高中英语 Unit8 Advertising-reading课件（3） 上海新世纪版S2A

1、Unit 8,Language Points,advertise,I advertised my car for sale. He advertised for a secretary. 在体育赛事中不再做烟酒广告。(advertise) Alcohol or cigarettes are no longer advertised at sporting events. Advertisement n. (c / u) Advertising n. (u) advertising agency a national advertising campaign 一场全国性的广告宣传攻势,world

2、wide遍及全世界的; 影响世界的adj. The book has worldwide sales. worldwide economic trends 全世界的经济趋势adv. The products are sold worldwide.,identify确认、 证明某人某事物; 鉴别出（系某人或某物） I identified the criminal. He has identified the main cause of the problem. 研究人员找出了造成过敏的物质。 The researchers identified the substances that caus

3、ed the allergies. identify sth. with sth. 把联系起来，把 等同起来 Wealth cant be identified with happiness.,identical adj. 1 the attrib 作定语the same 同一的 This is the identical room we stayed in last year. 这是我们去年住过的（同一间）房间. 2 (to/with sb/sth) similar in every detail; exactly alike 完全相同的; 一模一样的 Theyre wearing iden

4、tical clothes. 他们穿著完全相同的衣服 Their clothes are identical. 他们的衣服完全一样. This picture is identical to the one my mother has. 这张照片和我母亲的那张一模一样. identification n. 大多数的尸体严重被烧焦，使辨认身份变得几乎不可能。 Most of the bodies were badly burned, making identification almost impossible.,work out,计算 解决 运动 We need to work out the

5、 total cost of the project. work out a math problem He works out in the gym for two or three times a week.,in question: being considered or discussed 我们所谈论的那个人在哪里？ Where is the man in question? Missing school to watch the football match is out of the question. ( impossible ) Out of question, he will

6、 win first prize. He is without question the best player on the team.,there is some/no question of (there is a/no possibility of ) 有没有.的可能性 There was some question of selling the business. 有可能将公司转让.There will be no question of anyone being made redundant. 决不可能裁掉任何人.,take into account take into consi

7、deration When judging his performance, dont take his age into account. On account of his youth, he was not allowed to take the senior course. He was unable to account for his absence from school. The province accounts for about 1/15 of the countrys total area and population.,image 影像；形象；偶像 She passe

8、d away, but her image is still fresh in my mind. We are apt to have a false image of the countryside. improve ones public image,intend to do He intends to study abroad next year. I had intended to come / intended to have come to your house, but I didnt have time then. The book is intended to enlarge

9、 our vocabulary. The book is intended for grammar. intention She went to Paris with the intention of learning French.,back up,There is no evidence to back up his accusation. He had a great deal of evidence to back up his story. The accident backed up the traffic. Back v. Many of his friends backed h

10、is plan.,conscious He is conscious of being watched. 她不知道他在房间里。 She was not conscious of his presence in the room. I am conscious that I have done right. 他知道必须干这些事。 He was conscious that he must do all these. consciousness n. unconscious adj.,culture-conscious self-conscious fashion-conscious health

11、-conscious status-conscious clothes-conscious a budget-conscious housewife,come on,(水 电 煤气) 来了 到来 The electric lights came on. 赶快 Come on, Mary, you can tell me. I wont tell anybody?,Some Idioms of “come”,Come across Come up with Come out Come over Come down from,come across, come up with, come out,

12、 come over, come down from,The roses have _early this year. I _an old friend in the street yesterday. These customs _to us _our ancestors. When will Johns book_? He _a good idea to solve the problem. He suddenly _an idea. A strange feeling _ him when he saw her.,come out,came across,come down,from,c

13、ome out,came across,came up with,came over,by mistake,I took your hat by mistake. Im sorry, this letter is addressed to you - I opened it by mistake. I mistook you for your brother. A woman mistook him for a well-known actor, and asked him for his signature.,Translation:,经济发展，经济政策 Economic developme

14、nt / policy 他是一个节约的人。 He is an economical man. 出于经济方面的原因他离开了学校。 He left school because of economic reasons. 经济学家们相信市场经济在中国能得到很好的发展。 Economists believe that the market economy in China can be well developed.,吃了那么多难怪你睡不着。 Its no wonder that you cant sleep when you eat so much. 真奇怪他没有通过考试。 What a wonde

15、r that he didnt pass the exam!,他整个晚上埋头阅读这本书。 He was involved in reading the book all evening. 我们必须考虑当地的条件。 We must take into account the local conditions.,在这么多人中认出那个人是不可能的。 Its impossible to identify the man among so many people. 我通过认出表背面的刮痕(scratches)确定这表是我的。 I identified the watch by the scratches

16、 on the back. 他把她的幸福和他自己的等同起来。 He identified her happiness with his own.,那不是所谈的话题。 That is not the subject in question. 她是否说了些特别令你感兴趣的话？Does she say anything that appeals to you especially? They are appealing to the committee for money to build a new hall. 这个课程合你的意吗？ Did the course appeal to you?,Tr

17、anslation Key,With the development of science and technology, the production/ output of this factory is double what it was five years ago/ that five years ago. (double as much as X) The store claims that if any customer finds the price of the product purchased in the store is higher than that in the other shops, he can get the product for free.,Worldwide chain supermarkets have an advantage over ordinary groceries, which has been shown in many aspects. He didnt go to university, but he experienc