江苏省常州市西夏墅中学高中英语 Unit1 Advertising Welcome to the unit课件 牛津译林版必修4.ppt

牛津高中英语 模块四 高一下学期 advancewithenglish welcometotheunit unit 1 advertising unit1 课件描述 本堂课以听说为主 是整个单元的第一课时 是对整个单元的导入 应起到引导学生对本单元主题即广告业和广告产生情趣的作用 dvertising a unit1 welcometotheunit enjoysomebeautifulads enjoysomebeautifulads enjoysomebeautifulads enjoysomebeautifulads brainstorming 1 wherecanwefindtheseads 2 whydoyouliketheseads onbillboards ontheinternet innewspapers magazines ontv inleaflets orinbusesetc theyarequiteinteresting creativeandwecangetsomeusefulinformationfromthem observation observethefourpicturesonpage1 trytodividethemintotwoparts adsforsocialproblemsadsforsales earthday say no todrugs oxlinairlines softshineshampoo discussandspeak readtheinstructionsandfocusonthefourposters trytoanswerthesequestions whatimage s canyouseeoneachposter whatcanyoureadoneachposter whatcanyoulearnfromeachposter thisposterisacommercialadvertisement itoffertheairlineservice ituses ilovetoflywithoxlinairlines takingairlinesisafastwaytogettoanotherplace inthiswaycanmuchoftimebesaved poster1 thisposterstrikesusalot itistryingtoshowusthatthebirdshavenowhereelsetobuildtheirnets theyhavetobuildtheirnetsintheskybecauseallthetreeshavebeencutdown itsendsusaseriouswarningandtellsusthatweshouldprotecttheenvironmentfromnowon poster2 takingdrugisharmfulbothtothepeoplewhotakedrugandtheirfamily ifsomeonetakesdrugs hewillbecomeseriouslyill thisposterisintendedtoeducatepeopleabouthealthandproblemsinsocietyandcallsonpeopletomakeananti drugscampaignanditalsotellusnottoignoretheproblemaroundus poster3 thisposteristargetingyoungpeopleespeciallygirls becausetheypaymoreattentiontotheirappearance itusespersuasivewords shinethatlastsfordays successfullytopersuadeyoungpeopletobuythisshampoo poster4 moreadsforyoutodiscuss protectwater protectourselves canyouthinkaboutagoodsloganforeachad neverdeletegreenkeepitforever enjoyyourmusic enjoyyoursony cherishyourlife taiwan china shoescanfly sodoyourdreams homework