家乐福连锁超市运营管理113毛利行动计划

1、CommentsAnalysis & Action planD41Analysis: 1本月供应商销售因进价未调整，造成毛利-13K，其中美的生活6.5K，美的风扇活动808折-3.5K,九阳1K,艾美特1K.2本月清仓，苏泊尔-1.2K，其他品牌-1KAction plan:1.除清仓2.2K，其余13K供应商可以返回2加强价格管理。降低未知损耗Actual -13KBudget 9k LY 14kVs budget -22kVs LY -27kGross MarginCommentsAnalysis & Action planD41Analysis: 1The fan did promot

2、ion 12% off,-13K,.2,clearance for Supor,-2.2K,Action plan:1.Ask for more free goods +13k2,enhance the management of PP, maintain the PPP on time, make sure the P4 margin is OKActual -13KBudget 9k LY 14kVs budget -22kVs LY -27kGross MarginCommentsAnalysis & Action planD42Analysis: 1家乐福福礼影响-6K。Action

3、plan:1.提高电话分类高毛利单品销售提高毛利。Actual -10KBudget -8k LY -3kVs budget -2kVs LY -7kGross MarginCommentsAnalysis & Action planD42Analysis: 1Fuli coupon -6K。Action plan:1.Push the sales of telephone, make sure the P4 margin is OK。Actual -10KBudget -8k LY -3kVs budget -2kVs LY -7kGross MarginCommentsAnalysis &

4、 Action planD44Analysis: 1本月30日海信团购活动-12,海尔DVD清仓-6K，康佳电视清样机-3.6K，TCL电视清样机-3.4K。-.2家乐福福礼影响-9.2K。Action plan:1.海信，海尔，康佳，TCL电视负毛利8月份补差。2提高电视分类高毛利单品销售提高毛利。Actual -42KBudget -8k LY -12kVs budget -34kVs LY -30kGross MarginCommentsAnalysis & Action planD44Analysis: 1, Hisense promotion activity -12K,Haier DVD clearance -6K，other TV brand -6k.2Fuli coupon -9.2KAction plan:1.For TV brand, supplier will compensate next month.2,push the sales of items with m