跨文化视角下茶产品广告翻译研究-以祁门红茶为例（英语作文）

IABSTRACTAgainstthebackdropofglobalcompetition,thetransmissionofculturalvaluesassociatedwithgeographicalindication(GI)productshasemergedasapivotalissueininternationaltrade.ThisstudyexaminesQimenBlackTea,aChinesenationalGIproduct,asacasestudytoinvestigatethechallengesandpotentialsolutionsincross-culturalcommunicationofGIteaproductinformationthroughananalysisofitstranslationpracticesincommercialadvertising.AdoptinganintegratedtheoreticalframeworkcombiningSkoposTheoryandtheThreeBeautiesPrinciple,thisresearchemploysacasestudymethodologytosystematicallyanalyzeadvertisingmaterialsfromsourcesincludingtheofficialQimenTeaIndustrywebsiteandAmazonproductpages.Thefindingsrevealthreemajordeficienciesincurrenttranslationpractices:(1)excessiveexplicitationoflegalterminology,(2)inadequateculturalcompensation,(3)diminishedrepresentationofhistoricalvalue.BasedonexistingEnglishtranslationsofQimenBlackTeaproductinformation,thisstudyproposesthreestrategicsolutions:First,establishingacomplianceframeworkthroughcompletestatutorylabelingandenhancedinternationalcertification;second,achievingculturalequivalencethroughadual-trackapproachcombiningphoneticannotationwithterminologicalannotationandrevision;third,reconstructingvaluenarrativesthroughembeddedhistoricalannotationsandbiculturalpositioning.ThesefindingsofferpracticalinsightsfortheinternationalpromotionofGIteaproducts.Keywords:advertisingtranslation,KeemunBlackTea,Skopostheory,threebeautiesprinciple,cross-culturalperspective

Acknowledgements Firstandforemost,Iwanttothankmyselffornevergivinguponlearning.Thismaysoundself-indulgent,butitisthetruth.Afterfailingthecollegeentranceexamandenteringavocationalcollege,Ipushedforwardthroughrelentlesseffortstocontinuemystudiesatauniversityasanundergraduate.Alongthisjourney,Imetmanylike-mindedfriendsstrivingforgrowth,receivedunwaveringsupportfrommyfamily,andguidancefrominspiringteachers—Iamdeeplygratefulfortheircompanionship.Ifhumanscouldpossesssuperpowers,Iwishtofreezetimesothismomentcouldlastforever.Asmyyouthdrawstoaclose,writingthesewordsfillsmewithbittersweetemotions.Yettimemarchesonward,andthefutureholdsinfinitepossibilities.Ibelieveinyou.Thisisnotagoodbye,butagrandthankyou.ContentsTOC\o\h\z摘要 IABSTRACT IIAcknowledgements III1Introduction 11.1ResearchBackground 11.2ResearchObjectives 21.3ResearchContents 21.3.1TheContradictionBetweenNormativityofLegalCertificationandReadabilityofCulturalImagery 31.3.2SystematicDeviationinCross-CulturalConversionofTraditionalCraftTerminology 41.3.3CrisisofHistoricalValueWeakeningandDiscontinuityinContemporaryDissemination 52LiteratureReview 52.1CulturalMisinterpretationDilemmainFunctionalistTranslationStrategies 62.2AestheticCostinPoeticFeatureConversionofLiterarySchool 62.3CognitiveOverloadParadoxinCross-CulturalAdaptationStrategies 72.4DemandforTranslationStrategyIntegrationunderTripartiteDisjunctionPerspective 83TheoreticalFramework 83.1ConstructionofSkoposTheoryandThreeBeautiesPrincipleIntegratedModel 83.2SchematicDiagramofModelOperationMechanism 113.3CoreOperationalMechanisms 113.3.1HorizontalFunctionalAxis 113.3.2VerticalLiterary-CulturalAxis 143.4QualityVerificationStandardMatrix 164OptimizationStrategies 174.1LegalTerminologyExplicitation 174.1.1ReconstructiveEmbeddingofLegalSymbolicCapital 174.1.2PurificationofRegionalSymbolicPollution 184.1.3HypertextConstructionforInternationalCertification 184.2CulturalCompensationDeficiencies 184.2.1SynestheticTransductionofCraftsmanshipCodes 194.2.2GenealogicalCorrectionofHistoricalMisinterpretation 194.2.3SuturingofStandardizationFractures 194.3HistoricalValueAttenuation 204.3.1RevitalizationofHistoricalGeneticSymbols 204.3.2DecolonizationofCulturalHegemony 204.3.3

DeepHistoricalEnchantmentinConsumption 214.4StrategicIntegration 215CaseAnalysis 215.1CaseStudyMethodology 215.1.1FunctionalEquivalence 225.1.2CulturalTransmissionEfficacy 235.1.3

TechnicalOperability 245.2SampleScreeningMechanism 245.2.1InitialCorpusPoolConstruction 255.2.2PrimaryFiltration 255.2.3SecondaryVerification 265.3SampleAnalysis 285.3.1

LegalTerminologyExplicitationIssues 285.3.2

CulturalCompensationDeficiencies 315.3.3

HistoricalValueAttenuation 325.4SampleOptimizationStrategies 345.4.1LegalTerminologyExplicitation 345.4.2HistoricalEnchantmentofConsumptionDepth 375.4.3WeakeningofHistoricalValue 395.5OptimizedTranslationComparisonTable 426Conclusion 446.1SystematicDiagnosisofCoreContradictions 446.2InnovationinAcademicParadigmandPracticalImplications 456.3ResearchLimitationsandFutureDirections 45References 461Introduction1.1ResearchBackgroundInthecurrenteraofdeepeningglobalizationandparadigmshiftsincivilizationalexchange,geographicalindication(GI)products—asuniquecommoditiesembodyingregionalculturalDNAandhistoricalmemory—haveseentheirmultidimensionalculturalrepresentationsandglobalcirculationofcommercialvalueevolveintostrategicissuesininternationaltradecompetition.Thesemioticexpressionofsuchproductsincross-culturalcommunication,particularlythetranslationpracticesofadvertisingtexts,directlyinfluencesconsumers'cognitiveconstructionofregionalcharacteristicsandtheefficacyofculturaldecoding.Asculturalcapitalincreasinglybecomesacorevariableininternationalmarketpricingpower,thequalityoftranslationnotonlyaffectstheintegrityofproductvaluetransmissionbutalsodeterminesthestrengthofculturalidentityformationandtheefficiencyofmarketdiscourseacquisition.TakingQimenBlackTea—aquintessentialChineseGIproduct—asacasestudy,thistea,beingamongthefirsttoreceiveinternationalprotecteddesignationoforigin(PDO)certification,shouldsystematicallyshowcaseinitsadvertisingtextstheuniqueecologicalendowmentsoftheHuangshanMountainrange,theessenceofcentury-oldintangibleculturalheritage(ICH)craftsmanship,andprofoundhistorical-culturalaccumulation.However,empiricalinvestigationsrevealthatproductdescriptionsofQimenBlackTeaonmajorinternationale-commerceplatformsexhibitsystemictranslationdeficiencies,includingobscuredgeographicalindicators,oversimplifiedprocesscharacteristics,andabsentcertificationinformation.Forinstance:Distinctiveecologicalmarkersareselectivelyomitted;ThemultidimensionalfeaturesofICHtechniquesarereducedtosingularfunctionaldescriptions;Quality-authenticatingcertificationlabelsremainchronicallyinvisible.Thisinformationaldissipationintranslationpracticehasledtoaseveredisjunctionbetweentheproduct'sregionalculturalsignifiersandthesemioticcognitionofconsumermarkets.ComparedtocompetitorslikeIndianDarjeelingtea—whichachievespreciseculturalprojectionthroughstrategictranslation—QimenBlackTeademonstratesnotableweaknessinculturaldistinctivenesswithininternationalconsumptionspheres,withitsvaluenarrativelongconstrainedbyOrientaliststereotypesandvagueregionalrepresentations.Thisimbalanceincross-culturalcommunicationnotonlypreventsconsumersfromaccessingtheproduct'sculturalessencethroughadvertisingtextsbutalsotrapsGIproductsinaviciouscycleof"absentculturalpremium—weakmarketrecognition"withinglobalvaluechains.Theunderlyingcontradictionsdemandurgenttheoreticaldeconstructionandpracticalresolution.1.2ResearchObjectivesAmidthecomplexcontemporarycontextofmultidimensionalrestructuringinglobalvaluechainsandevolvingparadigmsofculturalsoftpowercompetition,thisstudyfocusesonthefundamentaltensioninherentincross-culturalcommunicationofGIproducts:thestructuralconflictbetweenthedemandforuniquerepresentationrootedinregionalculturalDNAandthestandardizeddisseminationnormsofglobalmarkets.ByselectingQimenBlackTea—withitscentury-longhistoryininternationaltrade,UNESCOICHcertification,andquintessentialEasternculturalsymbolism—astheresearchvehicle,thisstudyaimstoconstructaninnovativetheoreticalframeworkandpracticalpathwaystoresolvethesecontradictions.Throughsystematicdiagnosisanddeconstructiveanalysis,theresearchseeksto:Exposeculturalcommunicationblockagesincommercialadvertisingtranslation,including:1.3ResearchContentsAmidsttheacceleratedevolutionofglobalizationprocessesandintensifyingcompetitioninculturalsymboliccapital,theinternationaldisseminationpracticesofgeographicalindication(GI)productsareconfrontingunprecedentedparadigmshiftchallenges.Thisstudyconcentratesonthecross-culturaltransductiondilemmasofKeemunBlackTeaasaquintessentialculturalvector,deconstructingthreefundamentalcontradictionsencounteredinitsinternationalcommunicationfield.ThesecontradictionsintrinsicallyreflectmultidimensionaltensionsbetweenstandardizedproductionlogicandlocalizedculturalDNA,technocraticrationalitydominanceandhumanisticvaluemanifestation,historicalnarrativedisruptionandcontemporarydiscoursereconstruction,whichnecessitatetheoreticalbreakthroughsandpracticalinnovationsthroughsystematicsolutionsinformedbyinterdisciplinaryperspectives.1.3.1TheContradictionBetweenNormativityofLegalCertificationandReadabilityofCulturalImageryWithinprevailingtranslationparadigms,thecross-culturalconversionoflegalcertificationinformationoftensuccumbstocognitivebiasesfavoringexcessiveinternationalstandardization.Manifestationsinclude:whilegloballyrecognizedgeographicalindicationlabelingsystems(e.g.,"ProtectedGeographicalIndication")achievemechanicaltransplantationoflegalvalidityatformallevels,theysimultaneouslyinduceprofounderosionofproduct-specificculturaluniqueness.TakingKeemunBlackTeaasexemplar,its"century-oldIntangibleCulturalHeritagecraftsmanship"isreducedtoproceduraltechnicalterminologyaggregation,whilehistoricalaccoladeslike"three-timeinternationalgoldmedalaccolades"degenerateintospatiotemporal-devoidflattenedlabels.Thisstructuralimbalancebetweenrigidlegalterminologymanifestationandrecessiveregionalculturalsignifiersfundamentallyrevealsasemioticrupturebetweeninternationalregulatoryframeworksandterritorialsymbolicsystems—thesignifieroflegaltextsandthesignifiedofregionalcultureundergoirreversiblesemanticdissipationduringcross-linguisticconversion,resultinginproductsneitherachievingfulllegalcompliancepenetrationnorretainingcoreculturalcapitalcompetitiveness.1.3.2SystematicDeviationinCross-CulturalConversionofTraditionalCraftTerminologyThesystemicsemanticcollapseofKeemunBlackTea'ssignature"KeemunAroma"flavorprofileintranslationpracticesexposesmultidimensionaldeconstructioncrisesinsensorylanguagesystemsduringcross-culturaltransduction.Theprevailingtranslation"KeemunAroma"merelycapturesolfactorycharacteristicsthroughunidimensionalreduction,inducingcollectiveaphasiaofmultisensorysymbolsinherentintheChinesecontext:theopticalrefractionaestheticsof"golden-ringamberhue"(visualnarrativesoftealiquorlighttransmittanceandchromaticsaturation),thehydrodynamictactileexperienceof"silkythroatresonance"(involvingviscositycoefficientsandoralmucosalcontactphysics),andthetemporal-dimensionculturalcodesembeddedin"seven-infusionaromaretention"(processingtechniquescontrollingpolyphenolslow-releasemechanisms)areallcompressedintomonomodalsymbolicfragmentsunderexistingtranslationframeworks.Thisdimensionality-reductionconversionnotonlyfragmentsconsumers'holisticcognitionofproductattributesbutreducesregionalcraftwisdomtodecontextualizedtechnicalparametersetsincross-culturalcommunication.1.3.3CrisisofHistoricalValueWeakeningandDiscontinuityinContemporaryDisseminationKeemunBlackTea'shistoricalstatusasacivilizationalnexusalongthe"Ten-Thousand-MileTeaRoad"suffersseverediachronicnarrativeerosionincurrenttranslationpractices.Itshistoricalvalueispredominantlyreducedtolineartemporalsymbols(e.g.,mechanicalannotationslike"since1875"),obscuringmultilayeredculturalconnotations:asthebirthplaceofmodernteaindustrializationreforms,thetechnologicalinnovationhistoryembodiedinits"TeaCraftImprovementCenter"remainsuntranslatedintoproductivityevolutionnarratives;asalivingheritagecarrierofintangiblecraftsmanship,theintergenerationalknowledgetransmissionchainbehindits"rolling-fermentation-roasting"eighteen-stepprocessfailstomaterializeasculturalmemoryengineering.Thisfragmentedhistoriographytransformsproductsinto"culturalenclaves"devoidofspatiotemporaldepthininternationaldissemination,severingtheinternallogicofhistoricalcontinuitywhileweakeningcontemporaryconsumers'valueresonancewithcivilizationaldialogue.2LiteratureReview2.1CulturalMisinterpretationDilemmainFunctionalistTranslationStrategiesWithinthetheoreticalspectrumofadvertisingtranslationresearch,thedichotomybetweenfunctionalistandliteraryapproachesconstitutesbipolartensionincross-culturalcommunicationmethodologies.AnchoredinSkopostheory,thefunctionalistschoolemphasizespragmaticutilityandcommunicativeefficacyintranslationalacts,manifestingapronounced"culturaldomesticationtendency"incommercialadvertisingtranslationcontexts.ChenZetal.(2024)demonstratedthroughSkopos-basedempiricalstudiesthatfunctionally-orientedtranslatorspredominantlyadopt"culturalsignifiercompressionstrategies"—forinstance,simplifying"QimenHong"(aproprietarysymbolencodingregionalecologicalcodesandculturalmemory)intothestandardized"KeemunBlackTea"formulation.Whilesuchparadigmsachievelinearimprovementininformationtransmissionefficiencyatsurfacelevels(Song,p.2),theyinducesystematicsemanticcollapseofculture-specificitemsduringcross-semioticconversion.ZhuZ's(2023)cross-modalcomparativeanalysisfurtherrevealedthatwhenoversubscribedtofunctionalequivalence,themulti-dimensionalaestheticsymbolofKeemunBlackTea's"preciousluster"isreducedtothemonomodal"brightcolor"descriptor,erasingitsunderlying"goldenring"opticalphenomenon(i.e.,physical-aestheticnarrativesoftealiquorlighttransmittanceandrefractiveangles).Thiserosionoftechno-aestheticsymbolsnotonlyvalidatesfunctionalism's"signifier-signifiedrupture"inculturaltransductionbutexposesitsexplanatorylimitationswhenconfrontingculturalimagerymultidimensionality.2.2AestheticCostinPoeticFeatureConversionofLiterarySchoolTheliteraryapproachremainsmiredindeconstructivequagmiresofpoeticfeatures.Adheringtothe"ThreeBeautiesDoctrine"(phonetic,formal,andsemanticbeauty),thisschoolpursuesaestheticequivalencethroughphonologicalstructurereplicationandmetaphornetworktransplantation.YingandYanli's(2016)quantitativeanalysisofteaadvertisementphonologyrevealedthatonly26.3%ofmeticulouslycraftedtonalpatterns(e.g.,thelevel-obliquerhythmin"seveninfusionslingeringaroma")achieveequivalenttransmissionviaalliterationorassonance(Li,p.3).Fromacognitivepoeticsperspective,CuiY(2021)deconstructed73.8%semanticlossintranslatingphilosophicaldimensionsofChinesemetaphornetworkslike"teaaslife"(Wang,p.89),rootedinweak"tea-ontology"symbolicassociationswithinWesterncognitiveframeworks.Thisasymmetricalpoeticconversionresonatescross-culturallywithChirigetal.'(2023)Arabic-Englishadvertisingcomparisons,illuminatingtheperennialparadoxbetween"formalfidelity"and"meaningregeneration".Notably,ZhangX's(2023)linguisticfeatureanalysisshowedthatdirecttranslationofChinesequadrisyllabicstructures(e.g.,"xianggaoweichun"[heightenedfragrance,mellowtaste])increasesEnglishtextinformationaldensityby41.2%(Cheng,p.4)—suchaestheticcoststrigger"semanticoverloadeffects",criticallyunderminingcross-culturalcommunicationefficacy.2.3CognitiveOverloadParadoxinCross-CulturalAdaptationStrategiesAlthoughinterculturalinterventionspartiallymitigatethesecontradictions,theyengendernewpragmaticdilemmas.HuiF's(2017)culturaladaptationmodelencountersparadoxicalimplementations:wheninterpretingKeemunBlackTea's"golden-edgecrafting"as"goldenrimformation",52.4%ofEnglishaudiencesmisconstruemetallicadditives(Yan,p.4),exposinglimitationsofsuperficialadaptationthroughsignifiermisalignment.SHIX's(2014)corpusanalysisdemonstratedthatculturallyannotatedteaadvertisementsenhanceculturalrecognitionby21.3%butreduceFleschReadabilityscoresby19.7points(LiW.,p.3),methodologicallyalignedwithChenHetal.'s(2013)findingsonmetaphoricalnon-equivalence.Morecritically,ZhengX's(2018)cross-culturalsemioticanalysisrevealedsystemicinterpretivedeviationstoward"red"—whilesymbolizingauspiciousnessandqualityinEasterncontexts,"QimenRed"ismisconstruedasdenoting"violence"or"danger"by34.6%ofWesternconsumers(Han,p.3).Suchdeep-rootedcognitivechasmsrendermerelinguisticconversionstrategiesineffectiveamidst"explanatorydeficit"crises.2.4DemandforTranslationStrategyIntegrationunderTripartiteDisjunctionPerspectiveExistingresearchexposesauniquetheoreticalsyndromeof"tripartitedisjunction"inteaproducttranslation:functionalisttechno-rationalitycauses61.3%culturalimagerymistranslation(Chang,p.4),literaryaestheticisminduces38.7%informationaldistortion(Cheng,p.3),whilemono-dimensionalculturaladaptationsprovoke19.5%cognitiveoverload(Cheng,p.4).Thistheory-empiricaldatadivergenceacutelymanifestsinKeemunBlackTeatranslation—itsqualityattributesnecessitatetri-dimensionaldynamicequilibrium:technicalparameterprecision(e.g.,microscopiccraftsmanshipdescriptionslike"0.3mmgolden-edgewidth"),aestheticimageryconcretization(e.g.,spectroscopictransductionof"amber-goldliquor"chromaticity),andculturalsymbolcommensurability(e.g.,olfactorysynesthesialexiconconstructionfor"KeemunAroma").However,absenteffectiveintegrationmodels,translationpracticesremainstrandedatstrategicsaddlepointswithinthe"function-aesthetics-culture"coordinatesystem.Thistheoreticalvacuummandatesinterdisciplinaryframeworkswithmultidimensionaladaptationmechanismstoresolveculturaltransduction's"impossibletrinity"paradox.3TheoreticalFramework3.1 ConstructionofSkoposTheoryandThreeBeautiesPrincipleIntegratedModelExistingresearchrevealsatripartitedisjunctionsyndromeatthetheoreticalparadigmlevel:Functionalistapproaches(representedbySongLinlin)excessivelyemphasizegoal-orientedtranslationstrategies.Whileachievingsurface-levelinformationtransmissionefficiencymaximization,theyinducesystematicsignifierdeviationofculturalsymbolsduringcross-linguisticconversion.Forinstance,thedirecttranslationof"Dahongpao"as"BigRedRobe"notonlycausescognitiveconfusionaboutproductattributesamongtargetaudiencesbutalsotriggersalienatedinterpretationsofOrientalculturalsymbolsinWesterncontexts.Conversely,theliteraryschool(typifiedbyHanXu)fallsintoaestheticformalism.Theiroveremphasisonreplicating"threebeauties"(phonetic,formal,semantic)marginalizesoreraseslegalcertificationinformation(e.g.,PDOlabels)attextuallevelsdespitepartialsuccessinpoeticfeaturereproduction(Chenetal.,2024).Totranscendthistheoreticaldichotomy,thisstudyinnovativelyconstructsacross-paradigmintegrationmodel:embeddingXuYuanchong's(1984)ThreeBeautiesDoctrine(phoneticbeauty,formalbeauty,semanticbeauty)withinVermeer's(1984)SkoposTheorytriad(purposefulness,coherence,fidelity).Thisframeworkformsathree-dimensionaldynamicadaptationmechanismcomprising"legalterminologymanifestation-culturalcompensation-valuerecognition",establishingatriaxialcollaborativematrixspanninglinguistics,semiotics,andcommunicationstudies.Itsoperationallogicmanifeststhrough:1)HorizontalDimension(FunctionalistOrientation)-LegalEfficacyTransmission&SymbolicCapitalAppreciationLegalTerminologyManifestationLayer:BasedontheSkoposprinciple,thislayerimplementsmandatorymanifestationmechanismsforgeographicalindication(GI)terminology.ThroughembeddedannotationsofISO-certifiedterms(e.g.,"KeemunBlackTea(PDO)"),itachievespenetrativetransmissionoflegalvalidity.SpecialemphasisisplacedonterminologycomplianceunderWTO-TRIPSframeworkstoensuretextualexplicitnessandjuridicalauthorityofGIcertificationinformation.CulturalCompensationLayer:Adheringtothecoherenceprinciple,thistierexecutesgradientcompensationstrategiesforculturallacunae.A"transliteration+dynamicannotation"compoundmodelisemployed(e.g.,transliterating"Qimen"as"Keemun"withhypertextualnotation:"GeographicalOrigin:30°NGoldenTeaBelt,QimenCounty,Anhui"),constructingintertextualbridgesforcross-culturalcognitionwhilemaintainingtextualfluency.ValueRecognitionLayer:Groundedinthefidelityprinciple,thisstratumadvancescognitivereconstructionofvaluesymbols.Metaphoricaltranscodingtechniques(e.g.,decoding"ThreeWondersofQimenTea"into"TripleWonders:OrchidAroma,AmberLiquor,GoldenHalo")rebuildvalueconsensussystemsintargetcontexts,realizingsymboliccapitalleapfromregionalculturalsignstouniversalvaluecarriers.2)VerticalDimension(LiteraryOrientation)-AestheticReplication&ImageryTransplantationPhoneticRealizationMechanism:Developscross-linguisticphonemecorrespondencesystemsthroughphonemicmatchingalgorithms(e.g.,syllableconsistencystrategybetween"Qimen"and"Keemun")andprosodicperceptionmodels,preservingsourcelanguageauditoryidentifierswhilealigningwithtargetlanguagephoneticexpectations.FormPreservationMechanism:Implementsstructuralmirroringstrategiesatsyntacticlevels.Parallelstructuregenerationtechnology(e.g.,convertingquadrisyllabic"XiangGaoWeiChun"intothesymmetrical"ExquisiteFragrance,MellowTaste")achievescross-modalequivalenceinvisualaesthetictransmission.SemanticTransplantationMechanism:Conductscross-mediatransductionofculturalimagerythroughsynestheticrhetoricalnetworks(e.g.,decoding"Qihong'sUnparalleledCharm"into"PeerlessCharmBeyondFlora'sRealm"),implantingmultidimensionalsensoryimagerytocompletethree-dimensionalreproductionofculturalaestheticcapital.Thisintegratedmodelresolvesthebinaryoppositionbetween"legalcompliance"and"culturalperceptibility"throughadual-axisdriventriaxialcollaborativematrix.Itsdynamicadaptationmechanismoperatesthroughthreecoordinatedlayers:legalterminologymanifestationensurestechnicalalignmentwithinternationalnorms,culturalcompensationmaintainsintegrityofregionalgenetictransmission,whilevaluerecognitionreconstructionpropelsproducts'ontologicalleapfrommaterialcarrierstocivilizationalmedia.TheframeworkelevatesGIproductinternationalcommunicationtophilosophicalheightsofcivilizationaldialogue,achievingtechnicalstandardizationandculturaltranscendencesimultaneously.3.2SchematicDiagramofModelOperationMechanism3.3CoreOperationalMechanisms3.3.1HorizontalFunctionalAxisThehorizontalfunctionaldimensionofthismodeladoptsVermeer's(1984)SkoposTheorytriad(purposefulness,coherence,fidelity)asitsstructuralfulcrum,achievingsynergisticoutputoflegalvalidityandculturalvaluethroughhierarchicallyprogressivestrategies.Itsoperationallogicmanifestsinthree-tiereddynamicinteractions:1)LegalTerminologyManifestationLayerDuringtheextractionandconversionofculturalsymbols,themodelemployssystematicterminologyidentificationprotocolstoprioritizetheexplicitprocessingofgeographicalindicationmarkers.Forinstance,theregionalmarker"祁门"undergoesdual-codingstrategies:preservingthephoneticcorethroughtransliteration("Keemun")whileembeddinginternationalcertificationmarkers(e.g.,"PDO")viaparentheticalnesting,resultinginthecompoundexpression"Keemun(PDO)".ThisprocessstrictlyadherestoWorldTradeOrganizationterminologyframeworks,embeddinglegalvaliditytransmissionwithintextualsurfacestructures.Itsimultaneouslyfulfillsinternationalcompliancerequirementsandreinforcesregionalauthoritythroughsymbolicsuperposition—essentiallyreconstructinglatentlegalinformationfromsourcetextstoresolvesystemicmarginalizationofcertificationdataintraditionaltranslationparadigms.2)CulturalCompensationLayerForculture-loadedterms(CLTs),themodelactivatesmultimodalcompensationmechanisms.Taking"祁红三绝"asanexample,itsconversioninvolvesthree-phaseoperations:​ PhoneticFidelity:Retainingtheauditorylinkageof"祁红"throughtransliteration("Keemun")topreservebrandmnemoniccontinuity.​ CategoricalExpansion:Introducingexplanatoryframeworksviacolon-delimitedqualifiers("TripleWonders")toconstructcognitiveschemata.​ MultisensoryAnnotation:Deployingcompoundadjectivalstructures("OrchidAroma,AmberLiquor,GoldenHalo")toimplantculturalimageryacrossolfactory,visual,andartisanaldimensions.Thismechanismhierarchicallystagessignifierperformancestoreconstructsource-textsemanticnetworksintargetcontexts,circumventingsemanticreductionindomesticationstrategieswhilemitigatingcognitiveoverloadrisksinforeignizationapproaches.3)ValueRecognitionLayerAtthetextualintegrationstage,themodelfocusesonhistoricalvaluetranscoding.Thetreatmentof"御用贡茶"exemplifiesthisprocess:​ De-ideologization:Neutralizingfeudalhierarchicalconnotationsin"御用"throughuniversalizedphrasing