《新视野商务英语综合教程》期末考试试题一

1.easyforpeoplewhoarenotexpertstouseorunderstandA、niceB、quickC、comforableD、userfriendly.afeelingoflikingorwantingsomeoneorsomethingmorethansomeoneorsomethingelseA、decisionB、productC^preferenceD、program.tomakecertainthatsomethingwillhappenA、ensureB、certainC、sureD、enforce.tobringtogetherinagroupormass;togatherA、collectB、putC、packD、submit.tointroduceanewproduct,etc.tothepublicorintothemarketA^beginB、startC、LaunchD、bring.theultimateconsumerofaproduct,esp.theoneforwhomtheproducthasbeendesignedA、managerB、guestC、customerD、enduser.awrittenorprintedlistofquestionstobeansweredbyanumberofpeople,esp.togatherdataoraspartofasurveyA、formB、questionnaireC>chartD>table.agreementto,orpermissionforsomething,esp.aplanorrequestA、applicationB、approvalC>occupationD、analysis.TheR&DDepartmentdecidedtoconductthisseason'ssurveybymeansofquestionnaire..Ofallthedatawe'vecollected,90%isvalid..Themarketlovesournewsmartphonesbecausetheyfindthemquiteuserfriendly.WhatIamconcernedmostiswhetherourendusersaresatisfiedornot..Tomhassubmittedaproposaltotheseniormanagementforapproval.Beforewedecidetolaunchthisnewproduct,weneedtoensurethatithaspassedthesecuritytest..Mostcustomershavea(n)preferenceofourItem4overItem5.Uponreceivingherletter,Iwroteherbackinnotime.It'surgent.IneedtoseehimbeforeIleaveOnceknown,hisfacewillneverbeforgotten.Shewilldiebeforesheshalldisgraceherself.KelmanhadabookpublishedintheUSmorethanadecadebeforeaBritishpublishergotintouchwithhim.Afteraday*shardwork,shewassoexhaustedthatOnceinsideherapartment,herfirstactionwastofelldownonthebed.BarryhadjoinedthearmyimmediatelyUponleavingschool.Onceyoubeginyoumustnotgiveup.toworryaboutorcareaboutsomethingbecauseiゼsimportantbeconcernedabouttotrytoreachagreementbydiscussionnegotiatetocontrolortakeresponsibilityforagroupofpeopleoranactivityinchargeofapersonwhosejobistofindoutwheresomethingcanbeobtainedsourcingagentmaterialssuchascoal,oil,heirnaturalstate,beforebeingtreatedinordertomakethingsrawmaterialstolimitalormostofyourstudy,business,etc.toaparticularsubjectoractivityspecializeinOurcompanytheproductionofcottongoods.specializesinThenewcompanyislookingforatosourceproductswithlowprices.sourcingagentInordertoagoodpricewithyoursupplier,youshouldreadthesourcingnegotiationtips.negotiateBrazilimportedsomeofitsfromothercountries.rawmaterialsIhaveyourhealthlately.beenconcernedaboutThenewpositionputshimthecomputersystemsthroughoutthecompany.inchargeoftheybecomedirty,thelakesarenotabletocleanthemselves.A、OnceSinceC、AsD>BecauseHewasnotreallyinthemoodforanythingitdawnedonhimthatithadnotbeenhisfault.A、sinceB、onceC>afterD、until3."Timepassedquickly,didn'tit?""Yes,itwillbeonlytwomonthswetaketheentranceexamination."AnwhenBnsinceCnonceDnbefore4Balletisamazing;yougo,youarelikelytofindyourselfgoingagainandagain.AnasBnonceCnwhileDnsince5Itwasalready11o'clockintheeveningtheyarrivedatthehotel.AnwhenBnwhileCnonceDnsince1汉译英:详细目录,清单n.inventory2汉译英:谈判,协商V.negotiate3汉译英:规定,约定V.stipulate4汉译英:条款n.term5汉译英:条件n.condition6汉译英:运送V.freight7汉译英:发货清单n.invoice8汉译英:正式发给,发表V.issue9汉译英:到期a.due10汉译英:发布,签发n.issuancen汉译英:专门研究,专注于specializein12汉译英:关注,关心beconcernedabout13汉译英:原材料rawmaterials14汉译英:采购专员sourcingagent15汉译英:付款条件paymentterms16汉译英:交付时间deliverytime17汉译英:运输成本freightcost18汉译英:订单号ordernumbersimilar（写出近义词）identicallower（写出近义词）reduce；decreaseadvantage（写出近义词）meritdisadvantage(写出近义词)drawbacksurpass(写出近义词)outshinestop(写出近义词)haltchange(写出近义词)alterOvertheyears,China'sautomobilemarketwitnessedgreatchanges.China'shome-grownbrandsaregainingstrengthwhileforeigngiantsareincreasingtheirmarketsharewithdifferentstrategies.Forinstance,BMWisgoingto(1) halttheexportofSeries3toChinabutlocalizetheproductioninShenyangto(2) lowerthecostandmakeaBMWaffordabletomoreChineseconsumres.inaddition,ithasalso(3) alteredthedesignofporductstailoredtoChinesecustomersbymakingthecarslongerandwider.Moreover,ithasalreadyintroducedhybridvehicletohelp(4) lowercarbonemissionandsaveenergy,however;itwilltakesometimeforthisideatoprevailsincelotsofpeopleareworriedaboutthe(5) drawbacksofitsbattery.expertsarefullyconvincedthatalongwiththeadvancementoftechnologies,its⑹ meritswillsurelygaintheupperhandand(7) Outshineitsdisadvantages.she. themapandspreaditonthetable.(fold)unfoldedWewerecompletelybytheenemy.(number)outnumberedTheyappeartohavethepublicmoodoneducation,(judge)misjudgedTheyhaveourphonebecausewedidn'tpaythebill,(connect)disconnectedThecity'spopulationitsresources,(grow)outgrowsThepolicehaveaplottorobthisbank,(cover)uncoveredMycomputerisnotthesamemachine_ itwas.thatwetriedtoforcethedooropen,wasfoundtobeimpossible,whichThat'sallIhave.thatHedidn'ttellmeanynews,upsetme.whichWhichisthepenyoulikemost?thatThereisnoonehassuchgoodtasteashe.that20汉译英:标准化的a.standardized21汉译英:零件,部件n.part22汉译英:部分地adv.partially23汉译英:自动化的a.automated24汉译英:完全相同的a.identical25汉译英:用手工做的a.handcrafted26汉译英:传统的a.traditional27汉译英咱动化n.automation28汉译英:效率n.efficiency29汉译英:可能性bability30汉译英:错误n.error3I汉译英:模具n.mold32汉译英:资本n.capital33汉译英:改变V.alter34汉译英：引入,带来V.introduce35汉译英:多样化,多样性n.variety36汉译英:影响V.affecthalt38汉译英:降低,减少V.decrease39汉译英:长处,优点n.merit40汉译英:明显优于V.outshine41汉译英:缺点,毛病n.drawback42汉译英:集中注意力于focuson43汉译英:双刃剑double-edgedsword44汉译英:大批量生产massproductionCouldyouupdateusonthedate,andagendaitems?venueToomanypeoplearetoofewjobsnowadays.chasingWesomepages.skipEffortsarealwaysrewardingOthershavebeenquicktothearrest.condemnHedrinksamountsofcoffee.excessiveTheadvertisementaimstosmokersbacktocigarettes,lureTheeveningnewsreportthestoryofthemurder.featuredThegirlsarereallyexcitedtoseeJustinBieberinatelevisionadvertisementofSOMEDAYmercialThegoodswereshippedfromaforeignport.deliveredThegovernorhasinvitedbigbossesfromalllinesofbusinesstothetradefairopening.industriesChildrencanbeseentoimitatethebehaviorofotherswhomtheyadmireoridentifywith.copyAbrandwhichiswidelyknowninthemarketplaceacquiresbrandrecognition.brandawarenessJamesBondistherolethatmadeSeanConneryasuperstar.characterHedonatedmostofhissavingstotheschooldamagedbytheearthquake,thestudentstoreturntotheirclassrooms.A、enablingB、havingenabledCntoenableD>tohaveenableSteve,formonthstofindajobasasalesmanager;finallytookapositionatalocaladvertisingagency.A、strugglingB、struggledC、havingstruggledD、tostruggleOnaverage,thereare800tornadoesintheUSeachyear;manydeathsandinjuries.A^andcauseB、whichcausedC、whichcausesD>onlytocauseTheheadmasterhurriedtotheconcerthallonlythespeaker.A、tofind;leftB、tofind;hadgoneC、finding;leftD、finding;hadgoneDinosaurshavecompletelydiedoutontheearth,neveragain.A、tobeseenB、beingseenC、seenD、havingbeenseen6Hewasbusywritingastory,onlyonceinawhiletosmokeacigarette.A、tostopB、stoppingC、tohavestoppedD、havingstoppedHedonatedmostofhissavingstotheschooldamagedbytheearthquake,thestudentstoreturntotheirclassrooms.A、enablingB、havingenabledC、toenableD、tohaveenableSteve,formonthstofindajobasasalesmanager,finallytookapositionatalocaladvertisingagency.A、strugglingB、struggledC、havingstruggledD、tostruggleOnaverage,thereare800tornadoesintheUSeachyear,manydeathsandinjuries.A、andcauseB、whichcausedC、whichcausesD、onlytocauseTheheadmasterhurriedtotheconcerthallonlythespeaker.A、tofind;leftB、tofind;hadgoneC、finding;leftD、finding;hadgoneDinosaurshavecompletelydiedoutontheearth,neveragain.A、tobeseenB、beingseenC、seenD^havingbeenseen6Hewasbusywritingastory,onlyonceinawhiletosmokeacigarette.A、tostopB、stoppingC、tohavestoppedD、havingstopped!汉译英:装扮,假扮V.disguise2汉译英:跳,跳跃V.leap3汉译英:追逐,追赶n.chase4汉译英:显著的,突出的minent5汉译英:展示,陈列n.display6汉译英：地点n.venue7汉译英：不做V.skip8汉译英：亲切感,认同感n.kinship9汉译英：有意义的,有回报的adj.10汉译英:外星人n.alien11汉译英:引诱,哄骗V.lure12汉译英：指责,谴责V.condemn13汉译英:展示,为…做广告V.feature14汉译英：过分的,过度的adj.excessive15汉译英:广告植入productplacement16汉译英:适应，建立联系becomeengagedwith17汉译英:品牌意识brandawarenessWesomepages.skipEffortsarealwaysOthershavebeenquicktothearrest.condemnHedrinksamountsofcoffee.excessiveTheadvertisementaimstosmokersbacktocigarettes.lureTheeveningnewsreportthestoryofthemurder.featuredThegirlsarereallyexcitedtoseeJustinBieberinatelevisionadvertisementofSOMEDAYmercialThegoodswereshippedfromaforeignport.deliveredThegovernorhasinvitedbigbossesfromalllinesofbusinesstothetradefairopening.industriesChildrencanbeseentoimitatethebehaviorofotherswhomtheyadmireoridentifywith.copyAbrandwhichiswidelyknowninthemarketplaceacquiresbrandrecognition.brandawarenessJamesBondistherolethatmadeSeanConneryasuperstar.characterWhatqualitiesandskillsmakeasuccessfulsalespersonaccordinngtothelesson?A.politenessB.patienceC.professionalmunicationskillE.humorF.wisdomandpersuasivenessG.honestyandsincerity1.Salesarecontingentupontheattitudeofthesalesman——nottheattitudeoftheprospect.A销售取决于销售人员的态度,而不是潜在客户的态度。B销售取决于潜在客户的态度,而不是销售人员的态度。C(ByW.ClementStone,AmericanbestsellingauthorandfounderofCombinedInsuranceCompany)D(ByW.ClementStone,AmericanbestlawyerandfounderofCombinedInsuranceCompany)3Thesalesmanknowsnothingofwhatheissellingsavethatheischargingagreatdealtoomuchforit.A推销员对他所卖的东西了如指掌,却不知道提高价太高。B推销员对他所卖的东西ー无所知,只知道要价太髙。C(ByW.ClementStone,AmericanbestsellingauthorandfounderofCombinedInsuranceCompany)D(ByOscarWild,Irishpoet,novelist)4.Inthemodernworldofbusiness,itisuselesstobeacreativeoriginalthinkerunlessyoucanalsosellwhatyoucreate.A在现代商业世界中,除非你也能销售你所创造的东西,否则做ー个有创造力的原创思想家是没有用的。B在现代商业世界中,除非你做ー个有创造力的原创思想家,否则能销售你所创造的东西是没有用的。C(ByOscarWild,Irishpoet,novelist)D(ByDavidOqilvy,Britishadvertisingexecutive)AneffectivesalespersoncanbemadebyhoningsomeSaleskills.Persistenceisthemostfundamentalqualityforsalesandalltheotherskillsarebasedonit.Takingtimetolistenshowsthesalesperson's respect andalsohelpsyoutogettheprospect'swant.Thequestionyouaskedshouldbe open-ended.Whileyouarelisteningtotheprospect,makesurethatyoureally_understandandasksomefollow-upquestionstoshowyourinvolvementandconcentration.Persuasivenessistheskillthatallowsyoutoconveythe featureand_benefitofyourproductorservicetothecustomer.7.Thesaleismorelikelytobemadeifthecustomerscanfeelthattheirlifewillbe__improvedbytheproductorservice.Thepurposeformaintaininghealthyrelationshipsistodevelopa(n)network.Whenyoucannotcontacttherightperson,personalrelationshipcanhelpgiveyou accesstotheprospectivecustomer.Whatisthetextabout?Itisaboutthesalesskillsandqualitiesasalespersonshouldhave.Whatisselling?Sellingistheactofofferingaproductorserviceinreturnformoney.Accordingtothetext,ifthesalespersonisrefusedbythecustomeratthefirstplace,whatshouldhe/shedonext?Youshouldcontinuetopersuadeyourcustomerwithoutgivingupeasily.Whyshouldasalespersonstaysilentforatleastaminuteafterhe/sheraisesanopen-endedquestion?Becauseitshowsthesalespersonhasenoughlistening.Canyougiveanexampletoexplainfeatureandbenefitofaproductorservice?Forexample：thetabletcomputer.Thefeatures:small,elegantanditsreasonableprice.Thebenefit:itshowsthatyouareyoungandfashionable.Whatistheimportanceofthenetworkofrelationships?Thenetworkofrelationshipcanprovideanaccesstothedeal.acollectionofabilitiesthatcanbeacquiredbytrainingskillsetthefactofcontinuingtotrytodosomethinginspiteofdifficultiespersistenceapossibleorlikelycustomerp