【MOOC】商务英语-中南财经政法大学 中国大学慕课MOOC答案

【MOOC】商务英语-中南财经政法大学中国大学慕课MOOC答案第1周测试题1、【判断题】Businessenvironmentmaybedefinedasasetofconditions–social,legal,economical,politicalorinstitutionalthatisabsolutelycontrollableinnatureandaffectsthefunctioningoforganization.本题答案：【错误】2、【判断题】Anorganization’sinternalenvironmentiscomposedoftheelementswithintheorganization,includingcurrentemployees,management,andespeciallycorporateculture.本题答案：【正确】3、【判断题】Externalfactorscanalsoaffectacompany’sbusinessenvironmentandthebusinesshasmorecontroloverthesefactors.本题答案：【错误】4、【判断题】Theelementsthatmakeuptheinternalenvironmentincludeorganizationalmissionstatement,companypolicy,formalstructure,organizationalculture,organizationalclimates,resources,managerialphilosophies,andmanagerialleadershipstyles.本题答案：【正确】5、【判断题】Theprocessbywhichorganizationsmonitortheirenvironmentsandidentifytheopportunitiesandthreatsaffectingtheirbusinessisknownasenvironmentalwatching.本题答案：【错误】6、【判断题】Theonlyformofentrepreneurshipisstartingnewbusinesses.本题答案：【错误】7、【判断题】Successfulentrepreneurshipdependsonmanyfactors.Ofprimaryimportanceismoney.本题答案：【错误】8、【判断题】Eventoday,thereisnowidelyaccepteddefinitionofentrepreneurandentrepreneurship.本题答案：【正确】9、【判断题】Ingeneral,entrepreneursshouldsearchforwaystodelegatesomeoftheirleadershiptasksratherthantheirmanagementtasks.本题答案：【错误】10、【判断题】Managementofanentrepreneurialorganizationrequirespoliciesthatencourageinnovationandrewardthosewhoinnovate.本题答案：【正确】第2周测试题1、【判断题】Businessopportunitiesarenotequallyobvioustoeveryone,buttheyareequallyavailabletoanyonewiththeexperiencesandtheknowledgeofdiscoveringthem.本题答案：【正确】2、【判断题】Onceawould-beentrepreneurhasidentifiedwhatheorshethinksisapromisingunmetneed,heorsheshouldevaluateandidentifytherisksthatshouldbeconsideredindecidingwhetherornottopursuethatbusinessopportunity.本题答案：【正确】3、【判断题】Youdon'tneedtounderstandtheattractivenessoftheindustryyou'regoingtoenterbecauseyouwillknowitlateron.本题答案：【错误】4、【判断题】Inadditiontoconductingmarketanalysisandcompetitiveanalysis,andalsolookingattheindustryandgovernment,therearesomeotherrisksthatentrepreneursshouldtakeintoaccount.本题答案：【正确】5、【判断题】Veryoften,entrepreneurs--particularlysmartentrepreneurs--areoverwhelmedbythetechnologicalaspect,andtheypaytoolittleattentiontowhatthecustomerswant.本题答案：【正确】6、【判断题】Businessisallabouttricks,win-losedeals,anddishonesty.本题答案：【错误】7、【判断题】Anewandsmallcompanyshouldnotcompetewiththebigcompaniesontheissueofprice.本题答案：【正确】8、【判断题】Apartnershipmustconsistofthreeormoreindividualswhoco-ownthebusiness.本题答案：【错误】9、【判断题】Beforeyouregisterabusinessnameandgetyourlicense,you'dbettercheckwiththelocalAdministrationofIndustryandCommercetomakesurethenameyouchoseisnotalreadytaken.本题答案：【正确】10、【判断题】Onceyouhaveraisedthemoneytostartorexpandyourbusiness,youdon'tneedtohaveabusinessplananylonger.本题答案：【错误】第3周测试题1、【判断题】Organizationalstructuresshouldbeshapedandimplementedfortheprimarypurposeofmakingmoremoneyforthecompany.本题答案：【错误】2、【判断题】Employeeswithinafunctionaldepartmentofanorganizationtendtoperformaspecializedsetoftasks,forinstance,theengineeringdepartmentwouldbestaffedonlywithengineers.本题答案：【正确】3、【判断题】Thevirtualstructureisaspecialformofboundarylessorganization.Avirtualorganizationdoesnotphysicallyexist,butenabledbysoftwaretoexist.本题答案：【正确】4、【判断题】Thereisonestructure,setofsystems,ormethodofstaffingthatisappropriateforallorganizations.本题答案：【错误】5、【判断题】Theformalorganizationisthenetworkofsocialinteractionsamongitsemployees.Theinformalorganizationscanbeseenandrepresentedinchartform.本题答案：【错误】6、【判断题】Therearetwobroadcategorizationsofrecruitment:internalrecruitmentandexternalrecruitment.本题答案：【正确】7、【判断题】Recruitmentatschoolsanduniversitiesismostappropriatewhenthevacantpositionsarehighlevellikeseniormanagementpositions.本题答案：【错误】8、【判断题】Employmentagenciesorexecutiverecruitersaresometimessimplyknownas“headhunters”andtheirmainjobincludessearchingfortherightcandidatetofillavacantpositionexistinginafirm.本题答案：【正确】9、【判断题】Trainingshouldbelimitedtonewemployeesonly.本题答案：【错误】10、【判断题】Therearetwoprimarytrainingapproacheswhichorganizationsmayadoptinrespecttonewemployee:on-the-jobtrainingandoff-the-jobtraining.本题答案：【正确】第4周测试题1、【判断题】Intrinsicmotivationisbasedontakingpleasureinanactivityratherthanworkingtowardsanexternalreward.Extrinsicmotivationreferstotheperformanceofanactivityinordertoattainanoutcome.本题答案：【正确】2、【判断题】Moneyistheonlyfactorthatcanbeusedinmotivatingemployees.本题答案：【错误】3、【判断题】AttheverytopofMaslow'shierarchyoffiveneedsisourhumanneedfor“safety”.本题答案：【错误】4、【判断题】Employeesoftenfindinteractionandcommunicationwithandattentionfromseniorandexecutivemanagersmotivational.本题答案：【正确】5、【判断题】Recognitionofemployees'performanceishighonthelistofemployeeneedsformotivation.本题答案：【正确】6、【判断题】Corporatecultureisthecollectivebehaviorofpeoplethatarepartofanorganization,itisalsoformedbytheorganizationvalues,visions,norms,workinglanguage,systems,andsymbols,anditincludesbeliefsandhabits.本题答案：【正确】7、【判断题】Thevaluesofacorporateculturecanonlyinfluencethetopmanagers'behaviors.本题答案：【错误】8、【判断题】Astrongcorporatecultureexistswherestaffrespondtostimulusbecauseoftheirrespecttoorganizationalvalues.Conversely,thereisweakculturewherethereislittlerespecttoorganizationalvaluesandstrictcontrolmustbeexercised.本题答案：【正确】9、【判断题】NationalCultureisthevaluesandattitudessharedbyindividualsfromaspecificcountry.Ithasnoinfluenceonthecorporateculture.本题答案：【错误】10、【判断题】Corporateculturemayimpactthelevelofemployeecreativityandthestrengthofemployeemotivation.本题答案：【正确】第5周测试题1、【判断题】Ineconomicsproductionjustmeansthemanufacturingofphysicalgoodswithexchangevalue.Itdoesn'tincludetheprovisionofservices.本题答案：【错误】2、【判断题】Thebasicfactorsofproductioninaneconomyincludelabor,capital,andnaturalresources.本题答案：【正确】3、【判断题】Productsgenerallyfallintotwocategories:consumerproductsandindustrialproducts.本题答案：【正确】4、【判断题】ThefirststageinthenewproductdevelopmentprocessisIdeaGeneration.Inthisstageacompanyisbasicallyinvolvedinthesystematicsearchfornewproductideaswithinthecompany.本题答案：【错误】5、【判断题】Aproductlifecyclereferstothetimeperiodofproducingaproductfrombeginningtoend.本题答案：【错误】6、【判断题】Marketinginvolvessellingproductsandservices,butthatdoesn’tmeanmarketingislimitedtosalesactivities.本题答案：【正确】7、【判断题】Anorganization’smarketingandsellingactivitiesshouldbecarriedoutunderawell-thought-outphilosophyofefficiency,effectiveness,andsociallyresponsibility,whichisjusttheconceptofmarketing.本题答案：【正确】8、【判断题】Themarketingmixisthesetofideasthatthefirmshaveindoingitsmarketing.本题答案：【错误】9、【判断题】Thefunctionofmarketingisonlyaboutsellingandbuyingofproductsorservices.本题答案：【错误】10、【判断题】Marketsegmentationistheprocessofdividingabroadconsumerorbusinessmarketintosub-groupsofconsumers.本题答案：【正确】第6周测试题1、【判断题】Financialmanagementisthemanagementofmonetaryresources.Itinvolvesplanningaccurately,directingthemonetaryresourcesatcorrecttimeandcontrollingthefinancialactivitiesofafirm.本题答案：【正确】2、【判断题】Financialmanagementshouldjustfocusonthetangibleannualincomeandprofit.本题答案：【错误】3、【判断题】Ingeneral,financialmanagementconsistsoffourkindsofmanagement:investmentmanagement,capitalraisingmanagement，workingcapitalmanagementandprofitdistribution.本题答案：【正确】4、【判断题】Theonlyfunctionofaccountingandfinancialmanagementsystemistopreventfinancialrisks.本题答案：【错误】5、【判断题】Internalcontrolscanpreventoridentifymistakes,makingthefinancialsystemmoreaccurateandreliable.本题答案：【正确】6、【判断题】Financingisthecommercialactivityofprovidingfundsforbusinessactivities,makingpurchasesorinvesting.本题答案：【正确】7、【判断题】Equityfinancingdealswithborrowingmoneyandrepayingitwithinterest.本题答案：【错误】8、【判断题】Thedebtfinancingcanbeasecuredloanwhichrequiresguaranteesbyyourproperty,oranunsecuredloanwhichonlyrequiresyourreputation.本题答案：【正确】9、【判断题】Venturecapitalisoneofthepopularformsofdebtfinancingusedtofinancehigh-risk,high-returnbusinesses.本题答案：【错误】10、【判断题】Debtandequityfinancingprovidedifferentopportunitiesforraisingfunds,andacommerciallyacceptableratiobetweendebtandequityfinancingshouldbemaintained.本题答案：【正确】第7周测试题1、【判断题】Astheeconomydevelopsandbusinessmenhavebeenexertingever-growinginfluence,moreandmorepeopledemandbusinessestobehavemoreethicallyandbecomemoreresponsibletowardthesociety.本题答案：【正确】2、【判断题】Theobjectiveofcorporatesocialresponsibilityistoencourageactionsthatpromoteactivitiesthathaveapositiveimpactonemployees,stakeholders,clientsandtheenvironment.本题答案：【正确】3、【判断题】Socialresponsibilityisveryimportanttotheshort-termbusinesssuccess.本题答案：【错误】4、【判断题】Forabusinesstobesociallyresponsibleitmeansthatthebusinessisconsciousoftheenvironmentinwhichitoperates.本题答案：【正确】5、【判断题】Acompanycanshoulderitssocialresponsibilityindifferentways,suchasgivingfairwagestoworkers,sponsoringsportingevents,orhelpingthepublicsolvecommonproblems.本题答案：【正确】6、【判断题】Theinternationalbusinessisdevelopingrapidlyunderthebackgroundofglobalization.本题答案：【正确】7、【判断题】Theglobalizationofmarketsisabouttheexpensionoftheworldmarketinsize.本题答案：【错误】8、【判断题】Althoughfirmsmarketingabroadfacemanyofthesamechallengesasfirmsmarketingdomestically,internationalenvironmentspresentaddeduncertaintieswhichmustbeaccuratelyinterpreted.本题答案：【正确】9、【判断题】Learningforeignlanguagesisconsideredasthebiggestchallengetogrowthininternationalmarkets.本题答案：【错误】10、【判断题】Comparedtojointventuresanddirectinvestment,exportingconsistsoftheleastriskforacompanywhichwantstoentertheinternationalmarket.本题答案：【正确】第8周测试题1、【判断题】Electronicbusinessiscommonlyreferredtoase-business,oraninternetbusiness.Itmaybedefinedastheapplicationofinformationandcommunicationtechnologies(ICT)insupportofalltheactivitiesofbusiness.本题答案：【正确】2、【判断题】E-businessisnothingbutbuyingandsellingofgoodsontheweb.E-commerceisalittledifferentasitisnotlimitedtocommercialtransactions,butitalsoprovidesotherservices.本题答案：【错误】3、【判断题】Click-and-clickretailersarethosee-businesscompaniesthatsellproductsonlyviathewebsite.本题答案：【正确】4、【判断题】Brick-and-clickretailersarethosecompaniesthatsellproductsbothviaawebsiteandviaaphysicalstore.本题答案：【正确】5、【判断题】AwebsitefollowingB2Bbusinessmodelsellsitsproductdirectlytoacustomer.本题答案：【错误】6、【判断题】Asthetechnologygetsmoreadvanced,lessexpensiveandmoreavailable,ithasbecomeevencheapertostartabusinessonline.本题答案：【正确】7、【判断题】Thesuccessofane-businessdependslargelyonthesuccessofthedeliverychannelpartner.本题答案：【正确】8、【判断题】Eventodaythesecurityproblemisstilloneofthebiggestconcernsforbothbuyersandsellersinonlineshopping.本题答案：【正确】9、【判断题】Thetypeofwebsiteane-businesscompanybuildsonlydependsonitsbudget.本题答案：【错误】10、【判断题】Eventually,everybusinesshastoadopte-businesspracticesinordertoensuresurvivalandsuccess,beitpartiallyorcompletely.本题答案：【正确】《商务英语》慕课结业考试1、【单选题】NationalCultureisthevaluesandattitudessharedbyindividualsfromaspecific______.本题答案：【country】2、【单选题】______aretheresourcesavailabletoaneconomyfortheproductionofgoodsandservices.本题答案：【Factorsofproduction】3、【单选题】Whenbuying______consumersoftendoalotofcomparisonbasedoncost,brand,andstyle.本题答案：【shoppinggoods】4、【单选题】______istoobtaintheinformationaboutthecurrentmarketsituationandfutureperspectives.本题答案：【marketresearch】5、【单选题】Allofthefollowingareelementsinamarketingmixexcept______.本题答案：【plan】6、【单选题】Financialmanagementisthemanagementof______resources.本题答案：【monetary】7、【单选题】________isanexaminationofrecordsorfinancialaccountstochecktheiraccuracy.本题答案：【Audit】8、【单选题】________isjustthecommercialactivityofprovidingfundsforbusinessactivities,makingpurchasesorinvesting.本题答案：【Financing】9、【单选题】_______isamethodoffinancinginwhichacompanyissuessharesofitsstockandreceivesmoneyinreturn.本题答案：【Equityfinancing】10、【单选题】Acompanycanbedefinedas_______ifitsmainobjectives,practicesandprocessesnotonlyrespectlawsandregulations,butalsocontributetothegrowthandwell-beingofthecommunity.本题答案：【sociallyresponsible】11、【单选题】________istheeffortorinclinationtoincreasethewell-beingofhumankind,asbycharitableaidordonations.本题答案：【Philanthropy】12、【单选题】Theinternationalbusinessisdevelopingrapidlyunderthebackgroundof_________.本题答案：【globalization】13、【单选题】________referstotheabilityofaparty(anindividual,afirm,oracountry)toproduceaparticulargoodorserviceataloweropportunitycostthananotherparty.本题答案：【Comparativeadvantage】14、【单选题】_________commonlyreferredtoas“eBusiness”or“e-business”,oraninternetbusiness,maybedefinedastheapplicationofinformationandcommunicationtechnologies(ICT)insupportofalltheactivitiesofbusiness.本题答案：【Electronicbusiness】15、【单选题】A(n)_________isatraditional“street-side”businessthatdealswithitscustomersfacetofaceinanofficeorstorethatbusinessownsorrents.本题答案：【brickandmortarstore】16、【单选题】Anorganization’s________environmentiscomposedoftheelementswithintheorganization.本题答案：【internal】17、【单选题】________environmentincludesfactorslikeeconomicconditionsofpublic,economicpoliciesofthecountry,andeconomicsystem.本题答案：【Economic】18、【单选题】A(n)______isonewhoorganizesanewbusinessventur