软件行业商业计划书.doc

xx 1xxxxxx620? xxxxxxxxxxxxxxxx ? ? xx ? xxxx6? ? xx? xx201391. 1gprscdma1x2.5g200335.6%51.2%20065022wapjavasppcspwapjavasp1. 221wapkjava/brew2.5g3g384k1. 3informa20022.4320073820039200 366020061754020%gprs200332.21520033000gprs50150030%20043.2gprs4300gprsjava(cgpa)(idc) 20031,30020074,1802006671345.8%it87352. 1a) 20049b) 50c) 49822301508d) e) 90%10%2.2? 20036java20043-5javasp? 200492.3a) ceo? ? ? 2003? 20036? 20049ceob) cto? 2000.102002.6? 2002.92003.2? 2003.32004.3? 2004.42004.820049c) java team leader? 2002? 2003.32004.8 dhatch team leader? 2000 ? 2000.62001.10ubitester team leaderrayman2jungle bookf1 racer ? 2001.102003.4 ? 2003.42003.12? 2004.12004.9 ? 2004.102.4a) 19901998ibm 1998beab) c) raystrongsfot001.1. . 51.2. . 51.3. . 61.4. . 72. . 82.1. . 82.2. . 92.2.1. ad . 92.2.2. crm . 92.2.3. . 102.3. . 103. . 123.1. . 123.1.1. . 123.1.2. . 143.2. . 143.2.1. ad . 143.2.2. crm . 163.2.3. . 163.3. . 163.4. . 173.4.1. . 173.4.2. . 184. . 204.1. . 204.2. . 204.2.1. . 204.2.2. . 204.3. . 204.3.1. (13) . 204.3.2. 46 . 214.3.3. 710 . 21 1. . 55.1. (target market) . 225.2. product . 225.2.1. . 225.2.2. . 225.2.3. . 225.2.4. . 235.3. place . 235.4. promotion . 245.4.1. . 245.4.2. public relation . 245.5. . 246. . 256.1. . 256.2. . 256.3. . 256.4. . 257 . 277.1 . 277.2 . 277.3 . 287.3.1. . 287.3.2. . 297.3.3. . 297.3.4 . 298 . 308.1 . 308.1.1 . 308.1.2 . 308.1.3 . 318.2 . 318.2.1 . 328.2.2 . 328.3 . 338.3.1 . 338.3.2 . 348.3.3 . 368.4.1 . 378.4.2 . 389 . 419.1 : . 419.1.1 . 419.29.3 . 41 . 4110. . 4310.1 . 4310.2 . 4310.3 . 4310.4 . 43 . 441. . 441.1. . 441.2. . 441.3. . 441.4. . 45 . 45 2 . 52the end . 581. 1.1. 200018902002133702004179502