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《金融英语教程》期中试题

一、单项选择题(本大题共15小题,每小题2分,共30分)

在每小题列出的四个备选项中只有一个可以替代句中划线的单词或词组,请将其代码填写在

答题纸相应的位置上。错选、多选或未选均无分。

1.Ifcurrentpopulationtrendscontinueandstatesdonotimprovetheeducationofallracial

groups,theskillsoftheworkforceandtheincomesofU.S.residentsareprojectedtodeclineover

thenexttwodecades.

A.fallB.defineC.increaseD.deliver

2.ButthecompanyalsocontinuestoworkinMichigan,includingassemblinglandforretail

projectsinCommerceTownship.

A.associatingB.contributingC.appreciatingD.collecting

3.Theemergenceofnewproductsintheglobalnavigationmarketisgrowingsofastthattoday's

SI00CD-ROMnavigationpackagewillbeoutofdateinsixmonths.

A.efficiencyB.appearanceC.exerciseD.arrangement

4.Discoverrealpracticalinformationthatshowsyouhowtomanifestyourdesires.

A.manageB.accelerateC.demonstrateD.implement

5.Aslumpinsharepriceshasmadelifedifficultforpubliccompanies.

A.skimB.dropC.pick-upD.contract

6.Divergentcreativeprocesseslikebiologicalevolutionalwaysinvolvetradeoffsbenveen

diversityandconcentration.

A.DifferentB.AbsurdC.FragileD.Explicit

7.Justasinthestockmarket,thereisopportunityforpower-managementadvancesinrough

economictimes,despiteadarkeningforecastformanypowermanagementdevicesthemselves.

A.coarseB.evidentC.excessD.difficult

8.TradeMinisterMarkVailetodayannouncedanewtaskforcedesignedtohelpAustralian

companiesdealwithbusinessopportunitiesintheUnitedStates.

A.reckonB.argueC.tackleD.dispute

9.Mypointinexplainingthisisnotnecessarilytodiscouragedevelopersfromcreatingthem.

A.compoundB.dissuadeC.evaporateD.persuade

10.Henrywassurethefutureoftheautoindustrywasinalowpricedcarforthegeneralpublic.

A.automatB.automationC.autobicycleD.automobile

11.Managerswhoseekgrowthatareasonablepricetrytostrikeabalancebetweenstrong

earningsandgoodvalue.

A.fairB.seasonableC.supremeD.predictable

12.Thebankfoundthatfromthe1709postcodedistrictsinEnglandandWales,757(44%)had

averagedetachedpropertypricesabovetheIHTthresholdforthenewtaxyear.

A.dischargedB.disguisedC.separatedD.exerted

13.Ifyouareanewlearnerataparticipatingorganizationyoumustregistertocreateyourown

usernameandpasswordandgainaccesstothesite.

A.haveB.makeC.takeD.save

14.Garlicmashedpotatoeswereservedperfectlywhippedandfullofflavor,buthechopped

carrots,drenchedincinnamon,brownsugarandabrandyglaze,wereverysweetandsugaryand

didnotcomplementtherestofthemeal.

A.sodaB.tasteC.syrupD.bubble

15.Customsproceduresshould,onthebasisofcomplianceonthepartoffirms,besimplified,

facilitatingtradeforfirms.

A.sortingB.gradingC.easingD.shipping

二、将下列词组译成中文(本大题共10小题,每小题1分,共10分)

16.GATT

17.portfolioinvestment

18.debtrestructuring

19.countervailingduly

20.glutofsupplies

21.barrier-freemarket

22.invisibleaccount

23.preferentialtaxrate

24.economicheavyweight

25.fledglingindustries

二、将下列词组翻译成英文(本大题共10小题,每小题1分,共10分)

26.中国出口商品交易会

27.硬通货

28.剩余劳动力

29.试销

30.直接投资

31.资本货物

32.国际收支

33.强硬政策

34.合资企业

35.技术转让

四、简答题(本大题共6小题,每小题3分,共18分)

Passage1

Havingspentyearsfatteningupitsleadingcompanies,SouthKoreaisnowforcingthemto

slimdown.OnJan.18ththeMinistryofTrade,IndustryandEnergyannouncedthatthecountry's

top30chaebolswoulddoasthegovernmenthasaskedandconcentrateontheircorebusinesses.

Thetenlargestchaebolswereallowedtonamethreesectorseach,thenext20tonametwosectors.

Thegovernmentclaimsithasthreeclearaims:toencouragecompetitionandfostersmall

businesses;towrestpowerfromtheoldindustrialdynastiesandhanditoverioprofessional

managers;and,aboveall,tcstemthe“octopus」ikegrowth"ofthechaebolsintounrelatedareas.

36.Inwhatwaydidthegovernmentrequirethechaebolstoslimdown?

37.Whatdoesuoctopus-like-growth''meanhere?

38.Amongthethreeaimsofthegovernmentorder,whichisthemostimportant?

Passage2

Inthefirsthalfofthe1980s,itwasconventionalwisdomtosaythattheexceptionalstrength

ofthedollarwaspartlyresponsiblefor-andhelpedtooffset-(heincreasingweaknessofdollar

denominatecommodityprices.Allotherthingsbeingequal,sotheargumentwent,asubsequent

fallinihedollarmightheexpectedtogiveacompensatingboosttodollarcommodityprices.

39.Whatdo"allotherthings^^mainlyreferto?

40.Whatwas“fallinthedollaf,subsequentto?

41.Whyshouldthet*boost^^havebeenacompensatingone?

五、正误判断题(本大题共10小题,每小题2分,共20分)

Passage1

In1958.twoyoungcollegestudents,brothersFrankandDanCarney,openedthefirstPizza

HutrestaurantinKansas,USAwithUS$600.TheCarneybrothersfoundthattherewasagreat

potentialinfranchises,sotheydecidedtousethatasafoundationfortheirbusiness.Ayearlater,

thefirstPizzaHutfranchisestoreopened.

In1977,PizzaHutbecameasubsidiaryofPepsiCo.,Inc.Throughmergersandacquisitions,as

wellasorganicgrowth,PizzaHuthassecuredaprominentpositioninthemarket.

Today,franchisesandjointventurepartnershipsaccountformorehalfofthePizzaHut

system'stotalunits.FollowingtheopeningofthefirstinternationalrestaurantinCanadain1968,

PizzaHutrestaurantsquicklyappearedinMexico,SouthAmerica,Australia,Europe,theFarEast

andAfrica.Theredroofwasintroducedasthecompanylogowhichwassoontobecomeworld

famousasaneasilyrecognizedguaranteeofcrispypizza,deliciouspastaandfriendlyservicein

pleasantatmosphere.

PizzaHut,adivisionofTriconGlobalRestaurants,Inc.,isnowtheworld'slargestpizza

restaurantcompanywithmorethan8,000unitsintheUnitedStatesandmorethan4,000unitsin

over90countriesandterritories.Thecompanyistherecognizedleaderinthe$25billionpizza

categoryworldwide.Ithasmorethan250,000employeesworldwide,providingmorethan1.7

millionpizzastomorethan4millioncustomerseachday.

42.FranchisehasbroughtaboutthespreadofPizzaHutworldwidenotonlyatthebeginningofits

businessbutalsoatpresent.

43.NowPizzaHutisasubsidiaryofPepsiCo.,Inc.

44.TheredroofofPizzaHu(isasymbolofgoodpizzaandgoodservice.

45.Fourmillioncustomersaroundtheworldhavepizzaeachday.

46.Thecompanymakesittotalprofitsof$25billioneachyear.

Passage2

Thetermmarketandmarketingcanhaveseveralmeaningsdependinguponhowtheyarc

used.Thetermstockmarketreferstothebuyingandsellingofsharesincorporationsaswellas

otheractivitiesrelatedtostocktradingandpricing.Anothertypeofmarketisagrocerymarket,

whichisaplacewherepeoplepurchasefood.Wheneconomistsusethewordmarkettheymeana

setofforcesorconditions:hatdeterminethepriceofaproduct,suchasthesupplyavailablefor

saleandthedemandfbritbyconsumers.Thetermmarketinginbusinessincludesallofthese

meanings,andmore.

Inthepast,theconceptofmarketingemphasizedsales.Themanufacturermadeaproducthe

wantedtosell.Marketingwasthetaskoffiguringouthowtoselltheproduct.Basically,selling

theproductwouldbeaccomplishedbysalespromotion,whichincludedadvertisingandpersonal

selling.Inaddition(osalespromotion,marketingalsoinvolvedthephysicaldistributionofthe

producttotheplaceswhereitwasactuallysold.Distributionconsistedoftransportation,storage,

andrelatedservicessuchasfinancing,standardizationandgrading,andtherelatedrisks.

Themodernmarketingconceptincludesalloftheactivitiesmentioned,butitisbasedona

differentsetofprinciples.Itsuggeststhatproductioncaneconomicallyjustifiedonlyby

consumption.Inotherwords,goodsshouldbeproducedonlyiftheycanbesold.Therefore,the

producershouldconsiderwhoisgoingtobuytheproductorwhatthemarketfortheproductis

-beforeproductionbegins.

Marketingnowinvolvesfirstdecidingwhatthecustomerwants,anddesigningand

producingaproductthatsatisfiesthesewantsalaprofit(othecompany.Insteadofconcentrating

solelyonproduction,thecompanymustconsiderthedesiresoftheconsumer,andthisismuch

moredifficultsinceitinvolveshumanbehavior.Production,ontheotherhand,ismostlyan

engineeringproblem.

Becauseproductsareoftenmarketedinternationally,distributionhasincreasedinimportance.

Goodsmustbeattheplacewherethecustomerneedsthemandmustbebroughtthere.Thisis

knownasplaceutility;itaddsvaluetoaproduct.However,manymarketsarcseparatedfromthe

placeofproduction,whichmeans(hatoftenbothrawmaterialsandfinishedproductsmustbe

transportedtothepointswheretheyareneeded.

Modernmarketingisthereforeacoordinatedsystemofmanybusinessactivities,but

basicallyitinvolvesfourthings

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