机构研究报告-Steam - gaming platform-外文版培训课件

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01OverviewGlobalPCgamingrevenuefrom2022to2032(inbillionU.S.dollars)PCgamingmarketworldwide2022-2032250213.56193.5920015010050175.02157.81141.92127.3113.88101.6190.4380.27202370.9020222024*2025*2026*2027*2028*2029*2030*2031*2032*4Description:In2023,theglobalPCgamingmarketgeneratedapproximately80.27billionU.S.dollarsworthofrevenue.Despitethegrowingconsoleandmobilegaminggenres,in2028,thesegmentisprojectedtoincreaseto141.92billionU.S.dollarsinannualrevenues.ReadmoreNote(s):Worldwide;2023;*ForecastReadmoreSource(s):InkwoodResearchRevenuegeneratedbygamesalesonSteamfrom2018to2024(inbillionU.S.dollars)Steamgamesalesrevenue2018-20241210810.88.77.67.47.265.34.542020182019202020212022202320245Description:Firstreleasedin2003byValveCorporation,SteamisoneoftheleadingPCgamingplatformforgamersacrosstheworld.Throughreleasingitsfirst-partygamesandotherofferingsfromthird-partydevelopersandpublishers,itisestimatedthatSteamgeneratedabout10.8billionU.S.dollarsingamesalerevenuesin2024.ReadmoreNote(s):Worldwide;2018to2024;figuresareestimates;includesplatformsalesandmicrotransactionsSource(s):VGInsightsNumberofvideogameunitssoldbySteamfrom2018to2024(inmillions)Steamannualgameunitssold2018-2024800718.2700579.4574.46005004003002001000540.6531.9475.7399.420182019202020212022202320246Description:Firstreleasedin2003byValveCorporation,SteamisoneoftheleadingPCgamingplatformsforgamersacrosstheworld.In2024,itwasestimatedthatSteamgeneratedhadsoldabout718.2milliongamesonitsplatform,anall-timepeak.

ReadmoreNote(s):Worldwide;2018to2024;*ForecastReadmoreSource(s):VGInsightsNumberofgamesreleasedonSteamworldwidefrom2004to2024NumberofgamesreleasedonSteam2004-202418,00016,00014,00015,42211,58312,00010,1179,81910,0008,0006,0004,0002,00009,2047,9877,6866,2334,3292,5371,40156744030732833065851371502002004

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20247Description:Theonlinegamingplatform,Steam,wasfirstreleasedbytheValveCorporationin2003.WhatstartedoffasasmallplatformforValvetoprovideupdatestoitsgameshasturnedintothelargestcomputergamingplatformintheworld.Theplatforminitiallyreleasedjust65gamesin2004,butthisnumberhasprogressivelyrisenintheensuingyears,reachingastaggering15,422in2024,upfrom9,204in2020.ReadmoreNote(s):Worldwide;2004to2024Source(s):SteamSpyNumberofgamesreleasedonSteamworldwidefrom2018to2023,bydevelopertypeNumberofgamesreleasedonSteam2018-2023,bydevelopertypeIndieAA/AAA16,00014,00012,00010,0001811661511921821778,0006,0004,0002,000013,79012,24111,1889,7158,1428,0482018201920202021202220238Description:In2023,smallindependent(indie)gamestudioswerethemostprolifictypeofgamepublishersonSteam.Duringthemeasuredperiod,indiepublishersaccountedforabout99percentofreleasesongamingplatforms,whichtranslatestoabout13,790titles.Majorblockbuster(AAA)andmid-range(AA)publishersandstudiosreleasedacombined181gamesonSteamthatyear.ReadmoreNote(s):Worldwide;2004to2023Source(s):VGInsightsAveragerevenueperusergeneratedbySteamfrom2020to2028(inU.S.dollars)SteamgamesalesARPU2020-20283026.0924.5825201510521.7419.5519.0719.1918.9818.9718.78020202021202220232024*2025*2026*2027*2028*9Description:Firstreleasedin2003byValveCorporation,SteamisoneoftheleadingPCgamingplatformsforgamersacrosstheworld.In2023,itwasestimatedthatSteamgeneratedabout19.55U.S.dollarsinaveragerevenueperuser.Theplatform'sARPUissettodecreaseto18.78U.S.dollarsby2027.Itwasestimatedthatplatformsalesaccountedfor74.6percentofSteam'sgamingrevenues,within-gamemicrotransactionsmakinguptheremaining25.4percent.

ReadmoreNote(s):Worldwide;2020to2023;figuresareestimates;includesplatformsalesandmicrotransactions;*ForecastReadmoreSource(s):StatistaAveragevideogamesellingpriceonSteamfrom2018to2028(inU.S.dollars)Steamaveragevideogameprice2018-20282018161418.117.516.916.115.515.514.313.312.71210811.211.364202018201920202021202220232024*2025*2026*2027*2028*10Description:In2023,theaveragesellingpriceforPCgamesonSteamwas15.50U.S.dollars.Thisisa7percentincreasefrom13.30U.S.dollarsin2020andrepresentsa6percentCAGRfrom2018to2023.In2028,theaveragepriceofPCgamesonSteamisprojectedtoreach18.10U.S.dollars.ReadmoreNote(s):Worldwide;2018to2023;*Forecast2018figuresarefromapreviousreleaseofthesource.ReadmoreSource(s):Steam;VGInsightsCHAPTER

02UsersNumberofPCgamingusersworldwidefrom2008to2024(inmillions)NumberofPCgamersworldwide2008-20242,0001,8001,6001,4001,2001,000800600400200020082009201020112012201320142015201620172018201920202021*

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2024*12Description:In2020,therewereanestimated1.75billionPCgamersworldwide,upfrom1.5billionPCgamingusersinthepreviousyear.Despiteslowingrevenuegrowth,PCgamingremainsverypopularanddigitalstorefrontslikeSteamortheEpicGamesStoremakingPCgamingtitlesaccessibleforgamersworldwide.ReadmoreNote(s):Worldwide;2008to2020;totalusersisnotasumofcategories,usersofmultiplecategoriesareonlycountedonce;*Forecast

ReadmoreSource(s):DFCIntelligenceNumberofpeakconcurrentSteamusersworldwidefrom2015to2023(inmillions)Steamgamingplatformpeakconcurrentusers2015-202335302520333027.424.818.514151058.402015FY2017-082018FY2020FY2021FY2022-102023-0113/statistics/1330211/steam-peak-concurrent-playersInJanuary2023,gamingplatformanddigitalstorefrontSteamreported33millionpeakconcurrentplayers,upfrom30millionpeakconcurrentplayersintheprecedingyear.Steamisoneoftheleadingplatformsfordigitalgamingpurchasesworldwide.ReadmoreNote(s):Worldwide;2015toJanuary2023;valuesarefullyearfiguresunlessnotedSource(s):SteamNumberofpeakconcurrentin-gameSteamusersfrom2018to2025(inmillions)Steamgamingplatformpeakconcurrentin-gameusers2018-202514121012.512.510.59.48.27.887.25.7642020182019202020212022202320242025YTD14Description:TheonlinegamingplatformSteamwasfirstreleasedbytheValveCorporationin2003.WhatstartedoffasasmallplatformforValvetoprovideupdatestoitsgameshasturnedintothelargestcomputergamingplatformintheworld.In2025sofar,Steamreachedapeakofover12.5millionconcurrentin-gameusers,thehighestrecordedfigureever.ReadmoreNote(s):Worldwide;2018to2025YTD;in-gameusersSource(s):Steam;VGInsightsDistributionofSteamusersintheUnitedStatesasofSeptember2024,bygenderDistributionofSteamusersintheUnitedStates2024,bygender70%60%50%40%64%36%30%20%10%0%FemaleMale15Description:WhenitcomestodistributionofSteamusersintheUnitedStates,36percentoffemaleconsumersfallintothiscategoryintheU.S.ReadmoreNote(s):UnitedStates;October2023toSeptember2024;3707respondents;18-64years;respondentswhospentmoneyonvideogamesSource(s):StatistaConsumerInsightsDistributionofSteamusersintheUnitedStatesasofSeptember2024,byagegroupDistributionofSteamusersintheUnitedStates2024,byage45%39%40%35%30%25%20%15%10%5%29%16%8%7%1%0%18-19years20-29years30-39years40-49years50-59years60-64years16Description:ThisstatisticillustratesthedistributionofSteamusersintheUnitedStates.AsofSeptember2024,7percentof18-19yearoldconsumersdosointheU.S.ThisisaccordingtoexclusiveresultsfromtheConsumerInsightsGlobalsurveywhichshowsthat39percentof20-29yearoldcustomersalsofallintothiscategory.ReadmoreNote(s):UnitedStates;October2023toSeptember2024;3707respondents;18-64years;respondentswhospentmoneyonvideogamesSource(s):StatistaConsumerInsightsDistributionofSteamusersintheUnitedStatesasofDecember2023,byeducationSteamU.S.usershare2023,byeducation35%30%25%20%15%10%5%29%29%18%14%6%4%0%0%Elementaryschool

Somehighschool

Highschooldegree0%NoformaleducationVocational/technicalschoolBachelordegreeor

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equivalent

equivalent17Description:ThestatisticaboutthedistributionofSteamusersintheUnitedStatesbyeducation,isbasedondatafromtheConsumerInsightsGlobalsurvey.AsofDecember2023,some18percentofadultSteamusersintheU.S.hadamasterdegreeorequivalent.Thesurveywasconductedin2023,among883respondents.ReadmoreNote(s):UnitedStates;JanuarytoDecember2023;883respondents;18-64years;respondentswhoplayvideogamesandspentmoneyondigitalvideogamesSource(s):StatistaConsumerInsightsMostcommonmainlanguagesofSteamgamingplatformusersinOctober2024MainlanguageofSteamusersworldwide2024Shareofusers15%

20%0%5%10%25%30%35%40%SimplifiedChineseEnglish33.48%32.68%Russian8.56%Spanish-SpainPortuguese-BrazilGerman4.1%3.81%2.77%2.22%2.16%1.53%1.25%JapaneseFrenchPolishTurkish18Description:AsofOctober2024,anestimated33.48percentofSteamgamingplatformusersworldwideusedSimplifiedChineseastheirmainlanguage.Englishwasthesecond-mostcommonlanguage,selectedby32.68percentofusers.

ReadmoreNote(s):Worldwide;October2024Source(s):SteamCHAPTER

03GamesalesBest-sellingvideogamesonSteamduringweekendingJanuary14,2025,byrevenueSteam:topsellingvideogamesweekly2025RankSteamDeck12PathofExile2MonsterHunterWilds-Pre-ordersSidMeier'sCivilizationVII-Pre-ordersGrandTheftAutoVHelldivers23456CallofDuty7EASportsFC258Rust9KingdomCome:DeliveranceII-Pre-orders1020Description:IntheweekendingJanuary14,2025,theSteamDeckgaminghardwarereturnedtothetopspotonthechartsasthetop-sellinggamingproductbasedondollarsalesonSteam.PathofExile2wasrankedsecond,andthepre-ordersforMonsterHunterWildsplacedthird.ReadmoreNote(s):Italy;weekendingJanuary14,2025;excludingfreegames;includespre-ordernumbers,andhardware;mulitpleentriesofagame=multipleeditionsSource(s):SteamDB;VGChartzBest-sellingnewvideogamereleasesonSteamin2023,byrevenue(inmillionU.S.dollars)Steam:highest-grossingnewvideogames2023RevenueinmillionU.S.dollars200

3000Baldur'sGate3100400500600700657HogwartsLegacy341Starfield235ResidentEvil4159SonsoftheForestArmoredCoreVI:FiresofRubiconEASportsFC24116878168StarWarsJedi:SurvivorLethalCompany5250Cities:SkylinesII21Description:In2023,Baldur'sGate3wasthehighest-grossingnewreleaseoftheyearonPCgamingplatformSteam.Therole-playingvideogamegenerated657millionU.S.dollarsinrevenues.Second-rankedHogwartsLegacy,whichasofDecember2022hassoldmorethan30millioncopiesacrossallplatforms,made341millionU.S.dollars.ReadmoreNote(s):Worldwide;2023Source(s):VGInsights;VGChartzBest-sellingnewvideogamereleasesonSteamin2023,byunitsalesSteam:best-sellingnewvideogames2023,byunitsalesRankBaldur'sGate312HogwartsLegacyLethalCompanyOverwatch234SonsOfTheForestStarfield56BattleBitRemasteredResidentEvil478TheFinals9ArmoredCoreVI:FiresofRubicon1022Description:In2023,role-playingtitleBaldur'sGate3wasthebest-sellingnewvideogameoftheyearbasedonunitsalesonPCgamingplatformSteam.WizardinggameHogwartsLegacywasrankedsecond.Thisplacementalsomirrorsthetwohighlyanticipatedgames'performanceintermsofrevenuefortheyear.ReadmoreNote(s):Worldwide;2023Source(s):VGInsightsCHAPTER

04GameengagementMostplayedgamesonSteamin2024,bypeaknumberofconcurrentplayersMostplayedgamesonSteam2024,bypeakplayercountNumberofplayers1,500,0000500,0001,000,0002,000,0002,500,0002,413,3393,000,000BlackMyth:WukongPalworld2,101,393Counter-Strike2Dota21,740,261944,559909,733BananaPlayerUnknown'sEldenRing807,515764,273690,122578,195479,876PUBGPathofExile2MarvelRivals24Description:Actionrole-playinggameBlackMyth:Wukongtoppedthe2024listforpeaknumberofconcurrentplayersontheonlinegamingplatformSteam,with2.4millionpeakconcurrentplayers.Theaction-adventuregamePalworld,whichwasreleasedinJanuary2024,wasrankedsecond.ReadmoreNote(s):Worldwide;2024;peaknumberofconcurrentplayersinsinglehourSource(s):GitHyp;SteamMostplayedgamesonSteamin2024,byhourlyaveragenumberofplayers(in1,000s)MostplayedgamesonSteam2024,byaverageplayersperhourNumberofplayersinthousands300,000

400,0000100,000200,000500,000600,000700,000685,458800,000Counter-Strike2Dota2343,481303,117287,573PathofExile2BananaPlayerUnknown'sMarvelRivals214,542150,179102,890PalworldApexLegends93,11983,93181,664Naraka:BladepointGrandTheftAuto5(GTAV)25Description:FirstreleasedinSeptember2023,Counter-Strike2wasthemostpopulargameonthePCgamingplatformSteamduring2024.Thefirst-personshooteraveragedaround685,000playersperhour.Dota2wasrankedsecond,whileactionRPGgamePathofExile2wasrankedthird,withover303,000thousandaveragehourlyplayersduringthemeasuredperiod.ReadmoreNote(s):Worldwide;2024;averagenumberofplayersperhourSource(s):GitHyp;SteamMostplayedgamesonSteamasofJanuary2025,byaveragenumberofconcurrentplayersMostplayedgamesonSteammonthly2025,byconcurrentplayersAveragenumberofconcurrentplayers0100,000200,000300,000400,000500,000600,000700,000800,000900,0001,000,000949,652Counter-Strike2Dota2461,512PUBG:BATTLEGROUNDSMarvelRivals331,747285,445251,622PathofExile2Rust144,063Palworld140,431138,354GrandTheftAutoVBanana93,92093,422NARAKA:BLADEPOINT26Description:Counter-Strike2wasthemostpopulargameonSteaminJanuary2025.Thetacticalfirst-personshootergamerackedupanimpressive949thousandaverageconcurrentplayersperweek,whichwasmorethancompetingtitlesDota2,PUBG:BATTLEGROUNDS,andMarvelRivalsdid.ReadmoreNote(s):Worldwide;January6,2025;basedonaveragenumberofconcurrentplayersinthelastsevendaysSource(s):Steam;Website()MostpopularvideogamesonPCgamingplatformSteaminAugust2024,bymonthlyactiveusersSteamtopmonthlyPCgamesbasedonMAU2024RankDeadlock(Valve)Counter-Strike2Helldivers2123Baldur'sGate3EldenRing45OnceHumanRocketLeagueLethalCompanyRiskofRain27DaystoDie67891027Description:InAugust2024,Valve’supcomingMOBAshooterDeadlockclaimedthetopspotofSteam'schartbasedonmonthlyactiveusersfollowingitsannouncementandanextendedplaytestduringthatmonth.AnotherValveshootertitle,Counter-Strike2,wasrankedsecond.ReadmoreNote(s):Worldwide;August2024Source(s):Circana;GameWorldObserverMonthlynumberofpeakconcurrentplayersofApexLegendsonSteamworldwideasofOctober2024(in1,000s)ApexLegendspeakconcurrentplayernumberonSteam20247506505504503502501505028Description:ApexLegendsisafree-to-play(F2P)battleroyale-heroshootergamedevelopedbyRespawnEntertainmentandpublishedbyElectronicArts.ThetitlewasreleasedforseveralplatformsinFebruary2019andreceivedaSwitchplatformreleaseinFebruary2021.ApexLegendisoneofSteam'smostpopulartitlesandaccumulated184,035peakconcurrentplayersinOctober2024.In2022,RespawnEntertainmentalsoreleasedApexLegendsMobile.

ReadmoreNote(s):Worldwide;November2020toOctober2024Source(s):SteamChartsMonthlynumberofpeakconcurrentplayersofCounter-Strike:GlobalOffensive(CS:GO)andCounter-Strike2onSteamworldwideasofOctober2024(in1,000s)Counter-Strike2peakconcurrentplayernumberonSteam20242,0001,8001,6001,4001,2001,000800600400200029Description:InSeptember2023,Counter-Strike:GlobalOffensive(CS:GO)wasupgradedtoCounter-Strike2.AsofOctober2024,Counter-Strike2had1.48millionpeakconcurrentplayersonSteam,downfrom1.5millionduringthemonthofthegame'supdate,andapeakof1.62millionplayersinApril2024.CS2completelyreplacedCSGOonSteam.ReadmoreNote(s):Worldwide;January2016toOctober2024;Counter-Strike2wasreleasedinSeptember2023andreplacedCounter-Strike:GlobalOffensiveonSteamSource(s):SteamChartsMonthlynumberofpeakconcurrentplayersofDota2onSteamworldwideasofDecember2024(in1,000s)Dota2peakconcurrentplayernumberonSteam20241,4001,3001,2001,1001,00090080070060050030Description:FirstreleasedinJuly2013,Dota2isamultiplayeronlinebattlearenathatwascreatedasasequeltoDefenseoftheAncients(Dota).PublishedbyValveCorporation,whichisalsothecreatorofthegamingplatformSteam,Dota2reacheditsrecordhighpeakconcurrentplayernumberinMarch2016atnearly1.29milliongamersplayingatthesametime.Inthelastmeasuredmonth,December2024,thegamepeakedat744,163concurrentplayers.

ReadmoreNote(s):Worldwide;January2016toDecember2024Source(s):SteamChartsMonthlynumberofpeakconcurrentplayersofGrandTheftAutoVonSteamworldwideasofOctober2024(in1,000s)GTAVpeakconcurrentplayernumberonSteam202435030025020015010050031Description:InOctober2024,Rockstar-developedactionadventureGTAVreached162,388peakconcurrentplayersonSteam.Thegame'slong-awaitedsuccessor,GrandTheftAutoVI,wasformallyannouncedandrevealedduringDecember2023.

ReadmoreNote(s):Worldwide;January2016toOctober2024Source(s):SteamChartsMonthlynumberofpeakconcurrentplayersofPUBG:BattlegroundsonSteamworldwideasofOctober2024(in1,000s)PUBGpeakconcurrentplayernumberonSteam20243,5003,0002,5002,0001,5001,000500032Description:Firstreleasedatthestartof2017,PUBG:Battlegrounds(previouslyknownasPlayerUnknown'sBattlegrounds)isoneofthemostpopulargamesonSteamandhad762,909peakconcurrentplayersinthelastrecordedmonth,October2024.ThehighestnumberofconcurrentplayerswasrecordedinJanuary2018at3.24million.ReadmoreNote(s):Worldwide;April2017toOctober2024Source(s):SteamChartsLeadingSteamNextFestdemosinOctober2024,bypeakconcurrentplayersTopSteamNextFestdemos2024,bypeakconcurrentusersPeakconcurrentusers20,00005,00010,00015,00025,00030,00035,00040,00039,77045,000DeltaForceSUPERVIVE16,887Strinova14,89414,271POPUCOMRivalsofAetherIISultan'sGameGladioMori8,4126,1525,6224,0523,4553,219TinkerlandsFastFoodSimulatorCozyIsland33Description:DuringSteam'sOctober2024NextFest,whichtookplacefromOctober14to21,thedemoofthefirst-persontacticalshootervideogameDeltaForceꢀhadthehighestnumberofpeakconcurrentplayers,almostreaching40,000players.SUPERVIVEandStrinovaalsoattractedmanyplayers,reachingpeaksof16,887and14,894concurrentplayers,respectively.Steam'sNextFestisaweek-longeventthattakesplaceseveraltimesthroughouttheyear,inwhichhundredsoffreedemosaremade[...]

ReadmoreNote(s):Worldwide;October14to21,2024Source(s):GameWorldObserverCHAPTER

05Hardware&softwareDistributionofSteamgamingplatformusersoperatingsystemsusedasofSeptember2023Steamusersoperatingsystemsused2023Shareofusers50%0%10%20%30%40%60%70%80%90%100%110%Windows(TOTAL)Windows1064bitWindows1164bitWindows764bitOSX(TOTAL)96.94%57.97%37.43%1.23%1.43%MacOS13.5.264bitLinux(TOTAL]4.09%1.63%35Description:AsofSeptember2023,themostfrequentlyusedOSbyusersofthegamingplatformSteamwasWindowsatalmost97percent.Linuxfollowedinsecondplace,with1.6percent,aheadofOSXwith1.43percentshare.

ReadmoreNote(s):Worldwide;September2023Source(s):SteamSteamuserGPUtypeasofNovember2024SteamuserGPUtype2024100%93.23%90%80%70%60%50%40%30%20%10%0%5.74%0.63%0.4%DirectX12GPUsDirectX11GPUsDirectX10GPUsDirectX9GPUsandbelow36Description:Whenlookingatgraphicsprocessingunit(GPU)usageamongSteamusers,inNovember2024,93.23percentusedDirectX12GPUs.DirectX11GPUswererankedsecond,althoughonlyaccountedfora0.63percentusershare.

ReadmoreNote(s):Worldwide;November2024Source(s):SteamSteamusernumberofCPUspercomputerasofDecember2024SteamusernumberofCPUspercomputer2024Shareofusers0%5%10%15%20%25%30%35%2CPUs4CPUs6CPUs8CPUsOther4.32%17.5%30.92%22.74%24.52%37Description:WhenlookingatthedistributionofthenumberofphysicalCPUsrunbyusersoftheSteamgamingplatforminDecember2024,30.92percentofsurveyrespondentsindicatedtheyhad6CPUspercomputer.

ReadmoreNote(s):Worldwide;December2024Source(s):SteamSystemrandom-accessmemory(RAM)shareamongSteamusersasofMarch2024SystemRAMshareamongSteamusers2024Shareofusers25%0%5%10%15%20%30%35%40%45%50%8GB16GB32GBOther45.6%34.71%8.43%11.26%38Description:Whenlookingatsystemrandom-accessmemory(RAM)shareamongSteamusers,asofMarch2024,45.6percentofSteamuserswereusingsystemRAMat8GB.

ReadmoreNote(s):Worldwide;March2024Source(s):SteamVideorandom-accessmemory(VRAM)shareamongSteamusersasofMarch2024VRAMshareamongSteamusers2024Shareofusers20%0%5%10%15%25%30%35%40%2GB4GB20.2%5.66%6GB33.64%8GB25.43%16GB18GB24GB32GB64GBOther2.25%1%6.27%1.24%2.61%1.69%39Description:Whenlookingatvideorandom-accessmemory(VRAM)shareamongSteamusers,asofMarch2024,33.64percentofSteamuserswereusingVRAMat8GB.

ReadmoreNote(s):Worldwide;March2024Source(s):SteamCHAPTER

06Storefrontreach&impactVideogamepurchasesbystorebrandintheU.S.asofDecember2024VideogamepurchasesbystorebrandintheU.S.2024Shareofrespondents0%5%10%15%20%25%30%35%40%AmazonGameStop41%29%PlayStationStoreWalmart28%28%AppleAppStore/AppleArcadeGooglePlayStoreBestBuy25%25%23%Target18%EAPlay/OriginMicrosoftStore16%16%NintendoeShop15%15%SteamEpicGamesStore/EpicGamesLauncher13%41Description:WeaskedU.S.consumersabout"Videogamepurchasesbystorebrand"andfoundthat"Amazon"takesthetopspot,while"HumbleBundle"isattheotherendoftheranking.ReadmoreNote(s):UnitedStates;JanuarytoDecember2024;5057respondents;18-64years;respondentswhospentmoneyonvideogamesSource(s):StatistaConsumerInsightsVideogamepurchasesbystorebrandinBrazilasofDecember2024VideogamepurchasesbystorebrandinBrazil2024Shareofrespondents0%5%10%15%20%25%30%35%40%AmazonGooglePlayStorePlayStationStore39%35%35%Steam22%EpicGamesStore/EpicGamesLauncherMercadoLivre20%18%AppleAppStore/AppleArcadeEAPlay/Origin16%15%LojasAmericanas15%15%MicrosoftStoreCasasBahiaMagazineLuizaNintendoeShop12%11%10%42Description:WeaskedBrazilianconsumersabout"Videogamepurchasesbystorebrand"andfoundthat"Amazon"takesthetopspot,while"HumbleBundle"isattheotherendoftheranking.ReadmoreNote(s):Brazil;JanuarytoDecember2024;1046respondents;18-64years;respondentswhospentmoneyonvideogamesSource(s):StatistaConsumerInsightsVideogamepurchasesbystorebrandintheUKasofDecember2024VideogamepurchasesbystorebrandintheUK2024Shareofrespondents0%5%10%15%20%25%30%35%40%45%Amazon44%PlayStationStore34%AppleAppStore/AppleArcade25%GooglePlayStore23%ArgosGAME19%19%AsdaMicrosoftStore17%17%CeXEAPlay/Origin16%16%16%SteamNintendoeShop15%EpicGamesStore/EpicGamesLauncher11%43Description:WeaskedUKconsumersabout"Videogamepurchasesbystorebrand"andfoundthat"Amazon"takesthetopspot,while"HumbleBundle"isattheotherendoftheranking.ReadmoreNote(s):UnitedKingdom;JanuarytoDecember2024;2118respondents;18-64years;respondentswhospentmoneyonvideogamesSource(s):StatistaConsumerInsightsVideogamepurchasesbystorebrandinGermanyasofDecember2024VideogamepurchasesbystorebrandinGermany2024Shareofrespondents0%5%10%15%20%25%30%35%40%AmazonPlayStationStore37%28%GooglePlayStore24%SteamEAPlay/Origin21%20%20%19%MediaMarktAppleAppStore/AppleArcadeEpicGamesStore/EpicGamesLauncherGameStop16%15%14%13%NintendoeShopBlizzard/BMicrosoftStore10%GOG.com/GOGGalaxy6%44Description:WeaskedGermanconsumersabout"Videogamepurchasesbystorebrand"andfoundthat"Amazon"takesthetopspot,while"HumbleBundle"isattheotherendoftheranking.ReadmoreNote(s):Germany;JanuarytoDecember2024;2814respondents;18-64years;respondentswhospentmoneyonvideogamesSource(s):StatistaConsumerInsightsVideogamepurchasesbystorebrandinChinaasofDecember2024VideogamepurchasesbystorebrandinChina2024Shareofrespondents0%5%10%15%20%25%30%AmazonBlizzard/BNetEaseGameNintendoeShopTencentWeGameEAPlay/OriginCubeGame31%31%28%26%24%22%21%21%JDAppleAppStore/AppleArcadeTaobao18%17%Steam15%MicrosoftStoreTmall14%13%45Description:WeaskedChineseconsumersabout"Videogamepurchasesbystorebrand"andfoundthat"Amazon"takesthetopspot,while"Uplay/UbisoftStore/UbisoftConnect"isattheotherendoftheranking.ReadmoreNote(s):China;JanuarytoDecember2024;2593respondents;18-64years;respondentswhosp