英语成语与文化7市公开课获奖课件省名师优质课赛课一等奖课件

Unitfour1/292/29wordsrelatedtotheweather1.cloud云7.downpour倾盆大雨13.sun太阳2.thunder雷8.raincoat雨衣14.sunlight阳光3.wind风9.mud泥巴15.raindrop雨滴；雨点4.gutter排水沟10.rubberboot(s)橡胶套鞋16.drizzle细雨；毛毛雨5.breeze微风11.umbrella雨伞17.splash泼溅(声)6.lightning闪电12.rainbow彩虹18.puddle水坑3/29extrastuff1.storm暴风雨2.pour下大雨3.shower(lightrain)阵雨4.thundershower雷雨5.torrentialrain暴雨6.gust(ofwind)一阵狂风7.stormcloud(s)暴风云8.raingear雨衣9.poncho斗篷；披风10.overcoat外套11.flood洪水12.flashflood大雨过后出现短暂洪水；暴洪13.hail冰雹14.sleet冻雨；夹带冰雪雨15.snow雪4/29sentences你以为今天会下雨吗？Doyouthinkitwillraintoday?外面正在下大雨。It'spouringoutside.现在在下大雨。It'srainingcatsanddogs.It'srainingbuckets.It'srainingveryheavily.现在在下毛毛雨。It'sdrizzling.5/29我全身湿透了！I'msoaked!我全身湿透了！I'mdrenched!风好大。Thewindisblowinghard.今天风好大。It'sreallywindytoday.太阳从云端探出头来。Thesunbrokethroughtheclouds.6/29那场雨让我们计划泡汤了。Therainruinedourplans.我希望雨赶快停。Ihopeitstopsrainingsoon.下雨天我喜欢待在家里休息。Ilikestayinghomeandrestingonrainydays.7/29Idiomsrainorshine不论天气怎样；在任何情况下此句同whatevertheweather，表面上意思是“不论天气怎样”，也可引申为“在任何情况下”。

Katiegoesjoggingwithherdogeverymorning,rainorshine.

不论天气怎样，凯蒂早上都会带着狗去慢跑。8/29Choosethebestwordorphrasetoanswereachquestion.

a.puddles b.wind c.mud d.rainbowe.thunderstorm f.rubberboots g.umbrella h.haili.lightning j.thunder1.

Thisisabeautifulthingthatsometimesappearswhenitrains.2.

Weartheseonyourfeettostaydry.3.

You'llhearthisafteryouseelightning.4.

Thisisformedwhenwaterismixedwithsandordirt.5.

Whenitiscold,thesesmallballsoficesometimesfallfromthesky.6.

Waterfromrainoftencreatestheseontheground.7.

Thisiswhenitrainsespeciallyhardforashortperiodoftime.8.

Thesebrightflashescomefromtheskywhenthereisastorm.9.

Thisthingopensandcloses,anditcanprotectapersonfromtherain.10.

Thiscanblowthehatoffyourheadifyou'renotcareful.9/29SpeakingOut

Model1Whopays?Bob:

Hey!Look,thisisacoolTVcommercial.“____________________!”ThingsgobetterwithCokeLaura:IthinkthePepsicommercialisjustasattractive:“________________!”

Thechoiceofanewgeneration10/29LauraagreeswithBobthatthecompetitorsarejustcancelingouteachother’sefforts?Laura:That’squitetrue.Theybothspendpilesofmoneytoincreasetheirmarketshares,butneithergains.11/29Whatisconsumerbrandloyalty?Itmeansconsumersareloyaltoacertainproductandkeepbuyingit.Also,they’rewillingtopaymore.12/29Whopaysforadvertising?Why?BobsaysItseemscontradictory.moresalesmeanlowerproductioncosts,butmoreadvertisingmeanshighercoststotheconsumer.

13/29workoutyourconversationwithwordsorphrasesgiveninthefollowingtheEricsson’sTVcommercial“Makeyourselfheard!”theNokia’scommercial“ConnectingPeople.”cool,justas,fascinatingpayfortheadvertisingcreateafavorableimageofaproductconsumerbrandloyaltyidentifywiththeproduct,evenwillingtopaymorecontradictory:increasessalesleadtoalowerproductioncost;moreadvertisingresultsingreatercoststhewinnerisalwaysthe________.14/29Model2Bewareofads!

1.Whatdoesthemanthinkofthecommericals?Keywords:killingme,ifIwereyou,2.Thewoman’sopiniononcommericals?keywords:fantastic,dependon,powerful15/293.WhatdoesthewomanthikofMcDonald’scommercials?keywords:kidscute;warmfamilyfeeling4.AccordingtoPeter,whatisthewomancalledbytheadvertisingagency?keywords:targetcustomer,enduser16/29MakeyourowndialogueaccordingtothewordsorphrasesgivenswitchtoanotherchannelJustdoit!Whatapowerfulproduct.L’Orealcommercial,themodel’sskin,smooth,getthesameskinYoumeantheyarelyingaboutappealtoemotions,notreason17/29Model3

Arethefreemagazinesfree?PeterJaneNotfreeatallFreemagazineAlladvertisingInterestingarticlesThecostoftheadsisbuiltintotheproducts.AdvertisingpaysforthemagazinecompaniesspendmoremoneyonadvertisingthanonmakingqualityproductsAdservesausefulpurpose:tellaboutnewproductsfascinatingfreedomtochoose18/29Yourturntospeakbrochure,agiveawaybrochure,easilyfindhereandtheresomeprettyinterestingthingsThecostoftheadsisincludedintheproducts.tellsmeaboutnewproducts,helpsmeinchoosingwhattobuyfascinating,don’thavetobelievealltheads.19/2920/29Activity2:proverbs1.Manyhandsmakelightwork:2.It’snousecryingoversplitmilk.3.Wherethereissmokethereisfire.众人拾柴火焰高覆水难收无风不起浪21/294.Birdsofafeatherflocktogether.5.Idlenessistherootofallevil.6.Thereisnorosewithoutathorn.物以类聚一懒生百邪甘瓜苦蒂物无全美22/297.Allgoodthingsmustcometoanend.8.Theproofofthepuddingisintheeating.9.Liveandletlive.天下没有不散宴席亲身下河知深浅得饶人处且饶人23/2910.Asyousow,soyoureap.11.Othercountries,othermanners.12.Whatweloseontheswings,wegainontheroundabouts.种瓜得瓜，种豆得豆十里不一样俗失之东隅，收之桑榆24/29Key:1.(A)2.(B)3.(A)4.(D)5.(A)6.(A)7.(A)8.(B)9.(D)10.(B)11.(B)12.(B)13.(A)14.(A)15.(D)16.(D)17.(C)18.(A)19.(C)20.(A)25/29Key:Conversation1:1.(B)2.(A)3.(B)4.(C)5.(A)Conversation2:6.(B)7.(A)8.(C)9.(C)10.(A)26/29Conversationtwo

AdvantagesandDisadvantagesofTelephones1.Whatadvantagesdoesthetelephonehaveintheman’sopinion?Key:Thefirstisspeedandthesecondi