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1、Module 4Unit 1Advertisements学案4TaskI. Teaching Aims:1. To learn how to listen for statistics and descriptions2. To learn how to state opinions and give supporting reasons3. To learn how to use different sentence types correctly.II. Teaching ProceduresStep 1Skills building 1: listening for statistics

2、 and descriptions1) how to read statistics correctly2) when listening we should care about:(1) an increase(2) a decrease(3) no change(4) trends(5) a range(6) a limit3) listening practice on Page 124) completing a bar chartStep 2Skills building 2: stating opinions and giving supporting reasons1) how

3、to state opinions and give support reasons2) pair-work3) talk about advertisements:4) ask Ss to finish A-conduct a survey.5) help Ss to finish B-role-play.6) get Ss to finish C-writing.Step 3Skills building 3: using different sentence types correctly1) Help Ss to understand different sentences types

4、 with the help of the table.2) Ask Ss to finish the practice on Page 16.3) Write an advertisement4) Ask Ss to finish Ex. A on Page 17.5) Have Ss finish Ex. B on Page 17.Step 4:HomeworkIII. Language points:1. expressions for describing the following:1) 增长There was an increase of 42 percent.The price

5、has gone up / increased / risen by 5 percent.Four times as many people used our products last year.2) 下降There was a decrease of 40 per cent.The figure decreased / fell / dropped by 16.5 per cent.13) 不变There was no change.The percentage remained / stayed the same.4) 趋势The downward / upward continued

6、until the following year.The figures show a steady increase / decrease.The figure started off at 20 and ended up at 300.Sales rose / fell slowly / sharply / smoothly / gradually.5) 最高 /低The maximum volume reached 95.The figure peaked at 5,000 at the end of the year.The figures fell to their lowest l

7、evel.The figures have dropped to their lowest point.2. consider v. - consideration n.doingwh-word + to doconsidersb. / sth assb / sth ( to be ) adj. / n.sb to have done sththat - clausetake sth into considerarion3. 比较becauseassince / now thatfor4. regretdoing / having done sthregretto do sth5. allow

8、sb. sthallowdoingsb. to do sth拓展:permitforbidIV . Exercises for consolidation( Task)一单项选择1.It s a bad practice to _ children much money as a New Year gift.A. promiseB . allowC. permitD. admit2.Im interested in a one-bed room. Do you have any?A. convenientB . availableC. possibleD. personal23.It is _

9、 it attracts customers attention _ packaging is important.A . because; thatB. that; asC. as; thatD. since; why4.As is known to all, sweets and soft drinks _ our teeth. Which of the following iswrong?A. are bad forB. are harmful toC. do harm toD . are bad to5. - What do you think about advertisements

10、?- I think advertisements can be very dangerous _ some way?- _?- Yes. Because advertisements often make people believe something that is not true.A. in; WhyB. on; ReallyC. in; ReallyD. to; Exactly6.Some design features of the _ packaging look rather old-fashioned.A. existedB . existingC. existD. to

11、exist7.Your homework needs _ carefully.A . doingB. being doneC. to doD. done8.The price of such video cameras has _ 20 percent this year.A. raised; toB. risen up; byC. increased; byD. gone up; to9.The sales figures _ between 60 and 80 percent, but the profit( 利润 ) _the same.A. changed; remainedB . v

12、aried; stayedC. changed; keptD. varied; continued10. The task is generally considered _ quite well.A . to have been done B. to doC. doingD. done11. Sales of foreign goods _ their lowest level now.A. has dropped toB . have fallen toC. has decreased at D. have reduced at12. The new packaging is quite

13、attractive _ people _ all ages.A. for; ofB. among; atC. with; inD . to; of13. - It s _ today, isntit?- Yes, a little hot, _.A. such a nice day; as wellB. a nice day; althoughC. so a nice day, howeverD . so nice a day; though14. Whats your _ of the girl _ red jeans?A . opinion; wearingB. idea; dressi

14、ngC. view; withD. thought; in15. How I regret _ five hours playing e-games last weekend.A. to waste up toB. to spend as much asC. having wasted as long asD . wasting up to二 . 完形填空My Teacher in the School of LifeI spent the opening day of school this year at DeMatha Catholic High School in much thesa

15、me way I spent the firstday of classes _ 16_ 30 years ago;I sat in Dr Charles E. OffuttsBritish literature class, listening to him_17_what his seniors would learn and get themexcited about the journey they would_18_ . I m the principal ( 校长 ) of the school now , butfor a few minutes I was back in 19

16、75,_19_what the future held.I have been learning from Dr Offutt for 30 of the 51 years he had been teaching at DeMatha.He not only taught me to think, he_20_me, as much by example as_21 _, that it was3my moral duty to do so and to serve_22_ .Neither of us could know how our_ 23_ would develop over t

17、he years. When I first cameback to DeMatha to teach English. I worked for Dr Offutt, the then department chair. After severalyears, I was_24_ department chair, and our relationship changed_25_. I thought that itmightbe_26_ chairing the department, since all of myformerEnglishteachers were stillthere

18、,butDrOffutt _ 27_ me throughout. He knewwhento giveme _28_ aboutcurriculum, texts and personnel, and when to let me design my own course.In 1997, I needed his advice about leaving DeMatha to become principal at another school. Ifhe had asked me to stay at DeMatha, I might have._29_ , he encouraged

19、me to seize the new_30_ .Five years ago, I became the _31_ of DeMatha. Once again, Dr Offutt was there for me,letting me know that I could_32_ on him as I tried to fill such big shoes. Ive learned fromhim that great teachers have a (n)_33_ wealth of lessons to teach. _34_his studentsdontknow it yet,

20、 I know how _35_ they are; Im still one of them.16 A mostlyB exactlyC onlyD simply17 A explainB predictC speakD teach18 A keepB achieveC chooseD take19 A preparingB discoveringC wonderingD realizing10 A assistedB remindedC advisedD convinced21 A wordsB actionC explanationD models22 A the othersB eve

21、ryoneC othersD anyone23 A relationshipB positionC situationD condition24 A pointedB namedC givenD taken25 A alreadyB yetC stillD again26 A foolishB surprisingC uncertainD challenging27 A promotedB acceptedC supportedD welcomed28 A adviceB informationC noticeD thought29 A OtherwiseB ThereforeC Furthe

22、rmoreD Instead30 A choiceB opportunityC occupationD possibility31 A teacherB principalC officerD clerk32 A liveB lookC dependD take33 A richB littleC valuableD endless34 A OnceB Even ifC UnlessD Until35 A fortunateB curiousC innocentD satisfied三阅读理解AGarlic: The Magic Cure-AllOnce you have smelled th

23、e delicious strong smell of garlic, you'll never forget it. It is an herb(调味植物 ) that is widely used in cooking and salads. You may hear of people using it to improve their health. Some say it even has magical powers. These magical powers were known of even in ancient times. For instance, a Roma

24、n soldier would not go into battle without first eating some garlic. The Romans believed that garlic gave a person strength and courage. Whether or not the soldiers fought any better because of their garlic eating is unknown. However, this Roman habit may have been frightening to the enemies.4The pe

25、riod of the Middle Ages was full of superstition( 迷信 ). During the frightening disease of Black Plague, people ate garlic as protection against the disease. Garlic was thought of as a cureall. For example, people who feared devils( 魔鬼 ) would wear cloves of garlic wrapped in cloth and hung around th

26、eir necks.Even today, garlic is used in various old-fashioned, cure-all medicines. A kind of liquid made from garlic is said to cure colds. A clove of garlic wrapped in a wet cloth and kept on the chest will relieve the discomforts of bronchitis. Garlic has even been put to use in agriculture. Garli

27、c put in the soil around peach trees is supposed to protect the trees from harmful posts. And garlic really can make you less anxious when put on insect bites.Actually, garlic's value is not all superstition. Garlic does contain an antibiotic-alliums-that doctors use to lower high blood pressure

28、 in patients.36. This passage discusses the uses of _.A. alliumsB. superstitionC. garlicD. magic herbs37. It is easy to see from this passage that _.A. garlic has magical powersB. garlic is a valuable cure-all medicineC. garlic has had many uses throughout historyD. the Roman soldiers won battles be

29、cause of garlic38. The writer shows the various uses of garlic by _.A . giving examplesB. showing its originsC. guessing cause and effectD. proving its value39. What is the main idea of the passage? A. The use of garlic has a long history.B . Many superstitions surround the use of garlic.C. Garlic w

30、as a main part in many old-fashioned medicines.D. Some people believe that certain herbs have magical powers.BNEW YORK: Staying positive through the cold season could be your best defence against getting ill, new study findings suggest.In an experiment that exposed healthy volunteers to a cold or fl

31、u virus, researchers found that people with a generally sunny disposition were less likely to fall ill. The findings, published in the journal Psychosomatic Medicine, build on evidence that a “positive emotional style”can help protect us from the common cold and other illnesses.Researchers believe t

32、he reasons may be both objective as in happiness improving immunefunction and subjective as in happy people being less troubled by a sore throat or runny nose.“People witha positive emotional style may have differentimmune responses to the virus, ”explained lead study author Dr Sheldon Cohen of Came

33、gie Mellon University in Pittsburgh.“Andwhen they do get a cold, they may interpret their illness as being less severe. ”Cohen and his colleagues had found in a previous study that happier people seemed less likely to catch a cold, but some questions remained as to whether the emotional trait itself

34、 had the effect.For the new study, the researchers had 193 healthy adults complete standard measures of personality traits, self perceived health, and emotional “style.”Those who tended to be happy, energetic and easygoing were judged as having a positive emotional style, while those who were5often unhappy, tense, and hostile had a negative style.The researchers gave them nasal ( 鼻的 ) drops containing either a cold virus or a particularflu virus. Over the next six days, the volunteers reported on any aches, pains, sneezing or congestion they had, while t

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