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广东省部分市
2022-2023学年高三上学期期末考试英语试题分类汇编
阅读理解
广东省东莞市2022-2023学年第一学期期末教学质量检查高三英语试题
第一节(共15小题;每小题2.5分,满分37.5分)
阅读下列短文,从短文后每题所给的A、B、C和D四个选项中,选出最佳选项,
并在答题卡上将该项涂黑。
A
HaveyoueverwonderedwhatthegreatgameofLawnBowlingisallaboutandhaveyouever
wantedtotryitout?Ifyes,thenhopefullythispagewilltellyouallyouwanttoknow.
FindingaClub
AfulllistofalltheclubswhoaremembersoftheBLl(BowlingLeagueofɪreland)eanbefound
athtps://irishlawnbowls.ie/bli-elub/.Clubsaredelightedtowelcomenewmembersandwillbe
delightedtoshowyouthebasicsofthegameifyouvisitthem.Tocheckasuitabletimetovisit,you
cancontacttheclubsecretarywhosedetailsyouwillgetontheaboveonlinepages.
JoiningaClub
Membershipfees,whichneedtobepaidfirst,varyfromclubtoclubdependingoniftheyarea
multi-sportclub.Mostclubschargeafeeforjuniorplayerswhilesomeclubschargeareducedfeein
thefirstyear,asnewcomershavetobuyequipment.
EquipmentNeeded
Thefirstessentialisapairofflatshoes(noheels).Inthelongertermyouwillneedtobuy
bowlingshoeswhichwillcostyouintheregionofe40toE80dependingonthepairyoulike.
Itisadvisablenottobuyasetofbowlsuntilyouhavehadsomecoachingandcangetafeelof
therightsizeofbowls.Onceyoustarttoplayinleaguematches,youwillneedtopurchaseasetof
whitetrousers.Itisalsosuggestedthatyoutakeabagtocarryallyourequipment.
1.Whatcanyoufindonthewebsite?
A.Thelistofallthevisitors.B.AllthebowlingclubsofBLI.
C.Thelistoftheclubsecretaries.D.Allthemembersofthebowlingclub.
2.Whatshouldyoudofirsttojoinabowlingclub?
A.Playamatch.B.Findasuitablecoach.
C.Payamembershipfee.D.Preparenecessaryequipment.
3.Whereisthetextprobablytakenfrom?
A.Anovel.B.Atextbook.
C.Ahealthreport.D.Asportswebsite.
B
Aninjuredhikerwasrescuedearlierthismonthafteratrainpassengerspottedherfromthe
window.Shewascrazilywavingontheothersideofariver,havingjustspenttwodaystrappedin
thewildernesswithabrokenleg.
Theridertoldthetraincrew,whothenreportedittothetraininspector,HenrySmith,whowas
inamotorcarbehindthem.Henrywasabletostopandcommunicatewiththewomanonthe
oppositebankoftheriver,whichwasfreezingcoldandmovingquickly.
Thehiker,awomaninhertwenties,hadbeenmissingfortwodays.Shesaidshe,dintendedto
goonadayhike,butendedupfalling90feetdownaclifffacewhiletryingtotakepictures.She
reportedlytoldrescuersthatshelostconsciousnessforanunknownamountoftime.Despiteabadly
brokenleg,shestruggledtopullherselftothebankoftherivertotryto∏agdowntrains.Shehadno
emergencysupplieswithher,orsuitableclothingtospendthenightoutdoors.Therehadbeenacold
attackwhilethewomanwastrappedinthewilderness.Thehikerdescribedspendingdaylighthours
tryingtogettheattentionofpassingtrainsand,atnight,wouldrollherselfintoanearbyclifffacein
anattempttostaywarm.
Henrycalledtorequesthelpforsearchandrescue.Theoperatorwhoreceivedtheemergency
callsaidthehiker,sfamilyhadbeenlookingforher.Whiletheywerewaitingfortherescueteam,
NickandKylah,anengineerandafiremanonthenexttrainpassingbythelocation,cametohelp.
327passengersonthetrainwaitedonthetrackastheycrossedtherivertoexaminethewoman,s
injuriesandbringemergencysupplies,blanketsandaradioforcommunication.Eventually,a
helicopterwassenttolocateandrescuethehikerandshewastransportedsafelytothehospital.
4.Whofirstnoticedtheinjuredhiker?
A.Atrainrider.B.HenrySmith.C.Thetraincrew.D.Nick
andKylah.
5.WhatdoWeknowaboutthewomanhiker?
A.Shefelldowntheclifffaceaccidentally.
B.Shespentdayandnightwavingforhelp.
C.Shehadplannedatwo-dayhikeschedule.
D.Shealwaysstayedconsciousinthewilderness.
6.Whatcanbeinferredfromthelastparagraph?
A.Thehiker,sfamilyhadbeenagainsthergoinghiking.
B.Henrysentahelicoptertolocateandrescuethehiker.
C.NickandKylahweresentbythepolicetotherescue.
D.Peopleonthenexttrainalsocontributedtotherescuework.
7.Whichoffollowingwordsbestdescribethehiker?
A.Energeticandgenerous.B.Responsibleandadmirable.
C.Perseverantandhumorous.D.Adaptableandstrong-willed.
C
Scientistsestimatetherearemillionsoftreesonearth.Icouldn,tbelievethatthosetreescan
haveahealing(治愈的)effectonpeople.
AccordingtoWorldHealthOrganization,40percentofAmericanadultshaveatleasttwo
ChrOniC(慢性病的)diseases,whichincludehighbloodpressure,mooddisorders,heartproblems
anddiabetes.AccordingtotheInternationalAssociationofAppliedPsychology,lowerstress,better
moods,betterbrainactivityandevenhappinesscanallbelinkedtospendingtimeinthegreat
outdoors.That,swhytherearedozensofprogramsthatPreSCribenatureasapotentialformof
healing.Natureiseverywhere.
Therearetwomajortheoriesastowhynatureissogoodforourbrains.Thefirstoneiscalled
attentionrestorationtheory.WhenWespendtimeinbusyurbanenvironments,allthehardedges,
traffic,lightsandpeopleeverywherereallymakeUShavetoconstantlyfocusourattentiononthese
things.Whereaswhenyouspendtimeinnature,ithelpsrestoreyourpowersofattentionandreduce
thattirednessandbad-temper.Thesecondmajortheoryiscalledstressreductiontheory.So
basically,whenwespendtimeinnatureafterstressfulevents,ithelpsusfeelbetterandrecover
faster.
WhenIrecommendednatureforthefirsttimetoapatientofmine,heactuallyjustnoddedhis
headandsaid,44You,reabsolutelyright.WhenIspendmoretimeinnature,Ifeelbetter."Andso,I
thinkhealthcareprovidershavetogetoverourowntraditionalmentalviewsagainstthisnewsortof
lifestyle,andprescribesomethingevidence-based,likenaturetimemoreoften.
Thisisworththeefforttodo.YDUneedtogetoutofdoorsandjustbesurroundedbythe
greeneιyandbynature.You,llfeelcalmer.You,llfeellessdepressedandlessanxious.It,sjusta
greatwaytodealwiththestressofmodemlife.
8.Whichwordcanreplacetheunderlinedword“prescribe”?
A.Practice.B.Provide.C.Suggest.D.Explore.
9.Whatisthefunctionofparagraph2?
A.Toclarifyaconcept.B.Toleadinthetopic.
C.TDmakeaconclusion.D.Toprovideevidence.
10.Howdoesnaturehelppeopleaccordingtothetwomajortheories?
A.Refreshoneself.B.Liveabetterlife.
C.Improveurbanenvironments.D.Dealwithstressfulissues.
11.Whatcanbeinferredaccordingtoparagraph4?
A.Itisnoteasytogetinnature.
B.Naturetreatmentisstillunpopular.
C.Mostpatientsprefernaturetreatment.
D.Doctorsusuallyrecommendnaturetopatients.
D
We,veallfaceditatonetimeoranother:afterIaundiy,amessypileofcleanclothesarewaiting
hourstobeputaway.Thereareplentyofmachinesthatcanwashanddryclothes.Sowhyisn,tthere
awaytosimilarlyautomatetheterriblefoldingprocess?
Researchershavelookedintoitovertheyearsandasitturnsout,robotsjustdon,tdowellin
foldingclothes.Asisreported,machinesneedclearrulesinordertofunction,andit,shardforthem
tofigureoutwhatexactlyisgoingoninthosemessypiles-say,wherethesweaterstopsandwhere
thetowelbegins.Insum,mostrobotshavenotgenerallybeenequippedforthetask.Butan
internationalgroupofresearcherssaytheirnewmethodcouldchangethat,oratleastspeedupthe
process.
ResearchersarecallingthenewmethodSpeedFolding.It,sa44reliableandefficientbimanual
system,,一meaningitinvolvestwohands—that,sabletosmoothandfoldclothesinrecordspeedfor
robots.SpeedFoldingcanfold30to40piecesofclothingperhour,comparedtopreviousmodels
thataveraged3to6piecesinthatsametimelength,accordingtoresearchers.
SpeedFoldingtakesadifferentapproach.Itsnovelnetworkstudied4,300humanand
machine-assistedactionsinordertolearnhowtosmoothandfoldclothesfromarandompattern.
Thatprocesscaninvolveanumberofdefinedmovementsincludingdragging,movingand
44pick-and-place,∖
WhileresearchersdescribeSpeedFoldingasasignificantimprovement,it,snotlikelytohitthe
marketanytimesoon.Forone,researcherstrackeddownarobotsimilartotheonetheyusedand
foundthatitsoldfor$58,000.Foranother,researcherssaythere,smoretheywanttoexplore,
includingmethodswithwhichtherobotcanlearntoworkonanovelpieceofclothingwhengivena
fewdemonstrations.Butthere,salwayshopethatfoldinginthefuturewillgetevenneater.
12.Whyarerobotspooratfoldingclothes?
A.Itisdifficultforthemtoobeyclearhumanorders.
B.Theyarelackinginenoughfoldingdemonstrations.
C.Theyhavetroublehandlingtherandompatternsofclothes.
D.Itisdifficultforthemtorememberthefoldingmovements.
13.WhatdoWeknowaboutSpeedFoIding?
A.Itcanperformmoredelicateactions.
B.Itcanhelpwithallsortsofhousework.
C.Itcanrecordtheworkingspeedaccurately.
D.Itcanfold3to6piecesperhouronaverage.
14.WhatdoestheauthorthinkofSpeedFolding?
A.Itishighlyprofitable.B.Itisnobetterthantheold.
C.Ithasapromisingfuture.D.Itwillgooutofstylequickly.
15.Whatcanbeasuitabletitleforthetext?
A.RobotsBecomeMoreIntelligent
B.TheFastestEverFoldingRobotisHere
CRobotsReleasePeoplefromHousework
D.TheResearchontheFoldingRobotisOn
广东省潮州市2022-2023学年高三上学期期末教学质量检测卷英语试题
第一节(共15小题;每小题2.5分,满分37.5分)
阅读下列短文,从每题所给的A、B、C、D四个选项中选出最佳选项。
A
HerearesomeGapYeareventsforyoutochoose
Visitoz
It,stheonlyorganizationinAustraliathatguaranteesjobsforyoungpeoplecomingtoour
countryonaWorkandHolidayVisa.ForyoungAmericansthisisahugechancetogetawayfrom
homeandstandontheirowntwofeettomaketheirowndecisions.
Phone:4168-6106
Email:infb@D
TheExperimentinInternationalLiving
Itprovidessummerabroadprogramsforhighschoolstudentswhowanttoconnectdeeplyand
engagemeaningfullywiththerichnessofanothercountry.Programsaredesignedtoequip
participantsnotonlywithessentialculturalskillsand,inmanycases,languageskills,butalsowitha
deeperawarenessofandsensitivitytocriticalglobalissuesshapingthediversecommunitiesand
regionswevisit.
Phone:800-345-2929
Email:experiment@
TheInternationalSchoolforEarthStudies
Ifsaprivateinstitutionspecializinginearth-basedstudies.Theprogramsencouragestudents
toexploretheseedsofgreatness,withaviewtodevelopingtomorrow,senvironmentallysensitive
spokespersonsandleaders.Theprinciplegoalistohelpstudentsdevelopresponsibilityinspired
throughappreciationandlovefornaturalplacesandthegreaterenvironment.
Phone:819-647-3226
Email:info@earthstudies.ca
ExpeditionEducationInstitute
Doyouwanttobeanecologicalleader,tobecomedeeplyrootedinthenaturalworldandin
yourownpowertomakechangesandcreateabetterworld?
ExpeditionEducationInstituteoffersauniqueopportunityforGapYearparticipantstobe
personallytransformedandacademicallychallengedandsupportedtobecomebetterandmore
self-directedlife-longlearners.
Phone:207-322-2973
Email:Infb@
1.Ifyouwanttolearntobeindependentwhichofthefollowingnumbershouldyoudial?
A.819-647-3226.B.207-322-2973.C.800-345-2929.D.
4168-6106.
2.Whichoneattractsastudentinterestedindifferentculturesmost?
A.Visitoz.
B.ExpeditionEducationInstitute.
C.TheExperimentinInternationalLiving.
D.TheInternationalSchoolforEarthStudies.
3.Whatdothelasttwoprogramshaveincommon?
A.Theyhelpstudentstobelife-longlearners.
B.Theyaimatmakingstudentsbecomeinfluentialpersons.
C.Theyhelpstudentsdevelopresponsibilityandcreativity.
D.Theyofferauniqueopportunityforstudentstoimproveacademically.
B
11-year-oldchildTanishqAbrahamisinthenewsforgraduatingfromcollegewiththree
differentdegrees.ThetalentedkidfromCaliforniamadeheadlineslastyearaswell,forcompleting
highschoolattheageoften.
Lastweek,sgraduationceremonywasattendedbyTanishq,sparents-hismotherTaji,adoctor,
andhisfatherBijou,asoftwareengineer.TheycheeredforTanishqashewasawardedassociate
degreesinmathandphysicalsciences,generalscience,andlanguagestudies.Heworearainbow
coloredscarfthathisgrandmotherhadmadespeciallyfortheoccasion.
“Theassumptionisthathe,stheall-timeyoungest,,,saidcollegespokesmanScottCrow.ςςBut
wedon,thavealltherecordstocompletelyconfinn.Hewasbeyonddoubttheyoungestthisyear.^^
Tanishqsaidthathewasn,tfrightenedbythefactthathisclassmateswerealltwicehisage,
especiallybecausehewaswell-received.uAlotwerereallyhappythattherewasakidintheir
CIaSSjhesaid.Andhisparentswereprettylow-keyaboutthewholeaffair,beingusedtoallhis
accomplishmentssinceayoungage.ttEveninkindergarten,hewasafewyearsahead."Tajisaid.44It
justwentfromthere.,,
Interestingly,Tanishqhasbeenhome-schooledbyhismother.He,salsobeentakingclassesat
theAmericanRiverCollegesincehewassevenyearsold.
You,dprobablythinkthatTanishqisdonewithbooksforhislife,butheactuallyhasnoplans
tostoplearning.4tIwanttobecomeadoctor,,,hesaidaftertheceremony.44ButIalsowanttobecome
amedicalresearcher,andalsothepresidentoftheUnitedStates.^^Inatweet,heshowedthathe
hopestowintheNobelPrizesomedayinmedicineorresearch.Inthemeantime,heplanstospend
hissummeronafamilyvacationandaCalcuiusIIcourse.
4.WhatcanbeinferredfromParagraph2?
A.Tanishqobtainedfourdegreesatatime.
B.Tanishq,sfamilyhasgonewelloffafterhisgraduation
C.Tanishqworeaspecificallymadescarftohisgraduationceremony.
D.Tanishq,sfamilyheldapartyforTanishqtocelebratehisgraduation.
5.WhydidTanishqsaythathewasnotafraidofbeingtheyoungestatschool?
A.Becausehisclassmateswerealltwicehisage.
BBecausehisclassmateswerenice.
C.Becausehefocusedallonstudy.
D.Becausehewaspopularatschool.
6.WhichwordcanbestdescribeTanishq?
A.Ambitious.
B.Warm-hearted.
C.Realistic.
D.Easygoing.
7.WhatisTanishq,splanaccordingtothelastparagraph?
A.Heplanstostoplearningbecauseheisdonewithbooksforhislife.
B.HeplanstoseekelectionaspresidentoftheUnitedStates.
C.HeplanstoattendaCalculuscourseduringsummervacation
D.HeplanstowintheNobelPrizeinmedicineorresearch.
C
Arobotmaybedefinedasamachinethatcanbeprogrammedtoperfoιτnactsautomatically.
Withtheincreaseinhightechnology,robotsaretakingoverboringorinconvenientworkinmany
areasoflife.
Oneareawhererobotsaremakinganappearanceisfarming.Thereisaroboticrevolution
goingoninthemilkingindustry,andcows,aswellasfarmersareexperiencingthebenefits.The
advantageforthecowsisthattheycanchoosewhenandhowmanytimesadaytheywanttobe
milked.Ontheotherhand.farmersnolongerhavetogetupat4a.m.everydaytogotothemilking
shedsandthismakesahugedifferencetotheirwayoflife
Intraditionalfarming,cowsaremilkedtwiceaday,inthemorningandtheevening,mainly
because:thisisthemostconvenientwayforfarmerstogettwomilkingsessionscompletedinone
day.However,thisisnotnecessarilythebestwayforeachindividualcow.Becausetherobotsare
programmedtomilkthecowswhenevertheyarrive,thecowscanbemilkedonce,twiceoreven
fourtimesaday.Itisanentirelyvoluntarysystemforthecows.Theydecide.Farmersreportthat
midnightisaparticularlybusytimeatthemilkingshed.Theinterestingthingisthecowslikethe
systemoncetheygetusedtoit.Farmersreportthatmilkproductionincreases,thecowslivelonger
andtheyseemfarmorerelaxed.
Thecomputerizedroboticsystemisentirelyautomatic.Asthecowsenterthefacility,theyare
weighed,milkedandproductivityandhealthchecksarecarriedout.Thefacilitycleansitselfat
regularintervals(间隔)andifthereisaproblem,therobotsendsthefarmeramessage.
Equippingafarmwithrobotsisnotcheap.However,farmerswhohaveinstalledtherobotic
milkingsheds,saytheywouldnevergobacktotheoldsystem.Thecommonlyreportedsightof
cowsqueuingpatientlyinfrontoftheirfavouriterobotmustmeanthecowslikeittoo.
8.Whatisthepuɪposeofthefirstparagraph?
A.Tointroduceakindofrobot.
B.Tbtelltheimportanceofrobots.
C.Ibtellthereaderswhatisarobot.
D.Toprovidethedefinitionofroboticsystem.
9.Whatbenefitmayrobotsbringtothecowsaccordingtothetext?
A.Theycanbefreertobemilked.
B.Theycanbemilkedtwiceaday.
C.Theycangetupat4a.m.tobemilked.
D.Theycanchoosethedaytobemilked.
10.Whichofthefollowingwouldtheauthorprobablyagree?
A.Morningandeveningarethetwomostconvenientmilkingsessionsforcows.
B.Theroboticsystemisvoluntaryforcowstobemilkedoftheirownfreewill.
C.Theroboticsystemisentirelyautomaticexceptforhealthchecks.
D.Theroboticsystemissoexpensivethatfarmerswillneverinstallone.
11.Whatwouldbethebesttitleforthetext?
A.Aroboticrevolutioninmilking
BCowsfavouritehelper
C.Handsfreeforthefarmers
D.Anexpensivemilkingshed
D
Thosewhodon,tliveincitiesoftencomplainaboutorfeelsurprisedatthefactthatstrangers
don,ttalktoeachotherinurbanpublicplaces.Theyfeelsorryaboutthewayweseemto
increasinglygetlostinmobiledevices,seeminglyObliViOlIStowhat,sgoingonaroundus.But
sociologistsrecognizethatthespaceWegiveeachotherintheurbanplacesservesanimportant
socialfunction.
Well-knownsociologistErvingGoffmandevelopedtheconceptofςςcivilinattention^^inhis
bookBehaviorinPublicPlaces.Farfromignoringthosearoundus,Goffmanprovedthroughyears
ofstudyingpeopleinpublicthatwhatwe,reactuallydoingispretendingtobeunawareofwhat
othersaredoingaroundus,thereforeprovidingthemasenseofprivacy,astheydothesameforus.
Goffmanprovedinhisresearchthatcivilinattentiontypicallyinvolvesatfirstamirrorformof
socialinteraction,likeverybriefeyecontact,theexchangeofheadnods,orweaksmiles.Following
that,bothpartiesthentypicallyshintheireyesfromtheotherparty.
Goffmantheorizedthatwhatweachieve,sociallyspeaking,withthiskindofinteraction,is
mutual(相互的)recognitionthattheotherpresentcausesnothreattooursecurity,andweboth
agree,tacitly(默契地),tolettheotheralonetodoastheyplease.WhenWeprovidecivilinattention
toothers,weeffectivelyapprovetheirbehavior.Sometimes,Weusecivilinattentiontosaveface
whenwe,vedonesomethingwefeelembarrassedby,ortohelpmanagetheembarrassmentthat
anothermightfeelifwewitnessthemtrip,ordropsomething.
Civilinattentionisthusnotaproblem,butanimportantpartofmaintainingsocialorderin
public.Forthisreason,problemsarisewhenthisnorm(规范)isbroken.Becauseweexpectitfrom
othersandseeitasnormalbehavior,Wemayfeelthreatenedbysomeonewhodoesn,tgiveittous.
Thisiswhywomenfeelthreatenedbythosewhocatcall(发嘘声)tothem,andwhyforsomemen,
simplybeingstaredatbyanotherisenoughtocauseaphysicalfight.
12.Howdoestheauthorbeginthistext?
A.Bygivingpeopleawarning.
B.Bygivingsomepeople,sfeelings.
C.Byexplainingawayofsocializing.
D.Bygivingaproblemwithtechnology.
13.Whatdoestheunderlinedphrasetςobliviousto“inParagraph1mostprobablymean?
A.curiousabout
B.unsureabout
C.tiredof
D.unawareof
14.WhatdoweactuallymeanwhenWelookawayfromastranger,accordingtoGoffman?
A.Weareignoringhimonarudebasis.
B.Weareshowingourrespectforothers1privacy.
C.Weareprotectingourselvesfromphysicalattacks.
D.Weareworryingthatwecouldlosebelongings.
15.Whatcanbelearnedfromthetextaboutcivilinattention?
A.Civilinattentionhaspositiveeffectsonsocialinteraction.
B.Civilinattentionhelpssavefacewhenwe,vedonesomethingwrong.
C.CivilinattentionisunlinkedtosocialinteractionaccordingtoGoffman.
D.Civilinattentionisatypeofnormalbehaviorwhichwemayfeelthreatened.
广东省河源市2022-2023学年高三上学期1月期末英语试题
第一节(共15小题;每小题2.5分,满分37.5分)
阅读下列短文,从每题所给的A、B、C和D四个选项中,选出最佳选项。
A
Checkthelibrarycalendaronthehomepageforwinterbreakhours!Weareclosedforthe
holidaysandcollegeclosure,fromDecember20-26,librarystaffwillnotbeavailablebyemailnor
phone.WewillreturnonDecember27at9am.
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Untilfurthernoticestudyroomsareavailableforindividualandgroupuse.Studyroomsare
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contactalibrariantogetstarted.
1.Whenwouldbethesuitabletimetovisitthelibrarianbyphone?
A.AT8amonDecember23.B.AT11pmonDecember26.
C.AT8amonDecember27.D.AT11amonDecember27.
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Ifyoulookaroundyourcity,youmightspotgirlswearinghanfuinsubwaysorpeoplewearing
T-shirtswithChinesecharactersonthestreets,AnewtrendhastakenholdinChina-guochao,or
“China∙chic''
Accordingtoareport,searchesrelatedtoguochaoonDianping,alifestyleinformation
platform,haverisenby170percentfromthesameperiodin2021,andreviewshaverisenbynearly
40percent.China-chichashappened,butwhatisit?
ThetermcharacterizestheriseofChina,snativefashiontrends,Ithasexpandedtheconceptof
44,,
MadeinChinajwhichhasbeenrecognizedastherepresentationofChinesecultureandaesthetics
offeredbyhomegrownChinesebrands,accordingtoCGTN.
China-chiccameintothespotlightin2018.Beforethat,bignameforeigncompanies
dominatedtheworldmarket.Towinmarketshare,manyChinesebrandsfollowedinthefootsteps
oftheseWesternbrands.Butthatyear,ChinesesportswearbrandLi-Ningchangedthingsup.
Duringthe2018NewYorkFashionWeek,Li-NingintroduceditsTaoism-inspiredWuDao
collection.Thecollectionnotonlyhadatrendylook,butalsoincludedelementsoftraditional
Chineseculture.Itimmediatelygrabbedattentionathomeandabroad.
Thetrendtoembracedomesticbrandshassincespreadrapidlytovarioussectorsandproducts,
fromfoodanddrinkstoclothing,mobilephonesandelectricvehicles.Forexample,WhiteRabbit,
whosesweetcandybringsbackchildhoodmemoriesformany,launcheditsperfumeandiipbalm.
“WewantWhiteRabbittobeabrandthatyoungpeoplewanttoSharejShenQinfcng,the
company,smarketingmanager,toldPeople,sDaily.
Now,theguochaotrendis44movingtothenextstage,whereitssuccesswillrely,firstand
foremost,ongainingculturalconfidenceratherthanWesternvalidation,∖accordingtoKerraZhou,
founderofbrandstrategyconsultancyKerrisma.
Nomatterhowtheguochaotrendevolves,there,sonethingthatwon,tchange:Behindthe
crazeispeople,spositiveattitudetowardthecountry,sdevelopmentandtheirrecognitionofand
growingconfidenceinnationalculture,saidYa
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