商务英语 Unit16 [武汉理工]

Unit16 BusinessEnglish 2 TextA WordsandExpressionsACNielsenn 是一家美国市场调查公司 总部在Schaumburg Illinois 其业务是对消费品的市场表现进行调查 对营销中存在的问题提供解决方案 并分析市场增长机会 breedn 种类 类型 动植物的品种cosmeticsn 化妆品gendern 性别malln 即shoppingmall购物中心marginallyad 轻微地 少量地mediumn 媒体 复数形式themedia指 媒体 themedia也可以说成themassmediapornographyn 色情 缩写为porn 10 ofPopulationHasShoppedonWeb StudyShows 3 TextA WordsandExpressionsrankv 排名 处于 位置 n 位置respondentn 被调查者webn 因特网wireda 有线的wirelessa 无线的banktransfer银行转账cash on deliveryCOD货到付款creditcard信用卡HighStreet 英 商业街Internetsurfer即Internetuser因特网用户 10 ofPopulationHasShoppedonWeb StudyShows 4 TextA WordsandExpressionsnewmedia新媒体 仅指网络 不包括报刊电视等传统媒体nutritionalsupplies营养品tobeatout打败totranslateinto to转化为 意味着 10 ofPopulationHasShoppedonWeb StudyShows 5 TextB WordsandExpressionsbeneficiaryn 受惠者 受益人bottleneckn 瓶颈citevt 引用 引证claimvt 声称declinev 拒绝drawn 引人注意的东西 亮点escrown 由第三者保存的契约 指合同 契约等暂交第三者保管 带某种条件实现后再交付受让人或权利人platformn 平台 eBayMakesOnlineBuyingEasier 6 TextB WordsandExpressionsremittancen 汇款subsidiaryn 子公司verifyvt 核实atigergettingapairofwings如虎添翼certifiedshop特约商户cross bank跨行的curbfraud遏制欺骗giveaboost大力推进inanattemptto尝试做某事onlinepaymentservice在线付款服务 eBayMakesOnlineBuyingEasier 7 TextB WordsandExpressionsK 客齐集 网站名称 Kijiji 的音译 Kijiji 在斯瓦希里语中是 村庄 的意思 客齐集网站是由一小群有进取心的eBay员工所创立的 2005年3月 客齐集 网站诞生了 在这里 人们可以寻找合适的房子 理想的工作 或者志趣相投的朋友 也可以邀请社区成员观看他们即将举办的活动 或者寻找任何其他可能需要的东西 并提供自己的物品或服务等等 eBayMakesOnlineBuyingEasier 8 BusinessWriting ImportantNotesamostformalinvitationletterveryshortinlengthinvolvecompletenamesinsteadofabbreviationswritteninthirdpersonwithoutaletterhead salutationorcomplimentaryendingevenwithoutsignatureIfareplyisrequested R S V P shouldbewritten InvitationCards 9 BusinessWriting Sample1ADinnerMr Mrs JohnWang RequestthepleasureofyourcompanyfordinneronSundaySept 4 2008at7 00p m Address VIPRoom TianlunDynastyHotel 50WangfujingDajiePhoneNo 12345678R S V P InvitationCards 10 BusinessWriting ReplyingAcceptingtheInvitationDearMr Mrs JohnWang WearehappytoacceptyourinvitationfordinneronSept 4 Sincerely PeterChen InvitationCards 11 BusinessWriting ReplyingDecliningtheInvitationSept 2 2008DearMr Wang IamsorrybutwecannotattendthedinneryouareholdingonSept 4 Wehaveapreviousengagementthatispreventingourcoming butthankyoufortheinvitation Sincerely PeterChen InvitationCards 12 BusinessWriting Sample3TeaPartyMissAnnaStrongattheSchrockHouseSaturdayafternoon 10thofOctoberFrom14 30to16 3025 MelroseStreetSpringfield InvitationCards 13 BusinessWriting ImportantNotesWhataremainlyconcernedinaninvitationcardorletterarethereason thetimeandtheplace briefnessandwarmth Regardlesstosaywhatkindofinvitationcardorletteryouhavereceived youshouldgiveapromptrelytoexpressexplicitlyyouracceptanceornot moreoverexpressyourthankstotheinvitation InvitationLetters 14 BusinessWriting Sample1AnOpeningCeremonyDearsirs OurnewfactorywillbecommencingproductiononJanuary1andweshouldliketoinviteyouandyourwifetobepresentatacelebrationtomarktheoccasion Asyouwillappreciate thisisanimportantmilestoneforthisorganization andistheresultofcontinueddemandforourproducts bothathomeandoverseas Weareinvitingallthoseindividualsandfirmsthathavecontributedtooursuccess andtrustthatyouwillpayusthecomplimentsofaccepting AtlunchwillbearrangedattheXiangYangHotel followedbytheopeningceremonyandatourofthefactory Intheeveningtherewillbeabanquet Pleaseconfirmthatyouwillbeabletoattendbyadvisingusofyourarrivaltimewecanarrangeforyoutobenet Allarrangementsforyourstayovernightonthe10thwill ofcourse bemadebyusatourexpense Yoursfaithfully xxxCompany InvitationLetters 15 BusinessWriting ReplyingAcceptingtheInvitationDearSir IthankyouforyourkindinvitationontheoccasionofyouropeningcelebrationstobeheldonthefirstofJanuary MywifeandIarepleasedtoaccept andwilltravelbyflightAFL218arrivingatNewYorkat6 00p m Wearebothtakingthisopportunitytowishyourorganizationcontinuessuccess Yoursfaithfully signature InvitationLetters 16 BusinessDialogue Dialogue1A YouroffersinyourquotationlistofMarch15aretoohigh B Inviewofourlong standingbusinessrelationship wewouldreducethepricesby7 A Ifyouonlyreducethemby7 wewillfinditdifficulttoacceptthem B Youknowourpriceisratherlow A Yourpriceishigherthansomeofthequotationswehavereceivedfromothersources B Howcoulditbe A Iamnottellingastory B OK atwhatpricewillyoufinditacceptable A Wecanplaceourorderonlyifyougiveusadiscountof9 B Thatisbigdiscount Idon tthinkwewillhaveanyprofitsifweacceptyourprice DiscussingthePrice 17 BusinessDialogue Dialogue2A Howdoyouthinkaboutouroffer B AsIsaidbefore yourpriceissohighthatwefinditdifficulttoacceptit A Inordertoencouragefuturebusinessandasagestureoffriendship wearereadytoreducethepriceby4 B Weappreciateyourmakingthisconcessionforus Butwestillfindithigherthanwecanaccept A Whatpricewouldyousuggest B Wewant6 off A Let smeeteachotherhalfway Mutualeffortswouldcarryusastepforward Howabout5 off B Inordertoclosethedeal Iaccept A Iamgladthatwe vesettledtheprice We llbewaitingforyourconfirmation DiscussingthePrice 18 BusinessDialogue Dialogue3A WeareinterestedintheNo 33bleachedcotton Butyourpriceissohighthatwecanhardlymakeacounter offer B Itpaystobuygoodproduct Betterqualityusuallymeansahigherprice A Youarerightthere B Youknow ourNo 33bleachedcottonisbyfarthebestinAsia andprobably intheworld A Yes andyourpriceisbyfarthehighest B Itisthequalitythatcounts A Idon tdenythatyourNo 33bleachedcottonistopquality Ifyoucouldgoalittlelower I dgiveyoutheorderrightaway B Well well we llreducethepriceby5 A I dsayareductionofatleast7 wouldhelp B Itisnotpossibleforustomakeanysalesatthisprice A 7 discountisaboutaslowaswecango Andit sasgo