雨课堂学堂在线学堂云《Modern Business Management：Concept,Approach and Tool（河北工业）》单元测试考核答案

第1题Managementaimstosolvethecontradictionof"multipleobjectivescompetingforlimitedresources".第2题Efficiencyisimportantthaneffectiveness.第3题ThehighestlevelofadministrationisAdoingitbythemanagersselfBgoverningbydoingnothingCleadingthechangeDbuildingtothelast第4题Whichisclosesttothemeaningoftheeffectiveness？AtherelationbetweeninputandoutputBtheattainmentofthegoalCtheperformanceof

themanagersDthesatisfactionoftheemployees第5题Thefunctionsofmanagementinclude:APlanningBOrganizingCLeadingDControlling正确答案：ABCD第6题Whichbelongstothewayofgoverningbydoingnothing?Ato

donothingBtobuildinstitutionsandrules,andletthemrunCtoinspiretheemployees'desireDtodoeverythingbythemanagersthemselves正确答案：BC第1题Controllingisbasedonplanning.第2题Managementspanisinverselyproportionaltomanagementlevel.第3题SimplestructureapplystoAstart-uporganizationsBnormativeorganizationsCdiversifiedorganizationDinternationalorganizations第4题Whichauthoritycandirectthesubordinatedirectly?AlineauthorityBfunctionauthorityCstaffauthorityDadvisorauthority第5题Maintainingasteadystatecanbeattainedby

ApreventivecontrolBconcurrentcontrolCpostcontrolDcorrectivecontrol第6题ThekeyfactorsofaplanincludeAobjectivesandgoalsBtimelimitandspecificstageCshcemeandemergencyplanDexternalenvironmentanalysis正确答案：ABC第7题Managementspanisinfluencedby：AthecapbilityofthemanagersBtheknowledgeandskillsofthesubordinatesCthecomplexityanddifficultyofthetaskDtheeffectivenessoftheinstitutionsinorganization正确答案：ABCD第8题Standingplansconsistsof

APoliciesBProceduresCRulesDBudgets正确答案：ABC第9题Tocorrectthedeviationeffectively,youcan:AfindthetruecauseoftheproblemBtakemeasurestopreventrecurrenceCcorrectassoonaspossibleDcontrolthecostaslowaspossible正确答案：AB第10题Policyisasingle-useplan.第11题Divisionoflabormustimprovetheorganizationaleffectiveness.第12题Budgetisasingle-useplan.ExercisesofChapterThree第1题Peoplewhohavethesamebehaviorsmaynothavethesameneeds.第2题Thecoreproblemofteambuildingistomaketheteammembersbe

like-mindedfellows.第3题"Horseracing"ismorevaluablethan"horsewatching"fortalentstraining.第4题Theessenceofleadershipisleadingchange,thesuccessofwhichcanbemeasuredbytherealizationofthevision.第5题TheorientationofleadershipshouldbeAquestionBopportunityCriskDbenefit第6题Therelationbetweentangibleandintangibleaspectsoforganizationalchange

isAinterdependenceBcorrelationCsequenceDwholeandpart第7题Today'seffectivemodeoforganizationalchangeis:Aunfreeze-change-refreezeBsee-feel-changeCchange-freeze-rechangeDmobilize-change-freeze第8题ThereasonforKodak'sfailureisAthelowmanagementlevelBthelowleveloftechnologydevelopmentCthefailuretocomplywithorseizeindustrytrendsDthelackofmanagementtalents第9题Whichbelong(s)tothepersonalitycharacteristics?AWhocontrolsthefateBFocusonprocessorresultCBelieveinhimself(herself)orothersDthetendencytotakerisks正确答案：ABCD第10题Thetangibleorganizationalchangesinclude:AtheintroductionofnewtechnologyBthedevelopmentofnewproductCtheconstructionofnewstructureDtheimprovementofnewprocess正确答案：ABCD第11题Whatshouldwedo(have)topromoteorganizationalchangesucessfully?AresisttemptationBfirmwillCguardtheoriginalmindDovercometheresistance正确答案：ABCD第12题Thebasictasksofteambuildinginclude:AunderstandingthepeopleBpromotingthepeopleCunitingthepeopleDcultivatingthepeopleEkeepingthepeople正确答案：ABCDEExercisesofChapterFour第1题Enterprisescanresistthecompetitivepressureofsubstitutesbyunitingwiththem.第2题Enterprisescanresistthecompetitivepressurefromsuppliersthroughbackwardintegration.第3题Tangibleresourcesarereadilyavailable,butintangibleresourcesarehardtocomeby.第4题Intermsoftherelationbetweenenterpriseresourceandability,abilityplaysaleadingrole.第5题Ifacompany'sIFEmatrixscoreisgreaterthan2.5,thecompanyfacesmoreinternaladvantagesthandisadvantages.第6题TheSOcombinationofSWOTanalysisneedstoadoptagrowthstrategy.第7题Implementingofcostleadershipstrategycaneffectivelyresistvariouspressuresinthefiveforcesmodel.第8题Mostsmallbusinessesstartwiththefocusstrategy.第9题Thefocusstrategyissuitableforapplyingcostleadershipanddifferentiationstrategiestolimitedmarketsegments.第10题Reorganizationreferstothereformofaseriesofbusinessorfinancialstructureofanenterprise.

第11题Thefirstscholartointroducetheconceptofstrategyintoenterprisesis(

)APorterBDruckCMintzbergDChandler第12题Thescholarwhoputforwardtheviewthatstrategyisakindofpositioningis(

)APrahaladBDruckCPorterDChandler第13题Ifacompanyisfacedwithmorethreatsthanopportunitiesandmoreadvantagesthandisadvantages,theSWOTcombinationisobtainedas(

)ASO

combinationBST

combinationCWO

combinationDWT

combination第14题TheWOcombinationofSWOTanalysisneedstoadoptthestrategyof(

)AgrowthstrategyBreversestrategyCdefensivestrategyDdiversificationstrategy第15题Thereasonwhyenterpriseschooseunrelateddiversificationis(

)AtoobtaineconomiesofscopeBtoobtaineconomiesoffinanceCtogainmarketpowerDtoobtaineconomiesofscale第16题Fromtheperspectiveofcontroltype,forparachutetestingandfoodtesting,whatneedstobedoneis(

)ApostcontrolBbeforehandcontrolCyes-or-nocontrolDguidancecontrol第17题Thewordstrategycomesfrom(

)AmilitaryfieldBbiologicalfieldCcommercialfieldDbusinessfield正确答案：AB第18题Thestakeholdersofthecapitalmarketinclude(

)AbankBshareholderCsupplierDcustomer正确答案：AB第19题Externalenvironmentanalysistoolsinclude(

)AvaluechainanalysisBPESTanalysisCBostonMatrixanalysisDfiveforcesmodelanalysis正确答案：BD第20题Cross-functionalabilitiesinclude(

)AlearningabilityBhumanresourceabilityCinnovationabilityDresearchanddevelopmentabilityEstrategicintegrationability正确答案：ACE第21题Thejudgingcriteriaofcorecompetitivenessinclude(

)ArarenessBinimitabilityCdurabilityDprofitabilityEirreplaceability正确答案：ABCDE第22题Supportiveactivitiesintheenterprisevaluechaininclude(

)ApurchasingBinboundlogisticsChumanresourcemanagementDfundamentalmanagementEsaleslogisticsFtechnologydevelopment正确答案：ACDF第23题Measurestoachievethecostleadershipstrategyinclude(

)AscaleeconomyBfullutilizationofproductivecapacityCproductredesignDreductionintransportationcostsEutilizationof

advancedprocesstechnology正确答案：ABCDE第24题Measurestoachievethequick-responsestrategyinclude(

)AadoptingnewtechnologyBshorteningmanufacturingprocessCspeedingupretailsalesDimprovingthelogisticssupportsystemEsettingupcross-functionalteam正确答案：ABCDE第25题Thecompany-levelstrategyincludes(

)AdiversificationstrategyBalliancestrategyCmergerandacquisitionstrategyDreorganizationstrategyEinternationalizationstrategy正确答案：ABCDE第26题Themotivesforimplementingthealliancestrategyare(

)AproductexchangeBjointlearningCobtainingeconomiesofscopeDgainingmarketpower正确答案：ABD第27题Theformsofalliancestrategyinclude(

)AjointventureBR&DcooperationCinteractivedistributionagreementDinteractivelicensingagreementEjointproduction/manufacturingagreementFjointbiddingcooperation正确答案：ABCDEF第28题Therealizationmodeofinternationalizationstrategyincludes(

)AexportofproductsBfranchiseChiringforeignagentsDsino-foreignjointventureEestablishingforeignsubsidiaries正确答案：ABCDEExercisesofChapterFive第1题Theconventionalopinionholdsthatthemassmarketofmarketingcansplitintonumeroussegments,eachwithdifferentneeds,perceptions,preferences,andpurchasingcriteria.第2题Effectivetargetmarketingrequiresmarketerstosucceedinthemarketthroughmarketsegmentation,targetmarketselectionandmarketpositioning.

第3题Customersneedunbundledservicespricedseparatelyandhavetherighttochoosetheelementstheywant.第4题Loss-makingpricingunderminesacompany'sbrandimage.

第5题Integratedmarketingcommunicationisalsocalledintegratedmarketingdissemination.

第6题Marketersassumethattheironlyconcernistocreatedemandforacompany'snewproduct,andthathowtoimprovethedesignoftheproductisnottheirresponsibility.

第7题Demandisthedesireforaparticularproductwithpaymentability.

第8题TheplethoraofinformationavailableontheInternetmakesitdifficultforconsumerstocomparefeaturesandprices.第9题Itisrareforcustomerstofrequentlycancelorders.Whenconsumersdon'tcancelorders,theywantcustomizedmarketingservicesanddeals.

第10题Customer'sperceivedvalueistheperceivedmonetaryvalueofproductspurchasedbycustomerseveryyear.第11题Re-attractingregularcustomersiseasierthanfindingnewones,becausecompaniesalreadyknowtheirnamesandpurchasehistories.第12题Marketersneedtobeawarethatbrandscanbecomestatussymbolsbecausepeopleoftenchooseproductsthatreflecttheirstatusandtheroletheyactuallyorexpectedlyplayinsociety.第13题AccordingtoHerzberg'stwo-factortheory,thesatisfactionfactorwillbecomethemaindifferenceinconsumers'choiceofbrand.第14题Toachieveintegratedmarketing,themarketerneedsavarietyofmarketingactivitiesandaconsistentwaytostrengthenitsbrandcommitment.

第15题Themosteffectiveadvertisingstrategyforanextendedproductistoemphasizetheparentbrand.第16题(

)isacombinationofartandscience,whichselectstargetmarketsandacquires,retainsandpromotescustomersbycreating,deliveringanddisseminatingqualitycustomervalue.

AMarketingmanagementBOperatingmanagementCStrategymanagementDChannelmanagement第17题(

)isthemostbasicrequirementofmankindthattheyfeellackof,and(

)istheexistenceofspecificcommoditiestomeettheseneeds.AWant;needBDemand;wantCNeed;wantDNeed;demand第18题Inthecaseof(

),consumershatetheproductandmayevenpaytoavoidit.

AnodemandBexcessdemandCirregulardemandDnegativedemand第19题Intheanalysisofmarketsegmentation,themarketermustalsoanalyzeandjudgewhichmarketsegmenthasthebestmarketopportunity.Thesesegmentsarecalled(

).

AtargetmarketBmainmarketCimportant

marketDdemographicmarket第20题McCarthydividesmarketingactivitiesinto4Ps,whichstandfor(

).Aproduct,production,price,placeBpromotion,place,positioning,priceCplace,promotion,production,positioningDproduct,price,promotion,place第21题(

)isthedifferencebetweenpotentialcustomers'assessmentofallbenefitsandallcostsoftheofferingandperceivedsubstitute.

APerceivedusefulness

BFailureaviodancerate

COverallcustomerinterest

DCustomerperceivedvalue第22题(

)describesthenetpresentvalueofthetotalexpectedprofitfromacustomer'slifetimepurchaseofaproduct.

AActivity-basedcostingBCustomerlifetimevalueCCustomervalueanalysisDCustomerperceivedvalue第23题TheMarlboromanisdepictedinMarlboroadsasanoutdoorsytoughcowboy.Theestablishmentofthisimageiscalled(

).AtrademarkBbrandnameCbrandpersonalityDco-branding第24题Theexpectation-valuemodelforattitudinalformationassumesthatconsumersevaluateproductsandservicesbycombiningtheir(

).

AneedBdemandCwantDbrandbelief第25题Theuniqueadvantageofbuildinganddeliveringthecompany'sofferingsforeachtargetmarketsegmentationiscalled(

).

AmarketresearchBmarketpositioningCmarketingeffectivenessDmarketsegmentation第26题Itis(

)todivideconsumersintodifferentgroupsaccordingtopeople'sunderstanding,attitude,usageorresponsetoproducts.AgeographicsegmentationBbehaviorsegmentationCpsychographicsegmentationDdemographicsegmentation第27题In(

)marketing,acompanyoperatesseveralmarketsegmentssimultaneouslyanddesignsdifferentproductsforeachsegment.

AindividualizemarketingBundifferentiatedmarketingCdifferentiatedmarketingDconcentratedmarketing第28题Brandingis(

).AcreatingconsistencyacrossallproductsB

theprocessofconductingmarketresearchandsellingaproductorservingacustomerCempoweringthebrandeffecttoaproductorserviceDtheprocessofcomparingcompetingbrandsinthemarket第29题Thetraditionalconceptsof"marketingmix"and"4P"maynotbesufficienttodescribemodernmarketingsolutions.(

)istomatchandharmonizemarketingactivitiestomaximizetheirrespectiveandintegratedeffects.

AMasscustomizationBGlobalmarketingCRelationshipmarketingDIntegratedmarketing第30题AllmarketingstrategiesarebasedonSTP,namelymarketsegmentation,targetmarketselection,and(

).

Apositioning

BproductCplanDsalespromotion第31题Marketingmanagementis(

).AthecombinationofscienceandartBtoselecttargetmarketsandtoacquire,retainandpromotecustomersbycreating,deliveringanddisseminatingqualitycustomervalueCmainlyfocusingoncontrollingtheprofitsgeneratedbythecompany'sproductsandservicesDadisciplinethatdealswiththehighestlevelsofplanningandmanagementprocessesinacompany正确答案：AB第32题Characteristicsofthemarketingmixinclude(

).AcontrollabilityBdynamicCcompoundDintegrity正确答案：ABCD第33题Thefollowingcorrectdescriptionsofthemarketingstrategyare(

).AFormulatingmarketingstrategiesshouldtakeintoaccountthenorms,languagedifferences,shoppinghabitsandotherfactorsofthemulticulturalmarketBAdefensivemarketingstrategyinwhichacompanyintroducesaseriesofnewproductsandreleasestheminadvanceisconsidered

CAmarketingstrategyisthelaststepinamarketingplan,whichusuallyrequiresamonthlyorquarterlygoalorbudgetDAll-roundmarketingstrategyistointegratetheprocessofvalueexploration,valuecreationandvaluedeliveryinordertoestablishasatisfactoryandlong-terminteractiverelationshipwithstakeholders正确答案：AD第34题Thecorrectstatementsaboutthe"product"are(

).AAproductisanythingthatisprovidedtothemarket,attractspeople’sattention,andcanbeacquiredandusedorconsumedtosatisfydemands.BEveryonewhobuysagivenproductexpectsthesamebenefitfromitCHeavily-dependentusersofaparticularproductareusuallyonlyasmallpercentageofthepopulation,buttheyaccountforahighpercentageoftotalconsumptionDTheintroductionofmultipleproductswithinaproductcategorycanimprovein-storeshelfoccupancyandretailerdependence.正确答案：ACD第35题Factorsinfluencingpricinginclude(

).AproductcostBcustomer'sperceptionofpriceCcompetitor'sstrategiesandpricesDcharacteristicsofthemarketanddemand正确答案：ABCD第36题Thecorrectstatementsaboutpricingare(

).APriceshaveceilings,andifpricesexceeddemand,demandwillnotexistBIntheprocessofpricing,thefinalpricecanbedeterminedonlyafterselectingthepricingtarget,determiningthemarketdemand,estimatingthecost,analyzingthecostandpriceofcompetitors,andselectingthepricingmethodCByadoptingskimmingpricingmethod,thedesiretomaximizethemarketshareofenterprisescanberealizedDWhenmarketdemandisinelastic,thestrategyofmarketpenetrationpricingismostappropriate正确答案：AB第37题Thecorrectstatementsaboutmarketingchannelare(

).AProductrecyclingisareversemarketingchannelBAmarketingchannelisasetofinterdependentorganizationsthatfacilitatethesmoothuseorconsumptionofaproductorserviceCAdditionalservicesprovidedbythemarketingchannel,suchascredit,delivery,installation,andmaintenance,arecalledservicesupportDMarketingchannelfunctionssuchasstorage,movementandcommunicationconstituteapositiveflowofactivities正确答案：ABC第38题Integratedmarketingskillsinclude(

).AmarketingimplementationskillsBmarketingdiagnosticskillsCproblemassessmentskillsDmarketingorganizationalskillsandskillsforevaluatingexecutionresults正确答案：ABCD第39题Productscanbedividedintoindustrialgoodsandconsumergoods,ofwhich(

)and(

)belongtoconsumergoods.AconvenienceproductsBauxiliariesandservicesCspecialtyproductsDcapitalitem正确答案：AC第40题Themaintasksofpublicrelationsinclude(

).AcommunicationwiththenewsmediaBproductpublicityCcorporateimagepublicityDlobbying正确答案：ABCD第41题Whichofthefollowingisconsistentwiththecontentoftheintegratedmarketingobjectives(

)?AAgoodproductisanadvertisementinitself.BIfconsumersareignored,theywilltendtobuycheaperproducts.CForeverymodeofcommunication,itisnecessarytoconveyaconsistentbrandmessageineveryinformationthatcustomerscontact.DIntegrationistointegratingeveryindividualmarketingintoawholetoproducesynergies.正确答案：CD第42题Whichofthefollowingisaproductplacement?AAdsthatappearwhenaconsumertypestheword"baby"intoGoogleBAnadaboutavehiclecompanythatappearsonanewswebsiteCAdescriptionofaproductorserviceonashoppingwebsiteDAclose-upofabrandofmilkthatanactordrinksinamovie正确答案：ADExercisesofChapterSix第1题Productideasmaycomefromthepullingofthemarket,or

thepromotionoftechnology.第2题Minimizingnon-detachablepartscanimproveproductreliability.第3题Poorservicequalitymaybeduetonewservicedevelopment.第4题Themoreopportunitiestherearetocontactcustomers,thegreaterthelikelihoodthatthegoodscanbesold.第5题Newservicedevelopmentneedstoconsiderbothservicecontentandserviceprocess.第6题Whatiscorrectabouttheimpactofcustomerengagementontheservicesystem？AThehigherthecustomerengagementis,thelessthecustomer'sinfluenceontheserviceis.BThehigherthecustomerengagementis,themorecontrollabletheservicesystemis.CThehigherthecustomerengagementis,thelowertheserviceefficiencyis.DThehigherthecustomerengagementis,thehigherthecustomersatisfactionis.第7题Newproducttypethat"ensuresthenear-termcashflowofthebusinessandmaintainsmarketshareintheshortterm"isADerivativeproductBReplacementproductCInnovativeproductDHigh-techproduct第8题Designforcustomerscanbeachievedbythe(

)method.ABPR(BusinessProcessReengineering)BTQM(TotalQualityManagement)CDFM(DesignForManufacture)DQFD(QualityFunctionDevelopment)第9题Whatarethedisadvantagesofthesequentialdevelopmentmodel？APossibleexistenceofdesigndefectsinprocessandmanufacturingBLackofinformationcommunication,multiplerevisions,longcycleCLackofcommunicationbetweendevelopersandcustomersDLowoverallefficiency正确答案：ABCD第10题Whichofthefollowingserviceshaveahighdegreeofcustomerpersonalizationneeds？AGotoadoctorBVehiclemaintenanceandrepairCHotelaccommodationDSupermarketshopping正确答案：AB第11题Whichofthefollowingserviceshaveahighdegreeofcustomercontact?AHaircutBGotoadoctorCShoppingDTake-out正确答案：AB第12题Whatarethebenefitsofdevelopingnewproductsquickly?ARespondingquicklytocompetitionBSeizingnewmarketsCExpandingmarketshareDLeadingtheformulationofindustrystandards正确答案：ABCDExercisesofChapterSeven第1题Themanufacturingsystemshouldbeclosetotherawmaterialproductorcustomeraccordingtothechangeofvolumeandweight.第2题Infactor-ratingmethod,theweightsofdifferentfactorsmustaddupto1or100.第3题Whencapacityexceedsdemand,demandislostandopportunitycostsrise.第4题Theordertypeprocesshashighefficiency,lowcostandhighdegreeofcustomization.第5题Theutilizationofaphysician'scapacitycanbemeasuredbythenumberofpatientshetreatsperunitoftime.第6题Cellularlayoutisahyridtype,whichincorporatesprocess-orientedlayoutandproduct-orientedlayout.第7题Productionplanningmainlyaddressesthebalancebetweensupplyanddemandofcapacityandaimstodeliverthefinalproductorservice.第8题Thefixed-timeperiodmodelisapplicabletotheinventorymanagementofkeymaintenancepartsandvaluablematerials.第9题Thecompetencystrategyapplicableto"labor-intensiveenterpriseswithagrowingmarket"is:Aforward-lookingstrategyBreactivestrategyCmiddle-of-the-roadstrategyDallabove第10题Theprocesstypethatisappropriateforhighlevelsofcustomizationortheearlieststagesofproductdevelopmentis:AprojecttypeBprocessspecializationCquantityproductionDassemblyline第11题Theprocesstypeofgettingtherightlensesforeyeglassesinopticianshopis:AstockpreparationtypeBordertypeCorderassemblytypeDprojecttype第12题Whichofthefollowingproductsdoesnotapplytotheproduct-orientedlayoutmethod?AHomeapplianceBElectronicproductsCVehicleDPlane第13题Whichlayoutmethoddoesthat"thepatientreceivestheoperationinthehospital"belongto?AProcesslayoutBObject-orientedlayoutCLocationlayoutDCellularlayout第14题Whichofthefollowingrelationshipsaboutproductionplanninglevelsislogicallycorrect?AAggregateproductionplan-Masterproductionplan-Materialrequirementsplan-OperationplanBAggregateproductionplan-Materialrequirementsplan-Masterproductionplan-OperationplanCOperationplan-Masterproductionplan-Aggregateproductionplan-MaterialrequirementsplanDOperationplan-Aggregateproductionplan-Masterproductionplan-Materialrequirementsplan第15题Theflexibleimplementationoftheoperationsystemincludes:AflexiblefactoryBflexibleprocess(flow)CflexibleworkersDutilizationofexternalproductioncapacity正确答案：ABCD第16题Whichofthefollowingstatementsaboutassemblylinesarecorrect?ALowskillrequirementsforemployeesBHighestoperationalefficiencyCPoorflexibilityDLowfixedcost正确答案：ABC第17题Therearethreebasicwaysoffacilitylayout:Aprocess-orientedlayoutBproduct-orientedlayoutCcellularlayoutDlocationlayout正确答案：ABD第18题Undertheprocess-orientedlayout,aspectstobeconsideredinclude:AdistanceoftransportBlogisticscostCprocessrelevanceDproductvarietiesandbatchesproductvarietiesandbatches正确答案：ABC第19题Whichofthefollowingaresound-copingstrategy?ALevelstrategyBChasestrategyCWorkforcelevelstrategyDPriceinducingstrategy正确答案：ABC第20题Threetypesofdataareneededtomakethematerialdemandplan:AproductdemandBbillofMaterialsCinventoryDequipmentandhumanresources正确答案：ABCExercisesofChapterEight第1题Thecore-non-corehybridemploymentmodelreferstocarryingoutthetransactionemploymentmodelforcoreemployeesandthecommitmentemploymentmodelfornon-coreemployees.第2题Jobevaluationisaprocessofsystematicmeasurement,appraisalandevaluationofpositionsaccordingtocertainobjectivestandardsonthebasisofjobanalysis.第3题Performancemanagementcontributestotherealizationofstrategy,managementanddevelopment.第4题Performancemanagementrequirestwodifferentsystemstomanageorganizationalperformanceandemployeeperformancerespectively.第5题Rewardscanbedividedintointrinsicandextrinsicrewards.第6题Compensationreferstothevarioustypesofremunerationreceivedinreturnforone'slabor.

第7题Thebasicsalaryandwelfarelevelofenterprisesintheinitialstageisoftenhigherthanthemarketaveragelevel.第8题Careerreferstothegeneraltermforallkindsofjobsandoccupationsinone'slife.Itisanobjectivecareerandhasnothingtodowithpersonalattitudeandmotivation.

第9题ThePeterPrincipleemphasizesthatimproperpromotionbasiscanpromotetheemployeeuntilhe/sheisincompetentforthejob.第10题Dual-pathpromotionreferstothedesignofaparallelpromotionsystemforprofessionalandtechnicalpersonnelandproductionpersonnel.第11题Enterprisesunderthe(

)employmentmodelhavealong-termrelationshipwithemployeesandpayattentiontodevelopingsocialandintellectualcapitalwithintheenterprise.ACommitmentBTransactionCShort-termDLong-term第12题Enterprisesunderthe(

)employmentmodelminimizewageandwelfareexpenseswithintheorganizationandmaintainthelowesttransactionandemploymentlevels.ACommitmentBTransactionCShort-termDLong-term第13题The(

)methodof

jobevaluationhasthewidestapplication.Asequence

Bclassification

Cfactorcomparison

Dscoring

第14题The(

)methodofjobevaluationissuitableforlargeandmedium-sizedenterpriseswithcomplexproductionprocessandvariouspositions.Asequence

Bclassification

Cfactorcomparison

Dscoring第15题Managementbyobjectivesis(

).AmanagementprocessBmanagementconceptCmanagementstrategyDmanagementresult第16题Inthebalancedscorecardstructureofgovernmentandnon-profitorganizations,thehighestlevelis(

).AfinanceBmissionCassigneeDcustomer第17题(

)referstothemoneyormaterialobjectpaidbytheenterprisetoitsemployeesfortheuseoftheirlabor.ARewardBSalaryCBenefitDCompensation第18题(

)referstothevarioustypesofremunerationreceivedinreturnforone'swork.ARewardBDirectcompensationCIndirectcompensationDNon-financialcompensation第19题ThePeterPrinciplemeansthatanenterprise'semployeepromotiondecisioncannotbecompletelydependenton(

).Aemployee'sattitudeBemployee'sabilityCemployee'spastperformanceDemployee'spotential第20题Thepromotionof(

)meansthatemployeeshavemoreindependenceandhavemoreresourcestoengageinprofessionalactivities.AproductionpersonnelBmanagementpersonnelCprofessionaltechnicalpersonnelDmarketers第21题Sourcesofinformationforjobanalysisinclude(

).AoutsideexpertsBsenoirmanagementsCinternalemployeesDsupervisors正确答案：ACD第22题Themainresultsoftheworkanalysisinclude(

).AjobdescriptionBjobspecificationCstatementofworkDjobevaluation正确答案：AB第23题Theroleofjobanalysisinhumanresourcemanagementincludes(

).AstaffrecruitmentBemployeetrainingCcareerplanningDperformanceappraisalEhumanresourceplanning正确答案：ABCDE第24题Theprocessofperformancemanagementincludes(

).AperformanceplanBperformanceimplementationCperformancemonitoringDperformanceevaluationEperformancefeedback正确答案：ACDE第25题Theorganization'sperformancemanagementcontributestotheachievementof(

)objectives.AdevelopmentstrategyBoperationsmanagementChumanresourcedevelopmentDhumanresourcemanagement正确答案：ACD第26题Thebalancedscorecardincludestheperformanceevaluationsystemoffourlevels,including(

).AfinanceBcustomerCinternalprocessDexternalbusinessElearningandgrowing正确答案：ABCE第27题Balancedscorecardhelpsenterprisestosolvethetwoproblemsof(

).AperformanceevaluationBstrategicdecisionCstrategyimplementationDmana