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1、刘图德谈团队文化打造策略(Liu Tude talk about team culture to build strategy)Often hear people say, to promote team culture, to promote team spirit, but how to build a team culture? I visited many business executives, they have no experience in building a team culture, only in some training, team training projec

2、ts, such as the pull rope is divided into several teams barrel game, tug of war, the centipede game, the rope tied house and other activities together, think that some training can reach to promote team culture. After returning to the company, these people also showed some team conscious behavior, b

3、ut after a while there will be, because there is no team spirit, resulting in a business is not standard or unsuccessful, where is the reason? The executives are not clear.I aimed at this problem, visited a food production and marketing company executives: your business division of personal performa

4、nce royalty is how to distribute? Is there a team performance award, a team performance award and a personal performance reward ratio? What is the order of the individual performance award and team performance award? His answer let me find the answer, just as I expected, they will team cultural unde

5、rstanding into the formalism of culture, no team performance award, just stay in the oral request, took the team culture as a theoretical basis for the evaluation of the needs of staff team spirit, the team must know the backward culture and not the staff, but business leaders, executives of the pro

6、blem?Team culture is not formalismWhy enterprises need to build team culture, the reason is in too much emphasis on personal performance, many people show grab the credit, limelight, buck, framed colleagues, himself, against others, the reason is caused by too much emphasis on personal performance,

7、no team spirit, therefore build team culture has become the preferred prescription to cure these problems. Team culture should not follow formalism, but it should be carried out in a practical way.Will a team leader who does not incorporate team culture into the vein of enterprise management create

8、a good team culture? At present, many enterprises do not have team performance award, this name, even if there are team performance awards, are also included in the department leaders account, so stressed personal performance management concept, how can the team culture excellent?.When I asked how t

9、he executives performance was distributed, he was embarrassed. In fact, many performance awards are included in individual accounts, as the boss does not pay attention to departmental performance award trend, even if not interfere, but at least to understand how the executives department performance

10、 award is how to allocate? But doing business survey, found that many employers in did not pay attention to this problem, to find a not to subordinate Guandetaiduo, let them have a space to play for others reasons prevarication.Many executives took a fee from the boss on the grounds of team spirit,

11、but what was the result? Teamwork is their mantra, and who wants to sacrifice their personal performance for team spirit? It is impossible to estimate how many you can find because the values you advocate are based on personal values, not on team values.Smart boss will never let the training team cu

12、lture for the purpose, and the loss of money, because several training can team culture is not outside through the practice, nor through several internal team activities can be formed, is not the day shouting team culture, team spirit will exist, but from the system of boss demonstration, business e

13、xecutives to follow up, so from the top to the bottom of the team concept guidance, to lay the basis of team culture.In many enterprises on the wall can see team spirit slogan, but many enterprises appear team spirit, execution is not in place example. The reason is that the team slogan has become a

14、 theoretical basis for others to help, and they do not follow the rules. Because I help others, I have no interest, how can I make long-term support?. At present, many enterprise team culture is the personal quality of employees, that is, naturally developed team culture is not deliberately created,

15、This team culture is not a size, can not bind the newcomers, someone in the team does not comply with the rules, does not have any effect, even accused the voice can be heard, the team culture has become a slogan, is just a form, because everyone in that team culture, of course I also to team cultur

16、e, or being said to be outdated, team culture became publicity signs, there is no practical value.Build team culture to cure the root cause of social cultureIn the international arena will send a team award, but for the team culture of poor countries, the team prize is regarded as the prize, many pe

17、ople think of this award not to regard it as right, there is no need to pay attention to is not individual awards. So long, will cause the Chinese people do not pay attention to team culture, the team spirit is not the growth of the soil, so the social environment to build team culture is very diffi

18、cult. Therefore, in countries where team culture is more difficult to promote, enterprises can set the proportion of team awards greater than personal performance awards, so that it can effectively build team spirit. This is also the team spirit to build an optimal method into the enterprise managem

19、ent blood, can effectively cure the team culture of poor social culture root cause.Of course, to cure the root cause, and is not a short duration of time of power, because the team culture and personal hero is always a contradiction, at present in our country are mostly used to drive the heroes cult

20、ure mode, to promote a positive role to help people through heroes, which is when the needs of social development, but with the current status of enterprise society is not the same, Chinas current wealth gap is widening gradually after the psychological differences between peoples sex becomes wider,

21、 and the enterprises are in the same starting line even if there are gaps between wages, jobs, wages due to secrecy is well done, let the people still find as a pleasurable occupation psychological balance, so the need to overcome the defects the society promote the heroic spirit of the people of a

22、larger proportion, abandon the heroism, to build team performance as the goal direction. First, from the enterprise executives, because must carry forward the team culture of executives, itself must have a broad mind, there must be extraordinary people, blindly blame the shortcomings of others or fr

23、om unwilling to give people opportunities to develop leadership, will only survive in nepotism, once in the social competition, will be eliminated. Because of the market competition is no longer the era of personal heroism, a hero may make a persons performance, but a good leader can achieve a good

24、team, even the achievement of an enterprise, we should understand this truth, when does not have the team spirit and leadership into leadership positions, we need entrepreneurs when enough to find its shortcomings, gave him the opportunity to try to correct the shortcomings. But this opportunity and

25、 give too long time, because a team leader may get rid of a group of outstanding employees, and you get rid of a number of outstanding talents to a good staff, it is very worthwhile.How to judge a person does not have the team spirit, can be seen from several aspects, such as can be seen from the me

26、al order, a team leader, do not ask what others eat, but by the point of good food. When the dishes, because it is their favorite food, he will frequently turn the dial to oneself before, never give others tissue, never add water to others, never ask others to eat, never with others to discuss work

27、in shortage of people, often talk about the shortcomings of others behind people these people do not have to be, several characteristics of team leadership. Of course, to observe whether a person has the team spirit, must from his speech and deportment to observe.In fact, no team culture, and not hi

28、s personal responsibility, but the entire social environment, in the VAT society, from the queue can be seen, too many people are concerned about personal performance, too many people because of selfish and inconsiderate anyway, a promotion is entirely personal performance, awarded outstanding repor

29、ter award never consider to issue a good editing,Send outstanding staff award not outstanding leadership award, these are not the root cause of build team spirit, team spirit is not the root cause of society.Team culture should start from the systemI once interviewed a pharmaceutical circulation com

30、pany in Zhongshan and saw that the wall was a very good slogan. I said to Xu Xu, who was with the company, is your enterprise culture good? He said, this is what his predecessor did. It is full of empty slogans. No one has been put into effect. Whats the use of it?! Through understanding, Xu general

31、s predecessor in this company for three years, the enterprise is really gone, need to change hands, Xu Zongcai took over. Xu said that the former boss shouted better than anyone, but do let the staff a slip performance day by day decline, I pay close attention to his team culture slogan: we need a b

32、rave team, dont need a hero. I asked Xu former management strategy, Xu said that the decline in performance, he fried, cut, is to let you first open source, rather than not open source throttling, finally no one work, how did you go to the open source. He does not unite himself, he thinks only of hi

33、mself, and how he can do a good job.Indeed, with a team of people, will be able to manage an enterprise, Mengniu and Niu Gensheng is a good example, although others, but his team spirit conquered a number of loyal brothers, that alone, the brothers can attract over a rapid growth, from the he donate

34、d personal income is part of a large team spirit. Team culture not only reflects the influence of subordinates in the entrepreneur, but also can make up for the deficiency of the team spirit of the entrepreneur through institutional constraints.Is an example of the three monkeys in a cage, with a bu

35、nch of bananas hanging above the cage, the cage with a ladder, the monkey climbed up the ladder to pick bananas, when the monkey is going to pick the bananas, water starts in the sprinkler device above the cage, the monkey had to get used to his hands over his head, but the monkey was also caught in

36、 the water. When the second monkeys go up, the same situation, so after five or six times, we do not touch the banana. Then put one monkey monkey in new for them, just to be on the ladder to pick bananas, two other monkeys immediately pulled it, but to their two monkeys when people fall asleep, secr

37、etly to pick the bananas, the sprinkler will be another two monkeys with wake up, pull down the other two monkeys in the new the monkey, beaten up, so the new monkey didnt know why they can not endure hunger to pick the bananas, so the cycle to replace the new monkey, but we finally have to comply w

38、ith the system, not to the magnet above the cage of banana. Here is the team a sprinkler system, is any personal violation of this system, the whole team will be punished, finally is the whole team of people to maintain the team system, do not let the new people to touch him. Therefore, the team cul

39、ture must start from the system, and can not call the team culture alone, but not to develop the relevant team system, such a team culture becomes an empty slogan. For example, the team in the first place, especially the team culture of the enterprise, must to build in this way, such as assembly lin

40、e workers, when a pipeline can achieve a qualified product, then we must use the team reward, because when a person does not have the team spirit, the whole production line people will be punished, like the monkey story from banana.A no team spirit, in fact, can be bound by the system changes, most of his bonus will be placed in the whole team award, you see whether he is helping subordinates work every day. So, every day about under no

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