeunitDifficulttojudgedifferencesbetweenareaandsizeLineChartIndicatesclearlymovementandtrendsindataInappropriatelabelsandscalescanmakeitdifficulttointerpret16/54ResultsinterpretationsTablesTables:alistoffactsornumbersarrangedinspecialorder,usu.InrowsandcolumnsYearIncome$12,000$16,000ExpensesFood18%22%Housing25%32%Medical10%12%Entertainment7%7%Savings5%5%Others35%23%TheAverageFamilyIncomeandExpensesinChina17/54ResultsinterpretationsTablesAnalysisThetableaboveshowstheaveragefamilyincomeandexpensesinChinainand.In,theaveragefamilyincomewasdistributedinthefollowingways:18%wasspentonfood,25%onhousing,whichaccountedformostofthefamilyexpenditure,10%onmedicalexpenses,7%onentertainmentand5%wenttosavinginthebank.Theremaining35%waschanneledtootherfamilyexpenses.In,withthetotalfamilyincomeincreasingto$16,000,peoplewerespendingmorethaninonfood,housingandmedicalcare.Foodexpenseincreasedby4%to22%ofthetotalincome;housingincreasedevenby7%to32%;andtheincreaseintheexpenseinmedicalservicewas2%to12%.Thepercentageoffamilyentertainmentandsavingsremainedthesame,whilethepercentageofmoneyputtootherusesdroppedfrom35%to25%.generaldescriptiondetailedanalysisdetailedanalysis18/54ResultsinterpretationsBarChartsBarCharts:adiagramwhichusesnarrowbandsofdifferentheightstoshowdifferentamounts,sothattheycanbecompared.VerticalBarChartHorizontalBarChart19/54ResultsinterpretationsBarchartAnalysisAscanbeseenfromtheabovegraph,generally,therewasnotmuchdifferencebetweenthenumberofboysandthatofgirlsusingInternetatRedwoodSecondarySchooleachyearfrom-.Intheyearsof,and,thereweremoreboysusingInternetthangirls;whilefrom,therewerealmostequalnumbersofgirlsandboysinInternetuse;sometimes,evenmoregirlswereusingInternetthanboys.Generally,duringthefirst4years,therewasasharpincreaseinthenumberofboysandgirlsusingInternet,withthenumbersalmosttripledfromjustover100intoonearly300eachofboysandgirlsin;whilefromtheyearon,theincreasehasbeenveryslow.20/54ResultsinterpretationsPieChartsPieCharts:adiagramconsistingofacirclethatisdividedintosectionstoshowthesizeofparticularamountsinrelationtothewhole.3-dimentionPie

Chart

Broken-uppiechart21/54ResultsinterpretationsLineChartsLineCharts:orgraphaplanneddrawing,consistingofalineorlines,showinghowtwoormoresetsofnumbersarerelatedtoeachother.22/54ReferenceExpressions23/54Verbs

to

show

upward

trend

togoup/moveupward

torise/ toincrease/togrowtojump

toclimb/upturn/upsurge/soar/skyrocket

toexceedv.超出

toimprovev.改进

torecover/torebound恢复

topeakv.抵达顶峰

toshootup

快速成长

toreach/cometo/amountto

apeak

抵达顶峰

24/54

Nouns

to

show

upward

trend

arise

anincrease

growth

animprovement

arecovery

reachapeak25/54Verbs

to

show

downward

trend

togodown/fall/decline/decrease

toslide/slip

toreduce(v.降低)

todip

tocollapse

tomoredownward

toreachatrough(降到谷底）

toslump/plummet/collapse/plunge

tofluctuatewildly26/54Nouns

to

show

downward

trend

afall

adecrease

adecline

adrop

areduction:

e.g.toseefurtherreductions

acollapse27/54Verbs

to

show

level

off

remainthesame/aplateau

remainconstant(adj.不变)

remainstable（adj.不变）

remainsteady（adj.平稳）

remainunchanged

standat

showlittlechange

leveloff稳定下来

（过去式：levelledoff）28/54adj.&adv.toshowtrendsAdjectivesAdverbssteadysteadilygradualgraduallyslightslightly

slowslowlyconsiderableconsiderablyNoticeablenoticeablysharpsharplysignificantsignificantlysubstantialsubstantiallyenormousenormouslydramaticdramatically29/54Using

approximationsjustunder

approximatelywellunder

around

aboutjustover

roughlywellover

nearly

almost30/54Data

analysis

Asfortheincrease,Ithinkthereareafewfactorsbehindit.Thefactthatthereisabigincreasein...Isattributedtothefollowingreasons.Thereasonstoaccountforthedecreaseofthesalesaresuch.Ithinkthatanumberoffactorscouldaccountfor/leadtothechangein...Thereareseveralreasonsforthisphenomenon/trend/change.Inthefirstplace,...Foronething,;foranotherPerhapstheprimaryreasonis...Thereexistsagreatvarietyofreasonstoaccountforthissocialphenomenon/thisproblem,butingeneral,itcomesdowntothreemajoronesAsfortheincrease,Ithinkthereareafewfactorsbehindit.31/54SampleQuestionnaires32/54

QuestionnaireonteachingP7ofNationalAssessments（美国成人读写能力评定）33/54Questionnaireon

Englishstudyofstudents

34/54Surveyonactivities

onEnglishlanguagelessons

35/54A

Business

Questionnaire

36/54Holiday

Destinations

Questionnaire

37/54Survey

on

Airline

services

38/54Client

Lifestyle

Questionnaire

39/54Home-based

Working

QuestionnaireHome-basedWorkingQuestionnaire

Pleasecompletethequestionsandusethisdocumentindiscussionswithyourlinemanager.1.Onaverage,howmuchtimedoyoucurrentlyspendeachdaycommuting?A.Lessthan30minutesB.30minutes--59minutesC.60minutes89minutesD.90minutes120minutesD.Morethan120minutes2.Whatpercentageofyourtimeiscurrentlyspentonthefollowing?

＜10%10%-25%25%-50%50%-75%TravelingonbusinessAttendingmeetingsDealingwithpaperworkWorkingoncompanynetwork3.Howmanytimesaweekdoyouneedtoseethefollowingpeopleface-to-face?Daily2-3timesoncelessYourmanagerYourcolleagues4.Whatdoyouseeasthepotentialbenefitsofhome-basedworkingtoyou?_____________________________________________________________________________________________________________________THANKYOUVERYMUCH!40/54WritingYourMessage41/54Situation

Youareaskedtomakeasurveyonpeople’spreferenceofdifferenttransportationvehicles.Trytodesignaquestionnaireanduseittocollectinformationforyourstudy.42/54WaysofThinking

1.Introduction

Purposeofthequestionnaires

Inordertoimprove…,Pleasetakeseveralminutestofinishthequestionson…You’reaskedtopleasefinishthisquestionnairebytickingyouranswerforeachquestion,andtellingusyourconstructiveopinionsonourservices(onthereversesideofthepage.)

Waytoreturn

Pleaseputthecompletedquestionnaireintotheattachedreturnenvelopeanddropitinthemail.Thepostagehasbeenprepaid.Pleasereturnthequestionnairetoanyofoursalespeopleordropitintooneoftheboxesattheentrancesofourchainstores.43/54WaysofThinking2.AppreciationThankyouforyourassistance.Thankyouforyourpatienceandcooperation.Thankyouverymuchforyourcustom.Thankyouforhelpinguswithoursurvey.44/54KeytoCheckYourself45/54CheckYourself46/54Task1RefineCindy’squestionnaire47/54Task2DearCustomer,Thankyouverymuchforyourpatronage.________________________________________________________________________________________________________________________________________________________________________________________________.Postagehasbeenprepaid.Manythanksforyourinterestandyourtime.ABCAuto