工商英语课程讲义U.ppt

1、New International Business English,Viola Shao Email: ,Unit 6 International trade,This unit deals with the following situations connected with importing and exporting goods. Making and answering enquiries Making and accepting offers Placing, acknowledging and filling orders,Vocabulary,enquiry- n. 询价

2、offer- n. 报价 quotation- n. 报价，报盘 order- n. 订单 acknowledge an order 接订单 place an order 下订单 acknowledge an order 接订单 fulfill an order 完成订单,6.1 Exchanging information (P. 52),Work B- speaking/writing Expressions for exchanging information.,Work B: Expressions (P.52),Requiring info: (speaking) Could you

3、 tell me if/ when/ how much/ why ? I wonder if you could tell me ? Id like to know Id like some information about (writing) We require the following information Please let us know whether/ when/ how much ,Work B: Expressions (P.53),Reply (speaking): Reply to info given: Oh, I see. Thats interesting.

4、 Thanks for letting me know. Reply to info asked: As far as I know, Well, (in confidence,) I can tell you that Im afraid I dont know Ive no idea, Im afraid. I dont have that information available just now, can I call you back? Im not sure, Ill have to find out. Can I let you know tomorrow? Im afraid

5、 I cant tell you that, its confidential.,Work B: Expressions (P.53),Giving info: (speaking) Id like you to know that I think you should know that Did you know that ? (writing) We should like to inform you that Here is the information you requested ,Work B: Expressions (P.53),Asking for more info: Co

6、uld you tell me some more about ? Id like some more information about ? Id also like to know When/ How much/ Why exactly ? Theres something else Id like to know Can you give me some more details about ?,6.2 Making enquiries (P. 56),Work B: Reading Read this letter from Mr. North to Jaques Roger, an

7、old friend in the battery business. Decide what changes you would need to make if you were sending the letter to a business acquaintance.,Vocabulary,acquaintance- n. 泛泛之交，一面之缘的人 battery- n. 电池 distributor- n. 分销商，经销商 specification- n. 规格 attached sheet 附件（文件） brochure- n. 手册 sample- n. 样品 CIF = cost

8、, insurance and freight 到岸价 FOB = free on board 离岸价 DDP = delivered duty paid 完税后交货 place an order 下订单 irrevocable letter of credit 不可撤消信用证 substantial- adj. 大量的 on a regular basis 在经常性基础上，常规,6.3 Answering enquiries (P. 59),Work A (2): Outline for a letter answering an enquiry. The following notes g

9、ive some ideas for a typical answer to an enquiry by letter, fax, e-mail or phone - or even to a personal enquiry.,Work A (2):Outline for a letter answering an enquiry.,Thank the customer for their interest in your product(s) and confirm that you can (or cant) help. Sell your product and explain how

10、 it is suitable for your customers needs. Say that youre sending a catalogue, price list, advertising literature, etc. Explain how the customer can get hands-on experience of the product. a. Offer to send samples or get a rep to visit with samples/ demo; b. State the location of distributors showroo

11、m near enquirers address; c. Announce an exhibit at a forthcoming trade fair.,Work A (2):Outline for a letter answering an enquiry.,Quote: a. exactly what you are selling: confirm the specification of your product; b. prices in buyers or another hard currency, including terms of delivery (CIF, DDP,

12、FOB, etc.) and validity: Total: 3,450 US dollars CIF. The prices shown in this offer are valid for a period of 60 days from the date hereof. c. discounts : for cash/ bulk, etc.; d. terms of payment: cash with order/ open account/ letter of credit, etc.,Work A (2):Outline for a letter answering an en

13、quiry.,Payment by irrevocable letter of credit in US dollars on a United States bank, allowing part-shipment, trans-shipment and house bills, and valid for 90 days from order date. Payment with order by bankers draft or cheque on a US bank. e. shipping date: The goods will be ready for shipment 3 to

14、 4 weeks from receipt of your written order and confirmation of your letter of credit. End on an optimistic note and encourage the customer to phone, e-mail or fax you personally for more information.,6.4 Placing and filling orders (P. 63),6.4B Model fax To: Alpha Marine From: SunWorld Powerboats We

15、 wish to order TWO of your stainless steel anchors: Product Number 3456: 120 kg stainless steel anchor at a price of 135 including delivery. Please confirm by return that these are available from stock and let us know when we can expect delivery. Yours sincerely,6.4C Model fax Dear Mr _, Thank you very much for your order for two PB 5000 vessels with stainless steel anchors. I can confirm that the total price for the two vessels will be $ 187,850 CIF, as stated in our quot