(完整版)供应链管理_第三版_Unit1_习题与答案

1、chapter 1understanding the supply chaintrue/false1. a supply chain includes only the organizations directly involved in supplying components needed for manufacturing.answer: falsedifficulty: moderate2. a supply chain could be more accurately described as a supply network or supply web.answer: truedi

2、fficulty: moderate3. the objective of every supply chain is to maximize the overall value generated. answer: truedifficulty: easy4. every supply chain must include all 5 stages.answer: falsedifficulty: easy5. the cycle view of a supply chain holds that the processes in a supply chain are divided int

3、o a series of activities performed at the interface between successive stages.answer: truedifficulty: moderate6. the push/pull view of a supply chain holds that the processes in a supply chain are divided into 2 categories depending on whether they are initiated in response to or in anticipation of

4、customer orders.answer: truedifficulty: easy7. the objective of customer order entry is to maintain a record of product receipt and complete payment.answer: falsedifficulty: hard8. the replenishment cycle occurs at the retailer/distributor interface.answer: truedifficulty: hard9. the manufacturing c

5、ycle occurs at the manufacturer/supplier interface.answer: falsedifficulty: moderate10. the procurement cycle occurs at the manufacturer/supplier interface. answer: truedifficulty: easy11.12.13.14.15.16.the cycle view of the supply chain is useful when considering operational decisions, because it s

6、pecifies the roles and responsibilities of each member of the supply chain.answer: truedifficulty: moderatethe push/pull view of the supply chain is useful when considering strategic decisions relating to supply chain design, because it categorizes processes based on whether they are initiated in re

7、sponse to or in anticipation of customer orders.answer: truedifficulty: moderatepull processes may also be referred to as reactive processes.answer: truedifficulty: easypull processes may also be referred to as speculative processes.answer: falsedifficulty: easyall supply chain activities within a f

8、irm belong to one of three macro processes crm, iscm and srm.answer: truedifficulty: easythere is a close connection between the design and management of supply chain flows and the success of a supply chain.answer: truedifficulty: easyessay/problems1. explain the 3 decision phases (categories) that

9、must be made in a successful supply chain.answer: the 3 decision phases that occur within a supply chain are supply chain strategy (or design), supply chain planning and supply chain operation. decisions relate to the flow of information, product and funds. the difference between categories depends

10、upon the frequency of each decision and the time frame over which it has an impact. during the supply chain strategy phase, a company determines what the chains configurations will be, how resources will be allocated, and what processes each stage will perform. this will establish the structure of t

11、he supply chain for several years. supply chain planning deals with decisions with a time frame from 3 months up to a year. the planning phase must work within the constraints established in the strategy phase. planning decisions include which markets to supply from which locations, subcontracting o

12、f manufacturing, inventory policies and timing and size of marketing promotions. the supply chain operation phase operates on a weekly or daily time horizon and deals with decisions concerning individual customer orders.difficulty: hard答：决策的 3 阶段发生在一个供应链的供应链战略（或设计），供应链与供应链运作。决策与信息的流动，产品和资金。 之间的差异类别取

13、决于频率的每一个决定和时间框架，它影响了。在供应链战略阶段，公司决定将链的配置，资源分配，和 过程每个阶段都会执行。这将建立供应链结构的几年。供应链计划涉及一个时间框架从 3 个月到一年。规划阶段必须工作 的限制，建立在战略阶段。规划的决定，包括市场的供应地点，转包生产，库存策略和营销推广的时机和规模。供应链运作 阶段运行在一个每周或每天的时间范围和处理决定个别客户的订单。2. describe the cycle view of the processes within a supply chain.answer: the cycle view divides the supply chai

14、n into a series of 4 cyclesbetween the 5 different stages of a supply chain. the cycles are the customer order cycle, replenishment cycle, manufacturing cycle and procurement cycle. the customer order cycle occurs at the customer/retailer interface and includes all processes directly involved in rec

15、eiving and filling the customer. the replenishment cycle occurs at the retailer/distributor interface and includes all processes involved in replenishing retailer inventory. the manufacturing cycle typically occurs at the distributor/manufacturer (or retailer/manufacturer) interface and includes all

16、 processes involved in replenishing distributor (or retailer) inventory. the procurement cycle occurs at the manufacturer/supplier interface and includes all processes necessary to ensure that the materials are available for manufacturing according to schedule.difficulty: moderate答：周期视图将供应链成一系列的 4 个

17、周期之间的 5 个不同阶段的供应链。周期客户订货周期，补货周期，制造周期和采 购周期。客户订单周期发生在客户/零售商的接口，包括所有进程直接参与接收和填补客户。补货周期发生在零售商 /分销 商的接口，包括所有过程中补充零售商库存。制造周期通常发生在经销商 /制造商（或零售商或制造商）接口，包括所有过 程中补充批发商（或零售商）库存。采购周期发生在厂家/供应商接口，包括所有必要程序，确保材料可用于制造按时间 表。3. explain the push/pull view of the processes within a supply chain.answer: the push/pull vi

18、ew of the supply chain divides supply chain processes into two categories based on whether they are executed in response to a customer order or in anticipation of customer orders. pull processes are initiated in response to a customer order. push processes are initiated and performed in anticipation

19、 of customer orders. the push/pull boundary separates pushprocesses from pull processes. this view is very useful when considering strategic decisions relating to supply chain design, because it forces a more global consideration of supply chain processes as they relate to the customer. difficulty:

20、moderate答：推/拉的供应链供应链过程分为 2 大类的基础上无论是执行响应客户订单或预期顾客订单。拉过程发起响应客 户订单。推动进程发起和完成预期的客户订单。推/拉推拉过程进程边界分隔。这种观点是非常有用的时候考虑的 战略决策有关供应链设计，因为它迫使全球更多的考虑供应链流程，因为它们涉及的客户。4. explain the three macro processes within a supply chain.answer: all processes within a supply chain can be classified into three macro processes

21、which are customer relationship management (crm), internal supply chain management (iscm), and supplier relationship management (srm). customer relationship management (crm) includes all processes that focus on the interface between the firm and its customers such as marketing, sales, call center management and order management. internal supply chain management