福特汽车的经济全球化.ppt

,经济全球化EconomicGlobalization,IntroductionTheearlyageofFordmotorTheearlydevelopmentofFordmotorThemodernsocietydevelopmentofFordmotorThefuturesocietydevelopmentofFordmotorFordmotorbringssomeinfluncesthroughEconomicGlobalization,EconomicDevelopmentFord,Economicglobalizationistheinternationalizationoftheworldeconomy,itreferstotheeconomyofeverycountriesinproduction,distribution,exchangeandconsumption,Whatiseconomicglobalization?,1.Productionglobalization,Multi-NationalCorporationhasincreasinglybecomethedominatingforceofworldseconomy.,MainPerformance,2.Marketglobalization,internationaltradedevelopsquickly,internationaltradehasbecomethelocomotiveofworldeconomy.,3Capitalglobalization,therapiddevelopmentofinternationalfinance,lotsofmoneyflowfreelyamongofcountriesintheworld.,4Globalizationofsciencesandtechnologysdevelopmentandapplication.,5Globalizationofinformationdissemination,6Internationalinvestmentgrowsquickly,anditbecomespluralisticpattern.,TheearlyageofFordmotor,OnJune4,1896,HenryForddrovehisfirstcar-atrolleyframewithfourbicyclewheelonthemulecartontheDetroitstreet.ItopenedthecurtainoftheFordempire.,ThefirstFordmotor,AttheearlytimeofFordthemajorcomponentsoftheoriginalcarswereallproducedathomeandwereallinstalledbytheoperationstaffbyhand.Itincludedframe,engine,body,wheels,andotherparts.Handassemblylineswereitsonlyproductionline.WithouttheinfluenceoftheeconomicglobalizationtheFordmotorsproductionwaslimited.Video,TheFordmotorproduction,TheFordmotorowners,TheFordmotorhadbeenseenasaluxuryproductionatthattime.Andonlyrichandpowerfulpeoplecanaffordit.Itwasntpopularamongthemasses.,TheFordwaslimited,WithouttheeffectsofeconomicglobalizationtheFordmotorsdevelopmentandexpandingwaslimited.Therewerenobatchproduction,noexport,nointernationalcooperationandexchange,andnoworldwidebusiness.,TheearlydevelopmentofFord,In1908,thecompanyinParisestablishedthefirstoverseassalesagency.,In1911,thefirstfactoryoutsideofNorthAmericaRochesterEnglandcompleted.,In1913,thecompanycreatedthecarassemblyline.IntheHighlandParksetupthefirstassemblyline,almostmakingtheassemblyspeedisimprovedby8times.Finallymakeeachworkingdayevery10secondsaTcarrolledofftheproductionline.,In1918,thecompanystartedtheconstructionoflargeautomobilemanufacturingjointventure-CarlJung(Rouge)factory.In1919,EdselFordbecamethepresidentofthecompany.,EaselFord,AftertheSecondIndustrialRevolution,peopleslivingstandardhasbeenimprovedalot.Withthedevelopmentoftheglobalization,moreandmorepeopleintheworldbegantobuycars,soitpromotedthedevelopmentoftheworldseconomy.,TheFordsdevelopmentinmodernsociety,Contents,Fordsglobalproductionline,Fordsglobalsales,TheFordssubsidiarycompanyanditsproduction,Fordsglobalproductionline,Thefordwasproducedby15countries,differentcountriesproducedifferentparts.,Forexample,inCanadaproduceglassandradio,inHollandproducewheel,metalandpaint,inDenmarkproducefanandleatherbeltandsoon.Differentcountriestocooperatetocompletetheglobalproduction.,Fordsglobalsales,Fordsalesallaroundtheworld.Ithasawidemarketinfivecontinents.(InAsia,NorthAmerica,SouthAmerica,OceaniaandEurope)Itsproductswillbesellto50countries,mostofthemsellstoWesternEuropemarket.,TheFordssubsidiarycompanyanditsproduction,Subsidiarycompanyistheproductofeconomicglobalization.Now,theFordwascomposedofAstonMartin,LandRover,Jaguar,Mazda,Volvo,Lincoln,andMercury.,TheFordwasfoundedin1903,ithastwomainbrandsthunderbirdsandmustang.,Thunderbird,Thunderbirds,Lincoln（林肯）,FordwasacquisitiontheLincolnin1922.,Mercury（水星）,FordwascreatedMercuryin1935.,Mazda（马自达）,FordwasgotitsharesIn1979.,Volvo（沃尔沃）,FordwasacquisitionVolvoin1999.,Jaguar（捷豹）,FordwasacquisitionJaguarin1989.,AstonMartin（阿斯顿.马丁）,FordwasboughtAstonMartinin1989.,LandRover（路虎）,Fordwasboughtitin2000fromBMW.,Theideaforfuturedevelopment,Bytheinfluenceoftheeconomicglobalization,Peoplefortheresearchanddevelopmentofcarsimprovetoanewlevel.Thedesignersofallcountriesbegantofocusonhumansphysiologicalneedsandpsychologicalneeds.So,Fordhastokeepwalkingtopreventbeingeliminated.Undertheeconomicglobalization,whatwillhappenonthefuturecars?,ConceptCar,Theoneoftheperformanceofeconomicglobalizationissciencesandtechnologysglobalization.Theconceptcarsarewellperformedit.Theconceptcarwasbornonthenodeoftodayandfuture,dreamandreality.Fullyexplainedtheautocultureandthehumansdream.Theyarethemostadvanced,environmentalcarsandcanalsorepresentthedevelopmentofscienceandtechnology.,Fordconceptcarsunderthehighlydevelopedeconomy,TheexplorationofFordconceptcarsareunderthehighlydevelopedeconomy,thehighlydevelopedcarindustryandthehumanshighneeds.Theyabsorbedthehightechnologyfromallovertheworld.Basedonthehighproductionandhighqualityofmoderncars,theyaddmanynew,specialandadvancedideas.Theyreflectthehumandreamandpursuitforadvancedcars.,Referencefromothercountriescarcompanies,Representation,TheFordcompanywilltreatconservationandenvironmentalprotectioncarsasthefuturedirection.Gasoline-powerhybridcarswilldominantthecarmarketeconomy.In2012,thecompanywillreleaseanewchargingtypehybridcars.TheFordEvosconceptcarisanewinvention.Itisthefirstrealglobalizeddesignstyle.Thenewglobalizeddesignwillprovideacommonframefortheglobalizeddesignteam.ItcanalsobringabigbenefittoFord.,Thedevelopmentofmotor,Throughthesepictures,wecanseethattheeconomicglobalizationhasbroughtthedevelopmentofFordmotor.,FordmotorbringssomeinfluncesthroughEconomicGlobalization,People,Countries,World,Economy,Leisure,Foreigntrade,ExchangeandCooperation,Productiveforces,Technology,ManypeoplebuyFordmotor,Havemoremoney,Convenientandsavingtime,Increasingconsumer,ManypeopledriveFordmotor,Relax,Enjoy,Entertain,Foreigntrade,Fromthetwopictures,wecanseethattheforeigntradebringsthegrowthofnationalecono