南京信息工程大学专业英语试卷A卷

1、 / 2祠玄佼鬼Z伉/尊2013 2014 学年 第 2 学期专业英语课程试卷类型 A （注明A、B卷）考试类型 综合练习1、 本课程为选修，学时为 32 ，学分为22、 学号 ，姓名 3、 出卷时间：2014年 5 月4、 提交时间：2014年 6 月5、 本综合练习适用专业年级：2011级国际经济与贸易2011级物流管理、2011级市场营销6、 任课教师：周锦二O四年五月一、Part One: Economics, please answer the following questions (10% each, 30%)1、 Please explain how absolute adva

2、ntage and comparative advantage differ, and give an example in which one person has an absolute advantage in doing something but another person has a comparative advantage.2、What are the basic functions of national Five Year Plan?3、Give an example industry which contributes most to the social econom

3、y development most and try to back up your opinion by quoting the latest statistics to say which industries have much potential?二、Part Two: Management, please answer the following questions(10% each, 30%)1、 In your opinion, what is the single most import aspect of the definition of management? Why?

4、Which of Mintzberg s ten managerial roles do you think you are best equipped to play? Explain.2、 What is market segmentation all about and how could it be used in a certain business? How can a company encourage brand loyalty and repurchase?3、Try to choose a company, and give an example of vocabulary

5、 of Strategic Management.三、Part Three: Business Communication please answer the following questions: (20% each, 40%)1、 Please name at least FIVE questions that you should ask yourself to identify your employment interests. What information should a candidate gather in preparing for a job interview?2 、 Please write a RES