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1、.,1,金博大店与国贸店SWOT对比分析,1、地理位置; 2、美誉度; 3、A类品牌; 4、客层结构;,1、经营规模; 2、店铺形象; 3、业态组合; 4、营销投入; 5、品牌调整; 6、品牌结构; 7、会员管理; 8、无潜力可挖;,1、调整装修; 2、地铁新开; 3、新增业态;,1、周边竞争店调整; 2、周边新开店; 3、国贸调整; 4、大调整前品牌稳定;,.,2,SWOT Analysis Chart,STRENGTHS, Click on the text box to enter your,information, Remember, bullets should enumerate,
2、similar matters, Be clear and brief, Click on the text box to enter your,information, Remember, bullets should enumerate,similar matters,.,3,SWOT Analysis Chart,WEAKNESSES, Click on the text box to enter your,information, Remember, bullets should enumerate,similar matters, Be clear and brief, Click
3、on the text box to enter your,information, Remember, bullets should enumerate,similar matters,.,4,SWOT Analysis Chart,OPPORTUNITIES, Click on the text box to enter your,information, Remember, bullets should enumerate,similar matters, Be clear and brief, Click on the text box to enter your,informatio
4、n, Remember, bullets should enumerate,similar matters,.,5,SWOT Analysis Chart,THREATS, Click on the text box to enter your,information, Remember, bullets should enumerate,similar matters, Be clear and brief, Click on the text box to enter your,information, Remember, bullets should enumerate,similar
5、matters,.,6,SWOT Analysis Chart,STRENGTHS Click on the text box to enter your information Remember, bullets should enumerate similar matters Be clear and brief Click on the text box to enter your information OPPORTUNITIES Click on the text box to enter your information Remember, bullets should enume
6、rate similar matters Be clear and brief Click on the text box to enter your information,WEAKNESSES Click on the text box to enter your information Remember, bullets should enumerate similar matters Be clear and brief Click on the text box to enter your information THREATS Click on the text box to en
7、ter your information Remember, bullets should enumerate similar matters Be clear and brief Click on the text box to enter your information,.,7,SWOT Analysis Chart,STRENGTHS,WEAKNESSES,OPPORTUNITIES,THREATS,.,8,SWOT Analysis Chart,STRENGTHS, Click on the text box to enter your information Remember, b
8、ullets should enumerate similar,matters, Be clear and brief, Not every detail is important Keep it simple!, Click on the text box to enter your information, Keep it simple!, Remember, bullets should enumerate similar,matters,.,9,SWOT Analysis Chart,WEAKNESSES, Click on the text box to enter your inf
9、ormation Remember, bullets should enumerate similar,matters, Be clear and brief, Not every detail is important Keep it simple!, Click on the text box to enter your information, Keep it simple!, Remember, bullets should enumerate similar,matters,.,10,SWOT Analysis Chart,OPPORTUNITIES, Click on the te
10、xt box to enter your information Remember, bullets should enumerate similar,matters, Be clear and brief, Not every detail is important Keep it simple!, Click on the text box to enter your information, Keep it simple!, Remember, bullets should enumerate similar,matters,.,11,SWOT Analysis Chart,THREAT
11、S, Click on the text box to enter your information Remember, bullets should enumerate similar,matters, Be clear and brief, Not every detail is important Keep it simple!, Click on the text box to enter your information, Keep it simple!, Remember, bullets should enumerate similar,matters,.,12,SWOT Ana
12、lysis Chart,STRENGTHS STRENGTHS OPPORTUNITIES THREATS, Click on the text box to enter your information Remember, bullets should enumerate similar matters Be clear and brief Click on the text box to enter your information Remember, bullets should enumerate similar matters Be clear and brief Click on the text box to enter your informati
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