新闻传播专业英语课件

CourseContent&ScheduleConceptsandskillsNewspaperMagazineRadioFilmTelevisionDocumentaryAdvertisingandbrandingTVcommercialPracticeCreativeproductionskills(print/video/Audio)ProductionTechniquesVideoProductionTechniqueGrammaroftheEditPersonalportfolioUKstudents’workshowVisualartsandarchitecturePerformingArtsFashionMainformsofmediacommunicationWhatisnewspaper?Anewspaperisapublicationcontainingnews,information,andadvertising.General-interestnewspapersoftenfeaturearticlesonpoliticalevents,crime,business,art/entertainment,societyandsports.Mosttraditionalpapersalsofeatureaneditorial（编辑）pagecontainingcolumns（专栏）thatexpressthepersonalopinionsofwriters.Supplementary（补充的）sectionsmaycontainadvertising,comics（漫画）,andcoupons

（【商】赠券）.Newspapersaremostoftenpublishedonadailyorweeklybasis,andtheyusuallyfocusononeparticulargeographicareawheremostoftheirreaderslive.Despiterecentsetbacks（挫折）incirculationandprofits,newspapersarestillthemosticonicoutlet(出路)fornewsandothertypesofwrittenjournalism.advertising——广告editorial——[edi‘tɔ:riəl]编辑的,主笔的；编者的；主编的eg.Themaineditorialinanewspaper.

报纸的主要社论columns——栏,专栏(文章);（书、报纸印刷页上的）栏，列comics——连环漫画杂志;（报刊上的）连环漫画栏Iconic——[ai’kɔnik]adj.符号的；图标的journalism——n.新闻业Circulation——发行量；WhatisMagazine?Magazines,periodicals,glossiesorserialsarepublications,generallypublishedonaregularschedule,containingavarietyofarticles,generallyfinancedbyadvertising,byapurchaseprice,bypre-paidmagazinesubscriptions（订阅费）,orallthree.Magazinescanbedistributedthroughthemail;throughsalesbynewsstands,bookstoresorothervendors（商贩）;orthroughfreedistributionatselectedpickuplocations.

VocabularySerial:n.连载小说,电视连续剧，广播连续剧Periodical:n.（学术）期刊Glossy:n.用亮光纸印刷的杂志Distribution:n.

（商品）经销，分销

AccordingtotheNationalReadershipSurvey,thesearethemost-readmagazinesintheUK.Thisshowsreadership,andnotsales,andthesefiguresrepresentthetwelvemonthstoJune2009.

Weeklymagazines

1.What'sOnTV(3.4m)

2.RadioTimes(2.6m)

3.TVChoice(1.7m)

4.TVTimes(1.6m)

5.AutoTrader(1.2m)

6.TVQuick(1.0m)

7.Nuts(0.9m)

8.Zoo(0.7m)

9.TheBigIssue(0.6m)

10.TVEasy(0.5m)

Monthlymagazines

1.SkyMagazine(7.5m)

2.SkySports(3.0m)

3.SkyMovies(2.3m)

4.NationalGeographic(2.0m)

5.BBCTopGear(1.9m)

6.Sagamagazine(1.7m)

7.Reader'sDigest(1.6m)

8.FHM(1.6m)

9.BBCGardeners'World(1.4m)

10.Men'sHealth(1.1m)10importantandbestsellingBritishMagazineWeeklyNews《每周新闻》NewStatesman《新政治家》TheSpectator《旁观者》Tribune《论坛》NewScientist《新科学家》Listener《听众》Punch《笨拙周刊》Economist《经济学家》Finance《金融》PrivateEye《私探》10importantandbestsellingU.SMagazines1.Reader’sDigest《读者文摘》2.NationalGeographic（magazine）《国家地理杂志》3.FamilyCircle《家族》4.Time《时代》5.People《人民》6.Newsweek《新闻周刊》7.AmericanLegion《美国军团》8.Star《明星》9.USNews&WorldReport《美国新闻与世界报道》10.Smithsonian《史密斯森学会》FeaturesNewspaperRadioTVInternetMobileThesensestimulatedbythemedium:Visual,AuralorbothVisualThespeedoftheinteractionbetweenthemediumandaudiences:comparativelyFast,ModerateorSlowSlowAudiences’controloverthespeedofthemedium’suse:YesorNoYesThecodesofthemessagetransmittedbythemedium:Scripts,Image,Color,Language,Audio,Music,Frame,orallofthemScript,Image,ColorVocabulary2009-10-101、massmedia大众传媒2、news新闻3、Director导演4、CameraOperator摄像5、Costume道具6、Makeup化妆7、Producer制片人8、Crew制作团队9、Presenter主持人10、Schedule日程Vocabulary2009-10-1011、Communication传播12、Audio-visual视听13、Printmedia平面媒体14、Signs符号15、Symbols符号16、PerformingArts表演艺术17、Inter-personal人际交流18、Myths神话19、Publicrelation公共关系20、Portfolio代表作选辑1、Nominee提名人2、realityprogram真人秀节目3、cinematographer摄影师4、Soap肥皂剧5、talkshow脱口秀6、talkshowhost脱口秀主持人7、featurefilm故事片8、BritishAcademyFilmandTVawards9、Audienceratings收视率10、AnimatedFeatures动画片1、Documentary纪录片2、Ceremony典礼3、Primetime黄金时间4、Daytimetelevisionprogramme

日播电视节目5、Outstandingsupportingactor/actress6、Outstandingleadactor/actress7、Miniseries迷你剧8、Comedy喜剧9、Drama戏剧10、Variety综艺节目VideoproductionTeamCrewDirector-inoverallcontroloftheproduction,rehearsesanddirectsactorsProducer–controlsschedule,makesarrangementsforactorsandlocationsCameraOperator--shootsthevideoasdirectorwants,looksaftercameraSoundRecordist–checkssoundlevels,usesearphonesandmicfordialogueLighting–organizesinrelationtosun/other‘natural’lightingCostume–logstheshotsandcheckscostume,hair