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IPSOSLOVELIFE

SATISFACTION2026

A29-CountryGlobalAdvisorSurvey

February2026

Ataglance

29-countryaverage

Feelloved

77%

Satisfactionwithromantic/sexlife:

GenZers

iiiii457%

Millennials

65%

GenXers

59%

BabyBoomers

55%

aresatisfiedwiththeir

relationshipwiththeirpartner/spouse

82%

ofpeopleinhigher-income

oflower-incomepeople

82%

householdsfeellovedvs.72%

aresatisfiedwiththeir

romantic/sexlives

60%

©IpsosLoveLifeSatisfaction2026

2

Loveisintheair

Justoverthree-quarters(77%onaverageacross29countries)saytheyfeelloved,withthoseinColombia(87%)themostlikelytosaysoandthoseinJapan(51%)theleastlikely.

Whilemoneycan’tliterallybuyloveitdoesn’tseemtohurtwiththoseinhigh-incomehouseholds(82%)reportingfeelingloved,followedbymiddle-incomepeople(78%)andthoseinlower-incomehouseholds(72%).

Astrongmajority(82%)ofthosewhoaremarried/partneredaresatisfiedwiththeirspouse/partner.

Threeinfive(60%)aresatisfiedwiththeirromantic/sexlives,withMillennials*(65%)themostlikelytosaythisandBabyBoomerstheleastlikely(55%).

Putaringonit?Marriedpeople(72%)aresignificantlymorelikelythanunmarriedpeople(50%)toreportbeingsatisfiedwiththeirromantic/sexlives.Andmarriedpeople(83%)aremorelikelythanunmarriedpeople(72%)tosaytheyfeelloved.

*GenerationZ(bornbetween1996-2012),Millennials(bornbetween1980-1995),GenerationX(bornbetween1966-1979),BabyBoomers(bornbetween1945-1965)andSilentGeneration(bornbetween1925-1944).

77%

60%

3

4

LoveLifeSatisfactionIndex

TheLoveLifeSatisfactionIndex*

bringstogetherhowpeoplefeelaboutlove,romanceandrelationshipsinasingleindicator.

Itbringstogetherhowsatisfiedpeoplearewiththeloveintheirlife,theirsexlivesandtheirrelationshipwiththeirpartner.

OnceagaincountriesinLatinAmericaandAsiaaremostsatisfiedwiththeir“lovelives”.Thaistopthetablethisyearforbeingthemosthappywiththeir

spouse/partnerandtheirromantic/sexlivesoutofall29countriesinthe2026Index.

JapanandSouthKoreaonceagainhavethelowestlevelofsatisfaction

amongthecountriessurveyedforthisreport.BrazilisagainanoutlierinLatinAmerica,beingtheonlycountryfromtheregioninthebottomhalfofthe

table.

Meanwhile,theNetherlandsandSpainaretheonlyEuropeancountriesto

makeitintothetoptenforthesecondyearrunning,whilemuchoftheregionis,relativelyspeaking,lacking

satisfactionwiththeirlovelivescomparedtotherestoftheworld.

AndwhileItalyandFrancemaybe

knownworldwideasromantichotspotsbothcountriesrankinthebottomtenoftheIndexthisyear.

*Theindexisanaverageofthethreequestionsaskedonlove,romanceandrelationships.Thescoreisoutof100.

Thailand

86

Indonesia

85

Mexico

81

Spain

81

Colombia

80

Peru

79

Malaysia

78

Netherlands

78

Chile

76

SouthAfrica

76

Argentina

75

Ireland

75

Australia

74

UnitedStates

73

GreatBritain

72

Poland

72

Singapore

72

Belgium

71

Brazil

71

France

71

Germany

70

Türkiye

70

Canada

69

Italy

68

Sweden

68

Hungary

66

India

66

SouthKorea

60

Japan51

5

Overall,howsatisfiedareyou

witheachofthefollowingaspectsofyourlife:

Feelingloved

Base:23,268adultsundertheageof75across29

countriesbetween24December2025and9January2026.

29-countryaverage

Male

Female

GenZ

Millennial

GenX

BabyBoomer

%Satisfied

77%

76%

77%

76%

77%

75%

79%

6

Overall,howsatisfiedareyouwitheachofthefollowing

aspectsofyourlife:

Feelingloved

Base:23,268adultsundertheageof75across29

countriesbetween24December2025and9January2026.

Country

29-countryaverage

Colombia Mexico Indonesia Malaysia ThailandNetherlandsSpain

Peru

SouthAfrica Chile Argentina Australia Ireland Singapore BelgiumGreatBritainUnitedStatesCanada

Sweden

Poland Brazil FranceGermany Italy TürkiyeHungaryIndia

SouthKoreaJapan

Notatall

VerysatisfiedSomewhatsatisfiedNotverysatisfiedsatisfied

37%

56%

51%

45%

35%

38%

45%

48%

48%

51%

49%

46%

37%

36%

21%

26%

37%

43%

36%

31%

30%

42%

20%

34%

29%

36%

28%

40%

13%

11%

40%

6%

3%

4%

3%

2%

3%

4%

3%

4%

5%

5%

4%

6%

4%

7%

5%

7%

8%

8%

7%

7%

9%

5%

8%

9%

11%

7%

10%

12%

14%

14%

8%9%10%

31%35%

9%

8%9%10%9%

41%51%

48%

40%

37%34%

13%12%

11% 12% 14%13%

15% 13%12%

14% 14%15%12%18%

30%32%

34%43%

43%57%

51%

40%

34%

40%44%

44%

32%54%

15%20%

16%

19%18%

39%41%

34%42%

26%

47%

40%

25%24%

Change2025%Satisfied

1pp

0pp

1pp

2pp

3pp

5pp

0pp

1pp

0pp

1pp

-6pp

-3pp

4pp

0pp

2pp

4pp

-3pp

0pp

2pp

-2pp

3pp

-1pp

-2pp

2pp

-3pp

-1pp

-1pp

2pp

0pp

-5pp

7

Overall,howsatisfiedareyou

witheachofthefollowingaspectsofyourlife:

Myromantic/sexlife

Base:23,268adultsundertheageof75across29

countriesbetween24December2025and9January2026.

29-countryaverage

Male

Female

GenZ

Millennial

GenX

BabyBoomer

%Satisfied

60%

61%

59%

57%

65%

59%

55%

8

Overall,howsatisfiedareyouwitheachofthefollowing

aspectsofyourlife:

Myromantic/sexlife

Base:23,268adultsundertheageof75across29

countriesbetween24December2025and9January2026.

Country

29-countryaverageThailandIndonesia Mexico SpainMalaysiaColombiaPeru

India Argentina IrelandSouthAfricaChile

Poland Türkiye BrazilNetherlands Singapore France AustraliaUnitedStates GermanyItaly

BelgiumGreatBritain Hungary CanadaSouthKorea

Sweden

Japan

Notatall

VerysatisfiedSomewhatsatisfiedNotverysatisfiedsatisfied

28%

26%

38%

41%

38%

27%

41%

38%

32%

35%

26%

37%

39%

23%

31%

33%

23%

18%

20%

26%

34%

23%

21%

24%

27%

22%

21%

11%

20%

6%

32%

13%

5%

4%

7%

11%

5%

10%

7%

10%

9%

14%

12%

12%

12%

14%

17%

12%

13%

18%

18%

19%

14%

18%

15%

17%

16%

17%

15%

22%

20%

17%

52%

40%31%

8%13%

15%14%

13%13%

32%43%

28%

14%16%

16%

29%

32%

29%

18%

37%

14%19%

20%16%

25%

23%38%

29%

15%

26%

20%18%

36%

39%

20%

37%

15%

31%

15%

19%21%

22%

16%22%21%

23%

32%

33%

30%

27%

28%

29%

28%

38%

23%24%

25%

27%

Change2025%Satisfied

1pp

6pp

7pp

0pp

4pp

3pp

-4pp

0pp

7pp

-1pp

4pp

-2pp

-5pp

5pp

1pp

-1pp

-2pp

-1pp

2pp

4pp

5pp

7pp

-2pp

1pp

-4pp

-3pp

0pp

1pp

-3pp

-6pp

9

Overall,howsatisfiedareyou

witheachofthefollowingaspectsofyourlife:

Myrelationshipwithmypartner/spouse*

*Askedonlyofthosewhoaremarriedorpartnered

Base:23,268adultsundertheageof75across29

countriesbetween24December2025and9January2026.

29-countryaverage

Male

Female

GenZ

Millennial

GenX

BabyBoomer

%Satisfied

82%

83%

82%

83%

83%

80%

83%

10

Overall,howsatisfiedareyouwitheachofthefollowing

aspectsofyourlife:

Myrelationshipwithmypartner/spouse*

*Askedonlyofthosewhoaremarriedorpartnered

Base:23,268adultsundertheageof75across29

countriesbetween24December2025and9January2026.

Country

28-countryaverage

Thailand IndonesiaNetherlandsSpain

Peru Chile Colombia AustraliaGreatBritainUnitedStates

Sweden Mexico Belgium IrelandSouthAfrica France Canada Singapore Germany Türkiye Argentina PolandBrazil

Italy HungarySouthKoreaJapan

India

Notatall

VerysatisfiedSomewhatsatisfiedNotverysatisfiedsatisfied

47%

36%

11%5%

54%

41%

41%

53%

39%

5%2%

59%

30%

6%3%

56%

31%

9%3%

59%

28%

4%6%

61%

25%

9%4%

63%

23%

7%3%

48%

37%

9%4%

52%

33%

8%4%

55%

30%

8%5%

42%

43%

10%5%

58%

26%

12%3%

47%

37%

10%3%

47%

37%

11%5%

65%

18%

11%5%

40%

43%

11%4%

46%

36%

12%5%

30%

52%

13%4%

47%

34%

12%5%

47%

33%

11%7%

53%

27%

8%6%

38%

42%

12%5%

54%

24%

13%5%

37%

42%

15%7%

42%

35%

12%7%

22%

51%

19%6%

20%

49%

17%8%

26%

41%

18%7%

Change2025%Satisfied

0pp

1pp

5pp

-3pp

2pp

-1pp

2pp

-3pp

1pp

-1pp

-2pp

3pp

-1pp

1pp

-2pp

-4pp

2pp

0pp

2pp

1pp

-

-4pp

4pp

1pp

-2pp

0pp

5pp

-4pp

-1pp

11

Canmoneybuy

lovelifehappiness?

Peopleinhigh-incomehouseholdsaremorelikelytofeellovedandbehappierwiththeirromantic/sexlives.

High-incomepeople(82%onaverage

across29countries)are10percentagepointsmorelikelythanlow-income

people(72%)tosaythey,resatisfiedwiththeloveintheirlife.

Andthere,sa14-pointgapwhenitcomestoone,sromantic/sexlife,with68%ofhigh-incomepeoplesayingthey,re

satisfiedversus52%oflow-incomepeople.

Q:Overall,howsatisfiedareyouwitheachofthefollowingaspectsofyourlife:Feelingloved29-CountryAverage

SatisfiedNotsatisfied

LowIncomeMiddleIncomeHighIncome

Q:Overall,howsatisfiedareyouwitheachofthefollowingaspectsofyourlife:Myromantic/sexlife

LowIncomeMiddleIncomeHighIncome

24%

20%

16%

35%

30%

26%

72%

78%

82%

52%

62%

68%

Base:23,268adultsundertheageof75across29countriesbetween24December2025and9January2026

12

Millennialsmost

satisfiedwith

romantic/sexlife

Whenitcomestofeelinglovedthere,slittledifferencebetweenthe

generations,withaboutthreeinfouracrossagesandstagessayingthey,resatisfiedwithfeelingloved.

Butwhenitcomestoone,sromantic/sexlifeMillennials,theoldestofwhichare

turning46thisyear,reportbeingthe

mostsatisfied,withalmosttwo-thirds(65%onaveragegloballyreportingbeingsatisfied.That,stenpointshigherthanBoomers,theoldestofwhichareturning81thisyear.

Q:Overall,howsatisfiedareyouwitheachofthefollowingaspectsofyourlife:Feelingloved29-CountryAverage

SatisfiedNotsatisfied

76%

77%

75%

79%

Q:Overall,howsatisfiedareyouwitheachofthefollowingaspectsofyourlife:Myromantic/sexlife

57%

65%

59%

55%

GenZ

Millennial

GenX

BabyBoomer

GenZ

Millennial

GenXBabyBoomer

19%

20%

21%

18%

29%

30%

33%

33%

Base:23,268adultsundertheageof75across29countriesbetween24December2025and9January2026

Methodology

13

14

Methodology

Thesearetheresultsofa29-countrysurveyconductedbyIpsosonitsGlobalAdvisoronlineplatformand,inIndia,onitsIndiaBusplatform,betweenWednesday,December24,2025andFriday,January9,2026.Forthissurvey,Ipsos

interviewedatotalof23,268adultsaged18yearsandolderinIndia,18-74inCanada,RepublicofIreland,Malaysia,

SouthAfrica,Türkiye,andtheUnitedStates,20-74in

Thailand,21-74inIndonesiaandSingapore,and16-74inallothercountries.

Thesampleconsistsofapproximately2,000individualsinJapan,1,000individualseachinAustralia,Belgium,Brazil,Canada,France,Germany,GreatBritain,Italy,Mexico,

Spain,andtheU.S.,and500individualseachinArgentina,Chile,Colombia,Hungary,Indonesia,Ireland,Malaysia,theNetherlands,Peru,Poland,Singapore,SouthAfrica,SouthKorea,Sweden,Thailand,andTürkiye.ThesampleinIndiaconsistsofapproximately2,200individuals,ofwhom

approximately1,800wereinterviewedface-to-faceand400wereinterviewedonline.

SamplesinArgentina,Australia,Belgium,Canada,France,Germany,GreatBritain,Hungary,Italy,Japan,the

Netherlands,Poland,SouthKorea,Spain,Sweden,andtheU.S.canbeconsideredrepresentativeoftheirgeneral

adultpopulationsundertheageof75.SamplesinBrazil,

Chile,Colombia,Indonesia,Ireland,Malaysia,Mexico,Peru,Singapore,SaudiArabia,Sout

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